What is the Case Study Method?

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Overview Dropdown up

Overview dropdown down, celebrating 100 years of the case method at hbs.

The 2021-2022 academic year marks the 100-year anniversary of the introduction of the case method at Harvard Business School. Today, the HBS case method is employed in the HBS MBA program, in Executive Education programs, and in dozens of other business schools around the world. As Dean Srikant Datar's says, the case method has withstood the test of time.

Case Discussion Preparation Details Expand All Collapse All

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business case study course

How Cases Unfold In the Classroom

How cases unfold in the classroom dropdown up, how cases unfold in the classroom dropdown down, preparation guidelines expand all collapse all, read the professor's assignment or discussion questions read the professor's assignment or discussion questions dropdown down, read the first few paragraphs and then skim the case read the first few paragraphs and then skim the case dropdown down, reread the case, underline text, and make margin notes reread the case, underline text, and make margin notes dropdown down, note the key problems on a pad of paper and go through the case again note the key problems on a pad of paper and go through the case again dropdown down, how to prepare for case discussions dropdown up, how to prepare for case discussions dropdown down, read the professor's assignment or discussion questions, read the first few paragraphs and then skim the case, reread the case, underline text, and make margin notes, note the key problems on a pad of paper and go through the case again, case study best practices expand all collapse all, prepare prepare dropdown down, discuss discuss dropdown down, participate participate dropdown down, relate relate dropdown down, apply apply dropdown down, note note dropdown down, understand understand dropdown down, case study best practices dropdown up, case study best practices dropdown down, participate, what can i expect on the first day dropdown down.

Most programs begin with registration, followed by an opening session and a dinner. If your travel plans necessitate late arrival, please be sure to notify us so that alternate registration arrangements can be made for you. Please note the following about registration:

HBS campus programs – Registration takes place in the Chao Center.

India programs – Registration takes place outside the classroom.

Other off-campus programs – Registration takes place in the designated facility.

What happens in class if nobody talks? Dropdown down

Professors are here to push everyone to learn, but not to embarrass anyone. If the class is quiet, they'll often ask a participant with experience in the industry in which the case is set to speak first. This is done well in advance so that person can come to class prepared to share. Trust the process. The more open you are, the more willing you’ll be to engage, and the more alive the classroom will become.

Does everyone take part in "role-playing"? Dropdown down

Professors often encourage participants to take opposing sides and then debate the issues, often taking the perspective of the case protagonists or key decision makers in the case.

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How the HBS Case Method Works

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How the Case Method Works

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  • Read and analyze the case. Each case is a 10-20 page document written from the viewpoint of a real person leading a real organization. In addition to background information on the situation, each case ends in a key decision to be made. Your job is to sift through the information, incomplete by design, and decide what you would do.
  • Discuss the case. Each morning, you’ll bring your ideas to a small team of classmates from diverse professional backgrounds, your discussion group, to share your findings and listen to theirs. Together, you begin to see the case from different perspectives, better preparing you for class.
  • Engage in class. Be prepared to change the way you think as you debate with classmates the best path forward for this organization. The highly engaged conversation is facilitated by the faculty member, but it’s driven by your classmates’ comments and experiences. HBS brings together amazingly talented people from diverse backgrounds and puts that experience front and center. Students do the majority of the talking (and lots of active listening), and your job is to better understand the decision at hand, what you would do in the case protagonist’s shoes, and why. You will not leave a class thinking about the case the same way you thought about it coming in! In addition to learning more about many businesses, in the case method you will develop communication, listening, analysis, and leadership skills. It is a truly dynamic and immersive learning environment.
  • Reflect. The case method prepares you to be in leadership positions where you will face time-sensitive decisions with limited information. Reflecting on each class discussion will prepare you to face these situations in your future roles.

Student Perspectives

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“I’ve been so touched by how dedicated other people have been to my learning and my success.”

Faculty Perspectives

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“The world desperately needs better leadership. It’s actually one of the great gifts of teaching here, you can do something about it.”

Alumni Perspectives

business case study course

“You walk into work every morning and it's like a fire hose of decisions that need to be made, often without enough information. Just like an HBS case.”

Celebrating the Inaugural HBS Case

business case study course

“How do you go into an ambiguous situation and get to the bottom of it? That skill – the skill of figuring out a course of inquiry, to choose a course of action – that skill is as relevant today as it was in 1921.”

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What the Case Study Method Really Teaches

  • Nitin Nohria

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Seven meta-skills that stick even if the cases fade from memory.

It’s been 100 years since Harvard Business School began using the case study method. Beyond teaching specific subject matter, the case study method excels in instilling meta-skills in students. This article explains the importance of seven such skills: preparation, discernment, bias recognition, judgement, collaboration, curiosity, and self-confidence.

During my decade as dean of Harvard Business School, I spent hundreds of hours talking with our alumni. To enliven these conversations, I relied on a favorite question: “What was the most important thing you learned from your time in our MBA program?”

  • Nitin Nohria is the George F. Baker Jr. and Distinguished Service University Professor. He served as the 10th dean of Harvard Business School, from 2010 to 2020.

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When I applied to McKinsey, I knew I had to get my hands on the best prep material. The drills in CaseCoach helped me improve my structuring, chart interpretation, and numeracy considerably.

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Digital Marketing Strategy

Key concepts, who will benefit, marketing professionals, non-marketing professionals, entrepreneurs.

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What You Earn

Certificate of Completion

Certificate of Completion

Boost your resume with a Certificate of Completion from HBS Online

Earn by: completing this course

Marketing in the Digital Era

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  • DTC Brands: Fad or Disruption?
  • DTC Brands: Innovations and Challenges, Part I
  • DTC Brands: Innovations and Challenges, Part II
  • Incumbent Responses

Featured Exercises

Crafting a digital marketing plan.

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  • Setting Objectives
  • Defining Target Audience
  • Determining Value Proposition
  • Identifying Metrics

Acquiring Customers, Part 1: Paid Media

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  • The Challenges of Reaching and Acquiring Customers Online
  • Search Advertising
  • Display Advertising
  • Utilizing Paid Media Channels
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Acquiring Customers, Part II: Owned and Earned Media

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  • Owned Media
  • Earned Media
  • Influencer Marketing

Engaging Customers

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  • Personalization
  • From Storytelling to Story-Making
  • Connecting Customers and Building Community

Allocating Budget and Measuring Success

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  • Budget Allocation
  • Customer Lifetime Value
  • Adobe Simulation
  • The Future of Marketing

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How to Formulate a Successful Business Strategy

Our difference, about the professor.

business case study course

Sunil Gupta Digital Marketing Strategy

Dates & eligibility.

No current course offerings for this selection.

All applicants must be at least 18 years of age, proficient in English, and committed to learning and engaging with fellow participants throughout the course.

Learn about bringing this course to your organization .

Learner Stories

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Digital Marketing Strategy FAQs

What are the learning requirements in order to successfully complete the course, and how are grades assigned.

Participants in Digital Marketing Strategy are eligible for a Certificate of Completion from Harvard Business School Online.

Participants are expected to fully complete all coursework in a thoughtful and timely manner. This will mean meeting each week’s course module deadlines and fully answering questions posed therein. This helps ensure your cohort proceeds through the course at a similar pace and can take full advantage of social learning opportunities. In addition to module and assignment completion, we expect participation in the social learning elements of the course by offering feedback on others’ reflections and contributing to conversations on the platform. Participants who fail to complete the course requirements will not receive a certificate and will not be eligible to retake the course.

More detailed information on course requirements, including the Adobe Data Driven Operating Model Simulation (one of the assignments), will be communicated at the start of the course. No grades are assigned for Digital Marketing Strategy. Participants will either be evaluated as complete or not complete.

Can you tell me a little more about the budget allocation simulation?

The budget allocation simulation (Adobe Data Driven Operating Model Simulation) will be part of module 6 of the course. It is similar to a mini capstone experience, in that it encourages participants to draw on their knowledge from the rest of the course to make investment decisions in the simulation. It is the very same simulation included in the MBA program's required curriculum marketing course, and, while designed to be challenging, it is ungraded and assessed based on completion. We recommend budgeting approximately 1.5 hours to complete the simulation. Full instructions for how to complete the simulation will be provided to course registrants.

What materials will I have access to after completing Digital Marketing Strategy?

You will have access to the materials in every prior module as you progress through the program. Access to course materials and the course platform ends 60 days after the final deadline in the program.

How should I list my certificate on my resume?

Once you've earned your Certificate of Completion, list it on your resume along with the date of completion:

Harvard Business School Online Certificate in Digital Marketing Strategy [Cohort Start Month and Year]

List your certificate on your LinkedIn profile under "Education" with the language from the Credential Verification page:

School: Harvard Business School Online Dates Attended: [The year you participated in the program] Degree: Other; Certificate in Digital Marketing Strategy Field of Study: Leave blank Grade: "Complete" Activities and Societies: Leave blank

Description:

Digital Marketing Strategy is a 7-week, 35-40 hour online certificate program from Harvard Business School. Digital Marketing Strategy equips professionals with the tools, mindset, and trends to make decisions about digital marketing strategy and tactics, including how to position a product or service for success, acquire and engage customers, and measure both performance of near-term campaigns and longer-term customer value.

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CLIMB enables new and experienced leaders to ignite their careers with a combination of vital and forward-looking business skills, self-reflection, and an immersive cohort-based learning experience with a diverse global network.

Post Graduate Program in Business Analysis

Rated among the top 5 business analysis courses by entrepreneur.

Kick-start your career growth story with the Post Graduate Program in Business Analysis. Master tackling complex business problems using in-demand business analysis tools and generative AI tools like ChatGPT and Google Bard. Maximize your learning with Masterclasses from Purdue University.

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  • Admission closes on 14 Jun, 2024
  • Program Duration 6 months
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Why Join this Program

Purdue advantage.

  • Certificate from Simplilearn in collaboration with Purdue University

AI-Powered Business Analysis

Become an AI-powered Business Analyst via ChatGPT and Google Bard

Industry Aligned Content

  • Earn 35 PDs/CDUs post completion of the CBAP® module

Job Assistance

Resume assistance, career mentoring, and job portal access for India and US learners

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Business analysis certification overview.

This Post Graduate Program in Business Analysis is for professionals looking to pursue a Business Analysis career, understand business analysis techniques, get hands-on experience, and for experienced analysts looking to learn the latest tools and frameworks used by Agile teams.

Key Features

  • Become eligible to be part of the Purdue University Alumni Association
  • Master Classes delivered by Purdue faculty
  • Harvard Business Publishing case studies of Pearson, CarMax, EvCard, etc.
  • Capstone from 3 domains and 14+ projects
  • Get mentored and network with Business Analyst from Amazon, Microsoft and Google
  • Learn AI-powered Business Analysis leveraging ChatGPT and Google Bard

Business Analysis Certification Advantage

Become uniquely qualified with requirement analysis, product vision and roadmap, Agile, analytics and modelling. Master tools such as Excel and Tableau. Earn well-recognised credentials from Purdue and 35 PDs/CDUs from IIBA.

Purdue Certification

Partnering with Purdue University

Business analysis course details.

Master industry-relevant business analytics skills. Learn core business analytics, modelling, and reporting skills with mini hands-on projects, Harvard Business Publishing case studies, and one capstone project. Become industry-ready with IIBA-accredited CBAP course.

Learning Path

Get started with the Post Graduate Program in Business Analysis in partnership with Purdue University. Accelerate your Business Analysis career with the preparatory courses on statistics fundamentals, SQL databases, and business analysis basics.

Acquire business analysis skills such as advanced documentation, effective planning, and business solutions design in this business analysis course. Gain knowledge of lifecycle management, planning and monitoring, requirement and strategy analysis, and the agile perspective.

Master practical data-driven decision-making skills with the help of data analysis and statistics. In this business analytics course, learn how to use the most common office tools available - Excel to make sophisticated data analytics to arrive at business decisions.

This course provides you with the knowledge you need to begin working with SQL databases and utilizing the database in your applications. Learn the fundamentals of conditional statements, joins, subqueries, commands, and other tools to manage your SQL database for scalable development.

Explore Power BI concepts like Microsoft Power BI Desktop layouts, BI reports, dashboards, Power BI DAX commands, and functions. Learning how to experiment, fix, prepare, and present data quickly and easily is now convenient with our in-depth Power BI training.

This course in Tableau Desktop 10 will help you gain a variety of skills on the powerful platform including visualization building, data organization, and dashboard design.

Enhance your Business Analysis skills with a hands-on, industry-relevant capstone project in three different domains: Retail, Banking, and Hospitality; bringing together every course into one portfolio-worthy capstone.

As part of this business analysis certification program, you will be able to attend an online interactive masterclass and get insights about advancements in technology/techniques in Business Analysis.

As part of this Business Analysis certification program, learn to analyse data and make informed decisions with the help of the R programming language.

If you wish to leverage digital technologies to transform your business strategies and objectives, Simplilearn’s Digital Transformation course is the perfect training program for you. Leveraging digital technologies is crucial for leaders across all business domains. Our course is designed to help you build a solid action plan, foster customer-focused innovation, and drive a digital culture in your organization.

Attend this online interactive industry master class to gain insights about Business Analyst Trends from top Business Analysis Industry Experts.

Explore how to harness the power of ChatGPT and Google Bard to enhance productivity, streamline workflows, and effectively utilize their time in conducting business analysis. This program aims to empower business analysts by equipping them with the necessary knowledge and skills to seamlessly integrate ChatGPT and Bard into their everyday work practices.

Imbibe the Agile Scrum project management approach and enhance your ability to develop and deliver quality products to customers. In this course, you will learn the best practices of Agile and the Scrum methodology’s nuances to help you maximize business value and mitigate risks.

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Skills covered.

  • Business Analysis
  • Elicitation and Collaboration
  • BRD FRD and SRS Document Creation
  • Requirements Analysis
  • Planning and Monitoring
  • Requirements Life Cycle Management
  • Strategy Analysis
  • Wireframing
  • Solution Evaluation
  • Dashboarding
  • Data Visualization
  • Agile scrum methodology
  • Scrum Artifacts
  • Statistical Analysis using Excel
  • SQL Database
  • Data analysis
  • Digital Transformation
  • ChatGPT and Generative AI

Tools Covered

Microsoft Excel

Case Studies and Projects

Pearsons successmaker.

[Harvard Case Study] Step into shoes of the VP of Product at Pearson, to transform the product development processes to better meet the needs of customers in the education market

Pearsons Successmaker

Amazon Facing Low Customer Satisfaction in Singapore

[Harvard Case Study] As the lead analyst at the ISE, analyse customer surveys to identify the factors behind why Amazon ranked last in terms of customer satisfaction in Singapore.

Amazon Facing Low Customer Satisfaction in Singapore

PGA Golf Is Sunday Made for TV

[Harvard Case Study] Analyse a Golf tournament to identify if courses were made easier on Sunday to telecast low scores or if the pressure on the golfers raised their scores.

PGA Golf Is Sunday Made for TV

Canteen Ordering System for Unilever

Design an online portal for Unilever Canteen that enables employees to order food online to decrease employee waiting time and increase the chance of getting preferred food items.

Canteen Ordering System for Unilever

Library Management System for Stanford

Design a library management software for Stanford University to automate library activities like providing accurate information regarding any book, magazine, and research papers.

Library Management System for Stanford

WhatsApp Pay

Help WhatsApp design a business model to help at least one million users get on board with the WhatsApp Pay feature within the first three months of its launch.

WhatsApp Pay

Hospital Management System for The Mayo Clinic

Design a hospital management system for Mayo Clinic to manage and coordinate cross-departmental administrative activities like patient records, bed availability, and more.

Hospital Management System for The Mayo Clinic

Disclaimer - The projects have been built leveraging real publicly available data-sets of the mentioned organizations.

Program Advisors and Trainers

Program advisors.

Dr. Zhiwei Zhu

Dr. Zhiwei Zhu

With over 15 years of experience leading business analytics functions at global reinsurance companies, Dr. Zhu now uses his wealth of knowledge and business-relevant experience to provide analytics training to future business leaders at Purdue University’s Krannert School of Management.

Bryan Campbell

Bryan Campbell

Bryan Campbell is a highly respected Agile Coach and Project Manager with more than 25 years of experience managing projects, programs and PMOs around the world.  He specializes in agile transformation for enterprise, scale PMOs.

Jeff Allen

Jeff Allen is a highly regarded project management and Agile expert with more than 15 years of experience at large companies like Compaq and HP. As an Agile Coach, he has mentored over 5000 professionals globally.

Program Trainers

Junaid Javeed

Junaid Javeed

United airlines.

business case study course

Nagraj Chepuri

Self employed.

Gagandeep Siidhu

Gagandeep Siidhu

Senior assistant vp.

business case study course

Abhay Shukla

Senior director.

business case study course

Manjunatha Gummaraju

At business consulting, join the business analyst industry.

The global Business Analytics Market is expected to grow from USD 67.92 billion in 2019 to USD 103.65 billion by 2025, at a CAGR of 7.3%.(source : mordorintelligence.com).  

Business Analysis as a skill in 2020

of Business Analysis profile by 2028

Average Salary

Hiring Companies

Amazon

Batch Profile

This program caters to working professionals from a variety of industries and backgrounds; the diversity of our students adds richness to class discussions and interactions.

BCG

  • Work Experience The class maintains an impressive diversity across work experience and roles Designation Manager - 20% Analyst - 20% Associate/ Consultant - 35% Executive/Senior - 15% Engineer - 10% Total Years of Experience Less than 3 years - 10% 3-5 years - 35% 5-8 years - 35% 8+ years - 20%

Learner Reviews

Admission details, application process.

The application process consists of three simple steps. An offer of admission will be made to the selected candidates and accepted by the candidates by paying the admission fee.

Submit Application

Tell us a bit about yourself and why you want to do this program.

Application Review

An admission panel will shortlist candidates based on their application

Selected candidates can begin the program within 1-2 weeks

Eligibility Criteria

For admission to this Business Analysis program, candidates should have:

Admission Fee & Financing

The admission fee for this Business Analysis Program is € 1,990. This fee also includes all applicable program charges including Purdue Alumni Association Membership fees.

Financing Options

We are dedicated to making our programs accessible. We are committed to helping you find a way to budget for this program and offer a variety of financing options to make it more economical.

Pay in Installments

You can pay monthly installments for Post Graduate Programs using Splitit payment option with 0% interest and no hidden fees.

Splitit

We provide the following options for one-time payment

  • Credit Card

Program Benefits

  • Complete this program while you work
  • Rigorous curriculum designed by industry experts
  • Alumni Association Membership from Purdue University
  • Become an AI-powered Business Analyst via ChatGPT and Bard
  • Active recruiters include Google, Microsoft, Amazon and more

Program Cohorts

Next cohort.

20 Jun, 2024

6 Jul, 2024 - 18 Jan, 2025

16:30 - 20:30 MST

Weekend ( Sat - Sun )

Business Analysis Certification FAQs

What key skills will i develop during a pg in business analytics program.

The key concepts covered in the PG in Business Analytics program by Simplilearn and Purdue University include Business Analysis, Elicitation and Collaboration, BRD, FRD and SRS Document Creation, Requirements Analysis, Planning and Monitoring, Requirements Life Cycle Management, Strategy Analysis, Wireframing, Solution Evaluation, Dashboarding, Data Visualization, Agile scrum methodology, Scrum Artifacts, Statistical Analysis using Excel, SQL Database, Python, Data analysis, Digital Transformation, ChatGPT and Generative AI.

Our business analysis certificate program is best suited for professionals aspiring to explore fields like business analysis planning and business data analytics.

What are the important skills covered in this PG Business Analysis program?

This comprehensive course covers both basic and advanced concepts of business analysis, its tools and techniques, statistics fundamentals, interaction with databases using SQL, data visualization, designing dashboards, and more. Find more Analytics Courses to nurture your business analytics skills .

Can the Post Graduate Program in Business Analysis be pursued by MBA graduates?

Absolutely! The Post Graduate Program in Business Analysis is an excellent choice for MBA graduates seeking to enhance their skill set in the field of business analysis. By combining the strategic thinking acquired in MBA courses with the specialized knowledge and practical skills offered in this program, graduates can become well-rounded professionals capable of driving data-driven decisions and successful business outcomes. At the current time, business analysts must pursue an MBA for professional development.

Will any preparation material be provided as part of this PG Business Analysis Course to help me get started?

Once you make the first installment of the online Business Analysis course fee, you will also get access to a preparatory course. The course will have 8 to 10 hours of self-paced learning content in videos. You must go through the assigned course before starting the class.

What are the eligibility criteria for this Post Graduate Program in Business Analysis in partnership with Purdue University?

For admission to this Post Graduate Program in Business Analysis, candidates:

  • Should have a bachelor's degree in any discipline with an average of 50% or higher marks
  • With a non-programming background can also apply
  • Having prior work experience is not mandatory

What is the admission process for this Post Graduate Program in Business Analysis in Partnership with Purdue University?

The admission process for this Post Graduate Program in Business Analysis consists of three simple steps:

  • All interested candidates are required to apply through the online application form
  • An admission panel will shortlist the candidates based on their application
  • An offer of admission will be made to the selected candidates and is accepted by the candidates by paying the program fee.

What are the major responsibilities of a Business Analysis Expert?

A Business Analysis Expert will be required to perform the following roles and responsibilities in an organization:

  • Consider past data and research to find ways to improve business and make better decisions.
  • Promote collaboration between team members and make them understand the importance of the latest technologies and business strategies.
  • Monitor implementation of the latest technology and systems.
  • Run various workshops and training sessions for knowledge sharing.

Read this article to learn more about the roles of a Business Analyst.

Is there any financial aid provided for this Post Graduate Program in Business Analysis?

To ensure money is not a barrier in the path of learning, we offer various financing options to help ensure that this program is financially manageable. Please refer to our “Admissions Fee and Financing” section for more details.

What is the salary scope of a Business Analysis professional?

As per PayScale , an expert with a relevant business analysis certification earns an average of $85,006 annually.

What is the total duration of this Business Analysis Certification Program?

You must dedicate 6 months (at 5-10 hours/week) to comprehensively complete this PGP in Business Analysis.

What are the key modules covered in this PG Business Analysis course?

This business analysis course comprises the following key modules:

  • CBAP® -Certified Business Analysis Professional
  • Business Analytics with Excel
  • Tableau Training
  • Business Analyst Capstone

Furthermore, the course comprises the electives given below and masterclasses from Purdue   

  • Agile Scrum Master
  • Data Science with R
  • Digital Transformation Course for Leaders

Do PG in Business Analytics programs provide hands-on experience with data analysis tools?

Yes, it does. The PG in Business Analytics programs offered by Simplilearn teach tools like Microsoft Excel, Jira, Microsoft Power BI, MySQL, ChatGPT, Bard, tableau, and many more. Unlike other business analyst certification courses, this module includes a capstone from 3 domains and 14+ projects to offer hands-on experience to the learners. Aspiring business analysts must pursue this course to learn business analytics initiatives and implement business solutions.

I am unable to access the online Business Analysis Course. Who can help me?

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What is BABOK®? And what does it cover?

BABOK is a guide to the Business Analysis Body of Knowledge® (BABOK® Guide), which help a certified business analyst achieve better business outcomes at the strategic, tactical and operational levels. BABOK covers knowledge areas, techniques and perspectives that represent the majority of tasks business analysts do and provides focus on tasks and techniques specific to the context of the initiative.

Can I get a refund if I want to cancel my enrollment in this PG Business Analysis program?

To know about cancellations and refunds regarding our business analyst certification course , please read our refund policy . Alternatively, if you need any assistance, you can contact us by email, telephone, or live chat. * Disclaimer All programs are offered on a non-credit basis and are not transferable to a degree.

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Our committed team is here to assist you through email, chat, calls, and community forums. On-demand support is available to guide you through the Post Graduate Program In Business Analysis. Once you finish the Post Graduate Program In Business Analysis, you will gain lifelong access to our community forum.

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Intro business course free case studies, free case studies to supplement your business course.

Engage your students while encouraging them to think critically about the fundamentals of business with these free case studies for your Introduction to Business or Foundations course. Mapped to the UN's 17 Sustainable Development Goals — Sage supports the Sustainable Development Goals —all cases are based on real-world business experiences with an emphasis on social impact, entrepreneurial thinking, and ethical decision-making. 

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Case Study: Imperfect Foods

Imperfect Foods delivers groceries on a mission. Co-founder, Ben Simon, while attending the University of Maryland was shocked to see how much food was being thrown away in his college cafeteria. He recalls, "I was shocked to see someone buy a full sandwich, eat half of it, and throw the other half out. It was not the values I grew up with.”

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Case Study: 4Ocean

4Ocean, with headquarters in Boca Raton, Florida, is on a mission to clean up waste in our oceans and on our beaches. While on a surfing trip in Bali, Indonesia, founders Alex Schulze and Andrew Cooper, were shocked to see the beaches covered with waste and “trash-filled waves delivering more garbage with each break”. That surfing vacation turned into a mission. 

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Case Study: Allbirds

Allbirds was founded in 2016 after its founder, Tim Brown, realized there was a lack of sustainable footwear options. Brown had been sponsored by major sneaker brands so he was keenly aware of how pervasive synthetic materials were in the footwear market.

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Heidi M. Neck, Babson College

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Christopher P. Neck, Arizona State University

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  1. Best Case Study Courses Online with Certificates [2024]

    Advanced · Course · 3 - 6 Months. machine learning foundations: a case study approach. google data analytics capstone: complete a case study. case studies in personalized medicine. case studies in business analytics with accenture. technical support (it) case studies and capstone. cybersecurity capstone: breach response case studies.

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  7. What is the Case Study Method?

    Celebrating 100 Years of the Case Method at HBS . The 2021-2022 academic year marks the 100-year anniversary of the introduction of the case method at Harvard Business School. Today, the HBS case method is employed in the HBS MBA program, in Executive Education programs, and in dozens of other business schools around the world.

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    Ultimately, you must decide a course of action. There's no right answer, but you have to confront the complexities of the choice you make. ... Read and analyze the case. Each case is a 10-20 page document written from the viewpoint of a real person leading a real organization. In addition to background information on the situation, each case ...

  9. 10 Business Case Studies to Teach Online

    The following list of business case study favorites—online version—ranges in topics from COVID-19 to race in the workplace. Learn how 10 global educators teach these cases in digital classrooms. ... Of course, this is a classic case with a well-defined question, strong theoretical support, and a good execution outcome that is great to teach ...

  10. What the Case Study Method Really Teaches

    Summary. It's been 100 years since Harvard Business School began using the case study method. Beyond teaching specific subject matter, the case study method excels in instilling meta-skills in ...

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    Through the case method, you can "try on" roles you may not have considered and feel more prepared to change or advance your career. 5. Build Your Self-Confidence. Finally, learning through the case study method can build your confidence. Each time you assume a business leader's perspective, aim to solve a new challenge, and express and ...

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  13. Project Business Case

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    Jeremy B. Dann is a lecturer at USC's Marshall School of Business and the founding director of the case study program at the school's Lloyd Greif Center for Entrepreneurial Studies. Dann was named Outstanding Case Writer and winner of The Case Centre's 2021 global case writing competition. He graduated from Harvard Business School in 1998 ...

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    Business Analysis Certification Advantage. Become uniquely qualified with requirement analysis, product vision and roadmap, Agile, analytics and modelling. Master tools such as Excel and Tableau. Earn well-recognised credentials from Purdue and 35 PDs/CDUs from IIBA. Purdue Certification.

  18. 7 Favorite Business Case Studies to Teach—and Why

    1. The Army Crew Team. Emily Michelle David, Assistant Professor of Management, China Europe International Business School (CEIBS) EMILY MICHELLE DAVID Assistant Professor, CEIBS. "I love teaching The Army Crew Team case because it beautifully demonstrates how a team can be so much less than the sum of its parts.

  19. Intro Business Course Free Case Studies

    Published: January 2023. Review copy available. Free Case Studies to Supplement Your Business Course Engage your students while encouraging them to think critically about the fundamentals of business with these free case studies for your Introduction to Business or Foundations course. Mapped to the UN's 17 Sustainable Development Goals—Sage ...

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    Description. Case Ace is the world's first beginners to pro guide to cracking international case study competitions. The modules are designed in such a progressive and smooth manner that any person who is curious to learn but has no prior understanding whatsoever can also easily equip the skill of acing case competitions without any hassle.

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  22. How to Teach Any Business Case Study Online

    Specific Techniques to Encourage Participation and Deepen Case-Based Learning. Many instructors facilitate online engagement by dividing case discussions that would go longer during in-person classes into shorter 10- to 15-minute chunks. Keep students focused during these short discussions by asking them to participate in a variety of activities.

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