forms of presentation

The 8 Types of Presentation Styles: Which Category Do You Fall Into?

Updated: December 16, 2020

Published: September 24, 2018

Types of Presentations

• Visual Style
• Freeform Style
• Instructor Style
• Coach Style
• Storytelling Style
• Connector Style
• Lessig Style
• Takahashi Style

Everyone on the internet has an opinion on how to give the “perfect” presentation.

One group champions visual aids, another thinks visual aids are a threat to society as we know it. One expert preaches the benefits of speaking loudly, while another believes the softer you speak the more your audience pays attention. And don’t even try to find coordinating opinions on whether you should start your presentation with a story, quote, statistic, or question.

But what if there wasn’t just one “right” way to give a presentation? What if there were several? Below, I’ve outlined eight types of presentation styles. They’re used by famous speakers like Steve Jobs and Al Gore -- and none of them are wrong.

Check out each one and decide which will be most effective for you.

Types of Presentation Styles

1. visual style.

What it is: If you’re a firm believer slides simply exist to complement your talking points, this style is for you. With this speaking style, you might need to work a little harder to get your audience engaged, but the dividends can be huge for strong public speakers, visionaries, and storytellers.

When to use it: This style is helpful when speaking to a large audience with broad interests. It’s also great for when you need to throw together slides quickly.

Visual style presenter: Steve Jobs

2. Freeform Style

What it is: This impromptu style of presenting doesn’t require slides. Instead, the speaker relies on strong stories to illustrate each point. This style works best for those who have a short presentation time and are extremely familiar with their talking points.

When to use it: Elevator pitches, networking events, and impromptu meetings are all scenarios in which to use a freeform style of speaking. You’ll appear less rehearsed and more conversational than if you were to pause in the middle of a happy hour to pull up your presentation on a tablet.

Freeform style presenter: Sir Ken Robinson

3. Instructor Style

What it is: This presentation style allows you to deliver complex messages using figures of speech, metaphors, and lots of content -- just like your teachers and professors of old. Your decks should be built in logical order to aid your presentation, and you should use high-impact visuals to support your ideas and keep the audience engaged.

When to use it: If you’re not a comfortable presenter or are unfamiliar with your subject matter (i.e., your product was recently updated and you’re not familiar with the finer points), try instructor-style presenting.

Instructor style presenter: Al Gore

4. Coach Style

What it is: Energetic and charismatic speakers gravitate towards this style of presenting. It allows them to connect and engage with their audience using role play and listener interaction.

When to use it: Use this presentation style when you’re speaking at a conference or presenting to an audience who needs to be put at ease. For example, this style would work well if you were speaking to a group of executives who need to be sold on the idea of what your company does rather than the details of how you do it.

Coach style presenter: Linda Edgecombe

5. Storytelling Style

What it is: In this style, the speaker relies on anecdotes and examples to connect with their audience. Stories bring your learning points to life, and the TED’s Commandments never let you down: Let your emotions out and tell your story in an honest way.

When to use it: Avoid this style if you’re in the discovery phase of the sales process. You want to keep the conversation about your prospect instead of circling every point or question back to you or a similar client. This style is great for conference speaking, networking events, and sales presentations where you have adequate time to tell your stories without taking minutes away from questions.

Storytelling style presenter: Jill Bolte Taylor

6. Connector Style

What it is: In this style, presenters connect with their audience by showing how they’re similar to their listeners. Connectors usually enjoy freeform Q&A and use gestures when they speak. They also highly encourage audience reaction and feedback to what they’re saying.

When to use it: Use this style of presenting early in the sales process as you’re learning about your prospect’s pain points, challenges, and goals. This type of speaking sets your listener at ease, elicits feedback on how you’re doing in real time, and is more of a dialogue than a one-sided presentation

Connector style presenter: Connie Dieken

7. Lessig Style

What it is: The Lessig Style was created by Lawrence Lessig , a professor of law and leadership at Harvard Law School. This presentation style requires the presenter to pass through each slide within 15 seconds. When text is used in a slide, it’s typically synchronized with the presenter’s spoken words.

When to use it: This method of presentation is great for large crowds -- and it allows the speaker to use a balance of text and image to convey their message. The rapid pace and rhythm of the slide progression keeps audiences focused, engaged, and less likely to snooze.

Lessig style presenter: Lawrence Lessig

8. Takahashi Style

What it is: This method features large, bold text on minimal slides. It was devised by Masayoshi Takahashi , who found himself creating slides without access to a presentation design tool or PowerPoint. The main word is the focal point of the slide, and phrases, used sparingly, are short and concise.

When to use it: If you find yourself in Takahashi’s shoes -- without presentation design software -- this method is for you. This style works well for short presentations that pack a memorable punch.

Takahashi style presenter: Masayoshi Takahashi

Slides from one of Takahashi’s presentations:

Whether you’re speaking on a conference stage or giving a sales presentation , you can find a method that works best for you and your audience. With the right style, you’ll capture attention, engage listeners, and effectively share your message. You can even ask an  AI presentation maker  tool to create presentations for you in your preferred style

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The 6 types of presentation (and why you need them)

Hrideep barot.

• Presentation , Public Speaking

We all have been exposed to different types of presentations right from school years.

Group presentations, lectures by teachers and professors, seminars, webinars or online presentations, e-learning, e-conferences, etc., are all different types of presentations that we come across in our daily lives.

But each of them work for different settings.

In this article, we will take a look at 6 such types of presentations and when and why you need them.

1. Informative Presentations

This is the most common type of presentation, be it in an educational setting or business or corporate setting.

The aim of an informative presentation is to give detailed information about a product, concept, or idea to a specific kind of audience.

They are often analytical or require a rational analysis of the data presented.

Training sessions or one-day workshops are good examples where this kind of presentation is used.

Here is an example of an informative presentation on public speaking and presentations.

Now, there are different situations where you can use informative presentations.

a) Reporting

Although a report is a written explanation of an event, it can also be verbal.

A perfect place to use informative presentations is news reporting , as it requires the presenter to present information systematically.

b) Briefing

This involves explaining both positive and negative aspects of a particular topic in a few words.

It is providing information quickly and effectively about an issue to influence decisions or to come to solutions.

Hence, the decision-making bodies of an organization can make use of this kind of presentation to save time and effectively come to conclusions.

c) Research

Informative presentations are often used to present research findings to a specific audience , as it involves reporting the findings and briefing it to the audience.

Hence, almost everywhere where research takes place, be it in an educational context or occupational , can make use of this kind of presentation.

Tips for giving informative presentations

• As there would be a lot of technical information and statistics, focus on the main points or agenda first and if you have more time, you can add them at the end
• Keep your presentation simple and clear . Avoid complex sentence structures and graphics
• Tell the outline of your presentation briefly in the introduction for a better flow
• Make sure that your presentation does not stretch for too long. 10-15 minutes is what your audience can concentrate on
• Restate your keyphrase at the end and briefly summarize all the important points of your presentation

Speech topics for an informative presentation

• Cropping techniques
• Organic Farming
• Corporate Farming
• Hydroponics
• Sustainable Agriculture, etc
• Climate change
• Environmental issues
• Eco-friendly ways of management
• Eco-politics
• Eco-feminism, etc
• Gender studies
• Gender and education
• Religious studies
• History of education
• Philosophy of education, etc
• Ethnic cultures
• Indigenous cultures
• Multiculturalism
• Popular culture
• Cultural trends, etc
• Business administration
• Business ethics
• Business models
• Promotion and marketing communications
• Finance, etc

2. Persuasive presentations

Persuasion is the art of motivating or convincing someone to act or make a change in their actions or thoughts.

If you are planning to give a persuasive presentation, and are looking for how to give a persuasive speech, check out our article on A Comprehensive Guide to Writing a Persuasive Speech to gain in-depth knowledge about the art of giving persuasive presentations.

Persuasive presentations are also widely used form after informative presentations.

There are various circumstances where persuasive presentations can be used.

a) Policy-making

Government bodies make use of persuasion almost every time, be it the legislative or decision-making bodies, executive bodies, or even courts.

Even election campaigns involve using persuasive presentations as an instrument of their pre-determined goals of swaying the citizens.

For that matter, any executive or management body of an organization can make use of these kinds of presentations.

b) Value judgment

This kind involves answering the question “why” and supplementing it with possible benefits.

Most Ted talks and YouTube videos try to persuade the audience and fall into the persuasive presentation category.

Even religious heads use this as a means of persuading their believers to follow their belief system.

Deciding on a procedure or telling an audience the correct procedure of doing something is another situation.

An example of a persuasive presentation

Bailey parnell: is social media hurting your mental health.

This TED talk by Bailey Parnell is a good example of a persuasive presentation.

She starts strong by asking rhetorical questions that set the mood for her further points.

We can also see how the speaker is genuinely concerned regarding the issue, engaging the audience till the end.

Tips for giving a persuasive presentation

• Start your presentation with a relevant quote or statistics about your topic to establish credibility
• Tell personal anecdotes and examples wherever necessary to develop an emotional connection with your audience
• Deliver your presentation with passion and genuine interest to motivate your audience to think
• Answer the question “why” for better understanding and clarity in your presentation
• State your viewpoint clearly and clarify doubts if your audience seems to have any

Speech topics for persuasive presentations

• Is animal testing ethical?
• Should cosmetic surgery be banned?
• Can the death penalty be the only solution to the rising crime rates?
• Should the legal age be 18?
• Should immigration laws be revised?
• Why you should never add your parents on Facebook
• Guys are more interested in gossip than girls
• It is your major duty to annoy your parents
• You are not enjoying student life if you are not procrastinating
• Endless memes can be made on my life, etc
• Is taming wild and exotic animals ethical?
• The importance of emotional support animals
• Why are bunnies the perfect pet?
• Why do animals make the best companions?
• Why there is a need for patients to have emotional support animals, etc
• How and why there is a need to do business analysis before opening your business?
• Why small businesses are successful and more profitable?
• Why do sales and customer service departments need to be paid more?
• Why does the HR department need to be polite and understanding?
• Why should you not do business with a family member?
• How charity is a means of converting black money to white?
• Why is detaining people on the suspicion of terrorism justified?
• Should euthanasia be made legal?
• Should violent crime offenders be sentenced to death?
• Should foreigners be allowed to buy a property?

3. Demonstrative presentations

This involves demonstrating a process or the functioning of a product in a step-by-step fashion.

So, a master class on communication skills or making a product model is an example of a demonstrative presentation.

Usually, the audience is an active part of such presentations and these can work in any context where you want the audience to learn a new skill.

a) Instructions

This involves giving guidelines or steps of a process or work .

Teaching how to make a car model step-by-step is a good example where you can use this kind of informative presentation to guide your audience.

Another instance can be at the workplace , to train the employees or introduce them to a new product at work.

This type also works with demonstrating recipes and cooking workshops.

An example of demonstrative presentation

The easy guide on making just about any smoothie.

In this recipe demonstration, he tells his audience how many ingredients are involved and briefs them about the outline of his presentation at the start of his speech.

He also shows all steps in real-time so that the audience have a better understanding of the process and keeps them engaged.

Tips to give a demonstrative presentation

• Introduce your product and its function to your audience before telling them how to go about with the steps
• Explain the steps with diagrams or show them in real-time along with the audience
• Give equal time to every person in the audience for clearing doubts, if any
• Keep your introduction short. Not more than 5 minutes
• Discuss options or variations that the audience can try at the end of the presentation

Speech topics for demonstrative presentations

• How to administer CPR
• How to wrap a gift professionally
• How to budget your monthly income
• How to choose a car insurance
• How to restore a piece of antique furniture

4. Inspirational presentations

As the name suggests, this type of presentation involves inspiring others!

The main aim of an inspirational presentation is to motivate or move your audience and is also known as a motivational presentation.

Using techniques like storytelling, narrating personal anecdotes , or even humor work wonders as your audience develops an emotional connection to the message.

This TED talk by Luvvie Ajayi Jones is humorous but a lot more inspirational. Check it out!

Tips for giving an inspirational presentation

• Start with a question that will leave the audience thinking. Pause for some time and then begin with your presentation
• Develop a sense of connection by narrating personal incidents and experiences to grow empathy
• Have some main points that you want to emphasize on
• Make use of humor ! It instantly builds a connection with the listener
• Non-verbal elements like paralanguage, body language, speech modulations, tone, etc., makes a huge difference

Speech topics for an inspirational presentation

• Importance of diversity and inclusion
• Building mental resilience
• Need for change management
• Valuing small victories in life
• How procrastinating is your enemy

5. Business presentations

In the corporate world, presentations are the go-to solution to do anything: planning or strategizing, articulating company goals, screening candidates, status reports , and many more.

Let us take a dive into the different types of business presentations.

a) Sales presentation

Also known as sales pitches , sales presentations involve providing information about a product or a service to sell it.

It has a pre-defined strategy of initiating and closing the sales deal.

This can be done in person or nowadays, on the phone, or via e-communication .

b) Training sessions

Often employees have on-the-job training sessions that are aimed to increase the knowledge and skills of the employees.

This kind can also involve the audience to participate , like in demonstrative presentations.

c) Meetings

Meetings can be called for for different reasons and can be of different forms as well.

Conferences ( both video and in-person), board meetings, informal team meetings, daily reporting, etc., are all various contexts of meeting in a business setting.

d) E- presentations

E- presentations existed before the COVID pandemic as well but were used seldom.

But, with the ongoing pandemic, e-presentations or remote presentations have replaced all other types of presentations and will be with us for a while longer.

However, on the brighter side, it is an eco-friendly alternative to normal face-to-face kind of a set-up, and it also saves transportation and other costs !

e) Seminars

Seminars are widely used in the health sector , usually involving a panel of speakers on a topic. The audience is anywhere between 10 to 100.

It ends with a question and answers session , and the audience gets to take handouts with them.

f) One-on-one or 1:1

Interviews are usually one-on-one and involve presenting your achievements and capabilities to your prospective employer.

Apart from interviews, 1:1 meetings are also used in sales and marketing to crack a business deal.

Tips for giving business presentations

• Include key phrases and other important details on your slides and make them bold
• Avoid casual slangs and informal tone of speech
• If you are giving a sales presentation, explain your product or service in simple and clear words , and list the reasons why it is beneficial for your potential clients
• Make sure to be on time ! Delaying your audience will work against you and leave a bad impression on you and your company
• Know your material or content thoroughly to answer the questions asked by your audience

Speech topics for business presentations

• Implementing an Agile Project
• Introduction to data modeling
• Introduction to UML(Unified Modeling Language)
• Social Media strategies for a successful business
• Business writing for managers

6. Powerpoint presentations

PowerPoint presentations or PPTs are the most effective ones among all types of presentations simply because they are convenient and easy to understand .

They are available in different formats and are suitable to use in practically any type of presentation and context, be it business, educational, or for informal purposes.

There are various types of PowerPoint presentations that you can use depending on the context.

a) PPTs for general audience

• For general audiences, avoid using jargon terms

If you feel that you need to use them, provide the audience some background information about the field or topic being covered

• Avoid using more than 8 words per line, as anything more than that becomes difficult to remember
• Use bullets or a numbered list for better retention
• Try not to read from your PPT
• Give handouts or record your presentation in case anyone wants it

b) PPTs for teaching

• In this case, the PowerPoint is content-based
• Make sure that the words on the slides are visible
• Use bigger font and avoid fancy fonts
• Add relevant pictures and graphics to keep your audience engaged
• You can also add documentaries or relevant videos to aid in understanding

c) Repurpose PPTs

• This involves reinventing an earlier ppt or combining 1 or more than 1 PowerPoints
• Giving new touches to an earlier PPT or changing the format
• You can take any slide of your PPT and upload it on social media for growing your brand or business
• You can even convert your PPT into mp4 , i.e, video format
• You can even add voice and save the mp4 format, and you have a good marketing plan!

d) PechaKucha

• This type of PowerPoint presentation comes from the Japanese word PechaKucha meaning sound of a conversation or chit-chat
• This involves changing slides every 20 seconds
• There can be a maximum of 20 slides , which means your presentation lasts for only 6 minutes and 40 seconds
• The PPT mostly has graphics and fewer words
• This type of presentation is best suited for telling a story or a personal anecdote

e) Multimedia presentations

• This is the best kind of PPT to engage your audience
• It contains texts along with pictures, videos, infographics, music, illustrations, GIFs , and many more
• Add higher resolution images and videos , or even a 360-degree snapshot if you are in the sales and marketing industry
• Adding infographics such as charts and graphs makes the process of understanding easier and saves time
• Music in a PPT helps your audience to be relaxed, at the same time making them alert and engaged

Types of slides in a presentation

PowerPoint presentation slides are broadly classified into 3 categories: Text, Visual, and Mixed slides.

1. Text slides

As the name suggests, this category of slides involve words or texts.

You can format the text as plain sentences or pointers.

You may even arrange them all in a single slide or one line per slide.

The slide seen below is an example where every point is mentioned in a single slide.

2. Visual slides

This type of slide has visual elements such as images or videos , and are better known as conceptual slides since they are a better option than text slide to explain a particular concept.

You can use them at the start of the presentation to better visualize and grasp the meaning of the presentation.

The slide right below is a good example of a visual slide.

3. Mixed slides

Mixed slides combine the texts and visuals to give a comprehensive understanding of any concept or a speech.

Graphs and charts are the best examples of mixed slides.

Mixed slides have an advantage over the other slides; they keep your audience engaged, listening and participating more actively!

Types of Oral presentations

So far we came across 6 types of presentations, and they all share one common feature. They are all one of the types of oral presentations.

Oral presentations involve the use of verbal and non-verbal elements to deliver a speech to a particular or general audience.

All the types we discussed fall into these 4 broad categories:

1. Extemporaneous presentations

This type of presentation involves making short pointers or key phrases to aid while speaking.

You do not memorize, but organize the points and structure the speech way in advance.

Hence, on the day of your presentation, by just looking at the key points , you expand on them and move to the next point.

2. Impromptu presentations

Impromptu presentations are spoken without any preparation . It can be nerve-wracking for many, and hence not many are in favor of it.

There is a valid reason for their fear, as you have to make your speech as you say it!

However, those who are experts in their fields and are called upon to share a few words can easily give this type of presentation.

3. Manuscript presentations

The other extreme of the spectrum is manuscript presentations.

Here you have a script and you speak from it, word by word.

News anchors and show announcers usually engage in this type, since there are a lot of specific details that cannot be said wrong, and also, time constraints.

Usually, a prompter is used, from which the speaker speaks to their audience.

Nowadays, there are teleprompters , that are heavily used in the entertainment and media industry.

It is a digital screen that displays the contents, and the speaker speaks from it.

4. Memorized presentations

This type does not have any notes or cues , but you memorize or rote learn the whole speech.

School and some presentations at the workplace involve using this kind of presentation.

In most cases, we recommend not to memorise your speech in most cases. We’ve made a video on the same and how it could lead to you potentially blanking out on stage. Highly recommend you view this quick vid before choosing memorisation as a presentation path:

But, if you do choose it for whatever reason, since you are free from notes, you are free to focus on other aspects, such as body language and gestures.

Types of presentation styles

There are various presenting styles, but they do not work for all types of presentations.

Let us get familiar with them, and know which style works with which type.

a) The storyteller

This style of presentation involves the speaker narrating stories and engaging the audience emotionally .

This technique works best with persuasive and inspirational types of presentation.

So, how to tell a story in a presentation?

• Understand and know your audience : Knowing your audience will help you with how you will frame your story, at the same time gauging the relevance of your narrative
• Know your message : Be clear with what you want to convey through your story or how you are connecting the story with your actual presentation
• Try narrative a real-life story : Inspiring presenters often take their own stories or the stories of people whom they know as a supplement to their presentation. When the audience listens to your real-life examples, they become genuinely interested in your story
• Add visual aids : Using visual aids such as pictures, videos, multimedia, etc., increases the memory retention and engagement of your audience
• Use the “you” attitude : Tell the story keeping your audience in mind because ultimately they are going to be the receivers and hence, the story should be relevant and should include their point of view as well

Want more storytelling tactics? Mystery, characterisation and the final takeaway are some more key elements of a good story for your next presentation. We’ve gone deeper into this topic in this video if you would like to know more:

b) The Visual style

Most of us are visual learners, making visual information easy to understand and retain.

Visual aids like graphics, images, diagrams, key pointers or phrases , etc., are very useful when giving any type of presentation.

Some tips of presenting with visual style:

• Include only important pointers in your PowerPoint presentation and highlight or bold them
• Try including visuals that complement what you are saying and use them as a supplementary tool to aid in understanding your audience
• If you are giving a business presentation and want to include visuals, instead of plain texts, include graphics and charts to make information simpler to present and understand
• Avoid overly complex visuals as it will confuse the audience more
• Avoid using more than 6 lines per slide

c) Analytic style

If you have data records or statistical information to be presented, an analytic style will be more helpful.

It works best for Informative and Business types of presentations.

Tips to deliver in analytic style:

• Give handouts so that the audience is on track with your presentation and the information will be easier to comprehend
• Focus and speak on selected data as too much data statistics can be overwhelming for the audience
• You can make use of humor and personal anecdotes to keep the presentation interesting and engaging
• If you have too much data and are worried that you will not be able to explain it in the time frame given, avoid writing content of more than 2000 words

Quick tip: In case you have a PDF to present and want to edit the data points, there are multiple software programs that you can use to allow you to easily do this. Check out this list of the Best Free Recording Software Programs to know more.

d) The Connector

The connector style of presentation involves the speaker establishing a connection with the audience by pointing out similarities between them and the listeners.

This style works well with Sales and marketing presentations.

How to give a presentation using connector style?

• Have a Q & A round with the audience at the end of your presentation for clarifying any doubts and avoiding miscommunication
• Use audience polls at the start of your presentation to know your audience and tailor your speech accordingly
• Make use of body language and gestures for delivering your presentation effectively. If you are confused or want to know more about the aspects of how to use body and gestures, check out our article on To walk or stand still: How should you present when on stage?
• Ask questions to your audience at regular intervals for a better audience engagement
• Make use of multimedia sources to keep your audience engaged and entertained

Which type of presentation is best?

Although all the presentation types have their own bonuses and are suitable for certain circumstances, some are universal and can be used with a little bit of modification almost everywhere!

These are persuasive presentations!

You can use them in various settings; from political, business to educational.

Just remember to choose the right topic for the right audience, and a style that you think is the most suitable and you are good to go!

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To conclude

We saw 6 types of presentation and understood it in detail.

We also gained some tips on how to make our presentation more engaging and also came across things to avoid as well.

We then explored the types of slides that you can use, and also the types of presenting orally.

We also gave you some tips and a few topic ideas that you can incorporate in your next speech!

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• Alternatives

10 Types of Presentations (With The Best Tips) You Need to Know in 2024

Leah Nguyen • 04 July, 2024 • 13 min read

Benjamin Franklin has a famous quote that 'nothing can be said to be certain except for death and taxes'. Well, there's another thing we'd like to throw in...

Death by PowerPoint...

Presentations seem to follow us along in life. From children in school to suited salary people, we're expected to use different types of presentations to make presentations that delight our audiences.

Executing a well-rounded presentation is by no means an easy task. There are many things to consider, but before we head to finer details, you must know what type of presentation you should deliver to your audience so that they get the message just right .

In this article, we will explore the most common types of presentations you’ll come across in your life, plus a few helpful tips to create them.

Let’s jump in 💪

Table of Contents

• Business Presentations
• Product Presentation
• Marketing Presentation
• Data Presentation
• 5-minute Presentation
• 10-minute Presentation
• Webinar Platforms
• The 10 20 30 Rule
• The 5/5/5 Rule
• The 7x7 Rule

Business Presentation s - Types of Presentation

In the business world, you’ll undoubtedly need presentations for anything, from product launching and strategy planning , to company trend reports and many more.

Let’s take a glance at the different types of presentations you might encounter in the business world 👇

Check out our guide on 'How to Nail A Presentation Like Apple' , or tips to host a business presentation successfully.

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In different presentation styles, a product presentation is a great opportunity to show off your newly built or renovated product features to the world.

Unlike other types of business presentations, the main purpose of this presentation is either to build hype around your product with users or to outline the idea of your product to your own team and shareholders.

Tips for delivering a product presentation

• Demonstrate it live . How does the audience know what you’re talking about when all you’ve given them is some vague speech about the product? For a product presentation to reach its full potential, it’s best to demonstrate the features visually so the audience can truly believe in them.
• Present with passion . When it comes to types of presentations in business, this is not the time to instruct or educate your audience about something. You want to introduce a new thing that no one has heard about, penetrate a new segment/market and either get people to incorporate your product into their lives or convince stakeholders that it’s worth a punt. The best way to do that? Make as much noise as possible. 
• Offer a bonus at the end . Give the audience something to walk away with for a powerful ending; this can be an incentive for ordering the new product early or a bit of fun trivia to excite the crowd.

Hosting a product presentation can be big pressure. Our all-rounded guide with real-life examples can help.

Marketing Presentation - Types of Presentation

No matter how solid your product or service is, you’ll have to come up with a proper plan to make it known and sell it to your intended audience.

This is where marketing presentations come into play. They introduce how, when and where you plan to sell your product to the board of directors or other shareholders. They will decide if those strategies are good to go.

Tips for delivering a marketing presentation

• Match your theme with the audience . There’s nothing wrong with being business-boring, but if your company is selling toys for children, your audience won’t understand the fun, bubbly spirit you’re trying to convey. Try to centre the slide designs and the attitude around the target audience.
• Show real-life data . No matter what style of presentation you choose, back up your bold statements with facts. Don’t rely on a hunch or people will doubt what you’re claiming.

You’re just one step away from creating an awesome marketing presentation. Nail the talk by checking our guide .

Methods of Data Presentation - Types of Presentation

In a world where every business relies on data analysis to make a difference, turning hard digits into meaningful and understandable insights is the role of a data presentation .

Make informed decisions, see the gap, and take the risky leap; all are possible if you have the ability to make sense of your data through various visualisation methods like bar charts, line graphs, histograms, and such.

Tips for delivering a data presentation

• Communicate the numbers clearly . You’ll have to stop assuming that everyone, including your boss, knows what you’re talking about. More often than not, they don’t, and it’s not their job to dig below the surface. Explain to them what the numbers mean and why this is important before presenting any data; the audience will surely appreciate that.
• Avoid presenting too many different things on one slide . We’ve seen people tackling four to five different types of charts on a single slide and it’s not nice. It’s overwhelming to process all of the data across all the different formats, so next time, go through one thing at a time to give the audience a chance to understand and remember it.

We’ve got these 10 methods of data presentation to make your numbers as clear as day. Examples and great tips included!

Timed Presentation - Types of Presentation

Do you know that the most impactful presentations in the world never exceed 20 minutes?

Real-life cases have proven that a lengthy one-hour talk is not as effective or memorable as a shorter one. That's why more presenters are shifting to timed presentations where they are compelled to deliver concise content within a specific time block.

The most common time presentations that you often meet in business or education settings are 5-minute presentations and 10-minute presentations . They are short, and will push you to make the most out of them.

5-minute Presentation - Types of Presentation

A 5-minute presentation is made for busy people who don’t want to waste half an hour listening to someone ramble. However, this type of presentation is one of the most difficult forms of presentation to master, because being concise but also informative is harder than you think.

Tips for delivering a 5-minute presentation

• Plan the timing . There’s not much room for procrastination when you’ve only got 5 minutes, so divide what you’re going to say into different time blocks. For example, make an introduction no longer than 1 minute, then dedicate the most time to explaining the main points.
• Remember that less is more . As you have such a short timeframe, don’t cram too much information like you’re stuffing a turkey; be selective with the content you choose...Try the 5-5-5 rule if you have trouble turning your back from a maximalist lifestyle. 
• Practice flowing . If you’re stuttering or giving out spaces of prolonged silence, you’re already losing so much precious time. Set the timer, practice speaking at a normal speed and see if there are any parts in which you should speed up, consider cutting or say in another way.

Check out our comprehensive guide on how to hold a 5-minute presentation , including free topics to get you started.

10-minute Presentation - Types of Presentation

When you want to introduce a new topic, perspective, or study to your audience, a 10-minute presentation is enough to bring all the new, exciting information to the table without exhausting them.

Even though they are longer than 5-minute presentations, one can still fumble at fitting the material during the 10 minutes. However, you can get over the fear of going overtime with our tips:

Tips for delivering a 10-minute presentation

• Know your structure . Typically a 10-minute presentation format includes an introduction (1 slide) - a body (3 slides) and a conclusion (1 slide). Your presentation should contain no more than three ideas as that’s the optimal number for the audience to remember. 
• Start with a bang . In the first few seconds the audience can already decide if your presentation is worth listening to, so use any means necessary to grab their attention. It can be a provocative statement, a “what if” scenario, or a hard-hitting question that you plan to address during the talk.
• Get interactive . A 10-minute presentation exceeds the average attention span of humans, which is 7 minutes . Counter that by adding interactive activities that actively engage the audience in the talk like a fun poll, word cloud , or live Q&A session.

You can’t turn your presentation into gold without a proper topic. Check out our 50 unique topics for a 10-minute presentation .

Webinar Platforms - Types of Presentation

A webinar is an online event hosted by an individual or an organisation. The keynote speaker will give a presentation and interact with the audience entirely online.

With the shift to remote working, training and learning, webinar platforms have become a popular choice for many organisations due to their convenience. You can join virtually anytime, anywhere in just a few clicks. 

No need for costly set-up, all you need is a video conferencing platform plus the type of presentation software that ensures you get all the interaction you need.

Tips for delivering a webinar presentation

• Test out the equipment beforehand . “ Wait, I don’t know why it’s like this”; “Please wait a few minutes since we’re having minor issues” - these are phrases that turn the audience off immediately after they join. Recheck everything and have a backup plan whenever a technical issue arises.
• Define a plan to create engagement . The biggest problem with having a webinar is the audience won’t be able to engage as much as they can in a physical space. Try having an ice-breaker game as the base, with quizzes , word clouds, or open-ended questions as the icing on the cake, and wrap up with a sentiment poll or a Q&A as the cherry on top for a robust and dynamic webinar.

Check out 10 best practices for a webinar presentation that’s sure to keep people coming back for more.

The Golden Rules of Presentation - Types of Presentation

Are we implying that a successful presentation has a holy grail formula to follow? - Yes, we are!

If you are still learning the ropes of storytelling and presentation design, and have always fantasised about delivering an impeccable presentation, then these simple, easy-to-follow rules should keep you nicely on track.

The 10 20 30 rule - Types of Presentation

This may sound like a collection of gibberish numbers, but honestly, they make total sense.

The 10 20 30 rule states that your presentation should…

• Contain a maximum of 10 slides
• Be a maximum length of 20 minutes
• Have a minimum font size of 30 points

With the 10-20-30 rule, you can say goodbye to hour-long presentations that have everyone mentally checked out.

Tips for delivering a 10 20 30 rule presentation

• Follow the guide wholeheartedly . Don’t just sneakily sneak a couple more slides into the 10 presentation slides you have already; the science says that people can't process more than 10 concepts in a presentation. Go over that and the chances of you losing the crowd drastically increase.
• Mind the idea . No presentation rule in reality is going to save you if your idea is terrible. Focus on researching what piques the audience’s interest, reach out to them beforehand if necessary and let them know how you can address their big questions.

Here’s the full guide: The 10 20 30 Rule: What it is and 3 Reasons to Use it .

The 5/5/5 rule - Types of Presentation

A 5/5/5 rule is one of the types of presentation that:

• Contains no more than 5 words per line of text
• Has 5 lines of text per slide
• Has no more than 5 text-heavy slides in a row

The 5/5/5 rule is incredibly effective for people who are struggling with measuring how much text is enough. You can focus on your main points with ease and end up with more professional-looking presentations (aka make use of negative space and emphasise what really matters).

Tips for delivering a 5/5/5 rule presentation

• Use data and images to tell the story . With just a chart or line graph you can draw out so many key points and takeaways from it. Replace texts with visuals if possible since it’s a more powerful way to communicate. 
• Make use of headings, short phrases, and common abbreviations . For example, instead of writing The website’s overall click-through rate increased by 10% compared to last year , you can rephrase it to The website’s CTR ↑10% YOY (CTR: click-through rate, YOY: year-over-year, which are common abbreviations in business). You can elaborate more on the numbers in the talk, so don’t throw everything on the slide.

Here’s the full guide:​​ The 5/5/5 Rule: How and Why to Use It (With Examples) .

The 7x7 rule - Types of Presentation

The 7x7 rule is a presentation design guideline that suggests no more than 7 lines of text per slide. This can include bullet points or short phrases and no more than 7 words per line.

Why the 7x7 Rule?

• Focus:  It forces you to present the most essential information, making your slides less overwhelming for the audience.
• Clarity:  Concise text improves readability and helps your audience quickly grasp your key points.
• Memory:  People can better process and remember short bursts of information.
• Visual appeal:  Slides with less text create more space, making them cleaner and more visually engaging.

Tips for delivering a 7x7 rule presentation

• Focus on the big picture: Since you'll be limited with text, prioritise communicating the core concepts of your presentation. Use your spoken words to expand on the key points on your slides.
• Needing more tips? Here's a more detailed guide for the 7x7 rule presentation .

The Takeaway

Presentations come in all shapes and sizes, and the key to creating an outstanding experience for your audience is matching them with the right type of presentation. Once you’ve got it right, you’ve established yourself on a solid platform that can launch your successful speech🚀

The best type of presentation engages the audience and makes it memorable. Try AhaSlides today.

Frequently Asked Questions

Why are presentation styles important.

Presentation style is important because it helps with communication effectiveness, enhances audience engagement, shows professionalism and credibility

What is the most important in a presentation?

A presentation should deliver a message with clarity to the audience. They should know what it is about, and the actions to take after the presentation.

What are the 4 key elements of a powerful presentation?

The 4 keys of a powerful presentation are content, structure, delivery and visual aids.

Leah Nguyen

Words that convert, stories that stick. I turn complex ideas into engaging narratives - helping audiences learn, remember, and take action.

Tips to Engage with Polls & Trivia

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10+ Types of Effective Presentation Styles (Top Methods for 2024)

Do you need to make a presentation but aren't sure where to start? A good place to start is to choose your presentation style. 

After you've chosen your presentation style, choosing the template that you want to use will be easier.

In this article, you'll learn all about different kinds of presentations. You'll also discover when to use each type of presentation as well as some of the pros and cons of each.

Plus, we'll examine some professionally designed templates that work well with some types of presentations . And we'll sure some extra resources to help you learn more about presentation methods.

Let's get started!

What Is Presentation Style?

Are you asking what is presentation style? If you're planning a presentation, don't forget to consider presentation techniques and methods as part of your preparation.

Presentation style is how you give your presentation orally. When delivering public speeches or public presentations there are many different styles or ways in which you can give your presentation. 

In this article I'll cover over ten different presentation formats. I'll also give you the pros and cons of each style to help you choose which one's best for you.

But first, let's look at some great professionally designed template options that'll complement any presentation style.

Find Great PowerPoint Presentation Templates on Envato Elements

You may wonder why use a template? Making a PowerPoint presentation can take a lot of time. And it doesn’t always turn out looking how you want it to. Using a template in your presentation saves you time and ensures that your presentation turns out looking professional.

 Professionally designed templates already have presentation layout choices included. All you've got to do is add your information into the presentation layout and you're done. Templates can be easily edited to customize for your needs.

With a professionally designed template, you save time because the details are already taken care of. Designs that might take you hours to create (and wouldn't look half as good) are already there.

To find good templates, go to Envato Elements. You'll pay a low monthly fee to get unlimited access to download PowerPoint templates, graphics, images, fonts and much more.

5 Great PowerPoint Presentation Templates from Envato Elements

Here's a hand-picked list of great PowerPoint presentation templates from Envato Elements. They'll help you with many different types of business presentations:

1.  Minimalism Clean PowerPoint

Minimalism Clean PowerPoint has over 50 unique slides. Easily edit this template to suit your needs. This template is a multipurpose template. Use it for many different presentation purposes.

2.  PRESTIGE - Multipurpose PowerPoint V126

Prestige comes with 150 total slides and 30 unique slides. This template also comes with five color schemes to choose from. Easily add an image to the template by dragging and dropping the image into the image placeholder.

3.  NEXTZONE - POWERPOINT TEMPLATE

NextZone is a versatile PowerPoint template. This template comes with five premade color schemes. NextZone has a nice modern design that's professional looking.

4.  Strom PowerPoint Template

The Strom PowerPoint Template comes 30 modern slides. This template includes infographics and a picture placeholder. Strom PowerPoint Template comes with five color schemes to choose from.

5.  Koba PowerPoint Presentation

Koba PowerPoint Presentation template comes with over 100 unique slides. Icons, infographics and mockup devices are included with this template package. The Koba PowerPoint Presentation is a flexible template. Use it for many different presentation purposes.

Now, let's dive into our look at effective presentation styles.

10+ Different Types of Effective Presentation Styles

Here are more than ten common different effective presentation styles:

1. Visual Presentation Style

The visual style is great for anyone who wants to use your presentation to complement the main points of your speech. This visual presentation technique is perfect for people who have many important talking points. 

To use this technique, include a visual of what you are talking about in your presentation. You can also put graphs and charts in your presentation. 

Steve Jobs often used the visual presentation style. You can see an example of this in the YouTube video below:

Notice the visuals on the giant screen behind Jobs.

Here are some pros and cons of the visual presentation method:

Pros : The visual presentation technique is helpful if you've got a large audience. The visuals will let the audience see what you're discussing in your presentation. This style is great if you're discussing a product or something similar.

Cons : The visual presentation technique isn't for someone who doesn’t need visuals to explain what they're talking about. 

2. Coach Presentation Style

The coach presentation style is for energetic and charismatic speakers. This presentation style is a great style to use with an audience who needs to be sold on an idea. This presentation style works best if the presenter doesn't need to get into details.

Pros : The coach style allows you to connect with your audience using role-play and listener interaction. Use this style to sell an idea or sell a product. The coach-style is a great style to use in a conference type setting.

Cons : The coach-style of presentation isn't suitable if you're a naturally quiet person. In this style you don't go into details, instead, you're communicating the big picture. If you need to get into the details of what you're presenting, you might want to explore other styles.

3. Instructor Presentation Style

The instructor presentation method is great to use when you've got a complex subject to discuss. With this form of presentation high impact visuals help you get your point across to the audience. 

This presentation style is appropriate for anyone who is great at presenting and is comfortable with their subject. Former U.S. Vice President Al Gore often used this presentation method. If you want to use this presentation method, be sure to consider:

Pros : The instructor type of presentation is great if you like to use metaphors and figures of speech to help you make a point. This style is also appropriate for people who want to use impactful visuals to further your points.

Cons : The instructor type of presentation isn't meant for short presentations. A lot of preparation time will go into making or finding high impact visuals.

4. Freeform Presentation Style

The freeform presentation method doesn't use slides. This style of speaking is very impromptu. This presentation style is great for a presenter who has a short speech and knows their presentation points well. 

Here are some pros and cons of this technique:

Pros : The freeform presentation style is great for an impromptu meeting where you don’t have much time to prepare. This presentation style can also be used at networking events.

Cons : With this presentation technique if you don't know your subject matter very well it can make you seem unorganized. Freeform presentation style is better if you've got a short presentation time.

5. Storytelling Presentation Style

The storytelling type of presentation relies on stories and examples to make points in their presentation. This style is suitable if you've got a lot of time to present your topic. 

This type of presentation style is also appropriate for networking events and conferences. This presentation technique often has a question and answer session at the end of the presentation. A speaker who uses this presentation technique is neuroanatomist and author, Jill Bolte Taylor.

As you listen to the presentation, take note of the various stories that the speaker uses. By telling stories from her own life, Taylor captures the audience's attention. Here are the pros and cons of the storytelling presentation style:

Pros: The storytelling style allows you to connect with your audience through stories. With this style of presenting, it's okay to get emotional. The emotion helps you connect with your audience better.

Cons: The storytelling style is not for you if you don’t have anecdotes to tell. You also need to leave time for a question and answer session. If you don’t have time for a question and answer session, then explore other styles.

6. Connector Presentation Style

In this type of presentation, audience feedback is highly encouraged. The speaker will try to connect to the audience through their similarities. This presentation technique applies to sales presentations.

Some of the pros and cons of the connector presentation style include:

Pros : This style is great if you want immediate feedback on your presentation. The connector form of presentation typically includes a question and answer session with the audience.

Cons : In the connector form of presentation, the speaker must have similarities with their audience. If they don’t have similarities with the audience, then they're not connecting with them. This style also isn't for you if you don’t want immediate feedback on your presentation.

7. Persuasive Presentation Style

The persuasive form of presentation is where the presenter is trying to persuade the audience to their point of view. A sales pitch presentation is an example of a persuasive form of presentation. 

In a persuasive speech connecting with the audience through a similar experience or through emotion helps the audience relate to the speaker. If you're planning to use a persuasive presentation style, consider:

Pros : The persuasive presentation style is great if you use your hands a lot while speaking. This style is also great if you're selling a product.

Cons : If you don't need to persuade the audience of something, then you'll want to look into other styles. This presentation style is for people who are more experienced in presenting sales pitches or presentations.

8. Interactive Presentation Style

The interactive presentation method requires the speaker to interact with the audience in some way. The presenter can connect with the audience by passing out speaker notes or an outline before the presentation. 

The speaker could also interact with the audience by using a whiteboard or host a webinar. This style helps keep the audience engaged with what the speaker is saying. 

Here are the pros and cons and this presentation technique:

Pros : The interactive style of presentation lets the speaker pass out copies of their slides beforehand. This allows the audience to follow along with the presentation and fully absorb the information. It also gives the audience a place to jot down a few notes or questions.

Cons : The interactive presentation style is better with complicated subjects. If your subject matter is too simple the audience may not have anything to discuss.

9. Lessig Presentation Style

The Lessig presentation style was created by Lawrence Lessig, a professor of law and leadership at Harvard Law School. This presentation method requires that the presenter only spends fifteen seconds on each slide. If there's text on the slide it's the speaker’s exact words. 

This style of presentation is great if you've got to present to a large audience. The rapid pace of this presentation style can keep the audience focused and engaged.

As Lessig speaks, you'll see how quickly he moves through the various slides. Also, notice the slides that contain what he says, word-for-word.

Pros : The Lessig style of presentation is great for a presentation where you've got a lot of talking points to get through in a short period of time. 

Cons : The Lessig style is for experienced presenters. If you don't have a lot of experience presenting you may want to try a different style. This style is also not for you if your presentation requires charts and graphics.

10. Educational Presentation Style

The educational type of presentation is for a speaker who is teaching the audience. Use this style if you're demonstrating a new product. You can teach the audience about the new product you're selling or offering.

Pros : The educational presentation style is fitting if you've got videos and other visuals to show your audience. You also can put extra information on the slides that you may not verbally discuss.

Cons : It may take a while for the audience to listen to you. If you've got more than one subject to discuss it can be too confusing for the audience.

11. Data Scientist Presentation Style

The data scientist presentation style relies on facts, data, analysis, and statistical information to backup and explain their main talking points. This type of presentation is perfect when you need to pitch the idea and back it up with factual claims. It works really well in a business setting when your audience is more interested in hard data rather than storytelling.

Pros: The data scientist's presentation style helps prove a point and persuade your audience. It also helps break down complex data into a more visually appealing presentation formats.  

Cons: Be sure to include other types of slides in your presentation too. Otherwise, your presentation can come off as dry if it has nothing but data.

5 Quick Tips To Help You Choose Your Presentation Style

So now that you know different presentation formats, it’s time to settle on one. But which presentation style should you choose? Here are five quick tips that'll help you decide which presentation style would be best for your presentation: 

1. Consider the Topic of Your Presentation

First, consider the topic of your presentation. Are you presenting a body of work or are you trying to educate your audience?

This can be the single most important factor in helping you decide which presentation style to use. 

Be PowerPoint Presentation Template works well with different topics.

2. Consider Your Audience

You also need to consider your audience. Are you presenting a brand new group of people or does your audience consist of people who already know you?

If you’re presenting to a brand new audience, it’s a good idea to opt for the interactive or connector presentation styles. This ensures your audience remains engaged throughout the entire presentation. 

3. Decide On Your Call To Action

Your call to action or the purpose of your presentation is another important element to keep in mind. If you’re trying to raise brand awareness a coach or storytelling presentation would work well. But if you’re trying to secure funding or get your audience to buy your product, educational, persuasive or data scientist presentation styles might work better. 

The B2B Marketing And Sales PowerPoint Template has several effective slides that can be used for call to action slides.

4. Combine Different Styles for a More Effective Presentation

All the presentation styles above are highly effective when you’re giving a very targeted presentation. But you can also make your presentation more effective by combining different presentation styles. 

5. Save Time With a Template

No matter which presentation style you choose, start with a professional template. Not only will most of the work be done for you when it comes to design and content type, but your presentation will also look polished and unique.

Ciri PowerPoint template has a professional and clean look suitable for all kinds of presentations.

Learn More About Different Types of Presentations

Are you still wondering about presentation methods and effective presentations styles? We've got a wealth of resources on presentations and presentation methods. Here are a few tutorials you may want to review:

You may also want to download a copy of our free eBook that explains how to make a business presentation:

Download a Premium PowerPoint Presentation Template Today!

In this article, you read about different presentation techniques . So, you should be ready to start your presentation. Choose one of the presentation techniques that's best for you. Then, download a PowerPoint presentation template today to save time and ensure a professional presentation .

Editorial Note: This post has been updated with contributions from Brenda Barron . Brenda is a freelance instructor for Envato Tuts+.

Presentation

8 Types of Presentation with Examples and Tips

Table of Contents

Every presentation is different, reflecting your unique business and the information you share. But, some common presentation types are used across various fields and teams. Before diving into specific slides or organization, consider the type that best suits your audience.

Here are some questions to get you started: Is your goal to inform or entertain? Who will you be speaking to: colleagues, investors, or potential customers? By thinking about these questions, you can choose the presentation format that best supports your message.

SlidesAI can help you simplify this process even further by providing descriptions of different presentation types.

Why Do We Need Different Types of Presentations?

Presentations are a great way to share ideas and information in different situations, depending on who you’re talking to. What you want to achieve with your presentation can change who it’s for and how you present it. For instance, if you’re trying to sell something, you might want a presentation that convinces people and is visually interesting. On the other hand, teaching something might require a more step-by-step approach with lots of details.

The best type of presentation depends on a few things, like what you’re trying to accomplish, the audience’s interests, and what you’re good at as a presenter. By choosing the right kind of presentation, you can get your message across clearly and achieve what you set out to do.

What are Different Types of Presentations?

1. educational presentations.

Educational presentations are a great way to introduce a new topic to people who aren’t familiar with it. They can be especially helpful when you want to explain something complex, like a process, or share important facts in a clear way. Whether you’re a teacher in a classroom or a trainer at a company, educational presentations can be a powerful tool for learning.

These presentations often use visuals like pictures or diagrams to make things easier to understand. They might also include step-by-step instructions to guide the audience through a process. Companies use them a lot to teach new employees about how things work at the company. The length of the presentation can be short or long, depending on what you’re trying to teach.

2. Instructional Presentations

Instructional presentations help people learn more about a topic and sometimes even guide them on what to do next. They’re similar to presentations used for education, but they might include some extra details or specific steps for the audience to follow.

Think of webinars or training sessions – these are examples of instructional presentations. They give people new information and help them develop new skills. For instance, if you’re in HR, you might create one to explain how employees can sign up for the new insurance plan.

Checkout Our Business Presentation Templates Download Free Business Presentation Templates Now!

3. Persuasive Presentations

Many presentations aim to convince the audience of something, like a new idea, product, or way of doing things. They often address a specific issue and use facts and figures to explain why their solution is the best. Business proposals and sales talks are common examples.

For instance, a new company seeking funding might create a presentation to convince investors to support their idea. This presentation could explain a problem they see in the market, how their company solves it, and how they plan to make money. A similar presentation could also be used to secure additional funding for growth and future plans.

4. Motivational Presentation

Motivational presentations aim to lift up the audience’s spirits and help them deal with challenges. They spark interest in a subject and share a particular perspective or message. These presentations can be useful when you want to inspire a group of people. Sometimes, they might even use a personal story to connect with the topic.

Leaders in organizations often use motivational presentations to boost employee morale and encourage them to work harder. Recruiters might also use them to showcase employee success stories and get potential hires excited about joining the company.

5. Problem-solution Presentation

Have you ever needed to present an idea to help people make a decision? Problem-solution presentations are a great way to do that. They focus on explaining a challenge or issue and then offering potential solutions for the audience to consider. While similar to persuasive presentations, the main goal here is to discuss the problem clearly and share research so decision-makers can weigh the options and choose the best path forward. These presentations can include details about the problem and a few possible solutions. They’re a handy tool for many business meetings and discussions within organizations.

6. Project Presentations

Progress presentations are a way to share how a project, campaign, or initiative is moving along. They’re similar to progress reports, but in a presentation format.

These presentations typically cover a few key points:

• Important measurements : This could include numbers or data that show how the project is doing.
• Current status : An update on where things stand at the moment.
• Potential roadblocks : Any challenges that might come up down the line.
• Tasks still to do : What needs to be completed next.

Project teams often use progress presentations to share updates on their work. This allows clients, colleagues, or other interested parties to stay informed and ask questions if needed.

7. Storytelling Presentations

Presentations that use a story format can be a great way to connect with your audience and share information in a more engaging way. This approach can be useful in many settings, from classrooms to company meetings. It can be especially helpful when you want to grab the attention of a specific group of people and make them feel involved.

Storytelling presentations might include personal stories or examples that relate directly to the main topic. For instance, if you’re in marketing, you could use a story format to present a case study to your colleagues about a competitor’s product and its success.

Checkout Our Templates for Your Product Marketing Download Marketing Presentation Templates Now!

8. Visual Presentations

Presentations come in many forms, but some rely mostly on pictures, charts, and other visuals instead of text. These are called visual presentations. They’re a good choice when you have limited time or your topic is easy to understand with pictures.

The goal of a visual presentation is to help people grasp the information quickly and keep them engaged. Businesses often use them to show what their products or services can do. For instance, a company selling shampoo might use before-and-after pictures to show the results.

Tips for Delivering an Effective Presentation

• Taking Notes: To help remember what to say during your presentation, jot down some brief notes. Keep them simple and focused on keywords or short directions. This will allow you to connect with your audience and avoid missing any important points.
• Knowing Your Audience: A little research about your audience before your presentation goes a long way. Understanding who they are and what they might be interested in helps you tailor your presentation to better address their needs and expectations.
• Planning for Interaction: Think about how much audience interaction you want based on the length, purpose, and type of information in your presentation. This may involve allocating more time for questions and discussion.
• Know yourself: Think about how comfortable you feel speaking in front of a group, especially if you don’t know everyone. Consider your strengths and weaknesses as a presenter and how you can play to your strengths and improve on your weaknesses.
• Practice Makes Perfect: Practicing your presentation beforehand, regardless of your experience level, can boost your confidence and help you identify areas for improvement. Go through each slide while talking to solidify the flow. Recording yourself can also be helpful.
• Be Prepared: Technical problems can happen, so having a plan can help you avoid delays. If it’s an in-person presentation, arriving early allows you to check the venue and ensure the equipment works properly.

How Does Slides AI Help with Presentations?

As you’ve explored, presentations come in various forms, each serving a distinct purpose and requiring a tailored approach. But regardless of the type, creating an impactful presentation can be time-consuming. This is where Slides AI steps in to streamline the process.

By leveraging SlidesAI’s functionalities – from generating outlines and suggesting designs to offering content recommendations – you can significantly reduce the time and effort invested in crafting your presentation. This frees you to focus on the finer details, like refining your message and practicing your delivery.

A well-organized and visually appealing presentation can really grab your audience’s attention and help them understand your message better. SlidesAI can help you achieve that, turning you from someone who just puts slides together into someone who can communicate confidently and leave a lasting impression.

Create presentation slides with AI in Seconds in Google Slides

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Works with Google Slides

Frequently Asked Questions

How can i grab attention at the beginning of my presentation.

There are several ways to hook your audience from the start. Try opening with a surprising fact, a thought-provoking question, or even a short, interesting story related to your topic.

How long should my presentation be?

Ideally, aim for a presentation between 10-20 minutes. This timeframe allows you to cover the important points without losing your audience’s attention.

What are the 5 keys to a successful presentation?

Here are 5 keys to delivering a pitch-perfect presentation:

• Know your audience
• Master your material
• Make it a conversation
• Be adaptable
• Show empathy

Which presentation software should I use?

Several popular options are available, including Microsoft PowerPoint, and Google Slides . The best choice depends on your specific needs and comfort level. Additionally, SlidesAI.io is a helpful tool for creating visually engaging presentations. Consider your needs and choose the software that best suits you.

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A presentation outline is like a roadmap for organizing your thoughts and delivering your message smoothly during a presentation. It helps you structure your content logically, ensuring that your audience can follow along easily. By providing a clear framework, an outline enhances the clarity and effectiveness of your presentation.

Streamline Your Presentations with Automated Presentation Software

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Different types of presentations

Get your team on prezi – watch this on demand video.

Meghan Ryan July 29, 2022

Before you start building a presentation, you need a good structure. Ask yourself the purpose of your presentation – why are you getting in front of your audience? Are you trying to convince them to care about an issue and take action? Who are you speaking to – colleagues, customers, or investors? Asking yourself these questions will help you start to determine the type of presentation and structure it accordingly. Read on to discover different types of presentations and how to structure them.

Persuasive presentations

What is a persuasive presentation.

A persuasive presentation is one that tries to convince the audience to accept a certain position and to take action. It uses facts, logic, and emotion to help the audience understand the impact of a certain situation and see it from a different perspective.

How to make a persuasive presentation

• Start your presentation off strong and make the first 30 seconds of your presentation count. This presentation type needs a good hook that draws the audience in and starts getting them invested in the topic.
• Introduce the problem that needs to be solved and compare it with your solution.
• Build a narrative around your solution. Use evidence, back up your ideas with statistics and findings, and use emotion to pull your audience through the narrative. You should be building to a strong conclusion at this point.
• End with a summary of your points and relate them back to the actions that your audience takes.

This type of presentation requires confidence. Show that you feel passionate about your topic and believe in your solution to your audience. They need to feel trust in you to follow your ideas. Rehearse your presentation, but not to the point that you have every single line memorized. You want to sound authentic, not as though you’re rattling off facts and figures.

Persuasive presentation examples

Some of the most common types of persuasive presentations are product or business pitches, but there are so many more out there. Seeing how someone persuades their audience might give you some inspiration, so here we’ve compiled a few of our favorite examples of this type of presentation.

Watch this product pitch by Thriftplan, a workspace-saving solution helping companies retain their talent and employees manage their long-term savings.

This presentation on deforestation shows the effects that deforestation has had on the planet and introduces ways to become a “tree hugger” and combat it:

Learn more about what goes into an effective persuasive speech by reading our article on the topic.

Informative presentations

What is an informative presentation.

An informative presentation is a type of presentation that is just there to provide information. Unlike a persuasive presentation, you’re not necessarily delivering it to get your audience to take action or change their minds. This type of presentation is often analytical. It may just “report the facts,” but you might also want to include some analysis of the information.

How to make an informative presentation

• This type of presentation needs to be about a specific topic, so research your topic thoroughly. Whether that means gathering data from your team or colleagues, or going to the library or interviewing experts, you’ll want to take every step you can in order to seem like an expert in front of your audience.
• Consider your crowd and write this presentation type for them. If your audience knows a lot about your topic, you can skip some of the background information, like when you deliver a report to your team. A teacher will want to go into much more detail if they’re preparing a lesson plan, though.
• Write a thesis statement and organize the presentation around that. This will help you structure all the data and information that you’re discussing, rather than just doing a data dump.
• End on a call to action. This type of presentation is of course different from a persuasive presentation, but it’s good practice to give your audience something to do with the information you just presented.

Informative presentation examples

You have likely come across this type of presentation often throughout your workday. Here’s one by Devin Banerjee describing parental leave policies in the financial sector.

Motivational presentations

What is a motivational presentation.

Motivational speaking might be one of the most enviable types of presentations for people. Motivational presentations can turn a mere story into an inspiring tale. Very similar to a persuasive presentation, a good motivational presentation will convince you to do something, rather than just waiting for it to happen. It has a clear purpose, often pulling from a personal story written for a specific audience, and inspires the audience to make a change in their lives.

How to make a motivational presentation

• Know your purpose. This is important for any type of presentation, but none more so than for this presentation type. You need to know the purpose of your presentation and build upon a singular message.
• Understand your audience and write your content for them.
• Start your presentation with a strong hook, like a question, a personal story, or a compelling statistic.
• Include a personal narrative or a story that your audience can closely relate to. This helps them understand the core message of your presentation and feel more compelled to take action at the end.
• Conclude your presentation with a call to action. Your audience is motivated to make a change, so they need an outlet to do so.

Motivational presentation examples

There are so many motivational presentations out there, and many of them live here on Prezi. Look at this presentation on climate change, which compels you to take action and combat climate change on your own.

Instructive presentations

What is an instructive presentation.

An instructive presentation provides specific directions to accomplish a task. It might be a little longer than most types of presentations because you’ll need to discuss it step by step. In the end, your audience should walk away from this type of presentation more informed and with a new skill.

How to make an instructive presentation

• Determine exactly what you want your audience to learn at the end of your presentation. This type of presentation goes beyond just sharing facts. People want to learn how to do something, so make sure you have a clear idea of what that is.
• Map out the steps. Be clear about all ideas and information that is packed into your presentation.
• Have an understanding of your audience’s level of knowledge. Are they an informed audience or fresh to the topic you’re presenting? This type of presentation will be different depending on the audience you’re with.
• Use visuals and examples throughout your presentation so people new to the topic can more easily follow along.

Instructive presentation examples

Teacher Nucleo Vega teaches how to play and understand eighth-note subdivisions in his instructional video:

For even more examples of instructional presentations, read our article on the best instructional videos on Prezi.

Training presentation

What is a training presentation .

A training presentation is like a lesson that uses pictures and talking to teach something. People use it to help others learn about a specific topic or how to follow a certain process. It’s like a teacher’s tool to share information, show examples, and make sure everyone understands. You might see these types of presentations in school, at work, or in workshops to help people get better at something or understand new subjects. 

How to make a training presentation

• Start by clarifying the main goal of your presentation. Are you teaching a new skill, explaining a process, or sharing important information? Understanding your purpose will help you structure your content effectively.
• Consider who your audience is and what they already know about the topic. Tailor your presentation to their knowledge level, interests, and needs. This will make your training more relevant and engaging.
• Structure your presentation logically with a clear beginning, middle, and end. Use headings, subheadings, or an outline to create a coherent flow of information. Make sure your key points are easy to follow.
• Use visuals like images, charts, and diagrams to complement your text. Visuals help explain concepts and make your presentation more visually appealing. However, keep visuals simple and uncluttered to avoid overwhelming your audience.

Discover more insights and tips on online training and Prezi’s impact.

Training presentation examples

This Prezi on effective onboarding for PMs is a great example of a training presentation. It goes into detail about onboarding methods. This would be useful training material for product managers or their supervisors looking to provide instructional advice when taking on a new role. 

Status update presentation

What is a status update presentation .

A status update presentation typically includes information about what has been done, what is currently being worked on, and any challenges or issues that need attention. It’s a way for a team or organization to communicate openly about the state of their projects and ensure everyone is on the same page. These types of presentations are often given in meetings to keep stakeholders informed and make decisions based on the project’s progress.

How to make a status update presentation

• Clearly communicate the specific timeframe covered in your status update, whether it’s a weekly, monthly, or project milestone report. This ensures your audience understands the context and timeline of the information presented.
• Identify and focus on the most relevant Key Performance Indicators (KPIs) for your project, such as completion rates, milestone achievements, or budget status. These metrics should succinctly convey the essential aspects of your project’s progress.
• Employ charts, graphs, or visuals to illustrate progress effectively. Visual representations, like Gantt charts depicting project timelines and task dependencies, aid in conveying complex information clearly and concisely.
• Proactively address potential risks or challenges that may impact the project’s timeline or goals. Clearly communicate any issues and provide mitigation strategies to demonstrate transparency and preparedness in managing project uncertainties.
• Clearly outline the next steps for the project and assign responsibilities. Summarize key action items, including upcoming milestones, tasks, and deadlines, to make it easy for your audience to understand what requires attention or action in the upcoming period.

Example of a status update presentation

The structure of this Prezi provides a comprehensive year plan. It includes dynamic segments that offer a creative outlet for setting goals. The presentation covers setting goals, tracking progress, and getting started with your plans, which also makes a great base structure for a well-rounded status update presentation.

Pitch presentation

What’s a pitch presentation .

A pitch presentation is like a quick talk where someone explains their business idea, product, or service to persuade others to get on board. It shows why the idea is good, who it helps, and how it can succeed. People often use these types of presentations when they want support, financial investments, or to team up with others. They share key details about the problem their idea solves, who it’s for, and why it’s a great opportunity. The goal is to grab the audience’s interest and convince them it’s worth backing or investing in. You often see these types of presentations in startups or when someone is trying to get support for a new project.

How to make a pitch presentation

• Start with a strong intro to grab attention. Clearly state the problem your idea solves, keeping it brief and impactful.
• Explain the problem your idea tackles and introduce your solution. Keep it straightforward, emphasizing how your idea provides a solution.
• Present info about the market opportunity, including target audience, market size, and relevant trends. Use data to show that there’s a real need for your solution.
• Highlight your idea’s Unique Selling Proposition (USP). Clearly state the benefits your solution offers, focusing on what makes it stand out.
• End with a clear call to action. Summarize key points and provide a way for your audience to follow up or get involved.

Remember, keep it simple, engaging, and tailored to your audience’s interests and needs. Discover more tips on how to create a successful pitch presentation and investor pitch deck .

Pitch presentation examples

The Elevator Pitch Prezi is a good example of a pitch presentation. The presentation starts by stating the problem and then providing a solution, ending with a call to action – which is great for persuading potential investors. Discover more good sales pitch examples in this article.

Crisis communication presentation 

What’s a crisis communication presentation .

A crisis communication presentation is like a talk that happens when there’s a serious issue or emergency. It’s a way to share important information and updates with people who need to know—like employees, stakeholders, or the public. In these types of presentations, you’d cover what the crisis is, what steps are being taken to deal with it, and what the next moves are. It’s about keeping everyone informed and on the same page during challenging times. The goal is to be transparent, provide clarity on the situation, and let people know what’s being done to handle the crisis. It’s a crucial tool in managing and addressing unexpected and difficult situations.

How to create a crisis communication presentation

• Identify the nature of the crisis and tailor your message to the concerns of your specific audience.
• Your presentation should address what happened, its impact, ongoing resolution efforts, and preventive measures for the future. Keep the language simple and direct.
• Demonstrate understanding and empathy for those affected. Maintain transparency about the situation, including uncertainties, and commit to providing updates.
• Anticipate and prepare for potential questions, including difficult ones, to maintain control of the message.
• Support your message with helpful visuals like charts or timelines. Practice delivering your presentation confidently, with attention to non-verbal cues like body language.

By combining these elements, you can create a sense of trust with your audience and convince them you’re handling the situation effectively. Remember, honesty is key when it comes to these types of presentations. 

Prezi for all types of presentations

Prezi is a presentation platform that stands out for its dynamic features, making it ideal for various presentations. Its unique zooming user interface allows presenters to create visually engaging presentations, moving easily between ideas and topics.

The versatility of Prezi enables presenters to convey various moods and emotions effectively. Whether you’re delivering a corporate report, an educational lesson, or a personal story, Prezi’s array of templates and design options can be tailored to fit lots of different types of presentations. This flexibility means that your presentation aligns perfectly with your content, from serious and formal to playful and informal.

Moreover, different types of presentations require different presentation styles. Learn about presentation styles and explore what suits best for you and your presentation type by watching the following video.

Prezi Video

Prezi Video adds another layer of engagement by allowing you to present live alongside your content virtually. This feature is particularly useful in today’s hybrid work environments, as it fosters a more personal connection with your audience. With Prezi Video, you can interact with your visuals in real-time, creating a more immersive experience across all types of presentations. This blend of visual storytelling and live presentation helps to keep the audience engaged and improves the overall impact of your message.

Prezi’s AI text editing tool

Creating Prezi presentations just got even easier! With Prezi’s AI text editing tool , you can easily create all types of presentations in less time. This feature helps you shorten, expand, highlight, and summarize content to help you communicate your ideas better. It simplifies the process by offering relevant suggestions, making it easier to create cohesive presentations. 

Prezi with all its accessible features makes it easy to create content for any industry, from different types of business presentations to classroom and learning environments, Prezi’s versatility makes it a great platform for all. 

Final thoughts on different types of presentations

There are a lot of types of presentations out there, but they’re only effective if you understand the structure of each and utilize the structure to your advantage. Find more examples of presentations in our presentation gallery , or check out Prezi to start creating your own presentation today.

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6 Different Types of Presentations

Presentations should be as unique as your business and the information you’re trying to present. However, there are certain types of presentations that are common across industries and teams. Before you worry about which slides to include or how to organize your information, you’ll need to determine which type of presentation is best for your audience. 

To figure this out, ask yourself: Are you entertaining or informing? Are you speaking to colleagues, investors, or potential customers? Asking these questions will help you choose the type of presentation that supports you best. Beautiful.ai is here to make this even easier with a description of different types of presentations to help you choose.

Informative Presentations

An informative presentation is educational, concise, and to the point. While other presentations may entertain or inspire, the main goal of an informative presentation is to share information.

A good example of an informative presentation is a human resources benefits presentation. Human resources needs to explain what benefits employees receive, how benefits work, which important dates employees need to remember, where employees can find more information, and so on. 

An HR benefits presentation for new hires (or any informational presentation) should be short, straightforward, and easy to understand so that new employees will remember the information they’re given. 

Instructive Presentations

A presentation that teaches something is similar to an informative presentation, but it goes beyond sharing facts. It also instructs the audience on a specific topic. People attend or view an instructive presentation with the intention to learn, and they leave with a better understanding of the topic of the presentation.

There are many examples of instructive presentations. Workshops, training sessions, or webinars teach audiences a new skill or procedure by offering specific information or instructions. Explaining new policies to a company is another type of instructive presentation. For example, an HR benefits presentation for new employees may be informative, but a presentation for existing employees about policy changes might lean more towards instructive, especially if employees have to take action or need to ask questions.     

Persuasive Presentations

Many presentations hope to sell something or persuade the audience to take certain actions. Persuasive presentations often present a problem and explain their solution using data. Examples of persuasive presentations include business pitches or sales proposals.

For example, a startup company looking for initial funding may need a startup pitch deck or a Series A presentation to convince investors to back their idea. A startup pitch deck would explain a problem in the market, how their startup will solve that problem, and how they’ll monetize their business. A Series A presentation can help a startup secure more rounds of funding to grow their company and pursue further goals.

Motivational Presentations

One of the most prominent examples of inspiring presentations? TEDTalks. Many motivational speakers use TEDTalks to inspire people to think or change their behavior. 

Motivational presentations in the business world may not be as dramatic or life-changing as a TEDTalk, but they still aim to generate interest or gain an audience’s approval. A company overview presentation is a good example of a motivational presentation. It may present the information of a company — how it was founded, who is leading it, what the company does — but more importantly, it tells the company’s story. 

A company overview presentation connects with the audience. A manager may use it to boost morale at a team meeting. Or an executive may present a company overview to convince potential customers or investors to work with them. Or, an HR rep may use it to make new hires feel welcome and excited to join the company.

Decision-making Presentations

Need to make a decision within the company? A presentation that shares a problem, solution options, and their outcomes can help speed along the process. Decision making presentations might be found in business meetings, government meetings, or all-hands meetings.

For example, let’s say a company wants to improve engagement on their social media channels. There are many ways they might achieve their goal, including hosting giveaways, dedicating more resources to creating Facebook posts or Instagram stories, and researching their audience or competitors to see how they can improve. A marketing campaign plan template for a presentation would keep details of the problem, different options, and possible outcomes organized in one place. It would inform and guide everyone involved in the meeting, helping them make informed decisions on how to move forward.

Progress Presentations

Imagine our hypothetical company decided on a marketing strategy to meet their goals. Now that they have a campaign in place, they need to report on the progress of said campaign. This sixth presentation type shares status updates, progress towards deadlines, collected data so far, any obstacles popping up, and tasks that need to be added or adjusted.

A team stand up presentation is a great example of this type of presentation. Team stand up presentations usually include an agenda, talking points, deliverable updates, discussion topics, and time for questions at the end. This presentation keeps everyone organized and focused, ensuring that everyone is still on the same page and working towards the same end goal.

Whichever Presentation Type You Choose, Create it With Beautiful.ai

Now that you know which presentation type is right for your project, it’s time to create a beautiful and effective presentation. With Beautiful.ai , you don’t need to set aside hours of time to build your presentation, nor do you need design expertise to do it. Use one of our many presentation templates that can be customized for your needs in minutes. No matter what type of presentation you create, Beautiful.ai can help you do it.

Beautiful.AI Team

Beautiful is an AI-powered presentation tool that makes it fast and easy for anyone to build clean, modern and professionally designed slides that they can be proud of.

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7 Different Types of Presentations You Might Need To Create

Written by: George Shuter

There’s no way around it: Presentations are an inevitable part of life. In fact, for many people they’re a daily occurrence . 

Because presentations come in all sorts of shapes and sizes, with some being so common that you might not even realize you’re being presented to. For example; that friendly chat you had with the store assistant yesterday might’ve been an agonizingly-planned sales pitch . 

The bottom line is that presentations are everywhere . In this article, we’re going to break down the most-common types of presentations you’re likely to come across in your day-to-day life, along with some helpful tips & resources for creating each one.

Types of Presentations for Business

The most common types of presentations you may need to create are typically going to be for business, whether for your day-to-day job, while running a business, or when trying to start a business and pitch investors .

We've covered five types of presentations for business to help you understand the use case for each one.

Presentation Type #1: Sales Pitch

If you’re in a client-facing role, you’ll definitely need to give a sales pitch at some point in your career. 

But what exactly is a sales pitch? 

In short, a sales pitch is a brief two-way conversation between you and a sales prospect, with the intention of converting them into a paying customer. 

A typical sales pitch will follow this formula:

This is where you find out the specific needs of your sales target (so that you can tailor your pitch accordingly).

If you’re dealing with a smaller client, you can typically do this by asking them a few open-ended questions right before your pitch. If it’s a more-lucrative client, you’ll want to undertake significant research beforehand. 

Using the knowledge gained from the previous step, you’ll then actually pitch your product or service to the sales lead. This will generally be a short speech that aims to convey how the product or service can help the client, as well as why they should choose you over your competition.

If you’re dealing with a smaller client, this will usually be done as a brief speech. If you’re playing in the big leagues, you’ll likely need to prepare a short slideshow to accompany your pitch. 

Following your pitch, most leads will have further questions or concerns about your pitch. In this stage, you’ll talk through their questions and rectify any concerns with the aim of closing the sale. 

While the term sales pitch can conjure up images of fast-talking, unethical businessmen, they’re actually super common in the business world and are almost-always conducted in a fair and ethical manner. 

For example, if you’re considering working as a freelancer , sales pitching will serve as the backbone of your client strategy, making it an essential skill for you to develop. 

Sales Pitch Example – "That Is The Best Pitch I’ve Ever Seen" from Entrepreneur

Tips for Creating a Sales Pitch

Be honest: The aim is to maximize the chances of a well-targeted lead converting, not to deceive someone into making a purchase. While you’ll want to be persuasive, make sure you’re honest and maintain a good company persona. 

Be confident: Confidence is king when it comes to pitching a product or service. If you don’t have confidence in what you’re selling, how can you expect your sales lead to? 

Tell a story: Us humans love storytelling. By constructing your pitch around a story, it makes it much easier for the prospect to follow and connect with.

Resources for Creating a Sales Pitch

• Pitch Deck Templates by Visme
• How to Write A Winning Sales Pitch by Super Office

Presentation Type #2: Elevator Pitch

The concept of a presentation can all-too-often conjure up thoughts of endless slideshows and droning lectures. 

But did you know that some of the most exciting (and also the most difficult ) presentations are actually super short?

Enter the elevator pitch:

An elevator pitch is a short verbal account of a concept, entity or idea that allows the listener to understand it in a very short amount of time (with an average pitch lasting just 40 seconds)

It gets its name from the fact that you should be able to present the entire pitch to someone during an elevator ride. 

A typical elevator pitch will usually follow this format:

Who You Are

Here, you’ll give the name of either yourself or the organization you represent.

What You Do (And Why)

Next up is a one-sentence summary of exactly what your business does, followed by a second one-sentence summary of how it solves the problem you’re aiming to solve.

What Your USP Is

USP stands for Unique Selling Point . What’s the one thing that makes you stand out amongst your competitors?

What the Prospect Should Do Next

Always include a call-to-action at the end of your pitch, such as a prompt for questions or a request to visit the website for more information.

Elevator Pitch Example: CupAd

Tips for Creating an Elevator Pitch

Time it beforehand: Remember, the average runtime for an elevator pitch is 40 seconds . It’s really easy to waffle if you haven’t timed yourself, so make sure you time your final pitch before taking it to market. 

Speak clearly: While your pitch needs to be concise , it’s super important not to mumble or rush through it. Make sure you follow the seven C’s of effective communication to get your message across in a clear, concise and engaging manner. 

Be personable: An elevator pitch is a friendly, yet well-structured approach to educating someone about your business in a short amount of time. You’ll want it to sound personable and perky rather than rehearsed and rigid. 

Resources for Creating an Elevator Pitch

• Crafting an Elevator Pitch by Mindtools
• 10 Elevator Pitch Examples by Hubspot

Presentation Type #3: Keynote

Ah, the infamous keynote .

If you’ve ever checked out a TedTALK (which, if you haven’t, you totally should) you’ll know exactly what a keynote entails:

A keynote is an informative or motivational presentation given to set the theme of an event (such as a graduation, industry conference or awards ceremony). Keynotes are often given by well-known figures, such as corporate executives or celebrities. 

A typical keynote will be based around a story with three distinct points, each of which link back to one main theme. A typical keynote structure will look something like this.

Introduction

Here, you’ll introduce the main theme of the keynote and foreshadow the other three points that you’ll be looking at over the course of the keynote

First Point

Next, you’ll dig into your first point. This will encompass the first third of your story, giving contextual background to the point and linking it back to the main theme of the keynote.

Second Point

You’ll then do the same for point two.

Third Point

You’ll then repeat the process one last time for point three.

Finally, you’ll bring all three points full circle and link them back to your main theme, outlining the main lessons to take away from the presentation. 

Keynote Example: Steve Jobs Introduces The iPhone (Apple)

Tips for Creating a Keynote

Base it around a story: With keynotes often being either informative or inspiring in nature, basing your presentation around a story will make it much easier to follow. 

Ditch the script: While you’ll want your presentation to be structured, it’s important to keep it friendly and conversational. Leave some room for ad-lib and feel free to tailor your delivery depending on the feel of the room. 

Be vulnerable: A good keynote is all about connecting with your audience on a personal level. By showing vulnerability, it gives your audience a chance to empathize and connect with you, engaging them fully in the keynote itself.

Resources for Creating a Keynote

• Free Online Keynote Maker by Visme
• 17 Presentation Techniques For A Great Keynote by VisualHackers

Presentation Type #4: Investor Pitch

There’s no doubt that presentations are a nerve-wracking experience. 

But there’s one presentation in particular that even the most fiercely-experienced presenters fear… enter the investor pitch :

An investor pitch is a short presentation given by an entrepreneur to prospective investors, with the aim of securing investment for an entrepreneurial venture. 

In other words, it’s basically Shark Tank . 

Investor pitches are commonly used to secure investment for startup companies that have started to build traction, but need a cash injection to get the ball rolling. They’re often presented to either angel investors or venture capital firms .  

A typical investor pitch will follow this type of structure: 

Introduction/Problem Outline

Here, you’ll introduce yourself and outline the problem your entrepreneurial project or startup is looking to solve.

Next, you’ll go into a little more depth on the nature of the problem, including the affected market and growing demand for an effective solution. 

Here’s where the pitch really kicks into gear. You’ll now outline the nuts and bolts of your product or service, company persona and business model.

Finally, you’ll outline what’s in it for the investor. This will usually include how much of a stake they get, what your projected revenue is and how your project stands out amongst your competitors. 

Investor Pitch Example: Brightwheel (Shark Tank)

Tips for Creating an Investor Pitch

Back it up: If you’re asking a panel of investors for upfront capital, it’s absolutely crucial that you’re not only moonshot confident in your idea, but are able to back it up with data.

It’s well-worth sending across a well-structured business proposal to the investor panel beforehand, which can then be supported by growth projection statistics within the pitch itself.

Keep it honest: If you’re expecting someone to put their hard-earned money into your project, make sure you keep it honest and transparent. If you over-exaggerate your numbers during your pitch, prospective investors are bound you catch you out. This’ll instantly kill any chance of a deal. 

Make it urgent: Startups and other entrepreneurial projects come with massive potential to blitz-scale , meaning they grow at an eye-watering pace and generate huge amounts of revenue in the process. ‘FOMO’ can be a great motivator to win over potential investors, provided it’s backed by a solid business plan . 

Resources for Creating an Investor Pitch

• Free Business Plan Templates by Visme
• Pitching To Investors: Top Tips To Raise Investment by Twine

Presentation Type #5: Webinar

Ah, the trusty webinar . 

The term webinar is notorious for serving as a not-so-accurate blanket term for various types of online media. Here’s the lowdown on what it actu a lly means:

A webinar is an online presentation, workshop, seminar or lecture hosted via video conferencing software. The word "webinar" is a combination of the words "web" and "seminar."

Webinars are almost always business-orientated . However, they can be used for a number of different business facets, including:

• Launching a new product/service
• Lead generation
• Brand building 
• Inbound marketing
• Positioning yourself (or your organization) as an expert in your field
• Email marketing

A typical webinar will usually be structured something like this:

Here, the host will introduce the theme of the webinar and give an overview of the running order for the session.

Next, the host will dig into the body of the webinar content. This can be anything from educational content to information about a new product or service, depending on the purpose of the webinar. 

Call-to-Action

To round off the main body of the webinar, the host will go in for the kill and offer the primary call-to-action (such as purchasing a product or signing up to a mailing list). 

Finally, the host will almost-always take questions from the audience. This allows the audience to not only gain greater clarity on the webinar’s content, but it also offers an opportunity for the host to build a personal connection to them (which will subsequently increase conversion rates). 

Webinar Example: Growing An Audience In 2020 (Income School)

Tips for Creating a Webinar

Keep it visually engaging: As webinars exclusively take place online, it can be much harder for the host to leverage things such as body language and eye contact to engage the audience.

Therefore, it’s key to make sure your presentation as visually engaging as possible. Taking the time to clue yourself up about graphic design will pay serious dividends when it comes to your conversion rate.  

Do a dummy run beforehand: Webinars are magnets for technical issues . With large numbers of people in attendance and a huge reliance on technology, you’re very likely to run into technical difficulties during the webinar.

Make sure you do a dummy run beforehand to ensure everything is working and prevent people from abandoning the stream due to technical issues. It's also worth trialing a few different webinar platforms to see which one works best for you.

Optimize for mobile: As you’ll likely be presenting from a desktop, it can be easy to overlook this step. However, the vast majority of attendees will likely be watching your webinar from a mobile device, so it’s crucial to make sure your presentation is well-optimized for mobile. 

Resources for Creating a Webinar

• What is a Webinar and How Does It Work? - Visme
• How to Conduct an Engaging Webinar by Speaking About Presenting

Types of Presentations for Education

Other types of presentations you might deliver are for furthering education, whether you're giving a lecture or presenting at a seminar. Let's learn more about these two types of presentations.

Presentation Type #6: Lecture

No, not the kind your mom used to give you  (or probably still gives you, despite your best intentions).

We mean this one:

A lecture is a verbal presentation of educational subject matter, often accompanied by visual aids. Lectures are often given to medium to large-sized groups, with an average of 62.5 attendees.

Lectures are most-commonly given in educational institutions, such as schools and universities. However, many lectures are available to members of the general public for the purposes of self-enrichment. 

Lectures almost always focus on one particular subset of a wider topic, such as a time period in history or a branch of economics . 

Lecture Example: Introductory Calculus (Oxford University)

Tips for creating a lecture.

Adapt accordingly: This is especially-relevant if you’re lecturing on complex subject material. While you’ll need to take into account the needs of the attendees themselves , you’ll also have to factor in things such as the time of day and mood of the room .

If you’re lecturing first thing on a Monday, you might need a perkier approach. If you’re lecturing last thing on a Friday, you can likely be a little more laid back. 

Don’t over-rely on the slides: Your slideshow should be an accompaniment to your lecture, not the main feature. Use the slides to visually illustrate your points and summarize key learnings, rather than using them as the backbone of the lecture. 

Don’t go overboard with information: Lectures generally require a high-level of concentration for those in attendance. Wherever possible, make sure to explain core concepts in as simple a manner as possible and cut out any unnecessary information. 

Resources for Creating a Lecture

• 8 Types of Learning Styles To Know as a Presenter by Visme
• How to Lecture Effectively by University of Waterloo

Presentation Type #7: Seminar

The seminar is the younger , slightly chattier sibling of the lecture : 

A seminar is a small group session in which academic subject matter is discussed. Most seminars are focused on one particular niche of academia and include discussion amongst the entire group. 

Like lectures, seminars usually take place in schools, colleges and universities. They’re commonly used as a follow-up to a lecture, allowing students to discuss material from the lecture in greater detail.

A seminar will usually have a teacher that structures and oversees group discussion. While they’ll usually teach relevant material and run the group discussion, seminars allow everyone to present material from their academic work or group discussion activities. 

A seminar that’s available to the general public (i.e. not in an academic setting) is usually referred to as a masterclass. 

Seminar Example: Learning to Code (Stanford University)

Tips for Creating a Seminar

Focus on the group: See yourself as a manager rather than an instructor . Seminars should be anchored firmly around discussion from the group, rather than lengthy taught material from yourself. 

Don’t ignore your planning: Due to the interactive and group-focused nature of a seminar, it’s tempting to think you won’t have to plan a great deal of material in advance.

However, for group discussion to be productive and relevant, it needs to be well-planned and structured in advance. Make sure you’ve designed a logical, well-timed structure for the seminar and prepared a few question prompts in case you have a quiet group. 

Adapt to the room: While this goes for any form of presentation, it’s especially relevant in a situation that requires the entire group to present information.

Groups can range from extremely lively to extremely shy; tailor your approach accordingly to make sure that everyone has a say and that the discussion stays as relevant as possible. 

Resources for Creating a Seminar

• Ways to Give an Effective Seminar by Nature
• 16 Tips For Planning A Successful Seminar by Eventbrite

Step It Up With Visually Engaging Presentations

Here’s the deal. It’s well-known that visual aids make a presentation 43% more-persuasive than one without. 

Ready to take your presentations to the next level? Illustrate your presentations with stunning visual content using Visme.  Sign up for a free account and try it out!

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About the Author

George is the digital marketing executive at Twine, a freelancing platform that provides businesses with high-quality freelancers in the creative and digital sectors.

Presentation Types and Styles Explained

Table of Contents

From high school, then all through college, and now in the workplace — presentations have been a pillar of passing down knowledge to various audiences. 

But, what are presentations? 

They are a tool used to inform and educate audiences in a fun and informative way. 

Well, that is the simple way of explaining their purpose and meaning. 

We want to dig in deeper, and that is what this article will bring to you — a deeper understanding of different types and styles of presentation, so you never get overwhelmed or confused when you need to make a presentation. 

We will discuss: 

• Different types and styles of presentations,
• The purpose of using presentations in the workplace, and 
• How to utilize and recognize types and styles of presentations.

We will also show you: 

• Famous presenters for each style, 
• How you can use each presentation style, and
• A quote for each style to work as a useful reminder if you ever get confused.

Let’s dive in, shall we?

What are the purposes of presentations?

Sometimes, when a term is widely used, to the point where we subconsciously know the meaning and its purpose, it’s hard to pinpoint the true definition from memory. 

So, let’s start with the basics — what is the definition of presentations? 

Presentation is a manner of passing down knowledge from the speaker to the audience. A presentation can be a: 

• Demonstration,
• Lecture, or 
• Speech. 

The purpose of a presentation is whatever goal you set up to achieve. Those goals can be:

• To educate, 
• To persuade, and/or 
• To entertain.

According to LinkedIn’s article 4 goals for any speech, pitch or presentation , when you combine the goals we mentioned, your presentation will become powerful, meaningful, and impactful. The goals mentioned above are general and can be applied to any situation. Different types and styles of presentation can lead to different results. With the right type and style, you can: 

• Better your work and image with clients,
• Be more effective when presenting new ideas or solutions, and
• Ensure more progressive career growth.

These are only some of the business goals you can achieve with the right presentation type and presenting style. The more types and styles you try out, the more skillful you become, which helps you achieve your goals more efficiently.

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What are the different presentation types?

Presentation types illustrate the way you structure your presentation . 

We’ve mentioned the 4 purposes of presentations — every goal or purpose corresponds to a certain type. Before you can choose a structure, you need to answer the question “ What is the purpose of this presentation? ” 

And methods and techniques, which we’ll talk about later, help you maintain that structure.

Once you know what you want to achieve with your presentation, you can choose its type. 

Here’s what you need to know about each presentation type:

Type #1: Informative presentations 

Informative presentations are analytical and, as the name states, informative. With this type of presentation, your end goal is to inform and educate . 

Your audience only has to listen and soak up all the knowledge that is given by you. 

With this type of presentation, you can report on new findings and new data or deliver a lecture. 

Since the goal is to educate, your presentation must be precise and correct. Make sure that the information you are communicating has real value. When presenting, try to engage your audience with visuals of your data to help them understand.

Type #2: Persuasive presentations

To use persuasive presentations, you must answer the question “ What do I want my audience to do after listening to me ?”

The point of this type of presentation is to persuade your audience, change their minds, or offer a new point of view, so that they take action .

Persuasive presentation comes in handy if you are presenting a new product or a service and you want your audience to feel the urge to buy said product.

When you use this presentation type you must exude confidence, since you are your audience’s only source of information for your product. 

Type #3: Motivational presentations

You’ve probably heard of motivational speakers, and if you haven’t, here’s a quick crash course. Motivational presentations have a purpose to inspire and change people’s minds . 

Most people who use this type of presentation have a story to tell. These people use their own experiences as key points in their presentations to help the audience to relate to them. 

Since the goal is to inspire and change people’s minds, you have to have a powerful topic to discuss. 

Remember to cater to your audience and adjust your presentation to them and their level.

Type #4: Instructive presentations

Instructive presentation is technical, precise, and often longer than other types we mentioned. This type is here to offer instructions to an audience. 

So, if your goal is to explain step by step how to achieve a goal or do a task— an instructive presentation should be your choice. 

When you are delivering this type of presentation you need to make sure that every instruction is clear, understandable, and easy to follow.  

How to determine which presentation type you should use?

To choose the correct type for your presentation, you must determine your goal. Once you have your goals clear, it will be easy to see which type works best with your presentation. 

Here are some helpful questions that will help you to narrow it down to one type: 

• What do I want the audience to take away from my presentation?’
• What am I trying to give the audience? Is it information, a lecture, or a look into a new product/feature?
• What obstacles are keeping me from delivering my presentation effectively?

Determining the correct type for your presentation is a trial-and-error process. You will find that some types are more your speed, while others might give you trouble. But, keep in mind that the end goal should always be to give your audience what they came for. 

No matter which type you prefer, they all exist for a reason. Give them all a chance, and remember that practice makes perfect.

Presentation methods and techniques

When you define the type of your presentation, it’s time to get into methods and techniques for delivering a presentation. 

There are a lot of ways you can deliver your presentation, and here is our take on it. 

Presentation methods

A method is how you approach your problem . 

When it comes to presentation methods, we linked them with public speaking. Methods cover:

• How you choose to deliver your presentation and 
• How you structure your speech. 

Here are the 4 main methods:

Method #1: Impromptu or unscripted 

The impromptu method applies to speeches that are: 

• Not prepared , 
• Emotionally charged, and 
• ‘Given on the spot’. 

This method of speaking is purely done by improvising, so there are no written rules on how it should be done. 

Improvising and making up your speech as you go is not a wrong way to deliver your presentation. Still, instead of basing your entire speech on your ability to ramble on, incorporate this method in segments where you see fit or feel inspired to do so. 

Method #2: Memorizing 

The memorizing method implies that the speaker needs to know their speech word for word. 

It is mostly used in oratory contests for high school and college students. This method is difficult, and you would need to spend a lot of time reading and memorizing your text.

But, this method is the easiest when it comes to performance anxiety. Since the text is perfectly constructed and your only job is to memorize and relay it to the audience, it’s less nerve-racking. 

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If you struggle with anxiety before a presentation, we have an article to help you with that: 

• How not to be nervous for a presentation

The memorizing method, while being challenging at its core, can be freeing once the speaker is on stage. With this method, you can practice your body language to go with the text. And since the text is scripted and perfected, the speaker can move around the stage as they see fit.

Method #3: Extemporaneous

Extemporaneous is a synonym for impromptu and unscripted — so why is a synonym to a method we’ve already covered, now a completely new method? 

Well, that is because when it comes to the extemporaneous method, we think of a speaker that allows help during their performance . 

The extemporaneous method is a combination of the first two methods we mentioned. This method allows the speaker to prepare their speech and use notes and key points as an aid to keep on course. However, they will not learn their presentation by heart, but use their own words and speak in a conversational manner.

Method #4: Scripting 

The scripting method used to require a written speech from which the orator reads to the audience. Nowadays, we can see this method used by news outlets, with a teleprompter. 

So, to make use of this method, you need to write down your speech and read it proficiently to your audience. 

When it comes to in-person presentations and public speaking, this method is not the go-to. 

You shouldn’t spend the whole presentation just reading off of papers. When we present, we need to maintain eye contact and overall connection with the audience — and holding a piece of paper in front of the audience will get in the way of that connection.

Presentation techniques 

Presentation techniques are what you use before and during the presentation to make it compelling, informative, and easier to understand . 

Here are some of the techniques that we find quite useful: 

Technique #1: Practice

As a presenter, you want to make sure that everything goes smoothly — and for that to happen, you need to practice. The key to giving the best presentation is to practice relentlessly. 

Some useful tips to help you make the most of your practice are to: 

• Practice in front of a friend. — Practicing in front of a friend will not only help you with performance anxiety, but a friend might also have some useful tips on how to perform better. 
• Film yourself practicing. — When you film yourself giving your presentation aloud, it will help you to get used to cameras and the spotlight. Also, the camera will capture every mistake you make, and from there you can see what needs to be worked on.
• Practice in the auditorium. — It will do you good if you can practice giving your presentation in a meeting room or the auditorium. If you practice in the place you will be presenting, you will get used to the space, and it will be familiar to you on the day of your presentation.

Technique #2: Use visuals 

There is no need to overwhelm your audience with endless blocks of text. Think about how you can transform the data or information into a simple visual . 

The important thing to remember is that your audience might not be on the same level of knowledge as you. So, use visuals to help them follow your point. 

Technique #3: Incorporate stories 

No matter how informative and to the point your presentation is, including a story that is illustrating your point can be very helpful to your audience. 

Not only is storytelling a great way to engage and entertain your audience, but it is also a great way to show how your information is relevant to real-world events.

If you are curious to see what more you can do to prepare for your presentation, check out our article: 

• How to prepare for a presentation: Your 9-step guide to a successful presentation

Technique #4: Incorporate appropriate style 

Your presentation style is how you choose to deliver your presentation as a speaker. Style builds on the methods we have mentioned earlier, and it comes down to how you choose to speak to your audience. You can be a storyteller or a coach to your audience, and with each style comes a different influence. 

Methods and techniques are a great starting point when you are approaching your presentation structure and topic. 

But, there are different styles of presentation that you also should consider before walking up to that stage. Let’s learn more about them.

What is a presentation style?

A style is your preferred way of doing things, and when it comes to presentations, a style is how you choose to deliver your speech . Everything from your vocabulary to your tone defines your presenting style. 

If you are not sure what your personal presentation style is, you can always pick and choose from the already-established styles. Those include: 

• Storyteller, 
• Instructor, 
• Closer, 
• Connector, 
• Coach, 
• Lessig style, and
• Visual style.

Let’s get into more detail about each one of them.

Style #1: The Storyteller

The storytelling style consists of a (usually personal) story or anecdote. 

This style is used when the presentation doesn’t have any data or numbers that need to be explained. 

You can use this style to emphasize your point and to easily relay your goal to the audience. 

The storytelling style is great for the beginning of the presentation, as it is there to capture the audience’s attention. 

Formality level for the Storyteller style: Low

Since this style uses the speaker’s personal experiences and anecdotes to help the audience relate to the topic easily, the language used is conversational. There is no need for any excessive formality , and the speaker can address the audience in a friendly and familiar tone.

The Storyteller style characteristics

What characteristics should you be aware of when you want to utilize this style? 

The vocabulary that storytellers use is simple and conversational. Think about how you tell a story to your friends, colleagues, or family. Once you have that in mind, becoming a storyteller on stage won’t be a problem. 

Since the formality level is low, there is no need to overcomplicate things or to use synonyms for words that already have simpler and more known versions. 

Your story should have an introduction, where you will introduce the problem. Then, you can move into the main plot point that explains your topic. And finally, you should have a conclusion where you can circle back to the beginning and where you will untangle the web you cast and leave your audience with a final thought.

The pros of the Storyteller style 

Now let’s look at some of the pros of this style: 

• It’s easy to follow. 
• It illustrates your problem and solution in a creative way.
• It’s relatable and, therefore, more influential to the audience.

The cons of the Storyteller style 

Here are the cons of being the storyteller type: 

• A story that’s too long or not interesting enough can leave your audience bored. 
• Getting too caught up in the story can make your presentation longer than it should be.

Who is the Storyteller style best suitable for?

This style is great if you want to truly connect with your audience and have them feel as if you speak to them, rather than at them. Many people don’t like to be lectured, and if you are trying to make a point or a message stick out, try out the storytelling style.

Famous presenter with the Storyteller style

The storytelling style is preferred among TED talk speakers. 

But, when we think of storytelling, one particular speaker comes to mind — Nick Vujicic. He overcame great obstacles and has learned how to take what’s best from life. So now, when he tries to spread his message of endurance, he puts his trust into the storytelling style and lets his emotions and experiences speak to his audience. 

Quote by Nik Vujicic that embodies the Storyteller style

“ What really matters are the lives you touch along the way and how you finish your journey .” ― Nick Vujicic

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Style #2: The Instructor

The instructing style of presenting shares some traits of the storytelling style. It still uses the power of metaphors to get the message across to the audience. 

But, the difference is that the instructing style has more of a commanding voice . The instructor can carefully align the story and the data in a logical and compelling manner, leaving the audience convinced and educated.

Formality level for the Instructor style: Medium

A lot of politicians use the Instructor style when they are trying to influence a larger crowd. Since this style has a higher formality level than the storytelling one, it allows the speaker to use more serious vocabulary and address the audience as superior. 

The Instructor style characteristics:

The Instructor’s style is characterized by logic and command. As we mentioned, the speaker who is fond of the Instructor’s style needs to be able to handle the facts and connect with the audience. 

So, the main characteristics of this style would be: 

• More formal use of language, 
• Commanding voice, and  
• Persuasive nature.

The pros of the Instructor style 

Let’s take a look at some of the pros of this style: 

• It helps get a complicated message across. 
• It’s persuasive. 
• It’s fairly easy to use. 

The cons of the Instructor style 

Here are some of the cons to be aware of: 

• The speaker could be deemed distant or cold. 
• The audience can lose interest if the presentation is too focused on pure data. 

Who is the Instructor style best suitable for?

This style is great if the speaker has a complicated topic to discuss with a less knowledgeable audience. This style is used mainly for lectures and political speeches. 

Famous presenter with the Instructor style

A famous presenter with the Instructor style is none other than the former Vice President of the United States, Al Gore. He uses metaphors, data, his own personal experience, and even visuals to bring complex issues closer to a wide audience.

Quote by Al Gore that embodies the Instructor style

“ When you have the facts on your side, argue the facts. When you have the law on your side, argue the law. When you have neither, holler. ” — Al Gore

Style #3: The Closer style

The Closer style of presenting is a style that demands action from the audience . Presenters who opt for this style want their audience to not only learn something new but to get up from their seats with a newfound urge to make a change. 

This style is a personification of a call to action. The presentations made in this style are short, since the speaker has a goal in mind. They then use this style to convincingly reach said goal.

Formality level for the Closer style: Medium

This style is a great tool to connect with the audience. So, to make a connection between the speaker and the audience, the formality level drops. But instead of treating the audience as friends, the speaker simply talks to them. 

The Closer style characteristics

The Closer style is persuasive and somewhat commanding. People who are fond of the Closer style cut right to the chase and make their audience get to a decision. With this presentation style, there are no boring statistics or data. The key points are clear and delivered with a short and clear explanation.

The pros of the Closer style 

Here are some of the pros of the Closer style: 

• The presentation is short.
• The Closer is confident and knows how to deliver a point.
• The audience rarely gets bored with this style.

The cons of the Closer style 

Take a look at some of the cons of this style: 

• Some audiences aren’t ready to make a quick decision.
• Some audiences might feel that this style is too harsh or rash.

Who is the Closer style best suitable for? 

The Closer style is best to use when you need your audience to make a decision or to give them the urge to make things happen. 

This style is mainly used by CEOs and salesmen.

Famous presenter with the Closer style

Many presenters use this style, but the one that stands out the most is the philosopher Ruth Chang. She has delivered great presentations on how to make hard decisions. She keeps her presentations short, sweet, and straight to the point. 

Quote by Ruth Chang that embodies the Closer style

“A world full of only easy choices would enslave us to reasons.” — Ruth Chang

Style #4: The Connector style

The Connector style speaker is most comfortable engaging with the audience . Some could say that the storytelling style is very similar to the Connector in that sense. Both styles base their presentations on the connection with the audience. The difference here is that the Connector is both a presenter and a member of the audience — and they are comfortable in both roles. 

This style of presentation (as the name suggests) allows the speaker to connect to the audience, and therefore deliver the materials easier. One way that this style connects the speaker and the audience is through Q&A.

Formality level for the Connector: Low 

Since this style’s main purpose is to connect the speaker to the audience, the formality level is low. The speaker appears as one of the audience, even though they are on stage. To keep the audience engaged and get them to ask questions, the Connector treats the audience as friends and acquaintances. 

The Connector style characteristics

The user of this style needs to appear as if they are one of the members of the audience, but they just happen to be on the stage instead in a seat. One of the main characteristics that stand out for this style is the eagerness of the speaker to engage with the audience. When a speaker is a Connector, they will constantly ask questions and listen to the audience’s opinions.

The pros of the Connector style

Let’s take a look at the pros of this style: 

• The audience is engaged and encouraged to participate.
• The presentation flows at a relaxed pace.
• The audience feels connected to the subject.

The cons of the Connector style

• Audience might not be comfortable with asking questions.
• The presentation might be longer than planned. 
• Too many opinions will derail the presentation.

Who is the Connector style best suitable for?

The great thing about the Connector style is that it can be used in any presentation and any setting. Since the main goal of this style is to connect the speaker and the topic with the audience, there are no rules or limits as to where it can and where cannot be used.

Famous presenter with the Connector style

Padraig Hyland is a TED Talk speaker and a specialist in audience engagement, so it is only natural that he uses the Connector style. He has delivered countless speeches on how to be a great presenter and how to connect with any audience.

Quote by Padraig Hyland that embodies the Connector style

“ To successfully navigate the current disruption, organizations need to nourish their authentic leadership voice and create a new story that engages their people on the journey .” — Padraig Hyland

Style #5: The Coach style

What is a coach? In every sense of the word, a coach is a person who guides you, teaches you, and helps you achieve your goals. 

It is the same with the coaching style. The person who uses this style guides their audience with their own enthusiasm for the subject. The Coach style is mainly used in motivational speeches, as it allows the coaches to interact with the audience and share knowledge on a topic they feel passionate about.

Formality level for the Coach style: Medium

The Coach style serves as a guide . It gives the speaker freedom to use their knowledge and personal experience to drive the audience to feel the same passion about the subject as the speaker does. To achieve that level of familiarity with the audience, the formality level drops, and the speaker talks to the audience as a teacher and, well, as a coach would.

The Coach style characteristics

The Coach style allows the speaker to guide their audience from point A to point Z, through knowledge and passion, which makes the presentation interactive and informative. 

This style of presentation can be seen in motivational speeches, lectures, and speeches delivered by sports coaches. The main characteristic that follows this style is that it is delivered by enthusiastic speakers.

The pros of the Coach style 

Here are some of the pros of this style to look into: 

• It allows the speaker to connect to the audience through enthusiasm. 
• Presentations in this style are interactive and engaging. 
• It gives the audience step-by-step instructions on the topic.

The cons of the Coach style 

Let’s examine some of the cons: 

• The speaker’s passion can be overwhelming to the audience.
• The speaker can forget to ask for feedback . 

Who is the Coach style best suitable for?

The Coach style, since it serves as a guide, is commonly used by motivational speakers and in self-help presentations. 

They tend to choose this presentation style because it allows them to connect with the audience while still delivering a detailed step-by-step on the topic they are discussing.

Famous presenter with this style

There are a lot of motivational speakers today that are a fan of the Coach style, but the one that caught our attention is Mel Robbins. She is a lawyer and a motivational speaker that helps her audience to form healthy habits and attain discipline to achieve their goals.

Quote by Mel Robbins that embodies the Coach style

“ You have been assigned this mountain so you can show others that it can be moved .” — Mel Robbins

Style #6: The Lessig style

If you are in a time crunch, but you have a lot of material to cover, then the Lessig style is the perfect style for you. 

The Lessig style was invented by Lawrence Lessig, and it states that a speaker should spend only 15 seconds on each slide or point during a presentation . This style usually agrees very well with the visual style. 

Since not all presentations have slides, this style cannot be used with any type of presentation. However, if you have too many slides and too many points to make, then the Lessig style can help you use your time slot well.

Formality level for the Lessig style: Depends

The Lessig style is not a style of speaking per se, but a style for presentation time management . So, the formality of the language you use will be up to you and your topic. You can decrease or increase the formality level and the Lessig style would still be the same.

The Lessig style characteristics

The main characteristic of this style is that it includes slides or at least some visual aid. 

This style is also the one that is not concerned with your verbal cues and style of speaking. If you choose to try out this style you can combine it with any of the styles we previously mentioned.

The pros of the Lessig style 

Here are the pros of this style: 

• It’s easy to use. 
• It helps you keep track. 
• It saves time.

The cons of the Lessig style

Here are some of the cons of this style: 

• It is not applicable to presentations without slides. 
• Sometimes the suggested 15-second rule isn’t enough. 
• The presentation may feel rushed or unfinished.

Who is the Lessig style best suitable for?

The Lessig style bases its rules on slides and visual aids, so it’s best suitable for presentations that consist of slides. The topics for this style are endless, and it is up to the speaker to see where this style works best in their presentation.

The most logical choice is, of course, the founder of this style — Lawrence Lessig, a lawyer and a political activist. 

Quote by Lawrence Lessig that embodies the Lessig style

“ Technology means you can now do amazing things easily .” — Lawrence Lessig

Style #7: The Visual style

Presentations can be all about the slides, data, or videos, and there are also powerful presentations that are delivered with only the speaker on the stage. But, technology is not something to shy away from . There are great advantages to using technology and feeding your audience with visuals that will support your claims. As they say, a picture is worth a thousand words. 

Formality level for the Visual style: Depends

The formality of this style doesn’t depend on the visuals used, but on the speaker and the topic. The great thing about the visual style is that it can be used with almost any topic and type of data. So, when using this style of presentation, you can choose the level of formality you feel comfortable with.

The Visual style characteristics

The Visual presentation style’s main characteristics are the visuals, as the name suggests. The visuals can be anything from a picture, video, or creatively shown data and statistics. 

This style can be used together with any other style that we mentioned, as long as you add some pictures or other visual elements.

The pros of the Visual style 

Here are the pros of the Visual style: 

• Visuals help the audience understand the presentation better — sometimes, they can illustrate your point better than your own words. 
• Visuals can help you move your presentation forward. 

The cons of the Visual style 

Here are some of the cons of the Visual style: 

• Overusing visuals in your presentation can take focus away from you. 
• Visuals can be redundant. 

Who is the Visual style best suitable for?

If you are creative enough or confident enough to not let the glamor of visuals take over your spotlight, you can incorporate visuals into any workplace presentation. Visuals can be helpful almost everywhere, and they can aid your audience if the topic is too complicated for them to follow.

Famous presenter with the Visual style

One of the best visual presenters is Steve Jobs. He was one of the founders of Apple, and every year he used to give a great visual presentation or a rundown of Apple’s new product releases.

Quote by Steve Jobs that embodies the Visual style

“ For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through .” — Steve Jobs

How to determine which presentation style to use?

If you are wondering which style to use, first you need to ask yourself what kind of audience will be attending your presentation . Once you have an idea of who you will be talking to, you can start to think about your presentation style. 

Also, you need to know what is the purpose of your presentation and what you wish to achieve. 

Beyond that, try out different styles until you find the one you are comfortable with.

Collaborate easily with Pumble — Even when creating presentations

If you’re working on a presentation with your colleagues — no matter what type of a presentation it might be — you’ll probably find yourself in need of an efficient communication tool. 

Luckily, Pumble, a team communication app , makes your collaboration more simple and efficient, while keeping communication lines open at all times. 

Here are all the ways Pumble can help you create various types of presentations:

• Thanks to the voice call feature, you can stay connected to your colleagues while you work together on the presentation. 
• If there is a problem you have to address , you can always give them a quick video call and share your screen with them so you can brainstorm or problem-solve together. 
• If you need a second (or third, fourth, etc.) opinion , you can always ask for it on some of the Pumble channels . 
• If you have to provide further explanations or continue the discussion without cramming the channel space, you can continue your conversation in threads or reach out to particular colleagues via direct messages .   

Finally, one of the best things about Pumble is that you can never lose important information or shared files because it has unlimited history . 

Jana Pavlovic is a communication author and researcher. She enjoys educating herself and others on various team collaboration and technology topics. She found that working from home in a hybrid-type company is her perfect combination for work-life balance, and she’s eager to share her new-found knowledge with you.

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8 Types of Presentations and Examples of When You Can Use Them

Presentations help you communicate ideas in a simple way that sticks with your target audience. here’s what you need to know to have success with all types of presentations..

For your presentation to be effective, you need to choose the right format and recognize the nuances of each one. Here’s a look at eight types of presentations you can use to share your knowledge.

8 Types of Presentations

1. Providing Information

The primary purpose of any type of presentation is to provide information to an audience. The difference between this method and others is that there are many elements you have to consider in order to be effective. That includes slide design , talking points, and usually, a time limit.

2. Teaching

When you’re educating, use several examples to illustrate your points. If your audience doesn’t understand something you’re talking about, give them specific examples so they can see for themselves what you mean.

Repetition is key when you teach a new concept. It’s important to include a variety examples throughout your slide deck to reinforce your information. This helps combat your audience getting bored or tired from hearing the same thing over and over again.

3. Reporting

You can use presentations when reporting by showing research findings and conclusions. The most important thing to remember is that you need to design your slides to highlight your most critical data. That way, your audience will walk away understanding its high points.

It’s important to know your audience before you jump into your presentation and start selling. Research must be the first step of the process, so you can design a presentation that speaks to your people.

Also, be sure to not overwhelm yourself or others by packing too much information into one slide.

5. Problem-Solving

While it’s a less common use case, you can also use presentations to sort out problems. This is especially useful when you’re working with a team. It acts as a simple way to get everyone on the same page before making a decision.

6. Decision Making

Once you come to an agreement that something is an issue and discover some ways to solve it, there are still choices you need to make. You can use presentations to explore and explain different options before you finalize your next step forward.

7. Entertaining

Creating a presentation with entertainment in mind is a nice way to break up any potential monotony and deliver important information, at the same time.

The entertainment factor doesn’t necessarily have to be goofy or fun, but it should be compelling for the audience and capture their attention. Visuals are particularly important here.

8. Motivational

Stories are good tools for bringing any message home. Use personal anecdotes and examples that illustrate points. This will help people remember your message when they need it most, and it also makes it easier for the audience to connect with you.

3 Presentation Use Cases

Want to take your information and put it in presentation format for your audience? Before you start, use these examples to gain inspiration.

1. Business Presentation Examples

Business presentations don’t have to be boring. Take these tips to wow your colleagues and your audience. 

Conferences

There are many different companies and ideas competing for attention at conferences. Use storytelling and bold design choices to stand out.

Raising Awareness

Getting a new initiative going in an organization is no easy feat. Use a presentation to fill in stakeholders on what you want to do and get their approval.

Sales Decks

Selling has a direct impact on revenue goals, so it’s critical for your presentation to support that. Include questions, pain points, and supporting data to let your potential customers know you “get” them.

2. Presentation Ideas for Kids and Students

Education requires a lot of listening and absorbing information. Help kids and students show what they know with these presentation formats.

All About Them

For younger or new students, this is an easy presentation idea. They can create slides that explain details about themselves to learn the art of public speaking. It also helps their peers get to know them better.

Charts and Graphics

Facts and data play a key role in understanding a concept. However, keeping track of them all can be intimidating. Take them through the process of communicating complex ideas visually, with this presentation idea for students.

Storytelling

Stories are an important part of early learning but, eventually, we all learn there’s a place for stories outside of a book. Students and kids can create presentations that focus on this skill.

3. Virtual Presentation Ideas

Virtual presentations are more prevalent than ever, but engaging an audience when you aren’t in the same room isn’t easy.

If you’re sharing ideas with a group, make it interactive by giving a workshop-style presentation. Be sure to leave room to ask and answer questions, as well as save space for group discussions.

Ask Me Anything

The question and answer format is a popular presentation type, but you can add even more interest with slides. Use images, fonts , and colors that are on brand and increase engagement. 

Information and Gamification

Gamification results in 14% higher scores on skill-based assessments. To amplify people’s understanding of the concepts you present, use gamification throughout your slide deck.

How to Put Together Presentation Ideas without PowerPoint

If you’re looking for creative presentation ideas without PowerPoint , Shutterstock Create’s slideshow presentation maker is easy to use. Our designer-crafted templates are super-simple to customize and make your own in just a few clicks. 

We have thousands of graphics in a multitude of styles, shapes, and sizes you can use to create designs that others will notice. We also offer gorgeous stock photos to help you communicate exactly what you need to with each visual. Everyone has something to teach, now it’s your turn. Use these ideas to create all types of presentations and communicate effectively.

Need some more presentation inspo? We’ve got you covered:

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• Google Slides vs. PowerPoint: Which Is Best to Make a Slideshow?

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5 Unique Types Of Presentation - Which Suits Your Purpose Best

Table of contents.

In today’s fast-paced world, effective communication has become an indispensable skill. Whether in the classroom, the boardroom, or on a global stage, the way we present our ideas can make all the difference. While traditional presentations certainly have their place, it’s essential to explore new and innovative approaches to captivate your audience and convey your message with impact.

In this blog of the art of presentation, we will journey beyond the conventional, shedding light on five types of presentations that show the way we share information, tell stories, and engage our audience. Each of these presentation types harnesses the power of creativity, technology, and human connection to leave a lasting impression and drive meaningful change.

Why Are Different Presentation Styles Needed?

Different types of presentation styles are needed because they serve diverse purposes, engage various audiences, and are suited to specific situations. Here are several reasons why various styles are necessary:

Audience Diversity

Audiences vary in terms of their interests, knowledge levels, and preferences. Some may respond better to data-driven informative presentations, while others may be more receptive to inspirational or entertaining presentations. Using different styles allows you to cater to the needs and preferences of different audience groups.

Communication Objectives

Different presentations serve different communication goals. Informative presentations aim to educate, persuasive presentations aim to convince, and motivational presentations aim to engage and inspire. Using the appropriate style aligns your presentation with your specific objectives.

Content Complexity

The complexity of the content being presented may dictate the presentation style. Complex technical information might require a demonstrative or how-to style, while a simple and emotionally charged message may be best conveyed through an inspirational or storytelling approach.

Engagement and Retention

Varied presentation types help keep audiences engaged and improve information retention. Mixing up presentation formats prevents monotony and boredom, making it more likely that your audience will stay focused and remember the key talking points.

Context and Setting

The context and setting of a presentation matter. A formal business presentation may require a more structured and data-driven approach, while a casual team meeting might benefit from interactive discussions. Adapting your style to the context enhances the effectiveness of your communication.

Audience Feedback

Presenters often adjust their styles based on audience feedback. If you notice that your audience is disengaged or confused, you may choose to switch to a different style or incorporate more interactive elements to address their concerns and create genuine interest.

Cultural and Regional Differences

Different styles can also be influenced by cultural and regional norms. What works in one culture may not be as effective in another. Being aware of these differences and adapting your style accordingly is essential for effective cross-cultural communication.

Technology and Innovation

As technology evolves, new styles and tools emerge. Virtual reality presentations, for example, have become increasingly popular for their immersive qualities. Staying up-to-date with technological advancements can open up new possibilities for engaging your audience.

Personal Style and Strengths

Every presenter has their own strengths and preferences. Some may excel at delivering data-driven presentations, while others may be more comfortable with inspirational or interactive styles. Adapting your style to your strengths can enhance your confidence and impact.

What Are The Different Types Of Presentations?

Educational/informative presentations.

The educational or informative presentation types are meant to provide the audience with new information about a topic. They aim to educate and enhance the audience’s understanding of the subject matter. These presentations often use visual aids such as charts, graphs and data to support the information being shared.

Instructional Presentations

An instructive presentation, often referred to as a how-to presentation, is a type of presentation that is designed to teach the audience a specific skill, provide step-by-step guidance on completing a task, or impact knowledge on a particular topic. The primary purpose of this presentation method is to facilitate learning and help the audience acquire new information or abilities. These are often used in training with new employees to give them a better understanding of a job they are expected to do.

Motivational Presentations

A motivational presentation aim to entertain, motivate or inspire the audience. They may include storytelling, humour, and emotional appeals to engage and uplift the audience. This inspirational presentation style is often seen in speeches with motivational speakers, at TED Talks or keynote addresses.

Persuasive Presentations

A persuasive presentation is designed to convince the audience to adopt a particular viewpoint, take specific actions, or make decisions in line with the presenter’s goals. They often involve the use of compelling arguments, emotional appeals, and persuasive techniques to sway the audience’s opinions.

Progress Presentations

The progress presentation method is a type of presentation that provides an update on the status, development or advancement of a project, task or any ongoing work. These presentations are usually delivered at regular intervals throughout the duration of a project to inform stakeholders, team members or decision makers about the current state of affairs.

What Are The Benefits To Using Different Types Of Presentations?

Using different types of presentations has several benefits, depending on the context, audience and goals of your presentation. Here are some advantages of incorporating diverse presentation styles:

Audience Engagement and Response

Varying presentation styles cater to different audience preferences. By adapting your style to the preferences of your audience, you can capture their attention more effectively, and keep the audience thinking throughout your presentation. Varied presentations types allow you to convey information from multiple angles, making it easier for the audience to grasp complex concepts. Some people may respond better to visual aids, while others prefer interactive discussions or storytelling.

Improved Quality And More Memorable

Different presentation styles can stimulate different parts of the brain, which can enhance memory retention. Engaging visuals, emotional storytelling, and interactive activities can all contribute to better recall of your message.

Having a repertoire of presentation types makes you a more versatile and adaptable communicator. You can choose the style that best fits the message, situation, and audience, increasing the chances of successful communication.

You Can Adapt To Connect With The Nature Of The Topic

Different situations require different approaches. Whether you’re giving a formal business presentation, a training workshop, or a casual team meeting, choosing the appropriate style helps you align with the context and achieve your goals effectively.

Are There Only 5 Types Of Presentation?

No, we’ve simply selected the most common types we see. The five most common types of presentations— educational/informative, instructional, motivational, persuasive, and progress—are popular because they serve fundamental communication needs and are versatile in various contexts.

These five presentation styles are the most popular because they address fundamental communication objectives and cater to diverse audience needs. Their versatility allows presenters to adapt to various situations, whether it’s delivering critical information, influencing decisions, inspiring change, teaching skills, or fostering collaboration. Additionally, these styles can be combined or customized to suit specific goals and audiences, further contributing to their widespread use and popularity.

Wrapping Things Up On Types Of Presentations

Learning and using different presentations can be a valuable skill for personal growth and professional development. It challenges you to become a more versatile and effective communicator. By choosing the right style for your message and audience, you can maximize the impact of your presentations and impactful presentations are more likely to achieve their intended goals.

In summary, the benefits of using different types of presentations lie in their ability to make your communication more effective, engaging, and adaptable. Being able to switch between styles allows you to connect with various audiences, convey your message more convincingly, and achieve better outcomes in your personal and professional endeavours.

As we conclude our journey through these versatile approaches, it becomes abundantly clear that the power of presentation lies not just in what we say, but how we say it.

Each presentation style, in its uniqueness, encapsulates a facet of the human experience—a story to tell, a lesson to learn, a cause to champion, a skill to acquire, or a problem to solve. While the styles themselves are distinct, they are not mutually exclusive; they interweave and overlap, offering a rich tapestry of communicative tools for us to master.

So, as you embark on your next presentation, remember the versatile repertoire at your disposal. Tailor your approach to your objectives, your audience, and the unique message you wish to convey. Embrace the power of creativity, technology, and human connection. For in the realm of presentations, it is not merely the words spoken or the slides displayed that matter most; it is the lasting impact etched into the hearts and minds of those who bear witness.

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Essential Guide to Types of Presentations

Let's discuss "types of presentations," a topic that's as versatile and dynamic as the audiences and purposes they serve. From the boardroom to the classroom, understanding the nuances of different presentation styles is more than just a skill—it's an art form that can significantly impact your ability to communicate, persuade, and educate. Whether you're a seasoned speaker or gearing up for your first presentation, navigating through the various types of presentations is crucial for crafting messages that resonate and inspire.

Informative Presentations: Sharing Knowledge with Clarity

At the heart of many speaking engagements lies the informative presentation—a straightforward, fact-driven approach designed to enlighten your audience on a specific topic. But don't mistake simplicity for lack of sophistication. The challenge here is to distill complex information into digestible, engaging pieces that captivate without overwhelming.

Crafting Compelling Content

Determine the main points you want your audience to remember first.  Use clear, concise language and support your points with data, visuals, and real-world examples. Storytelling can be a powerful tool even in informative presentations, transforming dry facts into memorable narratives.

Designing for Engagement

Visual aids are your allies, not crutches. Opt for clean, visually appealing slides that complement your spoken words. Charts, infographics, and videos can enhance understanding and retention, but remember—the focus should be on aiding comprehension, not distracting from your message.

Persuasive Presentations: Moving Audiences to Action

Persuasive presentations are where ideas take flight. Whether you're convincing stakeholders to embrace a new strategy, selling a product, or advocating for social change, your goal is to sway opinions and incite action. This requires a deep understanding of your audience's needs, values, and potential objections.

Structuring Your Argument

Begin with a strong, compelling opening that grabs attention and establishes the significance of your topic. Present your case logically, layering evidence, testimonials, and statistics to build credibility and appeal to both emotion and reason. Anticipate counterarguments and address them head-on, demonstrating your thorough understanding and commitment to the subject.

Emotional Appeal and Ethical Persuasion

Connecting on an emotional level can be the key to unlocking hearts and minds. Use stories, personal anecdotes, and evocative imagery to create an emotional bond with your audience. However, it's vital to balance emotional appeal with ethical persuasion—respect your audience's intelligence by being honest, transparent, and grounded in facts.

Instructional Presentations: Facilitating Learning and Skill Development

Instructional presentations are designed to teach or introduce skills, concepts, or processes. They're commonly seen in educational settings, workshops, and training sessions. The key to success here lies in not only delivering the content but also ensuring that your audience understands and retains the information.

Creating an Interactive Learning Experience

Engagement is important. Break down complex concepts into manageable parts and use a mix of teaching methods to cater to different learning styles. Interactive elements like Q&A sessions, group activities, and hands-on demonstrations can significantly enhance learning outcomes. Remember, the goal is to make learning an active, not passive, experience.

Leveraging Technology and Resources

In digital age, technology offers a plethora of tools to make instructional presentations more effective. Use educational software, online resources, and multimedia elements to create a dynamic learning environment. These tools can help illustrate concepts in ways that traditional methods cannot, making the learning experience more engaging and accessible.

Inspirational Presentations: Igniting Passion and Motivation

Inspirational presentations aim to uplift and motivate, pushing audiences to overcome challenges, pursue their dreams, or change their perspectives. Whether it’s a commencement speech, a motivational talk at a corporate event, or a TED Talk, the power of inspiration can have a lasting impact.

Telling Stories that Resonate

The heart of any inspirational presentation is storytelling . Share personal anecdotes, triumphs, and even failures to create a genuine connection with your audience. Stories that evoke emotions and highlight human experiences can inspire action and foster a deep sense of empathy and understanding.

Encouraging Reflection and Action

Inspiration alone is not enough; it must be paired with a call to action. Encourage your audience to reflect on their own lives, challenges, and aspirations. Offer practical advice and actionable steps they can take to initiate change or pursue their goals. The most memorable inspirational presentations leave the audience not just feeling inspired, but empowered to act.

Decision-making Presentations: Guiding Choices and Strategy

Decision-making presentations are pivotal in business and organizational settings, where the stakes often involve strategic direction, financial investments, or operational changes. The objective here is clear: to present information in a manner that guides stakeholders toward a well-informed decision.

Structuring for Clarity and Impact

Begin with a clear presentation of the issue at hand, followed by a detailed analysis of potential solutions, including their pros and cons. Data visualization tools like graphs, charts, and tables can play a crucial role in conveying complex information succinctly. The key is to structure your presentation to lead your audience through a logical progression of thought, culminating in a compelling argument for the best course of action.

Facilitating Discussion and Consensus

Decision-making presentations should be interactive, encouraging questions, discussions, and even debates among stakeholders. Facilitate this process by preparing to address potential concerns and objections. Your role is not just to present but to moderate and guide the conversation towards a consensus or a decision that aligns with the organization's goals and values.

Pitch Presentations: Captivating Your Audience for Buy-In

Pitch presentations are critical in the worlds of entrepreneurship and sales, where the goal is to captivate potential investors, clients, or partners and persuade them to buy into your idea, product, or service. This type of presentation requires a blend of persuasion, informative content, and inspirational elements.

Crafting a Compelling Narrative

Your pitch should tell a story that highlights the problem your product or service solves, the uniqueness of your solution, and the potential impact or return on investment. Keep your narrative focused, engaging, and to the point, ensuring that every piece of information presented builds towards the argument for your proposal.

Demonstrating Value and Differentiation

In a pitch presentation, it's crucial to articulate the value proposition clearly and demonstrate what sets your offering apart from competitors. Use testimonials, case studies, or pilot results to bolster your claims. Remember, you're not just selling a product or idea; you're selling the promise of a better future that your audience can be a part of.

The Role of Technology in Modern Presentations

In modern presentations, technology serves not just as a backdrop but as a dynamic co-presenter that can significantly amplify the effectiveness of your message. The advent of sophisticated presentation software has revolutionized the way we share information, allowing for the creation of visually stunning and interactive presentations that can captivate and retain audience attention like never before. 

Beyond the aesthetics, these tools offer functionalities such as real-time polling and interactive Q&A sessions, which can transform a monologue into a dialogue, fostering a deeper connection with your audience. This interactive approach not only makes your presentations more engaging but also provides immediate feedback, enabling a more tailored and responsive communication flow.

Among the plethora of digital tools available, teleprompter apps have emerged as a game-changer for many presenters, ensuring a smooth delivery without the risk of forgetting crucial points or going off tangent. These apps, once the exclusive domain of broadcast professionals, are now accessible to anyone with a smartphone or tablet. By allowing you to scroll your script at a controlled speed right in front of you, teleprompter apps can help maintain eye contact with the audience, thus enhancing the perception of confidence and preparedness. 

Furthermore, their flexibility and ease of use make them ideal for a wide range of settings, from formal business presentations to informal talks and everything in between. By integrating these innovative solutions into your presentations, you can harness the full power of technology to not only deliver your message but also ensure it resonates long after the applause has faded.

Practicing Mindfulness and Presence

Practicing mindfulness and presence before and during a presentation can transform your delivery from merely good to truly captivating. Mindfulness, the act of being fully present and engaged in the moment without judgment, can significantly reduce anxiety and increase your ability to connect with your audience on a deeper level. Simple techniques such as deep breathing exercises can lower your heart rate and calm your mind, allowing you to focus more intently on your message. Visualization practices, where you imagine yourself delivering a successful presentation, can boost your confidence and mentally prepare you for a positive outcome.

Moreover, the presence you bring to the podium is just as critical as the content of your speech. Being genuinely present means actively engaging with your audience, making eye contact , and responding to their cues. This level of engagement signals to your audience that you are not just reciting information but are truly passionate about sharing it with them.

It creates an environment of mutual respect and interest, making your message more persuasive and memorable. Cultivating this presence requires practice and mindfulness both before and during your presentation. Embracing these practices can elevate your presentations, making them more powerful and resonant with every word spoken.

Final Thoughts: Guide to Types of Presentations

In closing, the art of crafting and delivering presentations is an ever-evolving journey. From mastering the foundational types of presentations to embracing feedback, technology, and mindfulness, there's always room for growth. Each presentation is a unique opportunity to share your knowledge, ideas, and vision with the world.

We hope this guide has equipped you with the tools and insights to enhance your presentation skills. But the learning doesn't stop here. Continue to seek out new strategies, adapt to your audience's changing needs, and challenge yourself to step outside your comfort zone. The impact of a powerful presentation can change minds, inspire action, and even alter the course of events. So, take these lessons forward, and let your presentations be a force for positive change.

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10 Types of Presentations: From Elegant to Persuasive

Shahid shahmiri.

Presentations are a crucial part of any business, and understanding different types of presentations can significantly enhance how well your ideas are received, whether you’re presenting to colleagues or the board of directors.

Having a great presentation on hand doesn’t just help you do better work—it can also help you get more work. 

However, there’s no one-size-fits-all approach to creating effective presentations . In this guide, we’ll cover some basic types of presentations and give some examples for each one so that you can create engaging content for the needs of your audience at any given moment.

Elegant Presentations

Elegant presentations are more than just a pretty picture. They’re visually appealing and aesthetically pleasing, but they also have substance. A good creative presentation will catch the eye, draw you in and compel you to learn more about what it has to offer.

Elegant presentations use design principles like simplicity (less is more), balance and harmony to create an overall aesthetic that feels clean and crisp yet still engaging. 

They integrate multimedia elements like video clips or soundtracks into their designs seamlessly so that these elements don’t distract from but rather enhance the overall experience of viewing them.

Learn more about the elegant presentations here: https://www.customshow.com/elegant-presentations/

Persuasive Presentations

The art of persuasion is one of the most powerful tools you can have in your presentation toolkit.

The first step to persuading an audience is finding out what motivates them, and then appealing directly to those motivations. 

Persuasive presentations are designed to influence the audience’s beliefs, attitudes, or behaviors, often encouraging them to take a specific action or adopt a new perspective. Here are a few examples:

Community Project Funding: A community leader pitching to local authorities and stakeholders to secure funding for a neighborhood improvement project, using persuasive arguments about community benefits and long-term positive impacts.

Technology Adoption: An IT professional advocating for the adoption of new software within their company, highlighting efficiency gains and competitive advantages to persuade management and colleagues.

Educational Reform: An educator or school administrator presenting to a school board or parent-teacher association, advocating for curriculum changes or new teaching methodologies, using success stories and research findings to persuade the audience of their effectiveness.

Read more on Persuasive Presentations here: https://www.customshow.com/persuasive-presentations/

Sales Presentations

Sales presentations have a unique passion for persuasion, aiming to convert enthusiasm into tangible business outcomes. 

In the sports industry , a sales presentation might involve a sports marketing team presenting a sponsorship proposal to potential corporate partners. 

This type of presentation would typically showcase demographic data on fan bases, engagement statistics, and success stories of previous sponsorships, all aimed at illustrating the potential return on investment for the sponsor. 

In the media & entertainment sector, sales presentations often revolve around pitching new projects or content distribution deals. 

For example, a production company might present a new series concept to streaming platforms or networks. Such a presentation would highlight the project’s creative aspects, like the storyline and talent involved, and market analysis, projected viewership, and alignment with the platform’s brand and audience demographics.

Read more on effective sales presentation tips and ideas: https://www.customshow.com/effective-sales-presentation-tips-ideas/

Informative Presentations

Informative presentations are foundational in public speaking, designed primarily to educate and enlighten the audience on a specific topic. 

These presentations are factual, clear, and often rely on data and research to accurately convey the information. The key is to present the material in an organized manner, typically following a logical structure that starts with an introduction, followed by the body where the main information is presented, and concludes with a summary or conclusion. 

It’s crucial to keep the language clear and straightforward, avoiding jargon that could confuse the audience, and focus on the relevancy and applicability of the information presented.

Examples of informative presentations include a company’s annual report delivered to employees, a lecture on recent scientific findings, or a workshop explaining new software features. 

In each of these instances, the primary goal is to impart knowledge or share information rather than to persuade or inspire action. 

For instance, in an academic setting, a professor might give an informative presentation on the historical impacts of a significant event, focusing on presenting the facts and findings. 

In a business context, a financial analyst might deliver an informative presentation on market trends, providing detailed analysis and statistics to inform strategic decisions. 

The success of these presentations is measured not by the immediate action of the audience but by their enhanced understanding and knowledge of the topic.

Read more on informative presentations here: https://www.customshow.com/informative-presentations/

Instructional Presentations

Instructional presentations are a cornerstone in educational and training settings, aimed at teaching or instructing the audience on a specific process, concept, or skill. 

The primary focus of these presentations is to facilitate learning and understanding. A successful instructional presentation breaks down complex information into digestible, manageable parts, often using a step-by-step approach. 

The presenter acts as a guide, leading the audience through the material with clarity and precision. It’s crucial to engage the audience, ensuring they are not just passive recipients of information but active participants in the learning process. 

This engagement can be achieved through interactive elements, practical demonstrations, and question-and-answer sessions.

For example, in a corporate training session, an expert might deliver an instructional presentation on using a new software tool, walking employees through each feature with live demonstrations and hands-on exercises. 

In an academic context, a professor might give an instructional presentation on a scientific method, using detailed slides, real-world examples, and interactive experiments to enhance understanding. 

Another example could be a fitness trainer conducting an instructional presentation on proper exercise techniques, incorporating demonstrations, and encouraging audience participation to ensure correct form and understanding. 

Each of these scenarios underscores the instructional presentation’s goal: not just to present information, but to foster learning and practical application.

Read more on the four states of Instructional Presentations

Inspirational Presentations

Inspirational presentations help motivate, uplift, and spark positive change in audiences. These presentations often hinge on the power of storytelling, using personal narratives, success stories, and emotional appeals to connect deeply with the audience. 

In sports, for instance, a motivational speech by a renowned athlete can be profoundly impactful. They might share their journey of overcoming adversity, setbacks, and injuries to achieve success, thereby inspiring budding athletes to persevere and strive for excellence. 

The narrative usually highlights themes of resilience, dedication, and the power of a positive mindset, resonating with individuals in both sports and other life areas.

In the media and entertainment industry, inspirational presentations often take the form of keynote speeches at award shows or industry conferences. 

A celebrated filmmaker or actor might share insights about their creative journey, discussing the challenges of the creative process and the importance of artistic integrity and innovation.

These speeches can inspire artists and professionals in the industry to pursue their passions relentlessly and think outside the box. Another example can be a TED Talk by a media mogul discussing the evolution of digital media and its power to enact social change, encouraging listeners to harness media platforms for advocacy and global connectivity. 

In both sports and entertainment, the crux of inspirational presentations lies in stirring emotional responses and motivating audiences toward personal and professional growth.

Read more on Inspirational Presentations: https://www.customshow.com/inspiring-presentations/

Technical Presentations

A technical presentation is a “how-to” demonstration that uses visuals and demonstrations to explain how something works. 

It’s an effective way of communicating complex information to diverse audiences, from internal employees who need to know how the company’s new accounting software works, to potential investors who want details on your latest innovation in robotics technology.

Technical presentations often require significant preparation time because they require you to navigate the intricacies of your topic while making it understandable for others who may not have as much background knowledge as you do. 

A good approach is starting with research: identify key points in your topic area, then organize them into sections based on their relationship with one another (e.g., first we’ll talk about X; then we’ll move on to Y). 

Make sure each section includes some visual aids like graphs or charts if possible, these will help simplify complex information so everyone can follow along easily!

Read more on the technical presentations here: https://www.customshow.com/technical-presentations/

Team and Stakeholder Presentations

A team or stakeholder presentation is a great way to share your ideas with colleagues who are working on similar projects, but it can be challenging to get people excited about new initiatives. 

When you’re presenting in front of your team members, it’s important to consider their interests and needs before diving into the details. 

If you want them on board with your plan, they must understand why this project matters for them, not just for the company as a whole.

Interactive Presentations

Interactive presentations have revolutionized the way information is shared and received, moving beyond traditional one-way communication to a more engaging, two-way dialogue. 

The essence of these presentations lies in their ability to actively involve the audience, turning passive listeners into active participants. 

This engagement is achieved through various means such as real-time polls, Q&A sessions, interactive quizzes, and even augmented reality experiences. 

For instance, in a corporate setting, a manager might use an interactive presentation during a team meeting to gather instant feedback on proposed initiatives using live polling. This not only gauges the team’s opinion but also fosters a sense of involvement and collaboration.

Learn more on interactive presentations here: https://www.customshow.com/interactive-presentation-software-7-great-ideas-great-companies/

Problem-Solution Presentations

Problem-solution presentations are a strategic approach often used to address specific challenges or issues within an organization or in a client-focused setting. 

The structure of these presentations typically involves first identifying and analyzing a problem, and then proposing one or more solutions. 

This format is particularly effective in consulting scenarios, where a consultant might present to a client company facing operational inefficiencies. 

The presentation would detail the identified issues, perhaps through data analysis or market research, and then propose tailored solutions, such as new technologies or process improvements.

In the tech industry, problem-solving presentations are frequently used to pitch new software or tools. A tech company might present to a potential client the challenges of data management and security, and then introduce their software as a solution that enhances data security and efficiency. 

Suggested tools and software for various presentation needs.

In the world of presentations, having the right tool can make all the difference. Whether you’re delivering a sales pitch, an educational lecture, or an inspirational talk, there’s a software solution that can elevate your presentation. 

Here are some of the top tools and software, each suited for different types of presentation needs:

CustomShow: CustomShow stands out for its business-centric approach, focusing on brand-specific presentation needs. It’s ideal for companies looking to maintain brand consistency across all presentations. With its rich multimedia integration and robust analytics, CustomShow is particularly for sales and marketing presentations that need to leave a lasting impact.

Prezi: Known for its non-linear presentation style, Prezi is great for creating dynamic presentation and visually engaging presentations. Its zooming user interface offers a unique way to capture your audience’s attention, making it suitable for persuasive and instructional presentations.

PowerPoint: A classic in the presentation software realm, Microsoft PowerPoint is versatile and user-friendly. It’s a reliable choice for almost any presentation type, from business and educational to inspirational talks, thanks to its wide range of templates and customization options.

Google Slides: For those who value collaboration, Google Slides is a go-to. Being cloud-based, it allows multiple users to work on a presentation simultaneously, making it perfect for team projects and presentations that require frequent updates.

Keynote: For Mac users, Apple’s Keynote is best for its sleek templates and smooth animations. It’s ideal for elegant presentations where design and aesthetics are key.

Read more on: What do you Need to Think About Before Designing the Presentation?

We hope that you now have a better understanding of the different types of presentations and the tools that are available to help you create them. Take a look at how CustomShow could help in your B2B sales situations .

Read more on : When Creating a Presentation Based on Lots of Data, What Principle Should You Bear in Mind? Read more on : What is the Best Way to Deliver Presentations with Authenticity ?

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Blog Graphic Design Visual Presentation: Tips, Types and Examples

Visual Presentation: Tips, Types and Examples

Written by: Krystle Wong Sep 28, 2023

So, you’re gearing up for that big presentation and you want it to be more than just another snooze-fest with slides. You want it to be engaging, memorable and downright impressive. 

Well, you’ve come to the right place — I’ve got some slick tips on how to create a visual presentation that’ll take your presentation game up a notch. 

Packed with presentation templates that are easily customizable, keep reading this blog post to learn the secret sauce behind crafting presentations that captivate, inform and remain etched in the memory of your audience.

Click to jump ahead:

What is a visual presentation

15 effective tips to make your visual presentations more engaging, 6 major types of visual presentation you should know , what are some common mistakes to avoid in visual presentations, visual presentation faqs, 5 steps to create a visual presentation with venngage.

A visual presentation is a communication method that utilizes visual elements such as images, graphics, charts, slides and other visual aids to convey information, ideas or messages to an audience. 

Visual presentations aim to enhance comprehension engagement and the overall impact of the message through the strategic use of visuals. People remember what they see, making your point last longer in their heads. 

Without further ado, let’s jump right into some great visual presentation examples that would do a great job in keeping your audience interested and getting your point across.

In today’s fast-paced world, where information is constantly bombarding our senses, creating engaging visual presentations has never been more crucial. To help you design a presentation that’ll leave a lasting impression, I’ve compiled these examples of visual presentations that will elevate your game.

1. Use the rule of thirds for layout

Ever heard of the rule of thirds? It’s a presentation layout trick that can instantly up your slide game. Imagine dividing your slide into a 3×3 grid and then placing your text and visuals at the intersection points or along the lines. This simple tweak creates a balanced and seriously pleasing layout that’ll draw everyone’s eyes.

2. Get creative with visual metaphors

Got a complex idea to explain? Skip the jargon and use visual metaphors. Throw in images that symbolize your point – for example, using a road map to show your journey towards a goal or using metaphors to represent answer choices or progress indicators in an interactive quiz or poll.

3. Engage with storytelling through data

Use storytelling magic to bring your data to life. Don’t just throw numbers at your audience—explain what they mean, why they matter and add a bit of human touch. Turn those stats into relatable tales and watch your audience’s eyes light up with understanding.

4. Visualize your data with charts and graphs

The right data visualization tools not only make content more appealing but also aid comprehension and retention. Choosing the right visual presentation for your data is all about finding a good match. 

For ordinal data, where things have a clear order, consider using ordered bar charts or dot plots. When it comes to nominal data, where categories are on an equal footing, stick with the classics like bar charts, pie charts or simple frequency tables. And for interval-ratio data, where there’s a meaningful order, go for histograms, line graphs, scatterplots or box plots to help your data shine.

In an increasingly visual world, effective visual communication is a valuable skill for conveying messages. Here’s a guide on how to use visual communication to engage your audience while avoiding information overload.

5. Employ the power of contrast

Want your important stuff to pop? That’s where contrast comes in. Mix things up with contrasting colors, fonts or shapes. It’s like highlighting your key points with a neon marker – an instant attention grabber.

6. End with a powerful visual punch

Your presentation closing should be a showstopper. Think a stunning clip art that wraps up your message with a visual bow, a killer quote that lingers in minds or a call to action that gets hearts racing.

7. Tell a visual story

Structure your slides like a storybook and create a visual narrative by arranging your slides in a way that tells a story. Each slide should flow into the next, creating a visual narrative that keeps your audience hooked till the very end.

Icons and images are essential for adding visual appeal and clarity to your presentation. Venngage provides a vast library of icons and images, allowing you to choose visuals that resonate with your audience and complement your message. 

8. Show the “before and after” magic

Want to drive home the impact of your message or solution? Whip out the “before and after” technique. Show the current state (before) and the desired state (after) in a visual way. It’s like showing a makeover transformation, but for your ideas.

9. Add fun with visual quizzes and polls

To break the monotony and see if your audience is still with you, throw in some quick quizzes or polls. It’s like a mini-game break in your presentation — your audience gets involved and it makes your presentation way more dynamic and memorable.

10. Use visuals wisely

Your visuals are the secret sauce of a great presentation. Cherry-pick high-quality images, graphics, charts and videos that not only look good but also align with your message’s vibe. Each visual should have a purpose – they’re not just there for decoration. 

11. Utilize visual hierarchy

Employ design principles like contrast, alignment and proximity to make your key info stand out. Play around with fonts, colors and placement to make sure your audience can’t miss the important stuff.

12. Engage with multimedia

Static slides are so last year. Give your presentation some sizzle by tossing in multimedia elements. Think short video clips, animations, or a touch of sound when it makes sense, including an animated logo . But remember, these are sidekicks, not the main act, so use them smartly.

13. Interact with your audience

Turn your presentation into a two-way street. Start your presentation by encouraging your audience to join in with thought-provoking questions, quick polls or using interactive tools. Get them chatting and watch your presentation come alive.

When it comes to delivering a group presentation, it’s important to have everyone on the team on the same page. Venngage’s real-time collaboration tools enable you and your team to work together seamlessly, regardless of geographical locations. Collaborators can provide input, make edits and offer suggestions in real time. 

14. Incorporate stories and examples

Weave in relatable stories, personal anecdotes or real-life examples to illustrate your points. It’s like adding a dash of spice to your content – it becomes more memorable and relatable.

15. Nail that delivery

Don’t just stand there and recite facts like a robot — be a confident and engaging presenter. Lock eyes with your audience, mix up your tone and pace and use some gestures to drive your points home. Practice and brush up your presentation skills until you’ve got it down pat for a persuasive presentation that flows like a pro.

Venngage offers a wide selection of professionally designed presentation templates, each tailored for different purposes and styles. By choosing a template that aligns with your content and goals, you can create a visually cohesive and polished presentation that captivates your audience.

Looking for more presentation ideas ? Why not try using a presentation software that will take your presentations to the next level with a combination of user-friendly interfaces, stunning visuals, collaboration features and innovative functionalities that will take your presentations to the next level. 

Visual presentations come in various formats, each uniquely suited to convey information and engage audiences effectively. Here are six major types of visual presentations that you should be familiar with:

1. Slideshows or PowerPoint presentations

Slideshows are one of the most common forms of visual presentations. They typically consist of a series of slides containing text, images, charts, graphs and other visual elements. Slideshows are used for various purposes, including business presentations, educational lectures and conference talks.

2. Infographics

Infographics are visual representations of information, data or knowledge. They combine text, images and graphics to convey complex concepts or data in a concise and visually appealing manner. Infographics are often used in marketing, reporting and educational materials.

Don’t worry, they are also super easy to create thanks to Venngage’s fully customizable infographics templates that are professionally designed to bring your information to life. Be sure to try it out for your next visual presentation!

3. Video presentation

Videos are your dynamic storytellers. Whether it’s pre-recorded or happening in real-time, videos are the showstoppers. You can have interviews, demos, animations or even your own mini-documentary. Video presentations are highly engaging and can be shared in both in-person and virtual presentations .

4. Charts and graphs

Charts and graphs are visual representations of data that make it easier to understand and analyze numerical information. Common types include bar charts, line graphs, pie charts and scatterplots. They are commonly used in scientific research, business reports and academic presentations.

Effective data visualizations are crucial for simplifying complex information and Venngage has got you covered. Venngage’s chart templates enable you to create engaging charts, graphs,and infographics that enhance audience understanding and retention, leaving a lasting impression in your presentation.

5. Interactive presentations

Interactive presentations involve audience participation and engagement. These can include interactive polls, quizzes, games and multimedia elements that allow the audience to actively participate in the presentation. Interactive presentations are often used in workshops, training sessions and webinars.

Venngage’s interactive presentation tools enable you to create immersive experiences that leave a lasting impact and enhance audience retention. By incorporating features like clickable elements, quizzes and embedded multimedia, you can captivate your audience’s attention and encourage active participation.

6. Poster presentations

Poster presentations are the stars of the academic and research scene. They consist of a large poster that includes text, images and graphics to communicate research findings or project details and are usually used at conferences and exhibitions. For more poster ideas, browse through Venngage’s gallery of poster templates to inspire your next presentation.

Different visual presentations aside, different presentation methods also serve a unique purpose, tailored to specific objectives and audiences. Find out which type of presentation works best for the message you are sending across to better capture attention, maintain interest and leave a lasting impression. 

To make a good presentation , it’s crucial to be aware of common mistakes and how to avoid them. Without further ado, let’s explore some of these pitfalls along with valuable insights on how to sidestep them.

Overloading slides with text

Text heavy slides can be like trying to swallow a whole sandwich in one bite – overwhelming and unappetizing. Instead, opt for concise sentences and bullet points to keep your slides simple. Visuals can help convey your message in a more engaging way.

Using low-quality visuals

Grainy images and pixelated charts are the equivalent of a scratchy vinyl record at a DJ party. High-resolution visuals are your ticket to professionalism. Ensure that the images, charts and graphics you use are clear, relevant and sharp.

Choosing the right visuals for presentations is important. To find great visuals for your visual presentation, Browse Venngage’s extensive library of high-quality stock photos. These images can help you convey your message effectively, evoke emotions and create a visually pleasing narrative. 

Ignoring design consistency

Imagine a book with every chapter in a different font and color – it’s a visual mess. Consistency in fonts, colors and formatting throughout your presentation is key to a polished and professional look.

Reading directly from slides

Reading your slides word-for-word is like inviting your audience to a one-person audiobook session. Slides should complement your speech, not replace it. Use them as visual aids, offering key points and visuals to support your narrative.

Lack of visual hierarchy

Neglecting visual hierarchy is like trying to find Waldo in a crowd of clones. Use size, color and positioning to emphasize what’s most important. Guide your audience’s attention to key points so they don’t miss the forest for the trees.

Ignoring accessibility

Accessibility isn’t an option these days; it’s a must. Forgetting alt text for images, color contrast and closed captions for videos can exclude individuals with disabilities from understanding your presentation. 

Relying too heavily on animation

While animations can add pizzazz and draw attention, overdoing it can overshadow your message. Use animations sparingly and with purpose to enhance, not detract from your content.

Using jargon and complex language

Keep it simple. Use plain language and explain terms when needed. You want your message to resonate, not leave people scratching their heads.

Not testing interactive elements

Interactive elements can be the life of your whole presentation, but not testing them beforehand is like jumping into a pool without checking if there’s water. Ensure that all interactive features, from live polls to multimedia content, work seamlessly. A smooth experience keeps your audience engaged and avoids those awkward technical hiccups.

Presenting complex data and information in a clear and visually appealing way has never been easier with Venngage. Build professional-looking designs with our free visual chart slide templates for your next presentation.

What is a visual presentation?

A visual presentation is a method of presenting information through visual aids such as slides, images, charts and videos. It enhances understanding and retention by illustrating key points and data visually. Visual presentations are commonly used in meetings, lectures, and conferences to engage and inform the audience effectively.

What is the role of storytelling in visual presentations?

Storytelling plays a crucial role in visual presentations by providing a narrative structure that engages the audience, helps them relate to the content and makes the information more memorable.

What software or tools can I use to create visual presentations?

You can use various software and tools to create visual presentations, including Microsoft PowerPoint, Google Slides, Adobe Illustrator, Canva, Prezi and Venngage, among others.

What is the difference between a visual presentation and a written report?

The main difference between a visual presentation and a written report is the medium of communication. Visual presentations rely on visuals, such as slides, charts and images to convey information quickly, while written reports use text to provide detailed information in a linear format.

How do I effectively communicate data through visual presentations?

To effectively communicate data through visual presentations, simplify complex data into easily digestible charts and graphs, use clear labels and titles and ensure that your visuals support the key messages you want to convey.

Are there any accessibility considerations for visual presentations?

Accessibility considerations for visual presentations include providing alt text for images, ensuring good color contrast, using readable fonts and providing transcripts or captions for multimedia content to make the presentation inclusive.

Most design tools today make accessibility hard but Venngage’s Accessibility Design Tool comes with accessibility features baked in, including accessible-friendly and inclusive icons.

How do I choose the right visuals for my presentation?

Choose visuals that align with your content and message. Use charts for data, images for illustrating concepts, icons for emphasis and color to evoke emotions or convey themes.

How can I adapt my visual presentations for online or virtual audiences?

To adapt visual presentations for online or virtual audiences, focus on concise content, use engaging visuals, ensure clear audio, encourage audience interaction through chat or polls and rehearse for a smooth online delivery.

What is the role of data visualization in visual presentations?

Data visualization in visual presentations simplifies complex data by using charts, graphs and diagrams, making it easier for the audience to understand and interpret information.

How do I choose the right color scheme and fonts for my visual presentation?

Choose a color scheme that aligns with your content and brand and select fonts that are readable and appropriate for the message you want to convey.

How can I measure the effectiveness of my visual presentation?

Measure the effectiveness of your visual presentation by collecting feedback from the audience, tracking engagement metrics (e.g., click-through rates for online presentations) and evaluating whether the presentation achieved its intended objectives.

Follow the 5 simple steps below to make your entire presentation visually appealing and impactful:

1. Sign up and log In: Log in to your Venngage account or sign up for free and gain access to Venngage’s templates and design tools.

2. Choose a template: Browse through Venngage’s presentation template library and select one that best suits your presentation’s purpose and style. Venngage offers a variety of pre-designed templates for different types of visual presentations, including infographics, reports, posters and more.

3. Edit and customize your template: Replace the placeholder text, image and graphics with your own content and customize the colors, fonts and visual elements to align with your presentation’s theme or your organization’s branding.

4. Add visual elements: Venngage offers a wide range of visual elements, such as icons, illustrations, charts, graphs and images, that you can easily add to your presentation with the user-friendly drag-and-drop editor.

5. Save and export your presentation: Export your presentation in a format that suits your needs and then share it with your audience via email, social media or by embedding it on your website or blog .

So, as you gear up for your next presentation, whether it’s for business, education or pure creative expression, don’t forget to keep these visual presentation ideas in your back pocket.

Feel free to experiment and fine-tune your approach and let your passion and expertise shine through in your presentation. With practice, you’ll not only build presentations but also leave a lasting impact on your audience – one slide at a time.

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• Presentation Skill

Top 10 Different Types of Presentation Styles: Which to Choose?

Guest Writer

• Published on December 1, 2022

Table of Contents

You’re about to give a presentation, but you need to figure out the best presentation style to give to your audience. There are many different types of presentation styles to choose from. How do you know which one is right for your specific situation?

This article will describe the most popular types of presentations and give you a brief overview of each, so you know which type of presentation is best for you based on the context and your target audience.

This should help you make a more informed decision about which style is best for your needs so that you can deliver it the most effectively. Let’s get started!

What are the different types of presentation styles?

There are many different presentation styles, and the best style for any given situation depends on the purpose of the presentation and the audience that will be viewing it.

For example, a scientific presentation might use data visualizations to communicate complex information, while a sales presentation might focus on delivering an engaging and persuasive speech. Other presentation styles include using props or demonstrating products, giving a TED-style talk, or using PowerPoint slides . Ultimately, the goal is to choose a style that will best help you achieve your desired outcome.

In this article, we will start by discussing the broader presentation types, such as seminars, meetings, and training sessions, and move on to more specific presentation types, like informative presentations, persuasive presentations, sales presentations, etc.

Here are the top types of presentation styles:

Training Sessions

Informative presentation, persuasive presentation, sales presentation, motivational presentation, business presentation, instructive presentation, elevator pitch.

We’ll end with how you can deliver your presentation: orally, visually, or remotely.

A seminar is a small, informal class typically conducted by a university professor to allow for personalized instruction and student interaction. Seminars often focus on discussions of scholarly articles or papers, and students are often expected to prepare for the session by reading the assigned material.

The intimate size of seminars allows for a more in-depth exploration of the topic than would be possible in a large lecture class. The format also encourages student participation and debate.

Seminars can be an excellent way to learn about a particular subject and develop critical thinking skills.

A meeting is a gathering of people assembled to achieve a common goal through discussion and deliberation. Meetings can be conducted in person or remotely and involve many people. The size and structure of a meeting will vary depending on its purpose, but all meetings typically involve some form of discussion or information sharing.

The participants in a meeting may share their ideas and opinions, debate various topics, or make decisions about a course of action.

To be effective, meetings typically require some level of planning and organization. This can include setting a schedule or appointing a leader.

By planning and preparing for a meeting properly , its participants can ensure that it is productive and efficient.

A training session is a time for employees to learn or improve new skills. Training can take many forms, but it typically involves some combination of lectures, group activities, and hands-on practice. The goal of a training session is to help employees be better equipped to do their jobs and to improve the overall quality of the workplace.

To be effective, training must be tailored to the needs of the individual employees and the specific demands of their jobs. An effective training program will also include regular follow-up and assessment to ensure that employees retain what they have learned.

Businesses can improve employee morale, strengthen retention rates, and boost productivity by investing in employee training.

An informative presentation is a presentation that provides information about a particular subject. An informative presentation aims to educate the audience about a specific topic.

It is essential to be clear and concise when giving an informative presentation . The presentation should be well-organized and easy to follow.

It is also essential to use reliable sources of information and provide citations. Informative presentations can be given in various formats, such as PowerPoint presentations, lectures, or speeches.

Regardless of the format, the goal is always to provide the audience with accurate and up-to-date information.

A persuasive presentation is a speech to convince the audience to accept a particular point of view or take a specific action. The goal of persuasive presentations is to change the audience’s beliefs, attitudes, or behaviors.

To be effective, persuasive presentations must be well-researched and carefully planned. The speaker must be clear and concise and address any objections the audience may have.

Persuasiveness will also often depend on the delivery of the presentation, as passionate and charismatic speakers are more likely to win over an audience than those who are dry or monotone.

A successful persuasive presentation can be the difference between winning over a new customer or losing a sale.

A sales presentation is a formal meeting between a potential buyer and a seller in which the seller presents their product or service to convince the buyer to make a purchase. Sales presentations can take many forms, from highly scripted and rehearsed pitches to more informal conversations.

Regardless of the format, the best sales presentations have some aspects in common. These include:

• An engaging opening
• A detailed overview of the product or service
• A demonstration of how the product or service can benefit the buyer
• A clear call-to-action

With these elements in place, a sales presentation can be an effective way to close a deal.

A motivational presentation is a speech or presentation given to motivate the audience to take action. The speaker typically uses stories, analogies, and personal experiences to inspire the audience and encourage them to pursue their goals.

Well-crafted motivational presentations can be an excellent way to boost morale, build team spirit, and promote positive change. However, it is essential to ensure that the content is appropriate for the audience and that the delivery is dynamic and engaging. Otherwise, the presentation may fail to achieve its intended purpose.

A business presentation is an event where businesses discuss essential topics related to their work. Plus, business presentations typically involve a large audience and may be held in person or virtually.

This types of presentation often include PowerPoint presentations and other visual aids and may involve guest speakers’ speeches. Business presentations allow businesses to share information with their employees, customers, and other interested parties.

They can also be used to promote new products or services or to unveil new initiatives. Business presentations can be an effective way to communicate complex information concisely and engagingly.

In the business world, the correct presentation style can make a massive difference in the success of a project or initiative. By understanding the different presentation styles and when to use them, people can ensure that their presentations are effective and engaging.

An instructive presentation is a type of presentation that is designed to teach its audience something new. Unlike a traditional presentation, which may provide information or entertain its audience, an instructive presentation is focused on delivering instructional content.

This can include anything from teaching a new skill to offering tips and tricks for using a particular product. When giving instructive presentations, it is essential to identify the goals and objectives of the instruction. This will help to ensure that the audience walks away with the desired knowledge or skill.

Additionally, it is essential to use clear and concise language, as well as visual aids such as diagrams, charts, and images, to effectively communicate the instruction.

With careful planning and execution, instructive presentations can be an excellent way to educate an audience on various topics.

An elevator pitch is a brief, persuasive speech you use to sell yourself, your product, or your company. You make an elevator pitch when you want to convince someone to invest in your idea, give you a job, or buy your product. 

The name “elevator pitch” comes from the idea that you should be able to explain your idea in the time it takes to ride an elevator (about 30 seconds). An elevator pitch is sometimes called an “elevator speech” or an “elevator statement.” 

A good elevator pitch is clear, concise, and engaging. It should explain what you do, why it’s valuable, and who it’s for. An effective elevator pitch will make the listener want to hear more about your product or idea. 

You might use an elevator pitch in a job interview, meet someone at a networking event, or pitch your product to a potential investor. An elevator pitch is not just for entrepreneurs– anyone who wants to sell an idea can benefit from having a good elevator speech.

How can you deliver a presentation?

You can deliver a presentation in three main ways: orally, visually, or remotely.

Oral Presentation

An oral presentation is a type of presentation in which the presenter speaks to an audience without visual aids such as slides. Oral presentations can be used to present information, share ideas, or give a persuasive speech.

When giving an oral presentation, it is essential to be well-prepared and to practice beforehand. This will help ensure that the presentation flows smoothly and that the audience understands the presented information.

Additionally, it is crucial to be aware of body language and tone of voice to engage the audience and deliver a successful presentation.

Visual Presentation

A visual presentation is a presentation that uses visuals to communicate information. These visuals can include:

• Infographics

The aim of a visual presentation is to make the information easier to understand and remember. Our brains are hardwired to respond to visuals, so using them in presentations can effectively engage your audience and get your point across.

When done well, visual presentations can be incredibly powerful tools for conveying information. However, it’s important to use visuals wisely. Overloading your slides with text or using low-quality images can make your presentation confusing and less effective. Make sure you choose the right font that has high readability and use images sparingly, so people don’t get too distracted and miss the point of your presentation.

If you plan to use visuals in your next presentation, choose them carefully and use them sparingly. With some thought and creativity, you can create a visual presentation that will engage and inform your audience.

Remote Presentation

A remote presentation is a presentation that is given over the internet, typically using video conferencing software . This type of presentation has several advantages over in-person presentations, including reaching a wider audience and saving time and money by avoiding travel.

Additionally, remote presentations can be recorded and shared, allowing viewers to watch the presentation at their convenience. While there are many benefits to giving a remote presentation, there are challenges, such as ensuring that everyone can hear and see the presentation.

With careful planning and execution, however, a remote presentation can effectively communicate with a large audience.

Now that you’ve read about the different presentation styles, it’s time to choose one. Which style will work best for your audience and your purpose?

Keep in mind that there is no single correct answer – it all depends on what you want to accomplish with your presentation, the context, and the audience you will be presenting to. If possible and appropriate, try using visual aids to convey your message, like PowerPoint.

Armed with this information, you’ll be able to select a style that will help you deliver your message effectively and engage your audience.

Let’s visit RRPicks to  download free PowerPoint templates . But wait, don’t go anywhere and stay here with our  RRGraph Design  Blog  to keep up-to-date on the  best pitch deck template  collections and design advice from our  PowerPoint experts .

Author Bio : Janine Heinrichs is a graphic designer who writes at Janine Designs Daily . Her mission is to show people that the faster and more effective way to become a graphic designer is not by going to school; it’s by being bold and putting your work out into the world. Her work has been featured on popular design sites like Creative Boom.

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Types of Presentations

Presentations can be called ideal objects for visualizing ideas. Slides allow you to focus on important things in more detail or discuss complex things. There are usually some types of visuals for presentations that are extremely effective in illustrating the relationships between things and processes. You can use images, text, drawings, graphs, charts, and screenshots when creating slides. But how to design a presentation? What are the nuances you need to know before crafting slides? For starters, you should know the difference between presentation types.

Why Do You Need to Craft Slides?

There is a simple rule of storytelling: if you can't tell something, you have to show it! That is why people of different professions and fields of activity should use presentations. A set of slides greatly simplifies the visualization and systematization of various information nuances. In addition, presentations are a great addition to public speaking, reporting, or academic debates.

Presentations: Types of Slides and Their Purpose

Any presentation is not just a set of slides. Instead, your goal is to keep important aspects related to the general topic, goals, and ideas. But how to design a presentation? And where to start in the first place? To begin with, you should pay attention to the types of presentations and their purpose. Such knowledge will give you the key to further action.

Presentations for Business

Your presentation graphic design will be very different from standard slides. Much of the difference will come from the goals of your presentation. For example, a business needs clear statistics, direct answers, and slide control. Here are the types of presentations you should know.

As a rule, pitch deck presentations help young entrepreneurs get funding by showing business prospects. Such slides allow you to list your company's benefits, the number of new customers, or revenue growth over a certain period. In other words, each slide is a demonstration of your attractiveness in a commercial sense.

In addition, pitch deck presentations allow you to present to investors the project team, new talented employees, or growth paths that will become real by investing in your project. In some way, such a presentation is analogous to a shop window where representatives of business structures can see the most important things.

Sales Presentation

Imagine that your company has been successful for a certain period. Surely you need details to report to investors or the project team. That is why you need a sales presentation because it can show how profitable and effective the period of the company's activity was through such a presentation. For example, you can show the gross income, operating profit, the growth rate of your product, and other information.

Sometimes such a sales presentation aims to promote new teams within the company based on the statistics of the goods or services provided. You can also add selling propositions, pricing information, testimonials, and other things that will show the positive growth dynamics of your company.

Marketing Presentations

Most marketing presentations consist of slides designed to promote products and services. Your goal as a presentation creator is to find effective ways to promote your sales pitch. For example, you must show how profitable cooperation with you is or how good your products or services are.

As a rule, marketing presentations contain graphic elements designed to create a solid image and reputation of a good company worth trusting. That is why you should choose bright facts that allow you to gather a loyal audience. Also, such slides may include future business plans or goals that can be implemented through certain actions.

30-60-90 Day Plan

Many people who want a good position in any company should create a 30-60-90 day plan. So this is a strategic action plan for thirty, sixty, and ninety days. In other words, you must show what you intend to do in a new position to justify your trust.

In a way, your 30-60-90 day plan is a manifesto and a demonstration of your ambitions. Showing the action plan on slides demonstrates the steps you are ready to take and the tools you use to implement all the ideas. In addition, such a presentation aims to achieve loyalty among the company owners or top managers.

Business Plan

And here is the most important type of presentation for startups. Your business plan is a step forward to attract investors and show the prospects of your ideas and the possibilities of their implementation. Moreover, you are selling an idea that will become a reality if someone gives you money.

In addition, a business plan is a type of presentation that should show the niche you want to occupy. Perhaps you should also point out your competitors and the ways you are using to leave them far behind. As a rule, such presentations should be concise and provide the final audience with a summary of the prospects for your business.

Budget Presentations

Most startups and companies need budget presentations, as they allow you to determine the appropriateness of certain financial flows. In addition, slides with data are needed to visualize spending on payroll projects and purchasing goods and services. In other words, most financial processes can be visualized through the presentation.

Let's say the company's management wants to optimize the costs of managing subsidiaries and decides to hold a meeting. With detailed budget presentations, they can quickly consolidate their focus on those transactions that can be reduced in number.

Slides for Teachers

Presentation graphic design can be especially amazing if you are a teacher. Your task is to prepare for classes and create a comfortable springboard for students ready to gain knowledge. That is why every slide must be polished. Here are examples to help you learn more.

Lecture Presentation

Many teachers must create slides to visualize information and a springboard for academic activities. For example, a good lecture presentation allows you to focus on certain facts, terms, or research results. In other words, slides are vital for visualizing important lecture facts. The lecture presentation has a classical academic structure, graphs, images, tables, and diagrams.

Course Presentation

Each course presentation is a set of slides vital to condense a piece of learning content in a structured and interactive format. All slides are based on information relevant to the main topic. In addition, the course presentation should contain key ideas, goals, and tools to achieve them. In general, these are academic slides that make it extremely easy to visualize the tasks of your course.

Lessons Plan Presentation

Teachers must craft lessons plan presentation weekly to interact more effectively with students. As a rule, such a set of slides allows young people to learn more about what information they will receive during the lesson. In addition, the lessons plan presentation is a springboard for teachers who do not want to forget important details while explaining new topics.

Research Presentation

Typically, the average research presentation includes a short intro, your hypotheses, a brief description of the methods, and graphs related to your findings. Here you will interpret the data and be able to show how valuable your finds turned out to be. As a rule, any research presentation is a springboard that helps students understand exactly how students should approach the visualization of the results of their work.

Interactive Planner

Sometimes your main goal may be to create a so-called interactive planner. So this is a presentation, the purpose of which is to create a systematic approach to the company's development. It is all about the visualization of goals that can be changed in the future. In other words, your interactive planner is a set of slides aimed at systematically analyzing a business or individual goals in the context of a common (global) idea.

Case Presentation

As a rule, any case presentation is a way of interaction between the professor and the audience. Such a set of slides allows you to organize the most important information related to the academic or medical process. In other words, your case presentation is a way to tailor complex terms and key data to the needs of a specific audience.

For Students

Every student should know how to design presentation slides right. But your slides' type and visual style depend on your academic assignment. Here are the most popular presentation types you should know about.

Thesis Presentation

As a rule, creating a solid thesis presentation can take time. The fact is that such a set of slides should describe in detail the goals, research methods, and results of your work. Each thesis presentation slide is a brick that forms a solid wall of information relevant to your topic. Here you can add graphs, charts, images, and tables to visualize in detail the work you have done.

Dissertation Defense Presentations

While writing your dissertation, you must prepare data to defend your position and research. Typically, you will need to create data comparison slides, research graphs, and visual patterns to help build a base for your judgments. So this is why dissertation defense presentations are so important. They should become a mix of your ideas and an auxiliary source for your speech. Try to sort your slides according to the order of your paragraphs. And do not forget about the data you will use during your performance. That is why dissertation defense presentations should copy the general paper structure.

Research Paper Presentation

Imagine that you have to write a research paper and craft a dozen slides to support your idea. Usually, a research paper presentation is a basis that is needed to emphasize certain parts of your paper. As a rule, students must craft 10-15 slides with background information, key ideas, results, and data interpretation. In other words, your research paper presentation is important for you and your professor, who will probably analyze the results of your work.

Admission Presentation

As a rule, each first-year student must create an admission presentation as an addition to the essay. This work is part of the admission process to show that the future student is worthy of becoming part of the academic community. Usually, the average admission presentation is a set of slides that contain key ideas, goals, ambitions, and sources of your inspiration. Plus, colleges and universities don't have strict formatting and style requirements, so you can craft your slides to suit your inspiration.

Presentation Design Tips: Everything You Need to Know About Slides

Surely you want to craft your slides well and stick to certain rules. That is why you should check out these design tips for presentations. Read each tip carefully, and you will surely be able to create a good presentation.

1. Stay Away From Bullet Points

The bullet points aren't necessary. Moreover, they can turn an original presentation into a trivial PowerPoint template. Instead, list important aspects of your presentation using the paragraph form. Such a presentation graphic design idea will allow you to stick to the original approach and say no to the boring enumeration of dozens of parameters. Try to keep your slides lighter regarding the amount of content on the page.

2. Insert a Single Animation Style

The animation style is important for storytelling because your audience should not be distracted from key information. In addition, different animation styles when switching slides can confuse your audience. Try to choose only animations that work and look natural. Surely you are not interested in visual effects that will lead to total design presentation failure.

3. Highlight Key Points

Try to use shapes, bright fonts, or characters pointing to put a visual emphasis on some piece of information. This strategy is extremely effective as it allows you to focus your audience's attention on the things that matter most. In addition, highlighting key data using graphic elements helps to prioritize zones and makes it easier to perceive any information.

4. Incorporate Data Visualization

Data visualization is what you need to make your presentation look solid. Use pie charts, bar charts, graphs, and other types of content that allow your audience to understand certain nuances quickly. For example, you can add a percentage pie chart describing the percentage of people who do not subscribe to streaming services. Visualization is the key to simplicity and elegance.

5. Keep Your Slide Design Consistent

You may love variety and vibrant color combinations, but your presentation needs to be solid. Keep your slide design consistent, and you'll see how much better your visual style will get. Use the same fonts, color elements, and data visualization types. This approach is extremely important for those who want to achieve effective presentations.

6. Break Up Sections

One of the key secrets is to break up sections. This strategy allows you to separate important information blocks and prepare your audience for new slides. For example, use blank slides with pictures, large print for subtitles, or even short videos. Your visual content should create a clear transition that will help the audience prepare for a new block of slides ahead of time.

7. Limit A Single Takeaway Per Slide

Some people like to create 3-5 slide presentations and add a few paragraphs to each page. But such a strategy is not profitable in advance since it will be difficult for your audience to focus on important things. So instead, center all your text and visuals around one takeaway or idea. First, this strategy will allow you to make each slide lighter and more visually appealing. Secondly, each page will be like one of the chain links that look monolithic.

Final Words

As you can see, there are quite a few types of presentations depending on the goals you are pursuing. Knowing a clear differentiation and approach to create each slide will help you stand out from the crowd and craft something special. And don't forget about tips to help you avoid common mistakes. Many ideas are simple enough that you won't have to analyze them for long.

Keynote vs Powerpoint

Presentation design techniques

Types of presentations

Oratory Club

Public Speaking Helpline

Types of Presentation You Need to Know

Presentations come in various forms, each tailored to suit different purposes, audiences, and content. Here are some common types of presentations:

• Informative Presentation : Aimed at providing information or educating the audience on a specific topic. It focuses on delivering facts, data, and explanations in a clear and organized manner.
• Persuasive Presentation : Designed to influence the audience’s beliefs, opinions, or actions. These presentations often include arguments, evidence, and appeals to emotions to convince the audience to adopt a particular viewpoint.
• Demonstrative Presentation : Involves showing the audience how something works or demonstrating a process. Visual aids, props, and step-by-step explanations are commonly used to make the concept or process more understandable.
• Training or Instructional Presentation : Intended to teach specific skills or knowledge to the audience. Common in workshops or training sessions, these presentations focus on practical learning and application.
• Entertainment Presentation : Primarily aims to entertain the audience. This type of presentation could include performances, storytelling, or stand-up comedy, often used in events with a lighter atmosphere.
• Status Report Presentation : Provides updates on ongoing projects, initiatives, or developments within a company or organization. It focuses on sharing progress, challenges, and future plans.
• Sales or Marketing Presentation : Created to promote products, services, or ideas to potential clients or customers. These presentations highlight benefits, features, and value propositions to generate interest.
• Conference or Keynote Presentation : Delivered at conferences or major events, these presentations are often delivered by experts or thought leaders in a particular field. They cover significant trends, insights, or visions.
• Pitch Presentation : Used to pitch a business idea, project, or investment opportunity to potential stakeholders, investors, or partners. The goal is to secure support, funding, or collaboration.
• Educational Presentation : Similar to informative presentations, these are specifically tailored for educational settings such as classrooms or online courses. They focus on facilitating learning and understanding.
• Motivational Presentation : Aimed at inspiring and motivating the audience. These presentations often involve personal stories, anecdotes, and quotes to encourage positive change or mindset shifts.
• Report Presentation : Involves presenting findings, research, or analysis on a specific topic. These presentations are commonly used in academic, scientific, and business settings.
• Review or Retrospective Presentation : Reflects on past events, projects, or activities. It discusses successes, challenges, and lessons learned, often to inform future strategies.
• Product Launch Presentation : Occurs when introducing a new product or service to the market. It highlights the features, benefits, and value proposition of the offering.
• Investor Relations Presentation : Targeted at shareholders, analysts, and potential investors. It provides financial results, performance updates, and future projections of a company.

Each type of presentation requires a tailored approach in terms of content, structure, and delivery to effectively achieve its goals and engage the intended audience.

Table of Contents

More Details of the Types of Presentations

The above part shows in short the types of presentations usually used. Now let’s dig deeper into those types with details on why they are used and how to make them effective.

Informative Presentation :

Introduction : Informative presentations are designed to deliver knowledge and information to the audience in a clear and organized manner.

• Clearly define the topic or subject of the presentation.
• Provide relevant context to set the stage for the information being presented.
• Present facts, data, and statistics to support your points.
• Use visual aids such as charts, graphs, and images to enhance understanding.
• Organize information logically, using headings, subheadings, and bullet points.
• Summarize key takeaways at the end to reinforce the main points.

Persuasive Presentation :

Introduction : Persuasive presentations aim to sway the audience’s opinions, beliefs, or actions through compelling arguments and emotional appeals.

• Clearly state the specific viewpoint or position you want the audience to adopt.
• Identify the primary reasons and evidence that support your perspective.
• Craft a strong opening that grabs the audience’s attention and introduces the topic.
• Use stories, anecdotes, or real-life examples to make your points relatable.
• Address potential counterarguments and offer rebuttals to strengthen your position.
• Utilize emotional appeals, such as personal stories or evocative language, to connect with the audience’s emotions.
• Conclude with a call to action that reinforces your main message and encourages the audience to take a specific step.

Demonstrative Presentation :

Introduction : Demonstrative presentations focus on showing the audience how something works or how a process is carried out.

• Clearly state the purpose of the demonstration and what the audience will learn.
• Prepare any necessary props, visuals, or equipment for the demonstration.
• Break down the process into clear steps, explaining each step in detail.
• Use visual aids, diagrams, or physical props to enhance understanding.
• Maintain a logical sequence and provide verbal explanations alongside the demonstration.
• Encourage audience interaction and questions to ensure comprehension.
• Summarize the key points and benefits of the demonstrated process at the end.

Training or Instructional Presentation :

Introduction : Training presentations are designed to teach specific skills, knowledge, or procedures to the audience.

• Identify the learning objectives and outcomes of the training session.
• Determine the level of expertise and prior knowledge of the audience.
• Break down complex concepts into manageable segments, starting with foundational information.
• Incorporate interactive activities, exercises, or quizzes to reinforce learning.
• Provide practical examples and real-world applications to enhance understanding.
• Encourage questions and discussions to clarify any uncertainties.
• Summarize the key takeaways and provide additional resources for further learning.

Entertainment Presentation :

Introduction : Entertainment presentations are designed to engage and amuse the audience, often involving elements of humor, storytelling, or creative performance.

Why Such Presentation : Entertainment presentations are suitable for events where a lighter atmosphere is desired, such as company parties, social gatherings, or motivational sessions.

How to Make the Presentation :

• Begin with a captivating hook or anecdote to grab the audience’s attention.
• Incorporate humor, jokes, or amusing anecdotes to keep the audience engaged.
• Use storytelling techniques to weave a compelling narrative throughout the presentation.
• Consider interactive elements or audience participation to create a dynamic experience.
• Conclude with a memorable and uplifting message that resonates with the audience.

Status Report Presentation :

Introduction : Status report presentations provide updates on ongoing projects, initiatives, or developments within an organization, offering stakeholders insight into progress and challenges.

Why Such Presentation : These presentations are crucial for transparency and alignment, ensuring that all stakeholders are informed about the current state of affairs.

• Begin with a concise overview of the project’s objectives and its significance.
• Highlight key accomplishments, milestones, and progress achieved since the last update.
• Address any challenges or setbacks encountered, and provide insights into how they’re being managed.
• Share upcoming goals, plans, and strategies for the next phase.
• Conclude with a clear call to action or specific requests for support or feedback.

Sales or Marketing Presentation :

Introduction : Sales or marketing presentations focus on promoting products, services, or ideas to potential clients or customers, emphasizing their value and benefits.

Why Such Presentation : These presentations are crucial for attracting new customers, generating leads, and driving business growth.

• Begin by clearly identifying the problem or need your product/service addresses.
• Highlight the unique features, benefits, and value proposition of what you’re offering.
• Incorporate testimonials, case studies, or success stories to build credibility.
• Use visuals and multimedia to showcase the product/service in action.
• Close with a strong call to action, guiding the audience on how to take the next steps.

Conference or Keynote Presentation :

Introduction : Conference or keynote presentations are delivered by experts or thought leaders at major events, sharing insights, trends, and visions that influence their field.

Why Such Presentation : These presentations inspire and inform the audience, providing fresh perspectives and guiding discussions on critical topics.

• Begin by establishing your credibility and expertise in the subject matter.
• Introduce the overarching theme or idea you’ll be discussing.
• Provide well-researched insights, supported by data, examples, and relevant anecdotes.
• Engage the audience with thought-provoking questions or interactive segments.
• Conclude with a memorable and impactful call to action, encouraging the audience to reflect or take steps forward.

Educational Presentation :

Introduction : Educational presentations are designed to facilitate learning and understanding on a specific topic, often in academic or professional settings.

Why Such Presentation : These presentations aim to disseminate knowledge, share insights, and enhance the audience’s understanding of complex subjects.

• Begin with a clear overview of the learning objectives and what the audience will gain.
• Organize content logically, breaking down complex concepts into manageable sections.
• Use visuals, diagrams, and examples to clarify concepts and engage visual learners.
• Encourage active participation through Q&A sessions or group discussions.
• Summarize key takeaways and reinforce the relevance of the information presented.

Motivational Presentation :

Introduction : Motivational presentations inspire and uplift the audience, often featuring personal stories, anecdotes, and messages of positive change.

Why Such Presentation : These presentations encourage individuals to adopt a more positive mindset, overcome challenges, and pursue personal or professional growth.

• Start with a relatable story or situation that captures the audience’s attention.
• Share personal experiences of triumph over adversity, highlighting key lessons learned.
• Use powerful quotes, metaphors, or visual imagery to reinforce motivational messages.
• Engage the audience emotionally, evoking feelings of hope and empowerment.
• Conclude with a strong call to action, encouraging the audience to embrace change and take inspired steps.

Review or Retrospective Presentation :

Introduction : Review presentations reflect on past events, projects, or activities, focusing on successes, challenges, and lessons learned.

Why Such Presentation : These presentations provide valuable insights for improvement, highlight achievements, and inform future strategies.

• Begin with a brief overview of the purpose and significance of the retrospective.
• Summarize the goals, objectives, and outcomes of the project or initiative being reviewed.
• Analyze both successful outcomes and areas where improvements could be made.
• Share specific lessons learned and actionable takeaways for future projects.
• Conclude with reflections on how the lessons from the past can be applied to future endeavors.

Product Launch Presentation :

Introduction : Product launch presentations introduce new products or services to the market, focusing on their features, benefits, and value.

Why Such Presentation : These presentations generate excitement, educate potential customers, and drive initial interest and adoption.

• Begin by creating anticipation and curiosity around the new product or service.
• Highlight the specific problem or need that the product addresses.
• Showcase key features, unique selling points, and advantages over existing options.
• Provide demonstrations, visuals, or examples to illustrate the product’s capabilities.
• Conclude with a clear call to action, guiding the audience on how to explore or purchase the offering.

Investor Relations Presentation :

Introduction : Investor relations presentations provide financial results, performance updates, and future projections to shareholders, analysts, and potential investors.

Why Such Presentation : These presentations ensure transparency, build investor confidence, and inform stakeholders about the company’s financial health.

• Begin with a brief overview of the company’s mission, values, and recent accomplishments.
• Share financial highlights, including revenue, earnings, and key performance indicators.
• Discuss the company’s growth strategies, upcoming initiatives, and market trends.
• Provide context for any fluctuations or changes in financial metrics.
• Conclude with a clear outlook and long-term vision for the company.

Other Types of Presentations :

Beyond the mentioned types, there are various specialized presentation formats such as pitch presentations, fundraising presentations, research presentations, and more. Each type serves a specific purpose and requires tailored content and delivery.

For each presentation type, remember to adapt your approach based on the audience, context, and goals. Engaging visuals, clear organization, and effective communication techniques are key to delivering impactful presentations that resonate with your audience

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In The Know

Types of presentations.

Originally posted on CompleteCampaigns.com and written by Randall P. Whatley

The first step in preparing a presentation is to define the purpose of your presentation.

The following is an overview of several common types of presentations and their purpose. Each presentation type requires a specific organization technique to assure they are understood and remembered by the audience. The suggested organizational structure is also provided.

1. Informative

Keep an informative presentation brief and to the point. Stick to the facts and avoid complicated information. Choose one of the following organizational structures for an informative presentation:

Time Explains when things should happen Works best with visual people or people who can see the overall organization or sequence of events Use words like first, second, third, to list order

Place Explains where things should happen Works best with people who understand the group or area you are talking about Use words like Region 1, 2, 3, or 4 to explain order

Cause and Effect Explains how things should happen Works best with people who understand the relationship between events Use phrases like Because of ____________, we now have to ___________

Logical Order Simply list items in their order of importance Works best with people who are accustomed to breaking down complex data into components in order to digest the material

2. Instructional

Your purpose in an instructional presentation is to give specific directions or orders. Your presentation will probably be a bit longer, because it has to cover your topic thoroughly. In an instructional presentation, your listeners should come away with new knowledge or a new skill.

Explain why the information or skill is valuable to the audience Explain the learning objectives of the instructional program Demonstrate the process if it involves something in which the audience will later participate using the following method Demonstrate it first without comment Demonstrate it again with a brief explanation Demonstrate it a third time, step-by-step, with an explanation Have the participants practice the skill Provide participants the opportunity to ask questions, give, and receive feedback from you and their peers Connect the learning to actual use Have participants verbally state how they will use it

3. Arousing

Your purpose in an arousing presentation is to make people think about a certain problem or situation. You want to arouse the audience’s emotions and intellect so that they will be receptive to your point of view. Use vivid language in an arousing presentation– project sincerity and enthusiasm.

Gain attention with a story that illustrates (and sometimes exaggerates) the problem Show the need to solve the problem and illustrate it with an example that is general or commonplace Describe your solution for a satisfactory resolution to the problem Compare/contrast the two worlds with the problem solved and unsolved Call the audience to action to help solve the problem Give the audience a directive that is clear, easy, and immediate

4. Persuasive

Your purpose in a persuasive presentation is to convince your listeners to accept your proposal. A convincing persuasive presentation offers a solution to a controversy, dispute, or problem. To succeed with a persuasive presentation, you must present sufficient logic, evidence, and emotion to sway the audience to your viewpoint.

Create a great introduction because a persuasive presentation introduction must accomplish the following: Seize the audiences attention Disclose the problem or needs that your product or service will satisfy Tantalize the audience by describing the advantages of solving the problem or need Create a desire for the audience to agree with you by describing exactly how your product or service with fill their real needs Close your persuasive presentation with a call to action Ask for the order Ask for the decision that you want to be made Ask for the course of action that you want to be followed

5. Decision-making

Your purpose in a decision-making presentation is to move your audience to take your suggested action. A decision-making presentation presents ideas, suggestions, and arguments strongly enough to persuade an audience to carry out your requests. In a decision-making presentation, you must tell the audience what to do and how to do it. You should also let them know what will happen if the don’t do what you ask.

Gain attention with a story that illustrates the problem Show the need to solve the problem and illustrate it with an example that is general or commonplace Describe your solution to bring a satisfactory resolution to the problem Compare/contrast the two worlds with the problem solved and unsolved Call the audience to action to help solve the problem and give them a way to be part of the solution

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Table of Contents

In the world of business communication, presentations are a vital tool for conveying information effectively. Whether it’s a sales pitch, a project proposal, or an educational lecture, a presentation can make or break your message.

In this blog, we’ll cover the meaning of presentation, its purpose, and the different types of presentations commonly used in business communication. So let’s get started!

What is a Presentation?

A presentation is a verbal and visual communication tool used to convey information, ideas, or arguments to an audience. The goal of a presentation is to engage the audience and persuade them to understand, accept or act on the information presented. It can be delivered in various forms, such as a slideshow, video, or speech.

Purpose of a Presentation

The primary purpose of a presentation is to inform, educate, persuade, or entertain an audience. Presentations can be used for a variety of reasons such as:

• Sales pitches
• Business proposals
• Project updates
• Educational lectures
• Motivational speeches
• Job interviews

Types of Presentations

Here are some of the most common types of presentations used in business communication:

Informative Presentations

Informative presentations are designed to provide the audience with new information or insights on a particular topic. These presentations are usually data-driven, with the goal of educating the audience on a specific subject matter.

Instructional Presentations

Instructional presentations are designed to provide step-by-step guidance or training on how to do something. These presentations often use visual aids and demonstrations to help the audience learn new skills.

Persuasive Presentations

Persuasive presentations are designed to convince the audience to take a specific action or adopt a particular viewpoint. These presentations often use emotional appeals, statistics, and logical arguments to persuade the audience.

Inspirational Presentations

Inspirational presentations are designed to motivate and inspire the audience. These presentations often tell stories, share personal experiences, and use uplifting language to encourage the audience to take action.

Presentations are a powerful tool for communicating effectively in business. By understanding the different types of presentations and their purposes, you can choose the best approach to deliver your message. Whether you’re looking to inform, instruct, persuade, or inspire your audience, a well-crafted presentation can help you achieve your goals.

So, next time you’re preparing a presentation, remember to consider your audience, your goals, and the message you want to convey. With a little planning and practice, you can create a presentation that engages, informs, and inspires your audience.

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Business Communication

1. Basics of Communication

• Evolution of Communication
• Elements of Communication
• Difference between General and Business Communication
• Purpose of Business Communication
• Profile of an Effective Communicator: A Case Study
• The ” You Attitude”
• Important Dimensions of Business Communication
• Use of proper language
• 7C’s of Communication

2. Process of Communication

• Linear Concept of Communication
• Shannon – Weaver Model of Communication
• Two – Way Communication Process
• Barriers to Communication
• Intrapersonal Barriers
• Interpersonal Barriers
• Organisational Barriers

3. Types of Communication

• Verbal Communication & Types
• Non-Verbal Communication & Types

4. Forms of Communication at Workplace

• Formal Communication
• Informal Communication
• Conflict Resolution at Workplace
• Crisis Communication
• Benefits of Effective Communication at Workplace

5. Listening and Reading Skills

• Meaning and Importance of Listening
• Types of Listening
• Effective Listening
• Characteristics of Good Listener
• Process of Listening
• Barriers to listening
• Ways to overcome barrier
• Critical reading skills
• Expanding vocabulary

6. Interpersonal Communication

• Significance of Interpersonal Communication
• Principles of Interpersonal Communication
• Barriers to Interpersonal Communication
• Interpersonal Communication Models
• Emotional Intelligence and Interpersonal Communication
• Interpersonal Communication Styles
• Interpersonal and Personal Management Skills

7. Communication in Meetings

• Meetings: An overview
• Types of Meetings
• Meeting Preparations
• Minutes of the Meeting
• Features of Productive Meeting
• Input-Process-Output Model
• Managing Conflicts in Meetings
• Meeting Etiquettes
• Effective decision-making in group communication

8. Presentation Skills

• Planning the Presentation
• Process of Presentation
• Use of Visual Aids
• Question and Answer Session
• Glossophobia (fear of public speaking)
• Components of Effective Presentation

9. Basics of Written Business Communication

• Need for Written Communication
• Features of Written Communication
• Process of Writing

10. Short Business Correspondence

• Concept of Business Correspondence
• Purpose of Business Correspondence
• Types of Business Correspondence
• Foreign Words and Phrases
• Business Letter
• Personalised Stand Letters
• Email Writing

11. Long Business Correspondence

• Concept of a report
• Types of Business Reports
• Characteristics of a good report
• Preparing the report
• Organisation of a report
• Components of Letter-text combination form of reports
• Research Report
• Technical Reports
• Business proposal
• Components of a business proposal
• Persuasive proposal
• Difference between business report & business proposal

12. Communication for Employment

• Video Resume
• Curriculum-Vitae
• Interview Portfolio
• Types of Interviews
• Process of an Interview
• Group Discussion
• Types of Group discussions
• Offer Letter

13. Technology and Communication

• Internet and Intranet
• Multimedia Presentations
• Information & Communication Technology
• Virtual meetings
• Teleconferencing
• Video Conference
• Messaging tools
• Rich Media and Lean Media
• Social media management

14. Cross Cultural Communication

• Characteristics of Culture
• Theories of Culture
• Cross-Cultural Communication
• Hofstede’s cultural dimension model
• Hall’s Cultural Model
• Cross-cultural Communication Barriers
• Overcoming Cross-cultural Communication Barriers
• Lean Media, Rich Media and Social Media

15. Ethics in Communication

• Ethical Framework
• Ethical Communication
• Values in Communication
• Individual versus Organisational Values
• Key Elements of Ethical Communication
• Evaluation of Ethical Communication

More From Forbes

How to make your presentation sound more like a conversation.

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The main difference between strong, confident speakers and speakers who seem nervous in front of the room is in how relaxed and conversational they appear. Here are some basic pointers that will help you create a conversational tone when speaking, regardless of the size of your audience.

1. Avoid using the word, “presentation.” Every time you say, “I’m here to give you a presentation on X,” or, “In this presentation, you’ll see…,” you are emphasizing the formal, structured, sometimes artificial nature of the interaction. No one wants to be “presented” to. Instead, use language that emphasizes a natural, conversational exchange. “We’re here today to talk about X,” or “Today I’ll be sharing some ideas regarding Y.” You can even go so far as to say, “I’m glad we have time together today to discuss Z.” Even if your talk is not going to truly be a dialogue, you can use language that suggests engagement with the audience.

2. If you are using PowerPoint, avoid using the word “slide.” Instead of talking about the medium, talk about the concepts. Swap out, “This slide shows you…,” for, “Here we see….” Instead of saying, “On that slide I showed you a moment ago,” say, “A moment ago we were discussing X. Here’s how that issue will impact Y and Z.” Casual conversations don’t usually involve slide decks. Just because your complicated presentation on tax exposure, supply chain issues, or new health care regulations requires you to use slides, doesn’t mean you have to draw attention to that fact that the setting is formal and structured.

3. For many large-group events, speakers are provided with what’s called a “confidence monitor,” a computer screen that sits on the floor at the speaker’s feet showing the slide that appears on the large screen above the speaker’s head. Avoid using confidence monitors. Our natural inclination when using a confidence monitor is to gesture at the bullet point we’re discussing at the moment. However, we are pointing to a bullet point on the screen at our feet, which the audience can’t see, so it creates a disconnect between us and the audience. Instead, stand to the side of the large screen and gesture at the bullet point you’re talking about so that the audience knows which point you are discussing at the moment.

4. Don’t tell your audience, “I want this to be interactive.” It’s your job to make it interactive. If you are delivering the type of presentation where your audience size allows you to create true engagement with your listeners, create that connecting in stages to “warm up” the audience. Stage One engagement is to ask the audience a question relevant to your topic that you know most of the audience members can respond to affirmatively. “Who here has ever bought a new car?” or, “How many of you have ever waited more than 5 minutes on hold on a customer service line?” Raise your hand as you ask the question to indicate to the audience how to respond. Whoever has raised their hand has now participated in the discussion. They have indicated a willingness to engage. Stage Two engagement is calling on one of the people who raised their hand and asking a specific, perfunctory question. Again, it needs to be a question they can answer easily. If your first questions is, “Who here has bought a new car?” you can then call on someone and ask, “How long ago,” or “What kind of car did you buy most recently?” If your first question was, “Have you ever waited on hold for more than 5 minutes,” you can’t ask, “What company were you calling at the time?” The people who raised their hands weren’t thinking of a specific instance; they were just thinking broadly about that type of experience. You could, however, call on someone and ask, “Do you prefer when they play music or ads for the company’s products?” Anyone can answer that question. At that point, you are in an actual dialogue with that person. Stage Three engagement is asking them a question where they need to reveal something more personal. “How does that make you feel when you hear those ads?” You’ve warmed up your audience and drawn them in with baby steps. Now you have actual, meaningful audience participation.

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5. Use gestures. When we’re speaking in an informal setting, we all use hand gestures; some people use more than others, but we all use them. When we try to rein in our gestures, two things happen that diminish our speaking style. First, we look stiff and unnatural. We look like we are presenting a guarded or cautious version of ourselves; we look less genuine. Second, hand gestures burn up the nervous energy we all have when speaking in front of a large group. That’s good. When we try to minimize our hand gestures, we tie up that nervous energy and it starts to leak out on odd ways, where we start to tap our foot, fidget with our notes or microphone, or tilt our head side to side to emphasize key points. Just let the gestures fly. It’s unlikely they will be too large or distracting. I have coached people on their presentation skills for 26 years. In that time, I have met three people who gestured too much. Everyone else would benefit from using their gestures more freely.

The impact we have as communicators is based on the cumulative effect of many different elements of our delivery. These suggestions alone won’t make you a terrific presenter. They will, however, add to the overall package your present of yourself when speaking to large audiences.

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Microsoft 365 Life Hacks > Presentations > Six tips for recording a presentation

Six tips for recording a presentation

Your latest presentation is filled with crucial information and key concepts your colleagues need to remember. Record and archive it for easy reference and absorption.

How to record your presentation

Whether you’re recording a presentation for work, a webinar or school, both you and your colleagues will greatly appreciate having it available to reference. You can absorb information at your pace, ensuring that you retain pertinent information, without having to rely solely on your notes. While the method of recording depends on the virtual meeting platform or whether its in person, here are some guidelines on how to record you presentation:

Tell your story with captivating presentations

Powerpoint empowers you to develop well-designed content across all your devices

1. Choose the right equipment

High-quality recording equipment is essential for producing professional-looking and sounding presentations. Laptops are equipped with microphone and a high-resolution webcam, but it’s always a good idea to consider investing in higher quality recording equipment.

2. Test Your equipment

Before starting your presentation, it’s crucial to test your recording equipment to ensure everything is working properly. Check the audio levels, video quality, and any additional accessories you may be using, such as lighting or a green screen. Conducting a test run will help identify any technical issues that need to be addressed. Review the virtual meeting platform you are using to ensure that the recording feature is enabled, so you won’t have to search for it when the presentation time rolls around.

3. Optimize your environment

Choose a quiet, well-lit environment for recording your presentation. Minimize background noise and distractions to ensure clear audio and video quality. Consider using a neutral background or a virtual background to maintain a professional appearance. Natural lighting is ideal, but if that’s not possible, invest in good quality lighting equipment to ensure your face is well-lit and visible.

4. Organize your presentation contents

Organize your presentation materials in a logical order to facilitate smooth delivery. Create an outline or script to guide your presentation, making sure to include key points, transitions, and visual aids. Practice your presentation multiple times to become familiar with the contents and ensure a confident delivery. If you have multiple presenters, solidify the speaking order and designate one person to facilitate the presentation.

5. Engage with Your Audience

Even though you’re recording your presentation, it’s essential to engage with your audience as if they were present in the room with you. Encourage interaction by asking questions, prompting viewers to think critically, and inviting them to share their thoughts or experiences in the comments section. Respond to comments and questions promptly to foster a sense of community and connection with your audience.

6. Monitor Your Time

Keep track of time during your presentation to ensure that you stay within the allotted timeframe. Plan your presentation carefully, allocating sufficient time to cover each topic or section. If you find yourself running out of time, prioritize the most critical points and consider saving less crucial information for a follow-up or supplementary material.

For more ways to improve presentation skills, like calming presentation anxiety and connecting with a virtual audience , learn more presentation tips .

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39 Best Infographic PowerPoint Presentation Templates for 2024 (Giant List)

Find the best infographic slide templates to use for your PowerPoint presentations, and get some useful tips on how to use them.

Do you need to add lots of information to create a great infographic template for PowerPoint? Are you wondering how to make an infographic-rich presentation to capture your audience?

Make the first step in the right direction. It begins with getting quality data presentation templates to work with. Don’t worry—we’ve got you covered with some of the best for 2024.

5 Best Infographic PowerPoint Templates (Video Overview)

Here’s a video preview of some of our best infographic presentation templates. Use it for a closer look at top infographic PowerPoints.

For more information on PowerPoint infographic template PPTs, keep reading the article below for some helpful templates and tips.

Best New Infographic PowerPoint Presentation Templates From Envato for 2024

These are some of the best PowerPoint infographic templates trending now on Envato Elements.

1. Infographic PowerPoint PPT Presentation Template

This infographic PPT presentation template set has 170 professional slide designs. It also comes with creative PowerPoint infographics. The custom vector icons and visual slide designs are ready for you to edit.

2. PPTx Infographics PowerPoint Slides

This modern PowerPoint graphics presentation template set has beautiful slides. Make the most of creative PPT charts, timelines, and icons. Scale and recolor the vector graphics and customize the slide setup.

3. Tech Multipurpose PowerPoint Presentation Deck

With 100 dynamic slides and handmade PPT infographics, this template is ready to rock. It’s made with Slide Master, which makes customization easy. Change colors, edit graphics, or quickly drag and drop your images with just one click.

If you’ve got a presentation soon, grab a PPT template that has everything you need.

4. Sante Infographic Template PowerPoint

If you have no time to learn how to make an infographic in PowerPoint, here’s one of the best PPTs to help you turn ideas into persuasive presentations. This creative infographic template for PowerPoint comes with:

• easy to edit icons
• slide transition animation
• company profile slides
• portfolio slides

5. Eargo Infographic Template PowerPoint

You’ll have all the PowerPoint graphics every startup and business planner needs. Present to investors, key employees, and other stakeholders with confidence thanks to Eargo. This infographic template for PowerPoint comes with:

• over 250 slides
• 30 color themes
• 2000 vector icons
• light and dark backgrounds

Take your business to the next level with this PowerPoint graphics template.

6. Quantum Education Infographic PPT

This infographic template for PPT is fun and easy on the eye. It packs 30 unique slides and loads of useful graphics. You’ll get charts, maps, and device mockups in this infographics PowerPoint template.

You can resize and customize every infographic slide.

7. Infonova Infographic PowerPoint Template

The best PowerPoint presentation templates offer you creative control. This option is no exception. You’ll get a host of customizable infographic slide designs with this download.

This infographic template for PowerPoint is ideal for creative agencies and creators. It comes with free web fonts and it’s based on Master Slides. Just drag and drop your images, it’s that simple!

8. Water Infographic in PowerPoint

Here’s a leading choice for presentation graphics that works for some topics. It comes with minimal white backgrounds and blue, editable charts and graphs. There are 20 infographic slide designs you can customize to suit your presentation.

This infographic template for PowerPoint also has free fonts and so much more.

9. Gets Travel Infographic Template for PowerPoint

This infographic slide template for PowerPoint is great for travel-related presentations. It features stunning graphics with editable colors.

Each of the 50 unique slides in this creative infographic PPT theme is fully editable. Moreover, it comes in both light and dark backgrounds.

10. Foodism Infographics PowerPoint Template

Pitching an idea for a new restaurant? This infographic PowerPoint template is your go-to choice. There are many PPT graphics in this download.

Find 35 infographic slide designs inside. This infographic in PowerPoint also includes two versions with light and dark backgrounds. Few free presentation graphics can say the same.

11. 3D Finance Infographic Template PPT

Deliver dynamic presentations with these great-looking 3D infographics for PowerPoint. This modern template has many PowerPoint infographic examples for financial pitches. Enjoy 35 unique slides in both dark and light versions.

12. Portfolio Infographic Template for PowerPoint

Use this infographic template for PowerPoint to design your next portfolio. It contains 34 well-made, unique infographic slide options. It also features:

• 20+ color themes
• over 4,000 infographics for PowerPoint
• fully editable elements
• drag & drop picture placeholders
• help file and free support service

Play with it and make it your own!

13. Headline PowerPoint Infographic Template

This flat infographic style PPT theme is set up for multi-purpose business presentations. Each infographic slide includes over 4,000 customizable icons. Choose from more than 20 color themes with free fonts used.

14. A New Infographics PowerPoint Template

A New is a great choice if you need an infographic template for PowerPoint. There are over 30 infographic slide designs to put to use. Scroll through the charts and icons, and see what your slideshow needs.

Each of the PowerPoint graphics is customizable and resizable. Instead of free presentation graphics, try out A New.

15. Project Management Infographic PowerPoint Template

PowerPoint infographic templates like this are designed for project managers. Your audience is sure to appreciate your use of infographic slide designs. This set of PowerPoint graphics offers:

• editable graphics
• drag and drop image placeholders
• a help file

16. Pitch-Deck Infographic Template for PowerPoint

Infographic slide designs can help bring ideas to life. PowerPoint infographic templates like this are tools to deliver professional pitches. Change the colors to match your brand and use:

• and so much more!

With a layout based on master slides, this template is easy to edit. You can change the photos by easily drag-and-dropping. Few free presentation graphics for PowerPoint can do that.

17. Business Plan Infographic PowerPoint Template

PowerPoint infographic templates like this help you pitch a business plan. Use this fully customizable, well-organized PPT to show what keeps your team moving. It has loads of features, including:

• 665+ unique layouts
• 4,000+ vector icons
• over 60 premade color themes
• drag and drop image placeholder
• smart object layout & texts

Moreover, it’s regularly updated so you can use it many times and for different purposes!

18. Flanify Infographics PowerPoint Template

Flanify is one of the best new PowerPoint infographic templates available today. It’s got a minimalist design that helps you emphasize your content. There are three dozen unique slides featuring all types of graphics.

You’ll find charts, device mockups, and other icons. This infographic PPT is based on master slides, so it’s super easy to edit.

19. Kopikoe Foodie Infographic Template PPT

This infographic template for PowerPoint has everything you’ll need for a foodie PPT. Audiences react well to infographics because they make advanced concepts easy to understand. This pack includes 30 infographic slide designs for your next project.

With loads of vector icons, you have virtually unlimited creative options. Unlike some free presentation graphics found online, these are professionally designed.

20. Imperial Multipurpose Infographics for PowerPoint

These PowerPoint infographic examples revolve around the health industry. This template includes a full collection of infographics and 30 slides. It features free fronts, a help file, and many other useful tools. You can fully and easily customize every vector icon and image.

21. Juici Foodie Infographic Template PPT

When searching for an infographic template for PowerPoint, aim for high-quality elements. This infographic template PPT gives you that. You’ll also get:

• 100% resizable and editable icons
• drag and drop picture placeholders
• device mockups

If you want a template to pitch about food and drinks, look no further!

22. Inventive Infographic Template for PowerPoint

Premium tech layouts like this go beyond any free presentation graphics online. This creative infographic template PPT bundle includes 35 infographic slide designs. Customize every icon and use the master slides – which help you make bulk edits across the deck in a flash.

23. Osprey Education Infographic PowerPoint Template

Get amazing PowerPoint infographics for your creative business presentation. PowerPoint infographic templates like this give you an array of functional icons. With 30 clean master slide-based layouts, easily edit this PPT as much as you’d like.

24. Edulacti Multipurpose Infographic PPT

This is a creative PowerPoint template for multipurpose business presentation or personal use. This PowerPoint includes 30 infographic slide designs and several icons, such as:

• flow chart infographics

All the included PowerPoint infographic examples are fully editable.

25. Gatzruts Infographics PowerPoint Template

This minimalistic PPT theme is ready to use for many types of presentations. It features a ton of creative, clean infographic slide designs. All these business graphics PowerPoint elements are editable.

As it’s based on master slides, it’s easy to quickly adapt to your needs. Try out this premium choice instead of free presentation graphics for PowerPoint.

26. Mental Concept PowerPoint Infographic Templates

Check out these PowerPoint infographic templates to give a powerful mental concept pitch. These are designed by creative pros with you in mind. It’ll stand out from free infographic templates for PowerPoint.

Make sure to use the various features, including:

• 204 total slides, with 17 unique mental concept slides
• 12 color variations
• 280 fully editable vector icons
• master slides for easy editing

27. Realth Business Infographic PowerPoint Template

It’s important to make a solid first impression right out of the gate. An infographic template for PPT like Realth helps you do just that. In fact, it’s got 30 multipurpose slides built in.

From these, pick and choose to suit your message. The PowerPoint infographic examples help you present:

• growth stats
• pricing packages
• app layouts
• team members
• and so much more

All the graphics are editable, and the used fonts are free.

28. Maps: Set of Infographics for PowerPoint

These PowerPoint infographic templates have a wide variety of clean map designs. Use them to pitch about locations, migration plans, growth stats per region, and so much more. Find 25 unique slides inside, picture placeholders, and over 90 color themes.

29. Puckup Brand Guidelines Infographic PPT

Not sure how to make a branded presentation? Don’t worry, because the PUCKUP infographic template PPT is surprisingly easy to use. All elements are editable with a couple of clicks.

This infographic template for PowerPoint is great for presenting your brand. Easily add your logo, your company’s color palette and typography, and voila! It’s way better than free presentation graphics.

30. Brand Guidelines Infographic PowerPoint Template

Here’s an elegant choice for presenting your brand. Not all infographic PPT options have to be bright in order to be eye-catching. This template is the go-to download for 2024.

This infographic PowerPoint has everything you need to crush your branding proposal:

• 34 unique slides
• picture placeholders

Free presentation graphics may fall short for your brand needs. Choose this one instead!

31. Funnel Infographic Template for PowerPoint

Logistics rule the world in 2024. Are you trying to show the strength of your business’s processes? An infographic template PPT like this is a top choice.

Use each of the professional infographic slide designs to explain things like:

• case studies
• business and marketing plans

32. Nursing PowerPoint Infographic Template

This colorful, creative presentation theme showcases your information and crafts a visual story. It’s an impressive tool for presenting medical-related topics. Unlike most free presentation graphics, it has many unique slides and color schemes.

This infographic in PowerPoint offers:

• light and dark background options
• editable elements
• an icons pack file

33. Mental Health PowerPoint Infographic Templates

This template has several color scheme options and PowerPoint infographic examples. Present with clarity, show your process and progress, and more.

There are easy-to-customize layout options, in both light and dark backgrounds. It also features tons of icons and picture placeholders.

34. Market Research Infographic PowerPoint Template

In need of top PowerPoint presentation graphics for your market research pitch? This one will do. It’s a great pack that includes:

• 15 unique infographic slide designs
• drag-and-drop image placeholders
• easy to change colors
• shapes and other elements

This doesn’t include the images, but everything else is right there. Try this one instead of free infographic templates for PowerPoint.

35. Hot Pitch Deck Infographic PPT

Next up is this stylish and modern infographic slide design. There are over 100 fully animated slides. Moreover, you’ll find:

• 2,000+ vector icons
• 100+ device mockups
• 50+ theme files
• and lifetime updates!

Use the master slides to quickly add a personal touch to this infographic template PPT.

36. Environment Infographic PowerPoint Examples

This infographic PowerPoint template comes with everything you need to create an environmental impact presentation. It comes packed with premium features like:

• 20 education and science slide designs
• .PPT and PPTX. files
• Fully editable and easy to use
• Documentation

37. PowerPoint Infographics Solutions

Work with a PowerPoint infographic template that offers everything you need right out of the box. These infographic PowerPoint examples feature:

• 50 ready-to-use slides
• Over 200 icons (PSD+EPS+AI+JPG+PNG+SVG+PPTX Vector)
• Color themes
• Objects are organized and grouped

38. ECO Infographic Template for PowerPoint

These infographic PowerPoint examples are great for putting together a sustainability infographic presentation. Use the high-quality illustrations and other great features:

• 33 unique slides
• Includes opening and closing slides
• 11 color variations
• Simple line vector icons
• Handmade infographics

39. Infographic PowerPoint Examples

No need to learn how to make an infographic in PowerPoint when you have access to this clean PowerPoint infographics template. Take advantage of its amazing features:

• 80+ unique slides
• 80+ fully animated infographics
• Resizable and editable graphics
• 16:9 widescreen ratio

5 Popular PowerPoint Infographic Slide Design Types

We’ve already established that infographics in PowerPoint are powerful storytelling tools. But let’s go one step further and look at specific examples of the best infographics. We’ll also see how to use them to explain concepts.

1. The Brain Infographic

Some dedicate their whole lives to studying the human mind, and yet there’s always something to learn! The value of a brain infographic is that it’s an intuitive way to show thoughts and ideas and how they connect.

Use an infographic and this tutorial to create a brain graphic that shows the pieces of a thought.

2. The SWOT Infographic

Strengths, weaknesses, opportunities, and threats: every business situation has them. You need a way to show them in your presentation. That’s where the classic SWOT infographic makes its impact.

When you lay out all four components, you’re likely to find insight while creating a strategy.

3. The Puzzle Piece Infographic

You’re probably familiar with putting together puzzle pieces in the real world. Don’t miss out on using this concept as an infographic! As a PowerPoint visual, puzzle pieces can show how the parts of an idea join into a cohesive whole.

Use this article to see how to use puzzle pieces. The best graphic PPTs often use them to tell a story of how everything fits together.

4. The Gantt Infographic

When you’re running a project, you need a way to show that many tasks are running side-by-side. That’s the purpose of a Gantt chart. It’s a special infographic that’s beloved by the best project managers.

Use our tutorial to see Gantt infographics in action . You’ll learn how to use them to plan a project and the resources you need to succeed.

5. The Funnel Infographic

A funnel is yet another infographic you can leverage in PowerPoint to explain a concept. Funnels show inputs, how they progress, and what they ultimately lead to.

Funnel infographics are common in explaining sales processes. They’re easy to build in PowerPoint with templates. Make sure to check out our tutorial on how you can use PowerPoint funnel infographics .

How to Customize an Infographic PowerPoint Template (Fast!)

So far, we’ve looked at powerful PowerPoint infographic templates. But you might be wondering how to use them to design infographic slides of your own.

Let’s learn how to customize three separate slides to build excellent infographics. We’ll use the PPTx Infographics template to rapidly build our infographic slides.

Let’s look at five example slides. These show how easy it is to customize a PowerPoint infographic:

1. Performance Gears

The best PowerPoint templates include abstract designs to build infographics for PPT. Use a little imagination, and there it is! These infographic PowerPoint slides might be perfect for expressing your idea.

Take this turning gear icon slide. In the updated version below, I’ve shifted the elements to show how teams at my company work together.

Simple drag-and-drop actions and grabbing icons from other slides brought this slide to life. Then, I updated the text to match my intent in this infographic template for PowerPoint.

2. Hierarchy Charts

If you work in a corporate environment, I’m certain that you’ve seen org charts before. These exist to show off the company’s reporting structure.

In this case, it’s as simple as typing in the placeholder boxes to update the names and titles. I’ve also added a photo in my example to really “put a face with a name” in my organization. This chart uses SmartArt, a built-in PowerPoint feature that’ll adjust the graphic as you adjust the text.

Learn more about SmartArt PPT infographics .

3. Brain Infographic

Brain charts are infographics that you’ll find in the best PowerPoint templates. They can show how you divide your thinking and showcase the “parts of the whole” that make up your strategy.

In the example below, I’ve left the same basic structure intact. I just updated the descriptions and some of the colors and icons. It’s a simple tweak that shows what my creative agency spends its time on.

Brain infographics are very popular, so we created a resource to teach you how to customize them. Check out our screencast to learn more.

4. Sales Report

PowerPoint infographic templates help you tell stories with your data. Slide 15 in our template is a great choice for creating a data-focused slide.

To edit a PowerPoint chart, edit the data that feeds it. Right-click on the chart and choose Edit Data. You’ll see an embedded version of Excel, Microsoft’s data powerhouse. Just type over the data placeholders, and your chart will update in real time.

Learn more about working with data in this PowerPoint tutorial .

5. The Conclusion Slide

It’s a mistake to think that the last slide is the end of your presentation. Instead, it helps to see it as the start of a conversation with your audience.

You know what’s the best part of PowerPoint infographic templates? Yes, that they include other useful slides. Slide 50, the conclusion slide, is perfect for every presentation. That’s because it can help you continue the conversation by sharing your details.

To update this slide, type over the placeholders. That adapts the slide to your brand-specific details.

For even more ideas and to learn how to create a conclusion side, don’t miss out on our tutorial .

Common PowerPoint Template Questions Answered (FAQ)

You’ve already seen infographic templates for PowerPoint. But you might still have questions about how to use PowerPoint to your advantage.

PowerPoint is an advanced app. It’s easy to use, but there are many professional-grade features. Let’s look at five common questions you might have as you level up your presentation skills:

1. Does PowerPoint Support Custom Fonts?

Every graphic designer is trying to gain an audience’s attention when presenting. It helps to use custom design options in PowerPoint. That sets the presentation apart from those who only use the built-in, standard fonts.

Try out custom fonts with the help of this tutorial .

2. What Size Should I Choose for My Infographic Slide?

The goal for your PowerPoint presentation is to use the full-screen space. You’ve got to set your infographic template PPT to the proper dimensions. Don’t waste any pixels!

Using pre-built PowerPoint infographic templates gives you several size options.

3. How Much Does PowerPoint Cost?

Microsoft has pivoted its business models in recent years. Once upon a time, businesses and power users would buy a license for the latest version of the app every few years. Now, it’s all about subscriptions.

Many users choose Office 365, a monthly subscription package to keep apps up to date. Another option is the free, browser-based version of the app.

4. Can You Create PowerPoint Infographics From Scratch?

Infographic templates for PowerPoint are perfect for creating interactive visuals. But you can also create PowerPoint graphics with the help of a feature called SmartArt.

5. What’s the Best Way to Present Data in PowerPoint?

Presentation graphics can include data. It’s far better to use a chart than to show data in a table or a wall of numbers that are hard to interpret. With the help of presentation graphics and charts, it’s much easier to explain trends and data.

Grab a Fresh PowerPoint Template With Great Infographic Slide Designs

Any of the best PowerPoint presentation templates from Envato Elements will help make your points clear. Choose the best format for your info. Put together just the right PowerPoint infographic slides that tell your compelling story.

Related Articles

DOF Group has entered into an agreement to acquire Maersk Supply Service

NOT FOR DISTRIBUTION OR RELEASE PUBLICATION OR DISTRIBUTION, IN WHOLE OR IN PART, DIRECTLY OR INDIRECTLY, IN OR INTO AUSTRALIA, CANADA, JAPAN, THE HONG KONG SPECIAL ADMINISTRATIVE REGION OF THE PEOPLE'S REPUBLIC OF CHINA, NEW ZEALAND OR THE UNITED STATES OF AMERICA, OR ANY OTHER JURISDICTION IN WHICH THE DISTRIBUTION, PUBLICATION OR RELEASE WOULD BE UNLAWFUL OR REQUIRE REGISTRATION OR ANY OTHER MEASURES. THIS ANNOUNCEMENT DOES NOT CONSTITUTE AN OFFER FOR ANYOF THE SECURITIES MENTIONED IN THE ANNOUNCEMENT.

DOF Group ASA (“DOF” and together with its subsidiaries the “DOF Group”) today announces that it has entered into an agreement to acquire Maersk Supply Service A/S (“MSS”) to further enhance its position as a major integrated offshore services provider.

Through the newly incorporated subsidiary DOF Offshore Holding Denmark ApS, DOF will on certain terms and conditions acquire all the shares in Maersk Supply Service A/S from Maersk Supply Service Holding A/S (“MSSH”), a subsidiary of A.P. Møller Holding A/S (“A.P. Moller Holding”). The acquisition will be paid partly in cash and partly in new shares to be issued by DOF, representing a consideration of approximately USD 1.112 billion (as of close on 28.06.2024). After issuance of the consideration shares MSSH will hold 25% of the share capital in DOF. MSS will at the time of completion of the transaction own 22 high-quality subsea and AHTS vessels, following a carve-out of certain entities, vessels, assets and liabilities.

The combined company, operating under the DOF Group name and brand, will be a leading offshore service provider with comprehensive scale and a wide range of services across all continents in the offshore energy industries. DOF and MSS’ current operations are both strategically and geographically complementary, and future growth ambitions are strongly aligned. Leveraging the two global organisations' strong capabilities and competencies that will further enhance the combined company’s position as a major integrated offshore services provider. The combined company will be one of the largest oil services companies listed on the Oslo Stock Exchange.

Transaction rationale and highlights

• Further strengthens DOF Group’s integrated service offering and position, towards a strong oil & gas market and a growing offshore wind market • Immediate fleet expansion without need for substantial newbuild lead time, and with significantly lower per vessel investment requirement • Modern and high-quality fleet of 22 vessels, consisting of eight high-specification CSV vessels, 13 high-specification AHTS vessels and one cable layer vessel • Positions DOF Group with a total fleet of 65 owned vessels, creating a strong fleet among core players in the competitive landscape, and reducing the value weighted fleet age from 11.7 years to 10.7 years • Complementary operations and geographical fit between the two companies, strengthening scale and presence • Substantial MSS fleet earnings growth potential from both renewal of legacy contracts and through adding subsea services earnings to the offering • Attractively priced assets with a gross asset value of USD 1,319 million • Further strengthening of existing shareholder base with A.P. Moller Holding, a globally recognised industrial investor in the maritime and energy industry • Financially robust transaction lowering leverage and increasing future DOF dividend capacity • Creating one of the largest oil services companies listed on the Oslo Stock Exchange, with a combined market cap of approximately USD 2.3 billion (as of close on 28 June 2024)

“The announced transaction today marks a strategic milestone for the DOF Group, driven by a strong industry rationale and a shared vision with A.P.Moller Holding, who will indirectly become a major shareholder. Under the DOF name and brand, we will create a leading offshore services provider and strengthen the global position of the combined company. With the world’s largest fleet of CSVs and high-end AHTS vessels, we will enhance the customer experience through increased scale, global reach, and industry-leading services, combining the strong capabilities and decades of experience of DOF and Maersk Supply Service. I look forward to further developing the DOF Group together with my new and existing colleagues, ensuring the continued delivery of world-class services to our customers” said Mons Aase, CEO of DOF.

“This long-term solution for Maersk Supply Service's OSV activities together with DOF Group is founded on our shared values and unwavering commitment to safety and efficiency of our operations. The combination of our talented employees, modern fleet and geographical spread will create a leading offshore service provider characterized by unique scale and a wide range of product and service offerings across key markets for the benefit of our customers,” said Christian Ingerslev, CEO of MaerskSupply Service.

The DOF Group will, following the acquisition of MSS, comprise a workforce of more than 5,400 employees with 78 modern offshore/subsea vessels, 65 of which are owned, and engineering capacity to service both the offshore and subsea market.

Transaction structure, governance, conditions and completion timetable

Prior to closing of the transaction, certain entities, vessels, assets and liabilities will be transferred out of the MSS structure and not be acquired by DOF. The offshore wind installation business has already been carved out of Maersk Supply Service. Further, the transaction does not include MSS' operations in Brazil. 

The acquisition is supported by the Board of Directors of MSSH, MSS and DOF, as well as shareholders in DOF representing more than 50% of the outstanding shares. 

In consideration for the shares in MSS and subject to closing of the transaction, A.P. Moller Holding’s subsidiary MSSH shall at completion of the transaction receive a combination of USD 577 million in cash (to be adjusted based on the locked-box accounts and subject to further adjustments at closing) and 58,883,073 new shares in DOF, leading MSSH to hold 25% of the share capital in DOF after issuance of the consideration shares.

DOF intends to finance the cash portion of the purchase price through a combination of:

o  A new debt facility of USD 500 million, to be provided by DNB, Danske Bank, DanmarksSkibskredit and Deutsche Bank, and

o  An equity raiseof new shares in DOF for up to the NOK equivalent of USD 125 million (the"Equity Raise"), in which MSSH has undertaken to subscribe for and be allocated 25% of the new shares to be issued subject to completion of the transaction (and as set off against cash consideration to be received)

Further information about the Equity Raise will be published by DOF in a separate stock exchange notice via newsweb.no when the Equity Raise is launched today.

Subject to closing of the transaction, MSSH shall have the right to nominate (i) two additional members of the board of directors of DOF for a period of two years from closing(one of whom shall also be elected as the vice chairman and one as member of the board's remuneration committee), and (ii) the chairman of the nomination committee of DOF for a period of two years from closing.

Closing of the transaction is among other things subject to clearance by certain regulatory authorities,availability of financing, approval of a prospectus for listing of the consideration shares, various approvals by an extraordinary general meeting ofDOF (“EGM”) (including approval by an authorisation to the DOF board of directors to issue the consideration shares), completion of the above mentioned carve-out and certain other customary conditions. It is expected that DOF will call for the EGM to be held ultimo July 2024. Subject to satisfaction of the conditions, the currently expected closing date of the transaction is during Q4 2024.

About Maersk Supply Service A/S

Maersk Supply Service is a leading provider of marine services and project solutions for offshore energy sectors, and part of the A.P. Moller Group. With a large fleet of anchor handling and subsea support vessels, the company specialises in towing, mooring, and installing floating units. MSS employs around 1,400 offshore and 260 onshore staff. Headquartered in Lyngby, Denmark.

About DOF Group

With a multi-national workforce of about 4,200 personnel, the DOF Group is an international group of companies which owns and operates a fleet of modern offshore/subsea vessels, and engineering capacity to service both the offshore and subsea market. With over 40 years in the offshore business, the group has a strong position in terms of experience, innovation, product range, technology and capacity. DOF's core businesses are vessel ownership, vessel management, project management,engineering, vessel operations, survey, remote intervention, and diving operations primarily for the oil and gas sector. From PSV charter to Subsea engineering, DOF offers a full spectrum of top-quality offshore services to facilitate an ever-growing and demanding industry. The Company's main operation centres and business units are in Norway, the UK, the USA, Singapore, Brazil, Argentina, Canada, Angola, and Australia.

Invitation to conference calls for investors

The acquisition is presented in closer detail by Svein Harald Øygard, Chair of the Board, Mons.S Aase, CEO and Hilde Drønen, CFO, in two identical presentation webcasts held in English for investors and the press (with option to ask questions at both presentations):

       i.           08:00 (CEST) tomorrow, Wednesday 3 July 2024, and

      ii.           15:00 (CEST) tomorrow, Wednesday 3 July 2024

To follow the presentation webcasts, please use the following links:

       i.            08:00 (CEST) : https://channel.royalcast.com/landingpage/hegnarmedia/20240703_3/

      ii.            15:00 (CEST ) : https://channel.royalcast.com/landingpage/hegnarmedia/20240703_2/

Invitation to physical lunch presentation for investors

The acquisition will also be presented in closer detail by Svein Harald Øygard, Chair of the Board, Mons S. Aase, CEO and Hilde Drønen, CFO, in a physical lunch presentation held in Norwegian for investors at:

o  Time: 13:00(CEST)

o  Date: Wednesday3 July 2024

o  Location: Carnegie AS’ offices in Oslo (Fjordalléen 16, 0250 Oslo, 5 th floor)

Carnegie AS is acting as financial advisor and Advokatfirmaet Thommessen AS is acting as legal advisor to DOF in connection with the acquisition.

For additional information, please contact

Mons S. Aase,CEO, Tel: +47 91 66 10 12 Hilde Drønen, CFO, Tel: + 47 91 66 10 09

This release contains information considered to be inside information pursuant to the EU Market Abuse Regulation and is subject to the disclosure requirements pursuant to Section 5-12 the Norwegian Securities Trading Act. The release was published by Hilde Drønen, CFO of DOF Group ASA, on 2 July 2024 at the time set out above.

Important information:

The release is an announcement issued pursuant to legal information obligations. It is issued for information purposes only, and does not constitute or form part of any offer or solicitation to purchase or subscribe for securities, in the United States of America, Canada, Australia, Japan, Hong Kong or in any other jurisdiction where it would be prohibited by applicable law. This distribution does not constitute or form part of an offer or solicitation of an offer to purchase or subscribe for securities in the United States. The shares referred to herein have notbeen and will not be registered under the United States Securities Act of 1933,and may not be offered or sold in the United States or to U.S. persons (other than distributors) unless the securities are registered under the Act, or an exemption from the registration requirements of the Act is available.

The release and any materials distributed together or in connection with this release may contain certain forward-looking statements. By their nature, forward-looking statements involve risk and uncertainty because they reflect the Company's current expectations and assumptions as to future events and circumstances that may not proveaccurate. A number of material factors could cause actual results and developments to differ materially from those expressed or implied by these forward-looking statements.

Contact form

Please select a category before following further instructions.

Thank you for your interest in DOF. If your inquiry did not match any of the categories that we provide, please write a short summary of your inquiry, where you are located, and your contact details, and we will send your inquiry to the best fit resource in our organisation. Please note that, due to privacy laws in multiple countries, DOF does not handle CV’s or job applications through this form and any job-related inquiry will be deleted upon receiving it. Thank you for understanding.

DOF makes available a 3rd party supported “Ethics Helpline” for reporting serious concerns, including whistleblowing. Please visit our Ethics Helpline information page here: www.dof.com/helpline .

If this is an emergency, please contact the duty phone: +47 56 18 10 93 . Otherwise, your inquiry will be sent to a DOF Corporate Communication responsible.

Thank you for your interest in DOF. In the following form, let us know generally where in the world you are situated, what type of services you are interested in, and your contact details, and we will send your inquiry to the most relevant commercial resource.

Thank you for your interest in DOF. Due to privacy laws in multiple countries, DOF does not handle CV’s or open applications through direct e-mail. If you want to send an open application, visit our career page. If you would like to speak to a DOF representative, please use our contact page and contact by telephone the regional office that is closest to you.

Thank you for your interest in DOF. Would you like to subscribe to our press releases? Add your details below and write in the "Message" field, "I would like to subscribe to DOF news and announcements" and our 3rd party subscription tool will send you notifications when we publish share notices on our website. If you want to get in touch with our Investor Relations manager, please either leave your details or provide an introduction and we will send your inquiry forward.

Notice of extraordinary general meeting DOF Group ASA

Mandatory notification of trade by primary insiders - dof group asa, dofg: ex. right to participate in subsequent offering today, dof group asa: key information related to potential subsequent offering.

Florida Department of Environmental Protection

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ERP Stormwater Resource Center

Engineering, hydrology and geology program quick links.

• EHG Program Staff Areas of Practice
• Florida Dam Safety Program
• Mining and Mitigation Technical Support
• Stormwater Support
• Water Resource Management Rules
• Clean Waterways Act Rulemaking Workshops
• Water Quality Enhancement Area Rulemaking
• All Engineering, Hydrology and Geology Program Content

On June 28, 2024, Governor Ron DeSantis signed Senate Bill 7040 into law, which updates Florida's stormwater rules and design criteria to protect the state’s waterways.  

Under the new rule, applicants for stormwater management systems will continue to have flexibility to choose from a range of design options, including a variety of best management practices, when designing systems to meet the performance-based design criteria. 

The amendments to this rule will also ensure that future permitted systems will be better maintained. Operation and maintenance entities will be required to have estimates for the expected routine maintenance costs and to certify that they have the financial capability to maintain the stormwater system over time. The rule will also provide for more consistent oversight through a required periodic inspection routine and reporting on the inspection results to the permitting agency. 

How the Rule Works:

Rule Language/Updated Forms: 

• Chapter 62-330 Florida Administrative Code   (updated) .
• Applicant's Handbook Volume I   (updated) .
• Applicant's Handbook Volume I Comparison Document Detailing Rule Revisions . 

New Forms:  

• Form 62-330.301(25), Dam System Information. 
• Form 62-330.301(26), Financial Capability Certification. 
• Form 62-330.311(1), Operation and Maintenance Certification. 
• Form 62-330.311(2), Transfer to Operation and Maintenance Entity.
• Form 62-330.311(3), Inspection Checklist.
• Form 62-330.311(4), Condition Assessment Report for Florida Dams.

Applicant's Handbook Volume IIs: 

   NWFWMD            SJRWMD             SRWMD            SWFWMD               SFWMD

Implementation Timeline: 

*Rule revisions took effect June 28, 2024, pursuant to section 120.54(3)(e)6., Florida Statutes.​  

**New conceptual approval permits (issued after the effective date of the rule revisions) will have to reflect the provisions for grandfathering of performance criteria based on the criteria that would apply for the time of application completeness for the individual construction phase permit.

Additional Resources: 

Dam System Requirements: 

Dam Systems are a critical part of Florida's infrastructure for stormwater and surface water management. Criteria specific to dams are intended to reduce the risk of structural failure and improper operation, and consequences from flooding that would cause loss of human life or adverse impacts on economic, environmental or lifeline interests.

Appendix L contains the criteria that apply to the construction of new dams or alteration of an existing dam, as required in the applicable Applicant's Handbook Volume IIs (linked above). These criteria are intended to reduce potential damage from floods, to reduce degradation of water resources from uncontrolled releases of stormwater and to otherwise promote the safety of dams regulated under this chapter.  

Additional Information: 

• Frequently asked questions .
• Grandfathering flow chart .
• Performance criteria flowchart . 

Presentations: 

• Overview of changes to ERP rule . 

Interested in subscribing to DEP newsletters or receiving DEP updates through email?

The Florida Department of Environmental Protection is the state’s lead agency for environmental management and stewardship – protecting our air, water and land. The vision of the Florida Department of Environmental Protection is to create strong community partnerships, safeguard Florida’s natural resources and enhance its ecosystems.

• Parks & Rec

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• Aboriginal and Torres Strait Islander Health Performance Framework
• Australian Mesothelioma Registry
• GEN Aged Care Data
• Housing data
• Indigenous Mental Health and Suicide Prevention Clearinghouse
• Metadata Online Registry (METEOR)
• Regional Insights for Indigenous Communities
• Help & tools
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Injury in Australia

Australian Institute of Health and Welfare (2024) Injury in Australia , AIHW, Australian Government, accessed 07 July 2024.

Australian Institute of Health and Welfare. (2024). Injury in Australia. Retrieved from https://www.aihw.gov.au/reports/injury/injury-in-australia

Injury in Australia. Australian Institute of Health and Welfare, 21 June 2024, https://www.aihw.gov.au/reports/injury/injury-in-australia

Australian Institute of Health and Welfare. Injury in Australia [Internet]. Canberra: Australian Institute of Health and Welfare, 2024 [cited 2024 Jul. 7]. Available from: https://www.aihw.gov.au/reports/injury/injury-in-australia

Australian Institute of Health and Welfare (AIHW) 2024, Injury in Australia , viewed 7 July 2024, https://www.aihw.gov.au/reports/injury/injury-in-australia

Get citations as an Endnote file : Endnote

• Hospitals 16 May 2024
• Health of older people 02 Jul 2024
• Chronic conditions 17 Jun 2024

On this page

• Introduction

Main causes of injury

Trends in injury hospitalisations and deaths, injuries by age and sex, injury types, place of occurrence.

Injuries are a major cause of morbidity, permanent disability, and mortality affecting the quality of life of individuals and families across Australia (AIHW 2008).

Injuries are the leading cause of death for people aged 1–44.

Injuries accounted for:

• 1.9 million ED presentations (7,000 per 100,000 population) in 2022–23
• 549,000 hospitalisations (2,100 per 100,000 population) in 2022–23
• 14,700 deaths in 2021–22 (57 per 100,000 population) in 2021–22
• 8.0% of the total burden of disease in 2023 (AIHW 2023a)
• 7.3% of health spending in 2020–21 (AIHW 2023b).

In 2022–23, the leading causes of injury hospitalisations were:

• falls (238,000 hospitalisations or 760 per 100,000 people)
• contact with objects (78,700 hospitalisations or 300 per 100,000 people)
• transport (61,200 hospitalisations or 235 per 100,000 people).

In 2021–22, the leading causes of injury deaths were:

• falls (6,400 deaths or 17 per 100,000 people)
• suicide (3,100 deaths or 12 per 100,000 people
• accidental poisoning (1,500 deaths or 5.8 per 100,000 people).

For more information, see The main causes of injury .

From 2017–18 to 2022–23, the age-standardised rate of injury hospitalisations fell marginally by an annual average of 0.7%. There was a noticeable fluctuation in hospitalisation cases seen between 2019–20 and 2021–22, possibly related to disruptions caused by COVID-19.

The number of injury deaths have generally been increasing over time (from 13,200 in 2017–18 to 14,700 in 2021–22), but the age-standardised death rate from injuries has remained relatively stable (ranging from 47.0 to 48.7 per 100,000 persons over the same period). 

Males are more likely to present to the emergency department (ED), be hospitalised and die from injuries than females. Causes of injury differ by age – for example, the youngest and oldest people are most likely to have an injury from a fall. 

ED presentations

In 2022–23:

• males presented to ED with injuries more than females (8,000 per 100,000 people compared with 6,100 per 100,000, respectively)
• young children aged 0–4 had the highest rates of ED presentations of any age group (10,800 per 100,000 0–4-year-olds).

Hospitalisations

• males accounted for 55% of all injury hospitalisations
• falls were most common among those aged 75+ (46% of reported falls)
• most assault-related injury hospitalisations occurred among 15–49-year-olds (78%).
• males were more likely to be injured and hospitalised across all causes except for falls (about 770 females and 730 males per 100,000) and intentional self-harm (about 130 females and 65 males per 100,000).

In 2021–22:

• around 3 in 5 (61%) injury deaths were for males 
• males were more likely to die from any cause of injury than females
• falls was the leading cause of death for both sexes.

Trends over time

Over the past decade:

• rates of injury hospitalisation have remained steady or decreased slowly for most younger age groups but increased for adults aged 45+
• injury death rates have remained steady or decreased for most younger age groups but increased for adults aged 45+.

For more information, see Differences by sex and age group and Injury causes and age .

Injuries can happen to anyone, but some population groups are more at risk than others. For example, see First Nations people and Region and socioeconomic status .

In 2022–23, fractures (about 412,000 presentations) and open wounds (about 320,000 presentations) were the most frequent ED presentations where injury type was recorded.

For hospitalisations in 2022–23, the top 3 types of injuries were fractures (about 820 per 100,000 persons or 215,000 cases), open wounds (around 345 per 100,000) and soft tissue injuries (around 202 per 100,000).

For more information, see Nature of injuries .

In 2022–23, the home was the most commonly recorded place of injury (about 162,000 cases) followed by streets or highways (51,900 cases), sports areas (29,700 cases) and aged care facilities (about 27,500 cases).

For more information, see Place of occurrence .

Severity 

The severity or seriousness of an injury can be measured in several ways. Some of these are:

• emergency department presentation metrics such as triage category
• average length of hospital stay (ALOS) measured in days
• time in an intensive care unit (ICU) or receipt of continuous ventilatory support (CVS)
• in-hospital deaths.

For more information, see  Severity .

Australian Institute of Health and Welfare (AIHW) (2008) Injury as a chronic health issue in Australia , AIHW, Australian Government, accessed 15 May 2024.

AIHW (2023a) Australian Burden of Disease Study 2023 , AIHW, Australian Government, accessed 15 May 2024.

AIHW (2023b)  Health system spending on disease and injury in Australia, 2020-21 , AIHW, Australian Government, accessed 15 May 2024.

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