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Essay on Power of Media

Students are often asked to write an essay on Power of Media in their schools and colleges. And if you’re also looking for the same, we have created 100-word, 250-word, and 500-word essays on the topic.

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100 Words Essay on Power of Media

Introduction.

Media, a powerful tool, influences our society significantly. It’s like a mirror, reflecting our world and shaping our views.

Media’s Role

Media informs, educates, and entertains us. It’s a source of news, facts, and ideas, helping us stay updated.

Media’s Influence

Media shapes public opinion. It can highlight issues, driving change and progress.

In conclusion, media wields immense power. It’s our responsibility to use it wisely.

Also check:

  • Speech on Power of Media

250 Words Essay on Power of Media

The ubiquitous influence of media.

Media, across its myriad forms, holds immense power in shaping public opinion, influencing political discourse, and driving social change. In the digital age, its impact is more pervasive than ever, making it a potent tool in the hands of the informed and the uninformed alike.

Media as a Social Catalyst

Media’s role as a social catalyst cannot be overstated. It not only disseminates information but also contributes to the formation of societal attitudes. For instance, media campaigns have been instrumental in raising awareness about climate change, thereby influencing public behavior towards more sustainable practices.

The Double-Edged Sword

However, the power of media is a double-edged sword. While it can educate, it can also mislead. The rise of ‘fake news’ and misinformation is a testament to this fact. The ability of media to manipulate public sentiment and sway opinions underscores the need for media literacy among consumers.

Media and Democracy

In democratic societies, media plays a crucial role. It acts as a watchdog, holding governments accountable and ensuring transparency. However, the misuse of media for propaganda, censorship, and control poses a threat to democratic values.

In conclusion, the power of media is undeniable. It can shape societies, influence policies, and alter perceptions. However, with great power comes great responsibility. Therefore, it is imperative to promote responsible media consumption and production, to harness its power for the greater good.

500 Words Essay on Power of Media

Introduction to the power of media.

Media, in its numerous forms, plays an integral role in modern society. It serves as a mirror of the world, reflecting societal norms, values, and changes. From newspapers to social media platforms, media has the power to shape public opinion, influence decisions, and bring about social change.

Media as a Tool for Information

Media is a powerful tool for disseminating information. It provides a platform for sharing news, ideas, and perspectives on a global scale. The advent of digital media has further amplified its reach, enabling real-time updates on events happening worldwide. This instant access to information has made citizens more aware and involved, fostering a global community.

The Influence of Media on Public Opinion

Media significantly influences public opinion. It has the power to highlight issues, frame narratives, and steer public discourse. By choosing what to report and how to present it, media can shape perceptions and attitudes. This power can be constructive, fostering understanding and empathy, or it can be destructive, inciting fear and hatred.

Media and Social Change

Media can be a catalyst for social change. It has the capacity to spotlight social injustices, stir public sentiment, and mobilize collective action. The role of media in movements like the Civil Rights Movement, the Arab Spring, and the #MeToo movement underscores its power to effect change. However, this power must be wielded responsibly to ensure it promotes progress rather than discord.

Media as a Platform for Advocacy

Media serves as a platform for advocacy. It provides a voice to the voiceless, amplifying messages that might otherwise go unheard. It can raise awareness about critical issues, advocate for policy changes, and rally support for causes. This advocacy role of media is particularly important in democratic societies, where it can hold power to account and protect the rights of the marginalized.

The Double-Edged Sword of Media Power

While the power of media is undeniable, it is a double-edged sword. On one hand, it can enlighten, empower, and unite. On the other, it can misinform, manipulate, and divide. The rise of fake news and echo chambers in the digital age highlights the potential dangers of media power. Therefore, media literacy is crucial. It equips individuals with the skills to critically evaluate media content and make informed decisions.

In conclusion, the power of media is immense and multifaceted. It can inform, influence, instigate, and advocate. It shapes our world, our perceptions, and our actions. As we navigate the media-saturated digital age, we must strive to harness the positive power of media while mitigating its potential pitfalls. The power of media, when wielded responsibly, can be a force for good, driving societal progress and fostering global understanding.

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Management Notes

Power of Media

Power of Media – Major Points Explained in Detail | Media and Society

Power of media.

Media power refers to the enormous influence and impact that print media, broadcast media, and digital media have in shaping public opinion, disseminating information, and driving social and cultural changes. A powerful tool for communication, education, entertainment, and mobilization, the media play a significant role in modern society.

By reaching vast audiences, shaping public discourse, and influencing individual and collective behaviors, it can influence the lives of individuals and communities.

A media outlet’s power lies in its ability to gather, create, and distribute information, frame narratives, and shape public opinion. In order to promote media literacy and responsible consumption of media content, we must understand the power of media.

The power of media can be explained in the following way:

Power of media

Information Dissemination:

Media acts as a primary source of information for individuals, providing news, current affairs, and factual information. Media’s power comes from its ability to gather, verify, and disseminate information to a wide audience. Keeping people informed about local, national, and global events is the responsibility of journalists and news organizations.

People are able to make informed decisions, understand complex issues, and participate in democratic processes when the media provides timely and relevant news coverage.

Agenda Setting:

The media can set the agenda and determine the issues that need to be addressed and discussed. Public opinion and conversations are shaped and directed by media outlets’ coverage of specific topics, editorials, and investigative reporting.

In order to set the agenda, the media must frame issues, shape narratives, and shape public perceptions. In bringing attention to neglected or marginalized topics, media can shape public opinion and bring about societal change.

Influence on Public Opinions and Attitudes:

The media has a profound impact on public opinion and attitudes, influencing how individuals perceive their surroundings. News stories, documentaries, and opinion pieces can influence public sentiment and shape attitudes regarding social, political, and cultural issues through media outlets.

In order to influence public opinion, media must be able to present information, frame stories, and evoke emotions. Public discourse and societal norms may be influenced by media, which contributes to the formation of collective beliefs, values, and behaviors.

Educational Tool:

Media serves as an educational tool, providing a platform for knowledge sharing and learning. Educational programs, documentaries, and online platforms facilitate access to information and promote lifelong learning. The media can spread education, foster critical thinking, and contribute to the dissemination of knowledge from a variety of fields, including science, history, culture, and the arts.

It is the ability of media to engage audiences through visual and interactive formats that makes complex concepts more accessible to learners and enhances their learning experience that makes it a powerful educational tool.

Entertainment and Cultural Influence:

Media plays a significant role in shaping cultural values and trends as well as serving as a powerful source of entertainment. Popular culture is shaped by movies, television shows, music, and digital content, which influence societal norms, fashion, language, and lifestyle choices.

It is in the ability of media to capture the imagination, evoke emotions, and create shared experiences that media has the power to entertain and influence cultures worldwide. In addition to reflecting and reinforcing cultural values, media introduces new ideas, challenges social conventions, and provokes social change.

Mobilization and Activism:

The media is an essential part of social mobilization and activism. It provides a platform for people and communities to advocate for change and mobilize collective action as well as raise awareness of social issues. Protest organizers, activists, and communities have become increasingly reliant on social media platforms to organize, spread, and mobilize.

By amplifying voices, connecting like-minded individuals, and generating public support for social causes, media can play a significant role in social mobilization and activism. Coverage of social movements can highlight injustice, increase awareness, and inspire people to act.

Advertising and Consumer Behavior:

The media, especially advertising, play an important role in influencing consumer behavior. Through advertisement, media influences consumer behavior, purchase decisions, and brand perception. Advertising is shaped by the media’s ability to shape consumer desires, promote products and services, and stimulate economic activity.

The use of media platforms allows companies to reach potential customers and influence their buying decisions through persuasive messaging and creative storytelling.

Influence on Democracy:

The media plays a crucial role in democratic societies, serving as a check on the government and other powerful institutions. Transparency, accountability, and citizen participation are promoted by the media, which inform the public, scrutinize policies, and encourage political debate.

In democracy, media facilitates the free flow of information, encourages diverse viewpoints, and holds those in power accountable for their actions. In order to facilitate free exchange of ideas and opinions, media freedom and independence are essential for a functioning democracy.

The media has significant power and influence, but it is also responsible for maintaining ethical standards, accuracy, and fairness. Despite media power, there are challenges associated with it, including media bias, sensationalism, misinformation, and manipulation.

In order to navigate the vast media landscape, evaluate sources, and distinguish between reliable information and misinformation, individuals must be literate in media literacy and critical thinking. The ability to understand the power of media empowers individuals to be informed consumers and active participants in shaping society.

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English Compositions

Short Essay on Power of Media [100, 200, 400 Words] With PDF

In today’s lesson, you will learn how you can write short essays on ‘Power of Media.’ There will be three different sets of short essays on the same topic covering different word limits. 

Feature image of Short Essay on Power of Media

Short Essay on Power of Media in 100 Words

The term ‘’media’’ is derived from the word ‘’medium’’, which refers to the way through which information is transferred from one person to another. Media as the collection of several types of equipment enable the spreading of news and messages far and wide.

Several modes of communication like television, telephone, radio, internet, newspaper, advertisements, allow us to impart knowledge about important issues in our life. Media is extremely powerful in its speed of spreading accurate information. At any specific time, we observe how media personals work at several places and give us the news most required. Any scandal, rumour, facts,  everything is noted by the media and explained to us in due course. 

Short Essay on Power of Media in 200 Words

Media is the way of mass communication and entertainment. It is the process through which the masses of people are communicated and united under one single piece of information. Media or the several forms of information medium fall under the group of information technology.

All of them act together to deliver error-free news and information so that democracy is not disturbed by fake information. Media includes newspapers, magazines, telephone, television, internet, advertisement, emails, messages, cinemas, and others. Media acts through both audio and visual effects to create the maximum effect. 

The biggest power of media lies in its potential to persuade people to take necessary action. When we hear a newsreader dictating the news, then the listeners are swayed by the intonation of the reader. The person speaks in order to claim the truthfulness of the piece of information. In the exact same manner, a newspaper is organized to direct the opinions of the readers in a certain course.

Advertisements are the most powerful ways of media. We are highly influenced by it and inspired to take ready actions that are necessary. At present, the internet is the media that share all news with the greatest speed. 

Short Essay on Power of Media in 400 Words

The influence of media in our lives is of immense importance. It not only imparts us news and pieces of information but is the biggest source of entertainment. Cinema and music as parts of media give us pure joy and happiness, which also enables us to entertain ourselves. Yet the majority of the media is concentrated on gathering correct information and delivering it to the country.

Media includes newspapers, radio, T.V., telephone, internet, advertisements, placards and posters, and others. All these are our constant companions that allow us to form our opinions on different issues regarding life, society, and country. 

Media is powerful in its mode of persuasion. The biggest capacity of any media equipment is that it can easily manipulate the opinion of people and allow them to form a specific sort of perspective. The best weapon in this regard is the newspaper. The way a newspaper is arranged and the headlines are prepared, makes this persuasion quite easy. The visual and literal aspects of a newspaper are the sole power of media. The same goes for the advertisements as well.

The visual and written content of advertisements equally influences us to buy a product or service. For the newsreaders, their intonation is the power. The way they narrate a news story enables listeners to realize the significance of the news. The diction of a newsreader is important in this regard that helps to grab the attention of the people. Media is the potential way to unite the country under one principle and equal opinion. The issue lies with the efficiency of the journalist.

He risks every danger so as to collect authentic news for the benefit of mankind. The efficiency of the strength of media lies at every stratum of collecting the information and converting it into the news. Be it the print media or the audio method, all require this adept nature to strongly create a safe environment for news channels.

Media is both effective and effective. In this regard, the nature of the internet can be considered. Even in the most difficult circumstances internet becomes the den of evil and fake news. It creates unnecessary commotion among innocent folks and is equally responsible for disrupting the peace and stability of the nation.

The capacity to create public opinion is used for dangerous purposes and the power of media is wasted for the benefit of evil people. It is thus the knowledge of the people to not accept all news blindly. Media is effective in spreading the news within the shortest period. However, careful utilization of this power is expected.

Hopefully, after going through this session, you have a  holistic idea about writing short essays on the topic ‘Power of Media.’ I have written these essays in very simple words for a better understanding of all kinds of students. Kindly comment down your doubts, if you still have any. 

Keep browsing our website to read more such short essays on various important topics. And don’t forget to join us on Telegram to get all the latest updates. Thank you. 

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Book cover

Children, Young People and the Press in a Transitioning Society pp 17–46 Cite as

The Significance and Impact of the Media in Contemporary Society

  • Faith Gordon 3  
  • First Online: 10 March 2018

1072 Accesses

Part of the book series: Palgrave Socio-Legal Studies ((PSLS))

This chapter explores the significance of the media and the impact it has on the meaning-making processes in contemporary society. It draws on key national and international academic literature and previous studies on the role and functions of the media. This includes the key theoretical debates on deviancy amplification, folk devils and moral panics. It assesses the media’s impact on criminal justice policies and on public opinion of, and support for authoritarian ideologies and policies. In particular, it will focus on exploring how the media can influence popular culture and the impact of media portrayals of crime on societal perceptions, responses and reactions directed towards social groups, in particular children and young people ‘in conflict with the law’.

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It has long been acknowledged that the media are difficult to capture and define (Craig 2004 : 3). As outlined in Chap. 1 , the terms ‘media’ or ‘mass media’ refer to the traditional definition of the media, as consisting of newspapers (the print media), radio (broadcast media) and news bulletins and programs (televised media). While choosing to focus on the contemporary media, this book acknowledges from the outset that there is an extensive body of work existing on the historical origins of the media; mass communication and its impact, and the role of technological development (see Downing 1980 ; Frost 2000 ; Curran 2002 ).

There has been much criticism of pluralist theories on the media, including the arguments that pluralism is an ideological justification for the media and that the basis of the theory is not grounded in evidence. Rather the pluralist model assumes that the content of the media is diverse, without presenting evidence to reinforce or prove this theory (see Blumler and Gurevitch 1995 ).

Rupert Murdoch’s ownership of a range of media outlets in the United Kingdom (UK) and United States (US) is a prime example of the concentration of power and the influence of owners on media content (see Golding and Murdock 1991 ; Horrie 2003 ; Cole 2005 ). Further to this, academics such as Barker ( 1999 : 46) argue that conglomeration has aided a general concentration of media ownership, with research such as Bagdikian’s ( 2004 ) stating that the US media were controlled by 50 corporations in the 1980s, and by 2003 this had been reduced to five controlling the majority of the 178,000 media outlets. Significantly as Tait ( 2012 : 518) observes, the ‘scale and intensity’ of the phone hacking scandal in 2011, saw the resignation of the chief executive of one of the UK’s most influential newspaper groups, the resignation of one of the UK’s most senior police officers, the arrest of Andy Coulson, who had acted as the then Prime Minister, David Cameron’s head of communications, the resignation of two senior executives from key companies in the Murdoch empire, as well as the collapse of the takeover deal in relation to BSkyB and the closure of the News of the World (see also Keeble and Mair 2012 ; McKnight 2012 ; Watson and Hickman 2012 ).

As Barrat ( 1994 : 61) notes, the majority of media organisations are influenced by ‘a variety of commercial influences’, including the need to be profitable and also obtaining revenue through ‘advertising’. Some media outlets are part of the public sector, such as the BBC and they have the requirement ‘to provide a public service’, by ‘informing, educating, and entertaining audiences’ (Barrat 1994 : 61).

Tait’s ( 2012 : 520) analysis of the phone hacking scandal asserts that it has ‘revealed some fundamental issues in British political communications, the political system and the practice and regulation of journalism’. His analysis also documents ‘a secret history’ between Murdoch and British politics (Tait 2012 : 520–523).

Semiology provides a suitable vehicle for studying the meanings behind media content (see O’Connor 1989 ; Hall 1997 ; Berger 1998 ; Barker 2000 ; Schirato and Yell 2000 ). In contemporary literature it is now referred to as semiotics and was first developed by the Swiss linguist, Saussure, who proposed that meaning was ‘produced through … language systems’ (Schirato and Yell 2000 : 19). He focused on the ‘linguistic sign’, which he divided into the ‘signifier’, ‘the signified’ and the ‘sign’ (Schirato and Yell 2000 : 19).

As the findings of a number of content analysis studies highlight, the media exaggerate the levels of crime, in particular violent crime in the UK (see Ditton and Duffy 1983 ; Schlesinger and Murdock 1991 ; Williams and Dickinson 1993 ; Callanan 2005 ; Greer 2005 ; Reiner 2007 ).

Dorfman and Schiraldi’s ( 2001 ) research found that 76 percent of the public said they formed their opinions about crime from the media, whereas 22 percent reported that their knowledge of crime was formed through their personal experiences.

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Gordon, F. (2018). The Significance and Impact of the Media in Contemporary Society. In: Children, Young People and the Press in a Transitioning Society. Palgrave Socio-Legal Studies. Palgrave Macmillan, London. https://doi.org/10.1057/978-1-137-60682-2_2

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The Impact of Media on Society Cause and Effect Essay

Introduction, role of media in the society, impact of media on society, works cited.

Media is one of the world’s power and force that can not be undermined. Media has a remarkable control in almost every aspect of our lives; in politics, social and cultural or economic welfares. Perhaps the best analysis of the impact that media has played in the society is through first acknowledging its role in information flow and circulation.

It is would be unjust to overlook the importance of information to the society. Information is the significant to the society in the sense that, all that happens in the society must be channeled and communicated among the society’s habitats. Without media, the habitats or else the population will be left clueless on what is happening or what is ought to happen.

From another perspective, the society benefits from the media in a number of ways and as well it derives a lot of misfortunes from the society. However, regardless of the impact that is made by media on the society, the media remains to be one of the strongest forces that influence the pillars of the society. This essay paper highlights the impacts that media has continued to assert on the society either in a positive or in a negative manner.

The most common role that media has played in the society has been; to inform people, to educate people and sometimes to offer leisure or entertainment. The role of media in the society is stretched back in the ancient traditions when, there were approaches on which media role in the society was perceived. Some of these approaches included a positive approach, critical approach, production approach, technological approach, information approach and finally a post colonial approach.

A positivist approach assumed that media’s role in the society was to achieve predetermined objectives of the society, usually from a beneficial perspective. The critical approach assumes that media is pertinent can be used in struggle for power and other issues in the society that were preceded by a spark of a new or old ideology.

The production approach is that media plays a greater role in society by providing a new experience of reality to the masses by providing an avenue of new perceptions and visions. The information approach assumes that the key role of media in the society is to provide information channels for the benefit of the society (Fourie178).

With the above roles being achieved in one of the most remarkable means over centuries, media has some solid impacts that have been imprinted on the society. Some of these impacts and effects are to remain for ever as long as media existence will remain while others require control and monitoring due to their negative effects on the society. The best approach to look at this is by first describing the positive impacts that media has had on the society (Fourie 25).

The development of media and advancement of mass media is such positive impact that media has accomplished in recent times. It has been proven that mass communication has influenced social foundation and governments to means that only can be termed pro-social (Preiss 485). An example of such can be use of mass media in campaigns to eradicate HIV and AIDS in the society.

Mass communication through media avenues such as the internet, television and radio has seen great co-operation of government, government agencies, non-government organizations, private corporations and the public in what is seen as key society players in mutual efforts towards constructing better society. In this context, media has contributed to awareness, education of the society and better governance of the society.

Were it not for media, the worlds most historical moments would probably be forgotten today especially in the manner they reshape our contemporary society in matters regarding politics, economics and culture (Fourie 58).

However, media has had its shortcomings that have negative influence on the society. These negatives if not counterchecked or controlled will continue to ruin the values and morals of a society that once treasured morality and value of information.

These negative impacts include: media has contributed to immense exposure of violence and antisocial acts from media program that are aimed at entertaining the public. Media roles in the society have been reversed by merely assuming a role of society visibility thus controlling the society rather than being controlled by society.

Media has continued to use biased tactics to attract society attention and thus having a negative impact on the society’s culture due to stereotyping of other cultures. Media has continued to target vulnerable groups in the society such as children and youths be exposing them to pornographic materials that has sexual immorality consequence on the society’s young generations.

It is through such shortcomings that the cognitive behavior’s which shape the moral fiber of the society gets threatened by media (Berger 106). However, regardless of the impacts of the media on the society, the future of the media will evolve with time and its role in the society will unlikely fade.

Berger, Arthur. Media and society: a critical perspective . Maryland: Rowman & Littlefield. 2007.

Fourie, Pieter. Media studies: media history, media and society . Cape Town: Juta and company ltd. 2008.

Preiss, Raymond. Mass media effects research: advances through meta-analysis . New York: Routledge. 2007.

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Media is a very Integral part of the society. It has the power of influencing the viewers thinking and making them think of things or situations which might not even be true. Now days, mass media has grown so vast and the options have increased a lot for the people. Mass media not only includes the electronic media but it also includes the print media. Newspaper, magazines, brochures, pamphlets, books, various media channels, social web sites like face book and twitter are all means of communication. Access to things and information has now become very easy for the audiences.

Today, we are living in a global village where the mass media are an important source of information about what is going on in the world. This is an obvious fact that the news media organizations seem more interested in some events than in others. There is a direct effect of media on the audience. Media is known to be the most powerful means of communication. The electronic media, the internet and the print media are all the subsets of mass media. The newspapers, bulletins, brochures and the magazines are included in the print media, whereas the electronic media consists of the radio, television and other forms of communication. Without doubt, Internet is the fastest known way of communicating with millions of people across the globe. Nonetheless, the effects of mass media on society can be positive as well as negative. Mass media does affect the way in which the people or individuals think and act. It has a negative and a positive effect on their behavior. The positive effects are surely celebrated by one and all. But the negative effects are not favorable to a healthy society.

Media plays a very important role in shaping the traits of people. It has been seen and observed that the citizens become more sensible and skilled to shoulder their responsibility towards the nation and the society because of the media. We usually get our role models by hearing about the admiration of their great deeds from the media. Hence, our attention is further focused and our pictures of the world are shaped and reproduced by the way journalists frame their news stories.

Media affect our modern life in almost every way. With an easy flip of the TV channel or with a turn of a magazine page there at our disposal is a huge collection of potential identity replicas. In contemporary society, individuality is nonstop unstable; it must be constructed, created, and selected with suggestion to expected surrounding media traditions. There are a number of mediums from which people can pick and access information from such as TV, Internet, Radio, or cell phones. Therefore, the media grasps a very powerful capacity to set a social issue for mass audience to assume and talk about. Media can contribute a lot to a society. It can make people change their opinions, as they have access and this gives it a lot of strength.

Media is playing a very important role, which is of a watch dog. Watch dog basically means that an individual or a group of persons who work together or act as a protector and knows what ever is going around and helps the society or the people from the wrong deeds happening or saves them from the illegal acts. Media plays an important role in providing information, and also guiding the people about a number of different matters. Hence, the person who has more power over the media has the skill to leave an affect the way it wants the society to think. Media knows about everything happening around the world, and it closely monitors the happenings in all the aspects. It usually keeps a close eye on the news and the series of events happening throughout the world. Media is now considered as one of the pillars of a society, without which a society is incomplete.

Media is considered as a fourth pillar of any society and thus, it represents the society or the country in all aspects which is political, social and economic.

Pakistan is a third world country; at its developing stage where it needs to portray an image in front of the globe as a successful country and Media is the successful weapon which we have in hand

It monitors everything, whatever is going around. It shows the people what it wants the people to know about. Pakistani media pays attention to some issues and neglecting and ignoring some others. Thus, mass media has an effect on the opinions of the people. People will get to know about those happenings and issues, which are emphasized by the media and they adopt the order of priority assigned to different issues. News media organizations are not just passive transmitters of information, repeating the words of official sources or conveying exactly the events in a way as they happened. Through their daily selection and presentation of the news, editors and reporters focus attention of the public’s perceptions about the most important issues of the day. Hence, our attention is further focused and our pictures of the world are shaped and reproduced by the way journalists frame their news stories. The medium of television is something viewers watch mainly in passive way and so the news channels have a great responsibility to tell the truth and show it to the world

Pakistan has been struggling a lot with the national interests since over a decade with internal security as the main alarming cause. National security is very important at every stage for a country to provide to its people. Terrorist attacks have damaged the country to a great degree, thus, weakening its image. Any individuals entity should not be violated and the media again over here plays a very significant role and is thus, a very important asset for Pakistan or likewise any other country. Media shows everything and all aspects of a scenario, which is being watched all over the globe. There are many issues which should not be shown on the television by the media because they might damage the entity of the people or it might give them harm. Media should know what they are showing and it should not leak every secret out. Security is the first and the foremost asset which needs to be provided to the people. There are many sensitive issues which need to stay underground or are not to be leaked. Media should not always criticize the government; it should analyze it but not always provide bad remarks. It should show the reality and tell facts and figures and talk logically, but then again national interest of the country, which includes sensitive issues, should be kept a secret and the media should handle such scenarios very carefully. Media can play the role of a force multiplier for the security issues.

The Security of Pakistan is also very important, our security problems if we go back in past 1947 when British India separated in two sovereign states Pakistan faced a lot of security problems it was on the issue of Kashmir between India and Pakistan we fought three wars two border conflicts. There are some several cases happened in Pakistan which are much thought provoking about the security concerns of Pakistan. Every inch of the territory of the State being more valuable than the liberty of speech and expression enjoyed by any of its citizens, such liberty cannot on any social, moral, legal or political ground be used as ‘democratic’ means of pay a debt the State that has bestowed that liberty.

Media and security together are two concepts which can be linked from both ends. Both of these are two different and important parts of a country. The media just wants to tell the people whatever information they get to know about whereas, the security forces always want to be on the winning side so that they have to face less casualties. There are four keys tools which the media demands for, those key tools are freedom, want total access to information, do not want censorship and the last is that they want to make sure that all the stories and the happenings have reached the audiences in just a short span of time on the right moment. They want to provide all the information and making sure that nothing is hidden from the people whereas, this can lead to a lot of problems which then have to be faced by the security militants and of course the government.

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Media and Information Literacy, a critical approach to literacy in the digital world

essay about power of media and information

What does it mean to be literate in the 21 st century? On the celebration of the International Literacy Day (8 September), people’s attention is drawn to the kind of literacy skills we need to navigate the increasingly digitally mediated societies.

Stakeholders around the world are gradually embracing an expanded definition for literacy, going beyond the ability to write, read and understand words. Media and Information Literacy (MIL) emphasizes a critical approach to literacy. MIL recognizes that people are learning in the classroom as well as outside of the classroom through information, media and technological platforms. It enables people to question critically what they have read, heard and learned.

As a composite concept proposed by UNESCO in 2007, MIL covers all competencies related to information literacy and media literacy that also include digital or technological literacy. Ms Irina Bokova, Director-General of UNESCO has reiterated significance of MIL in this media and information landscape: “Media and information literacy has never been so vital, to build trust in information and knowledge at a time when notions of ‘truth’ have been challenged.”

MIL focuses on different and intersecting competencies to transform people’s interaction with information and learning environments online and offline. MIL includes competencies to search, critically evaluate, use and contribute information and media content wisely; knowledge of how to manage one’s rights online; understanding how to combat online hate speech and cyberbullying; understanding of the ethical issues surrounding the access and use of information; and engagement with media and ICTs to promote equality, free expression and tolerance, intercultural/interreligious dialogue, peace, etc. MIL is a nexus of human rights of which literacy is a primary right.

Learning through social media

In today’s 21 st century societies, it is necessary that all peoples acquire MIL competencies (knowledge, skills and attitude). Media and Information Literacy is for all, it is an integral part of education for all. Yet we cannot neglect to recognize that children and youth are at the heart of this need. Data shows that 70% of young people around the world are online. This means that the Internet, and social media in particular, should be seen as an opportunity for learning and can be used as a tool for the new forms of literacy.

The Policy Brief by UNESCO Institute for Information Technologies in Education, “Social Media for Learning by Means of ICT” underlines this potential of social media to “engage students on immediate and contextual concerns, such as current events, social activities and prospective employment.

UNESCO MIL CLICKS - To think critically and click wisely

For this reason, UNESCO initiated a social media innovation on Media and Information Literacy, MIL CLICKS (Media and Information Literacy: Critical-thinking, Creativity, Literacy, Intercultural, Citizenship, Knowledge and Sustainability).

MIL CLICKS is a way for people to acquire MIL competencies in their normal, day-to-day use of the Internet and social media. To think critically and click wisely. This is an unstructured approach, non-formal way of learning, using organic methods in an online environment of play, connecting and socializing.  

MIL as a tool for sustainable development

In the global, sustainable context, MIL competencies are indispensable to the critical understanding and engagement in development of democratic participation, sustainable societies, building trust in media, good governance and peacebuilding. A recent UNESCO publication described the high relevance of MIL for the Sustainable Development Goals (SDGs).

“Citizen's engagement in open development in connection with the SDGs are mediated by media and information providers including those on the Internet, as well as by their level of media and information literacy. It is on this basis that UNESCO, as part of its comprehensive MIL programme, has set up a MOOC on MIL,” says Alton Grizzle, UNESCO Programme Specialist. 

UNESCO’s comprehensive MIL programme

UNESCO has been continuously developing MIL programme that has many aspects. MIL policies and strategies are needed and should be dovetailed with existing education, media, ICT, information, youth and culture policies.

The first step on this road from policy to action is to increase the number of MIL teachers and educators in formal and non-formal educational setting. This is why UNESCO has prepared a model Media and Information Literacy Curriculum for Teachers , which has been designed in an international context, through an all-inclusive, non-prescriptive approach and with adaptation in mind.

The mass media and information intermediaries can all assist in ensuring the permanence of MIL issues in the public. They can also highly contribute to all citizens in receiving information and media competencies. Guideline for Broadcasters on Promoting User-generated Content and Media and Information Literacy , prepared by UNESCO and the Commonwealth Broadcasting Association offers some insight in this direction.

UNESCO will be highlighting the need to build bridges between learning in the classroom and learning outside of the classroom through MIL at the Global MIL Week 2017 . Global MIL Week will be celebrated globally from 25 October to 5 November 2017 under the theme: “Media and Information Literacy in Critical Times: Re-imagining Ways of Learning and Information Environments”. The Global MIL Feature Conference will be held in Jamaica under the same theme from 24 to 27 October 2017, at the Jamaica Conference Centre in Kingston, hosted by The University of the West Indies (UWI).

Alton Grizzle , Programme Specialist – Media Development and Society Section

More on this subject

Global Network of Learning Cities webinar ‘Countering climate disinformation: strengthening global citizenship education and media literacy’

Other recent news

Join the Digital Education Dialogue: Learning from the experience of the Egyptian Knowledge Bank

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Essay On Media

Keeping up with the most recent developments is critical in today's society. People can get the most recent and important news through the media. The media is the most commonly used medium for receiving information from north to south or east to west. Here are a few sample essays on the topic ‘Media’.

100 Words Essay On Media

200 word essay on media, 500 word essay on media.

Essay On Media

The media has an impact on the reputation of a political party, organisation, or individual. Media keeps people informed about current happenings in politics, culture, art, academia, communication, and commerce. Different forms of media help modern civilization in remaining in touch with the world in the shortest amount of time.

The media is all around us; we are immersed in it even when we are not aware of it. It is seen in newspapers, television, and technological gadgets such as cell phones. We perceive it as a tool for speeding time or distancing ourselves from what is going on in other people's lives.

Social media is a tool that has become immensely popular among all ages due to its user-friendly interface. The youth are the most prevalent social media user demographics, which is both remarkable and concerning.

Imagery from the media abounds in today's culture. We know this since we may see posters advertising well-known brands and the latest products almost anywhere we go, such as while driving on the highway. When we are drawn to advertisements, we may begin to imagine or visualise ourselves using them.

The media can tell us about a product, service, or message. Today, media influence is so powerful that it may easily influence public opinion both positively and negatively. We also live in a society that is heavily reliant on the media for entertainment and information. Indeed, pictures in the media have an effect on both people and society, especially women, men, teenagers, and young children.

Simultaneously, media such as television, broadens our perspective by providing us with access to facts from all around the world. Television may also provide us with a wide range of news and current happenings. It can also be a useful learning tool, guiding future generations in the proper direction.

The media has a large influence on our lives. We educate ourselves on a regular basis by staying up with the latest events. The news serves a crucial role in keeping us informed about current affairs and global happenings. For example, because of globalization, you can read about current happenings in the United States of America even if you live in India.

The media is the most significant communication tool. It aids in the delivery or dissemination of news. Although the media is also associated with spreading fake news, it also plays an important role in informing us about reality. We cannot deny that this world is filled with so many social problems that we require the media to spotlight these concerns so that the government or other individuals can take action to resolve these social issues.

Role Of Media

When it comes to the media, it is regarded as the fourth element of democracy. It's the most comprehensive repository of information on the globe. Everyone hope and expects the media to provide us with the most complete and accurate news in any situation. As a result, the media plays an important role in balancing all areas of our society.

It is crucial for teaching and informing global citizens about what is happening around the world. As a result, supplying readers with truthful and authentic news is vital for societal growth. The case of Aayushi Talvaar is a good illustration of how the media works.

Advantages Of Media

Education | The media educates the public. The mob learns about health issues, environmental preservation, and a variety of other relevant topics through television or radio programming.

Keeps Us Informed | People obtain the most recent news in a timely manner. Distance is not a barrier to providing knowledge to people from anywhere on the planet. People receive the daily latest news from media sites, which keep them current on the latest trends and happenings throughout the world.

Knowledge | The media can help you learn more about a variety of topics.

Amusement | It is a great source of entertainment. People are amused by music and television shows.

Disadvantages Of Media

Individualism | People spend far too much time watching or binge-watching stuff on the internet. As a result, their relationships with friends, family, and neighbours may suffer as a result.

Fraud and Cybercrime | The Internet is lurking with imposters, fraudsters, hackers, and other predators with the opportunity to commit criminal acts without the victims' knowledge.

Addiction | For most children and adults, some television shows and internet media can be quite addictive, resulting in a decrease in productivity.

Health Issues | Prolonged television viewing or internet bingeing can cause visual difficulties, and prolonged exposure to loud noises via headphones or earphones can cause hearing impairments.

Malware and Fake Profiles | Anyone can set up an anonymous account and pretend to be someone else. Anyone with access to such profiles might use them for malevolent purposes, such as spreading misinformation, which can harm the image of any targeted people or company.

Explore Career Options (By Industry)

  • Construction
  • Entertainment
  • Manufacturing
  • Information Technology

Bio Medical Engineer

The field of biomedical engineering opens up a universe of expert chances. An Individual in the biomedical engineering career path work in the field of engineering as well as medicine, in order to find out solutions to common problems of the two fields. The biomedical engineering job opportunities are to collaborate with doctors and researchers to develop medical systems, equipment, or devices that can solve clinical problems. Here we will be discussing jobs after biomedical engineering, how to get a job in biomedical engineering, biomedical engineering scope, and salary. 

Data Administrator

Database professionals use software to store and organise data such as financial information, and customer shipping records. Individuals who opt for a career as data administrators ensure that data is available for users and secured from unauthorised sales. DB administrators may work in various types of industries. It may involve computer systems design, service firms, insurance companies, banks and hospitals.

Ethical Hacker

A career as ethical hacker involves various challenges and provides lucrative opportunities in the digital era where every giant business and startup owns its cyberspace on the world wide web. Individuals in the ethical hacker career path try to find the vulnerabilities in the cyber system to get its authority. If he or she succeeds in it then he or she gets its illegal authority. Individuals in the ethical hacker career path then steal information or delete the file that could affect the business, functioning, or services of the organization.

Data Analyst

The invention of the database has given fresh breath to the people involved in the data analytics career path. Analysis refers to splitting up a whole into its individual components for individual analysis. Data analysis is a method through which raw data are processed and transformed into information that would be beneficial for user strategic thinking.

Data are collected and examined to respond to questions, evaluate hypotheses or contradict theories. It is a tool for analyzing, transforming, modeling, and arranging data with useful knowledge, to assist in decision-making and methods, encompassing various strategies, and is used in different fields of business, research, and social science.

Geothermal Engineer

Individuals who opt for a career as geothermal engineers are the professionals involved in the processing of geothermal energy. The responsibilities of geothermal engineers may vary depending on the workplace location. Those who work in fields design facilities to process and distribute geothermal energy. They oversee the functioning of machinery used in the field.

Remote Sensing Technician

Individuals who opt for a career as a remote sensing technician possess unique personalities. Remote sensing analysts seem to be rational human beings, they are strong, independent, persistent, sincere, realistic and resourceful. Some of them are analytical as well, which means they are intelligent, introspective and inquisitive. 

Remote sensing scientists use remote sensing technology to support scientists in fields such as community planning, flight planning or the management of natural resources. Analysing data collected from aircraft, satellites or ground-based platforms using statistical analysis software, image analysis software or Geographic Information Systems (GIS) is a significant part of their work. Do you want to learn how to become remote sensing technician? There's no need to be concerned; we've devised a simple remote sensing technician career path for you. Scroll through the pages and read.

Geotechnical engineer

The role of geotechnical engineer starts with reviewing the projects needed to define the required material properties. The work responsibilities are followed by a site investigation of rock, soil, fault distribution and bedrock properties on and below an area of interest. The investigation is aimed to improve the ground engineering design and determine their engineering properties that include how they will interact with, on or in a proposed construction. 

The role of geotechnical engineer in mining includes designing and determining the type of foundations, earthworks, and or pavement subgrades required for the intended man-made structures to be made. Geotechnical engineering jobs are involved in earthen and concrete dam construction projects, working under a range of normal and extreme loading conditions. 

Cartographer

How fascinating it is to represent the whole world on just a piece of paper or a sphere. With the help of maps, we are able to represent the real world on a much smaller scale. Individuals who opt for a career as a cartographer are those who make maps. But, cartography is not just limited to maps, it is about a mixture of art , science , and technology. As a cartographer, not only you will create maps but use various geodetic surveys and remote sensing systems to measure, analyse, and create different maps for political, cultural or educational purposes.

Budget Analyst

Budget analysis, in a nutshell, entails thoroughly analyzing the details of a financial budget. The budget analysis aims to better understand and manage revenue. Budget analysts assist in the achievement of financial targets, the preservation of profitability, and the pursuit of long-term growth for a business. Budget analysts generally have a bachelor's degree in accounting, finance, economics, or a closely related field. Knowledge of Financial Management is of prime importance in this career.

Product Manager

A Product Manager is a professional responsible for product planning and marketing. He or she manages the product throughout the Product Life Cycle, gathering and prioritising the product. A product manager job description includes defining the product vision and working closely with team members of other departments to deliver winning products.  

Underwriter

An underwriter is a person who assesses and evaluates the risk of insurance in his or her field like mortgage, loan, health policy, investment, and so on and so forth. The underwriter career path does involve risks as analysing the risks means finding out if there is a way for the insurance underwriter jobs to recover the money from its clients. If the risk turns out to be too much for the company then in the future it is an underwriter who will be held accountable for it. Therefore, one must carry out his or her job with a lot of attention and diligence.

Finance Executive

Operations manager.

Individuals in the operations manager jobs are responsible for ensuring the efficiency of each department to acquire its optimal goal. They plan the use of resources and distribution of materials. The operations manager's job description includes managing budgets, negotiating contracts, and performing administrative tasks.

Bank Probationary Officer (PO)

Investment director.

An investment director is a person who helps corporations and individuals manage their finances. They can help them develop a strategy to achieve their goals, including paying off debts and investing in the future. In addition, he or she can help individuals make informed decisions.

Welding Engineer

Welding Engineer Job Description: A Welding Engineer work involves managing welding projects and supervising welding teams. He or she is responsible for reviewing welding procedures, processes and documentation. A career as Welding Engineer involves conducting failure analyses and causes on welding issues. 

Transportation Planner

A career as Transportation Planner requires technical application of science and technology in engineering, particularly the concepts, equipment and technologies involved in the production of products and services. In fields like land use, infrastructure review, ecological standards and street design, he or she considers issues of health, environment and performance. A Transportation Planner assigns resources for implementing and designing programmes. He or she is responsible for assessing needs, preparing plans and forecasts and compliance with regulations.

An expert in plumbing is aware of building regulations and safety standards and works to make sure these standards are upheld. Testing pipes for leakage using air pressure and other gauges, and also the ability to construct new pipe systems by cutting, fitting, measuring and threading pipes are some of the other more involved aspects of plumbing. Individuals in the plumber career path are self-employed or work for a small business employing less than ten people, though some might find working for larger entities or the government more desirable.

Construction Manager

Individuals who opt for a career as construction managers have a senior-level management role offered in construction firms. Responsibilities in the construction management career path are assigning tasks to workers, inspecting their work, and coordinating with other professionals including architects, subcontractors, and building services engineers.

Urban Planner

Urban Planning careers revolve around the idea of developing a plan to use the land optimally, without affecting the environment. Urban planning jobs are offered to those candidates who are skilled in making the right use of land to distribute the growing population, to create various communities. 

Urban planning careers come with the opportunity to make changes to the existing cities and towns. They identify various community needs and make short and long-term plans accordingly.

Highway Engineer

Highway Engineer Job Description:  A Highway Engineer is a civil engineer who specialises in planning and building thousands of miles of roads that support connectivity and allow transportation across the country. He or she ensures that traffic management schemes are effectively planned concerning economic sustainability and successful implementation.

Environmental Engineer

Individuals who opt for a career as an environmental engineer are construction professionals who utilise the skills and knowledge of biology, soil science, chemistry and the concept of engineering to design and develop projects that serve as solutions to various environmental problems. 

Naval Architect

A Naval Architect is a professional who designs, produces and repairs safe and sea-worthy surfaces or underwater structures. A Naval Architect stays involved in creating and designing ships, ferries, submarines and yachts with implementation of various principles such as gravity, ideal hull form, buoyancy and stability. 

Orthotist and Prosthetist

Orthotists and Prosthetists are professionals who provide aid to patients with disabilities. They fix them to artificial limbs (prosthetics) and help them to regain stability. There are times when people lose their limbs in an accident. In some other occasions, they are born without a limb or orthopaedic impairment. Orthotists and prosthetists play a crucial role in their lives with fixing them to assistive devices and provide mobility.

Veterinary Doctor

Pathologist.

A career in pathology in India is filled with several responsibilities as it is a medical branch and affects human lives. The demand for pathologists has been increasing over the past few years as people are getting more aware of different diseases. Not only that, but an increase in population and lifestyle changes have also contributed to the increase in a pathologist’s demand. The pathology careers provide an extremely huge number of opportunities and if you want to be a part of the medical field you can consider being a pathologist. If you want to know more about a career in pathology in India then continue reading this article.

Speech Therapist

Gynaecologist.

Gynaecology can be defined as the study of the female body. The job outlook for gynaecology is excellent since there is evergreen demand for one because of their responsibility of dealing with not only women’s health but also fertility and pregnancy issues. Although most women prefer to have a women obstetrician gynaecologist as their doctor, men also explore a career as a gynaecologist and there are ample amounts of male doctors in the field who are gynaecologists and aid women during delivery and childbirth. 

An oncologist is a specialised doctor responsible for providing medical care to patients diagnosed with cancer. He or she uses several therapies to control the cancer and its effect on the human body such as chemotherapy, immunotherapy, radiation therapy and biopsy. An oncologist designs a treatment plan based on a pathology report after diagnosing the type of cancer and where it is spreading inside the body.

Audiologist

The audiologist career involves audiology professionals who are responsible to treat hearing loss and proactively preventing the relevant damage. Individuals who opt for a career as an audiologist use various testing strategies with the aim to determine if someone has a normal sensitivity to sounds or not. After the identification of hearing loss, a hearing doctor is required to determine which sections of the hearing are affected, to what extent they are affected, and where the wound causing the hearing loss is found. As soon as the hearing loss is identified, the patients are provided with recommendations for interventions and rehabilitation such as hearing aids, cochlear implants, and appropriate medical referrals. While audiology is a branch of science that studies and researches hearing, balance, and related disorders.

Hospital Administrator

The hospital Administrator is in charge of organising and supervising the daily operations of medical services and facilities. This organising includes managing of organisation’s staff and its members in service, budgets, service reports, departmental reporting and taking reminders of patient care and services.

For an individual who opts for a career as an actor, the primary responsibility is to completely speak to the character he or she is playing and to persuade the crowd that the character is genuine by connecting with them and bringing them into the story. This applies to significant roles and littler parts, as all roles join to make an effective creation. Here in this article, we will discuss how to become an actor in India, actor exams, actor salary in India, and actor jobs. 

Individuals who opt for a career as acrobats create and direct original routines for themselves, in addition to developing interpretations of existing routines. The work of circus acrobats can be seen in a variety of performance settings, including circus, reality shows, sports events like the Olympics, movies and commercials. Individuals who opt for a career as acrobats must be prepared to face rejections and intermittent periods of work. The creativity of acrobats may extend to other aspects of the performance. For example, acrobats in the circus may work with gym trainers, celebrities or collaborate with other professionals to enhance such performance elements as costume and or maybe at the teaching end of the career.

Video Game Designer

Career as a video game designer is filled with excitement as well as responsibilities. A video game designer is someone who is involved in the process of creating a game from day one. He or she is responsible for fulfilling duties like designing the character of the game, the several levels involved, plot, art and similar other elements. Individuals who opt for a career as a video game designer may also write the codes for the game using different programming languages.

Depending on the video game designer job description and experience they may also have to lead a team and do the early testing of the game in order to suggest changes and find loopholes.

Radio Jockey

Radio Jockey is an exciting, promising career and a great challenge for music lovers. If you are really interested in a career as radio jockey, then it is very important for an RJ to have an automatic, fun, and friendly personality. If you want to get a job done in this field, a strong command of the language and a good voice are always good things. Apart from this, in order to be a good radio jockey, you will also listen to good radio jockeys so that you can understand their style and later make your own by practicing.

A career as radio jockey has a lot to offer to deserving candidates. If you want to know more about a career as radio jockey, and how to become a radio jockey then continue reading the article.

Choreographer

The word “choreography" actually comes from Greek words that mean “dance writing." Individuals who opt for a career as a choreographer create and direct original dances, in addition to developing interpretations of existing dances. A Choreographer dances and utilises his or her creativity in other aspects of dance performance. For example, he or she may work with the music director to select music or collaborate with other famous choreographers to enhance such performance elements as lighting, costume and set design.

Videographer

Multimedia specialist.

A multimedia specialist is a media professional who creates, audio, videos, graphic image files, computer animations for multimedia applications. He or she is responsible for planning, producing, and maintaining websites and applications. 

Social Media Manager

A career as social media manager involves implementing the company’s or brand’s marketing plan across all social media channels. Social media managers help in building or improving a brand’s or a company’s website traffic, build brand awareness, create and implement marketing and brand strategy. Social media managers are key to important social communication as well.

Copy Writer

In a career as a copywriter, one has to consult with the client and understand the brief well. A career as a copywriter has a lot to offer to deserving candidates. Several new mediums of advertising are opening therefore making it a lucrative career choice. Students can pursue various copywriter courses such as Journalism , Advertising , Marketing Management . Here, we have discussed how to become a freelance copywriter, copywriter career path, how to become a copywriter in India, and copywriting career outlook. 

Careers in journalism are filled with excitement as well as responsibilities. One cannot afford to miss out on the details. As it is the small details that provide insights into a story. Depending on those insights a journalist goes about writing a news article. A journalism career can be stressful at times but if you are someone who is passionate about it then it is the right choice for you. If you want to know more about the media field and journalist career then continue reading this article.

For publishing books, newspapers, magazines and digital material, editorial and commercial strategies are set by publishers. Individuals in publishing career paths make choices about the markets their businesses will reach and the type of content that their audience will be served. Individuals in book publisher careers collaborate with editorial staff, designers, authors, and freelance contributors who develop and manage the creation of content.

In a career as a vlogger, one generally works for himself or herself. However, once an individual has gained viewership there are several brands and companies that approach them for paid collaboration. It is one of those fields where an individual can earn well while following his or her passion. 

Ever since internet costs got reduced the viewership for these types of content has increased on a large scale. Therefore, a career as a vlogger has a lot to offer. If you want to know more about the Vlogger eligibility, roles and responsibilities then continue reading the article. 

Individuals in the editor career path is an unsung hero of the news industry who polishes the language of the news stories provided by stringers, reporters, copywriters and content writers and also news agencies. Individuals who opt for a career as an editor make it more persuasive, concise and clear for readers. In this article, we will discuss the details of the editor's career path such as how to become an editor in India, editor salary in India and editor skills and qualities.

Linguistic meaning is related to language or Linguistics which is the study of languages. A career as a linguistic meaning, a profession that is based on the scientific study of language, and it's a very broad field with many specialities. Famous linguists work in academia, researching and teaching different areas of language, such as phonetics (sounds), syntax (word order) and semantics (meaning). 

Other researchers focus on specialities like computational linguistics, which seeks to better match human and computer language capacities, or applied linguistics, which is concerned with improving language education. Still, others work as language experts for the government, advertising companies, dictionary publishers and various other private enterprises. Some might work from home as freelance linguists. Philologist, phonologist, and dialectician are some of Linguist synonym. Linguists can study French , German , Italian . 

Public Relation Executive

Travel journalist.

The career of a travel journalist is full of passion, excitement and responsibility. Journalism as a career could be challenging at times, but if you're someone who has been genuinely enthusiastic about all this, then it is the best decision for you. Travel journalism jobs are all about insightful, artfully written, informative narratives designed to cover the travel industry. Travel Journalist is someone who explores, gathers and presents information as a news article.

Quality Controller

A quality controller plays a crucial role in an organisation. He or she is responsible for performing quality checks on manufactured products. He or she identifies the defects in a product and rejects the product. 

A quality controller records detailed information about products with defects and sends it to the supervisor or plant manager to take necessary actions to improve the production process.

Production Manager

Merchandiser.

A QA Lead is in charge of the QA Team. The role of QA Lead comes with the responsibility of assessing services and products in order to determine that he or she meets the quality standards. He or she develops, implements and manages test plans. 

Metallurgical Engineer

A metallurgical engineer is a professional who studies and produces materials that bring power to our world. He or she extracts metals from ores and rocks and transforms them into alloys, high-purity metals and other materials used in developing infrastructure, transportation and healthcare equipment. 

Azure Administrator

An Azure Administrator is a professional responsible for implementing, monitoring, and maintaining Azure Solutions. He or she manages cloud infrastructure service instances and various cloud servers as well as sets up public and private cloud systems. 

AWS Solution Architect

An AWS Solution Architect is someone who specializes in developing and implementing cloud computing systems. He or she has a good understanding of the various aspects of cloud computing and can confidently deploy and manage their systems. He or she troubleshoots the issues and evaluates the risk from the third party. 

Computer Programmer

Careers in computer programming primarily refer to the systematic act of writing code and moreover include wider computer science areas. The word 'programmer' or 'coder' has entered into practice with the growing number of newly self-taught tech enthusiasts. Computer programming careers involve the use of designs created by software developers and engineers and transforming them into commands that can be implemented by computers. These commands result in regular usage of social media sites, word-processing applications and browsers.

ITSM Manager

Information security manager.

Individuals in the information security manager career path involves in overseeing and controlling all aspects of computer security. The IT security manager job description includes planning and carrying out security measures to protect the business data and information from corruption, theft, unauthorised access, and deliberate attack 

Business Intelligence Developer

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More americans now see the media’s influence growing compared with a year ago.

Americans are now more likely to say the media are growing than declining in influence

Americans’ views about the influence of the media in the country have shifted dramatically over the course of a year in which there was much discussion about the news media’s role during the election and post-election coverage , the COVID-19 pandemic and protests about racial justice . More Americans now say that news organizations are gaining influence than say their influence is waning, a stark contrast to just one year ago when the reverse was true.

When Americans were asked to evaluate the media’s standing in the nation, about four-in-ten (41%) say news organizations are growing in their influence, somewhat higher than the one-third (33%) who say their influence is declining, according to a Pew Research Center survey conducted March 8-14, 2021. The remaining one-quarter of U.S. adults say they are neither growing nor declining in influence.

To examine Americans’ views about the influence of the news media, Pew Research Center surveyed 12,045 U.S. adults from March 8 to 14, 2021. Everyone who completed the survey is a member of the Center’s American Trends Panel (ATP), an online survey panel that is recruited through national, random sampling of residential addresses. This way nearly all U.S. adults have a chance of selection. The survey is weighted to be representative of the U.S. adult population by gender, race, ethnicity, partisan affiliation, education and other categories. Read more about the ATP’s methodology . See here to read more about the questions used for this analysis and the methodology .

This is the latest report in Pew Research Center’s ongoing investigation of the state of news, information and journalism in the digital age, a research program funded by The Pew Charitable Trusts, with generous support from the John S. and James L. Knight Foundation.

By comparison, Americans in early 2020 were far more likely to say the news media were declining in influence . Nearly half (48%) at that time said this, compared with far fewer (32%) who said news organizations were growing in influence.

The 2021 figures more closely resemble responses from 2011 – the next most recent time this was asked – and before, in that more Americans then said the news media were growing in influence than declining. Views could have shifted in the gap between 2011 and 2020, but if so, they have now shifted back. (It should be noted that prior to 2020, this question was asked on the phone instead of on the web.)

What’s more, this shift in views of the media’s influence in the country occurred among members of both political parties – and in the same direction.

Both Democrats and Republicans are more likely than last year to think the media are growing in influence

Republicans and Republican-leaning independents are about evenly split in whether they think news organizations are growing (40%) or declining in influence (41%). This is very different from a year ago, when Republicans were twice as likely to say their influence was declining than growing (56% vs. 28%).

And Democrats and Democratic leaners are now much more likely to say news organizations are growing (43%) than declining in influence (28%), while a year ago they were slightly more likely to say influence was declining (42% vs. 36% growing).

Overall, then, Republicans are still more likely than Democrats to say the news media are losing standing in the country, though the two groups are more on par in thinking that the media are increasing in their influence. (Democrats are somewhat more likely than Republicans to say news organizations are neither growing nor declining in influence – 29% vs. 19%.)  

Americans who trust national news organizations are more likely to think news media influence is growing

Trust in media closely ties to whether its influence is seen as growing or declining. Those who have greater trust in national news organizations tend to be more likely to see the news media gaining influence, while those with low levels of trust are generally more likely to see it waning.

Americans who say they have a great deal of trust in the accuracy of political news from national news organizations are twice as likely to say the news media are growing than declining in influence (48% vs. 24%, respectively). Conversely, those who have no trust at all are much more likely to think that news organizations are declining (47% vs. 33% who say they are growing).

Most demographic groups more likely to say the news media growing than declining in influence

Black Americans are far more likely to think that the news media are growing in influence rather than declining (48% vs. 19%, respectively), as are Hispanic Americans though to a somewhat lesser degree. White Americans, on the other hand, are about evenly split in thinking the news media are growing or declining in influence (39% vs. 37%, respectively). And while men are about evenly split (39% growing vs. 38% declining), women are more likely to say news organizations are growing (43%) than declining (29%) in influence.

Note: Here are the questions used for this analysis, along with responses, and its methodology .

essay about power of media and information

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Broad agreement in U.S. – even among partisans – on which news outlets are part of the ‘mainstream media’

Most say journalists should be watchdogs, but views of how well they fill this role vary by party, media diet, americans’ news fatigue isn’t going away – about two-thirds still feel worn out, partisans disagree on news media’s best, worst traits, most popular.

About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research Center does not take policy positions. It is a subsidiary of The Pew Charitable Trusts .

Special Issue: Propaganda

This essay was published as part of the Special Issue “Propaganda Analysis Revisited”, guest-edited by Dr. A. J. Bauer (Assistant Professor, Department of Journalism and Creative Media, University of Alabama) and Dr. Anthony Nadler (Associate Professor, Department of Communication and Media Studies, Ursinus College).

Propaganda, misinformation, and histories of media techniques

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This essay argues that the recent scholarship on misinformation and fake news suffers from a lack of historical contextualization. The fact that misinformation scholarship has, by and large, failed to engage with the history of propaganda and with how propaganda has been studied by media and communication researchers is an empirical detriment to it, and serves to make the solutions and remedies to misinformation harder to articulate because the actual problem they are trying to solve is unclear.

School of Media and Communication, University of Leeds, UK

essay about power of media and information

Introduction

Propaganda has a history and so does research on it. In other words, the mechanisms and methods through which media scholars have sought to understand propaganda—or misinformation, or disinformation, or fake news, or whatever you would like to call it—are themselves historically embedded and carry with them underlying notions of power and causality. To summarize the already quite truncated argument below, the larger conceptual frameworks for understanding information that is understood as “pernicious” in some way can be grouped into four large categories: studies of propaganda, the analysis of ideology and its relationship to culture, notions of conspiracy theory, and finally, concepts of misinformation and its impact. The fact that misinformation scholarship generally proceeds without acknowledging these theoretical frameworks is an empirical detriment to it and serves to make the solutions and remedies to misinformation harder to articulate because the actual problem to be solved is unclear. 

The following pages discuss each of these frameworks—propaganda, ideology, conspiracy, and misinformation—before returning to the stakes and implications of these arguments for future research on pernicious media content.

Propaganda and applied research

The most salient aspect of propaganda research is the fact that it is powerful in terms of resources while at the same time it is often intellectually derided, or at least regularly dismissed. Although there has been a left-wing tradition of propaganda research housed uneasily within the academy (Herman & Chomsky, 1988; Seldes & Seldes, 1943), this is not the primary way in which journalism or media messaging has been understood in many journalism schools or mainstream communications departments. This relates, of course, to the institutionalization of journalism and communication studies within the academic enterprise. Within this paradox, we see the greater paradox of communication research as both an applied and a disciplinary field. Propaganda is taken quite seriously by governments, the military, and the foreign service apparatus (Simpson, 1994); at the same time, it has occupied a tenuous conceptual place in most media studies and communications departments, with the dominant intellectual traditions embracing either a “limited effects” notion of what communication “does” or else more concerned with the more slippery concept of ideology (and on that, see more below). There is little doubt that the practical study of the power of messages and the field of communication research grew up together. Summarizing an initially revisionist line of research that has now become accepted within the historiography of the field, Nietzel notes that “from the very beginning, communication research was at least in part designed as an applied science, intended to deliver systematic knowledge that could be used for the business of government to the political authorities.” He adds, however, that

“this context also had its limits, for by the end of the decade, communication research had become established at American universities and lost much of its dependence on state funds. Furthermore, it had become increasingly clear that communication scientists could not necessarily deliver knowledge to the political authorities that could serve as a pattern for political acting (Simpson, 1994 pp. 88–89). From then on, politics and communication science parted ways. Many of the approaches and techniques which seemed innovative and even revolutionary in the 1940s and early 1950s, promising a magic key to managing propaganda activities and controlling public opinion, became routine fields of work, and institutions like the USIA carried out much of this kind of research themselves.” (Nietzel, 2016, p. 66)

It is important to note that this parting of ways did  not  mean that no one in the United States and the Soviet Union was studying propaganda. American government records document that, in inflation-adjusted terms, total funding for the United States Information Agency (USIA) rose from $1.2 billion in 1955 to $1.7 billion in 1999, shortly before its functions were absorbed into the United States Department of State. And this was dwarfed by Soviet spending, which spent more money jamming Western Radio transmissions alone than the United States did in its entire propaganda budget. Media effects research in the form of propaganda studies was a big and well-funded business. It was simply not treated as such within the traditional academy (Zollman, 2019). It is also important to note that this does not mean that no one in academia studies propaganda or the effect of government messages on willing or unwilling recipients, particularly in fields like health communication (also quite well-funded). These more academic studies, however, were tempered by the generally accepted fact that there existed no decontextualized, universal laws of communication that could render media messages easily useable by interested actors.

Ideology, economics, and false consciousness

If academics have been less interested than governments and health scientists in analyzing the role played by propaganda in the formation of public opinion, what has the academy worried about instead when it comes to the study of pernicious messages and their role in public life? Open dominant, deeply contested line of study has revolved around the concept of  ideology.  As defined by Raymond Williams in his wonderful  Keywords , ideology refers to an interlocking set of ideas, beliefs, concepts, or philosophical principles that are naturalized, taken for granted, or regarded as self-evident by various segments of society. Three controversial and interrelated principles then follow. First, ideology—particularly in its Marxist version—carries with it the implication that these ideas are somehow deceptive or disassociated from what actually exists. “Ideology is then abstract and false thought, in a sense directly related to the original conservative use but with the alternative—knowledge of real material conditions and relationships—differently stated” (Williams, 1976). Second, in all versions of Marxism, ideology is related to economic conditions in some fashion, with material reality, the economics of a situation, usually dominant and helping give birth to ideological precepts. In common Marxist terminology, this is usually described as the relationship between the base (economics and material conditions) and the superstructure (the realm of concepts, culture, and ideas). Third and finally, it is possible that different segments of society will have  different  ideologies, differences that are based in part on their position within the class structure of that society. 

Western Marxism in general (Anderson, 1976) and Antonio Gramsci in particular helped take these concepts and put them on the agenda of media and communications scholars by attaching more importance to “the superstructure” (and within it, media messages and cultural industries) than was the case in earlier Marxist thought. Journalism and “the media” thus play a major role in creating and maintaining ideology and thus perpetuating the deception that underlies ideological operations. In the study of the relationship between the media and ideology, “pernicious messages” obviously mean something different than they do in research on propaganda—a more structural, subtle, reinforcing, invisible, and materially dependent set of messages than is usually the case in propaganda analysis.  Perhaps most importantly, little research on media and communication understands ideology in terms of “discrete falsehoods and erroneous belief,” preferring to focus on processes of deep structural  misrecognition  that serves dominant economic interests (Corner, 2001, p. 526). This obviously marks a difference in emphasis as compared to most propaganda research. 

Much like in the study of propaganda, real-world developments have also had an impact on the academic analysis of media ideology. The collapse of communism in the 1980s and 1990s and the rise of neoliberal governance obviously has played a major role in these changes. Although only one amongst a great many debates about the status of ideology in a post-Marxist communications context, the exchange between Corner (2001, 2016) and Downey (2008; Downey et al., 2014) is useful for understanding how scholars have dealt with the relationship between large macro-economic and geopolitical changes in the world and fashions of research within the academy. Regardless of whether concepts of ideology are likely to return to fashion, any analysis of misinformation that is consonant with this tradition must keep in mind the relationship between class and culture, the outstanding and open question of “false consciousness,” and the key scholarly insight that ideological analysis is less concerned with false messages than it is with questions of structural misrecognition and the implications this might have for the maintenance of hegemony.

Postmodern conspiracy

Theorizing pernicious media content as a “conspiracy” theory is less common than either of the two perspectives discussed above. Certainly, conspiratorial media as an explanatory factor for political pathology has something of a post-Marxist (and indeed, postmodern) aura. Nevertheless, there was a period in the 1990s and early 2000s when some of the most interesting notions of conspiracy theories were analyzed in academic work, and it seems hard to deny that much of this literature would be relevant to the current emergence of the “QAnon” cult, the misinformation that is said to drive it, and other even more exotic notions of elites conspiring against the public. 

Frederic Jameson has penned remarks on conspiracy theory that represent the starting point for much current writing on the conspiratorial mindset, although an earlier and interrelated vein of scholarship can be found in the work of American writers such as Hofstadter (1964) and Rogin (1986). “Conspiracy is the poor person’s cognitive mapping in the postmodern age,” Jameson writes, “it is a degraded figure of the total logic of late capital, a desperate attempt to represent the latter’s system” (Jameson, 1991). If “postmodernism,” in Jameson’s terms, is marked by a skepticism toward metanarratives, then conspiracy theory is the only narrative system available to explain the various deformations of the capitalist system. As Horn and Rabinach put it:

“The broad interest taken by cultural studies in popular conspiracy theories mostly adopted Jameson’s view and regards them as the wrong answers to the right questions. Showing the symptoms of disorientation and loss of social transparency, conspiracy theorists are seen as the disenfranchised “poor in spirit,” who, for lack of a real understanding of the world they live in, come up with paranoid systems of world explanation.” (Horn & Rabinach, 2008)

Other thinkers, many of them operating from a perch within media studies and communications departments, have tried to take conspiracy theories more seriously (Bratich, 2008; Fenster, 2008; Pratt, 2003; Melley, 2008). The key question for all of these thinkers lies within the debate discussed in the previous section, the degree to which “real material interests” lie behind systems of ideological mystification and whether audiences themselves bear any responsibility for their own predicament. In general, writers sympathetic to Jameson have tended to maintain a Marxist perspective in which conspiracy represents a pastiche of hegemonic overthrow, thus rendering it just another form of ideological false consciousness. Theorists less taken with Marxist categories see conspiracy as an entirely rational (though incorrect) response to conditions of late modernity or even as potentially liberatory. Writers emphasizing that pernicious media content tends to fuel a conspiratorial mindset often emphasize the mediated aspects of information rather than the economics that lie behind these mediations. Both ideological analysis and academic writings on conspiracy theory argue that there is a gap between “what seems to be going on” and “what is actually going on,” and that this gap is maintained and widened by pernicious media messages. Research on ideology tends to see the purpose of pernicious media content as having an ultimately material source that is rooted in “real interests,” while research on conspiracies plays down these class aspects and questions whether any real interests exist that go beyond the exercise of political power.

The needs of informationally ill communities

The current thinking in misinformation studies owes something to all these approaches. But it owes an even more profound debt to two perspectives on information and journalism that emerged in the early 2000s, both of which are indebted to an “ecosystemic” perspective on information flows. One perspective sees information organizations and their audiences as approximating a natural ecosystem, in which different media providers contribute equally to the health of an information environment, which then leads to healthy citizens. The second perspective analyzes the flows of messages as they travel across an information environment, with messages becoming reshaped and distorted as they travel across an information network. 

Both of these perspectives owe a debt to the notion of the “informational citizen” that was popular around the turn of the century and that is best represented by the 2009 Knight Foundation report  The Information Needs of Communities  (Knight Foundation, 2009). This report pioneered the idea that communities were informational communities whose political health depended in large part on the quality of information these communities ingested. Additional reports by The Knight Foundation, the Pew Foundation, and this author (Anderson, 2010) looked at how messages circulated across these communities, and how their transformation impacted community health. 

It is a short step from these ecosystemic notions to a view of misinformation that sees it as a pollutant or even a virus (Anderson, 2020), one whose presence in a community turns it toward sickness or even political derangement. My argument here is that the current misinformation perspective owes less to its predecessors (with one key exception that I will discuss below) and more to concepts of information that were common at the turn of the century. The major difference between the concept of misinformation and earlier notions of informationally healthy citizens lies in the fact that the normative standard by which health is understood within information studies is crypto-normative. Where writings about journalism and ecosystemic health were openly liberal in nature and embraced notions of a rational, autonomous citizenry who just needed the right inputs in order to produce the right outputs, misinformation studies has a tendency to embrace liberal behavioralism without embracing a liberal political theory. What the political theory of misinformation studies is, in the end, deeply unclear.

I wrote earlier that misinformation studies owed more to notions of journalism from the turn of the century than it did to earlier traditions of theorizing. There is one exception to this, however. Misinformation studies, like propaganda analysis, is a radically de-structured notion of what information does. Buried within analysis of pernicious information there is

“A powerful cultural contradiction—the need to understand and explain social influence versus a rigid intolerance of the sociological and Marxist perspectives that could provide the theoretical basis for such an understanding. Brainwashing, after all, is ultimately a theory of ideology in the crude Marxian sense of “false consciousness.” Yet the concept of brainwashing was the brainchild of thinkers profoundly hostile to Marxism not only to its economic assumptions but also to its emphasis on structural, rather than individual, causality.” (Melley, 2008, p. 149)

For misinformation studies to grow in such a way that allows it to take its place among important academic theories of media and communication, several things must be done. The field needs to be more conscious of its own history, particularly its historical conceptual predecessors. It needs to more deeply interrogate its  informational-agentic  concept of what pernicious media content does, and perhaps find room in its arsenal for Marxist notions of hegemony or poststructuralist concepts of conspiracy. Finally, it needs to more openly advance its normative agenda, and indeed, take a normative position on what a good information environment would look like from the point of view of political theory. If this environment is a liberal one, so be it. But this position needs to be stated clearly.

Of course, misinformation studies need not worry about its academic bona fides at all. As the opening pages of this Commentary have shown, propaganda research was only briefly taken seriously as an important academic field. This did not stop it from being funded by the U.S. government to the tune of 1.5 billion dollars a year. While it is unlikely that media research will ever see that kind of investment again, at least by an American government, let’s not forget that geopolitical Great Power conflict has not disappeared in the four years that Donald Trump was the American president. Powerful state forces in Western society will have their own needs, and their own demands, for misinformation research. It is up to the scholarly community to decide how they will react to these temptations. 

  • Mainstream Media
  • / Propaganda

Cite this Essay

Anderson, C. W. (2021). Propaganda, misinformation, and histories of media techniques. Harvard Kennedy School (HKS) Misinformation Review . https://doi.org/10.37016/mr-2020-64

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Bratich, J. Z. (2008). Conspiracy panics: Political rationality and popular culture. State University of New York Press.

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Corner, J. (2016). ‘Ideology’ and media research. Media, Culture & Society , 38 (2), 265 – 273. https://doi.org/10.1177/0163443715610923

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Downey, J., Titley, G., & Toynbee, J. (2014). Ideology critique: The challenge for media studies. Media, Culture & Society , 36 (6), 878–887. https://doi.org/10.1177/0163443714536113

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Essay: the power of media and information and the responsibility of the users.

Media is considered as one of the most powerful tools in providing information to people or in society. Media is part of our daily lives. It informs, influences, and entertains us. Not only they inform us, they have also the capability in shaping our lives.
 Advertisements shown on television or even in the internet can affect the viewers. Some contains violence, nudity or anything that is inappropriate to the viewers who are children or under age. They might think the information on that certain advertisement is correct without proper guidance from the parents. In the internet, there is no censorship when it comes to information resulting to some users to take this as an advantage to spread false information all over the web. That is the reason that there are some users who were victimized by scammers, bullies and etc. Medias has biases also. They have the power to manipulate thus making viewers to believe on the information they insinuate. But all of those negativities written above can be abide. Parents must be vigilant on what their children are watching. They must ensure that it is age appropriate. Users in the internet must check the authenticity of the information. They must check the origin of it to avoid fallacy. Never post something too personal like bank numbers, address or any that might put you in jeopardy. Always consider one’s privacy. In detecting biases in media, look for the sources if it involves political perspectives. Check if the headline and actual article matches. Sometimes it contains double standards. Look who’s point of view is the article is written and find alternate point of views . Biased information tries to change your mind so as an individual we must not believe immediately.   
Our main source of to get information is the media. Without media, we will never be updated on the day-today events that is happening in our surrounding. Media is used to raise awareness but sometimes they use it for biases. In using the media, we must follow some rules and etiquettes. Information is powerful but we must not abuse it. We must turn ourselves as responsible users. Media has two sides, the positive and the negative. It can help us but it has the capability to destroy us. But it all depends on us. If we let them continue to do those negative things, we are only letting them play our lives. But if we become vigilant, we can truly avoid or stop those things. Responsibility is a big word. But it is one the things that are inevitable. Every individual plays a role in the society and a responsibility to take. There is one saying that serves as a reminder, “With great power comes great responsibility.”
“Post, like, share, comment, research, chat, and others” is something what to do now in media. Media and information is very important to our everyday lives. It gives us the opportunity to be updated and to be aware in our surroundings. It gives us the opportunity to connect with our friends and love ones. It gives us the opportunity to be citizen journalism. It gives us the opportunity to share our opinions to the other. And also, it gives us the opportunity to challenge ourselves on how to be a responsible media and information user.      
In general, "media" refers to the tools of mass communication. Media today consists of television, Internet, cinema, newspapers, radio, magazines, direct mail, fax, and the telephone. Viewers can see some form of pictorial representation of messages through certain types of broadcasting and advertising. Images are visual representations, pictures, graphics, and include video, movies. Images are very useful in media to help get across messages effectively. Today, our life will remain incomplete without media. Media influence has become so powerful today that they can easily influence people positively and/or negatively. We also live in a society that depends on the media as a source of entertainment and information. Media like television enhances our knowledge by providing access to information all over the world. We can also receive different news or daily events through the television. It can be such a powerful educational tool for the younger generation helping to put them on the right path. Newspapers have a positive influence on society. Newspapers not only give information or the latest news. They also help in the positive linkage between government and the people. On the other hand, mass media can at times have a negative influence. Images in the media can have a powerful influence on our behavior. Movies, another form of mass media, today may show violence in one form or another. Images of violence somehow influence individuals and especially the younger generation to think that violence is accepted by society when it is not. Movies can also be used to show sexual images. Such images have a powerful influence on the mind and soul of young people. People who watch these images may be influenced to react in a socially unacceptable or even criminal manner. “With power comes with great responsibility.” Cyberbullying is an issue that unfortunately society has seemed to turn its cheek on. On Facebook, Twitter, Instagram, or any other social media outlet, it requires little effort to harass someone. While many of these sites were created for harmless networking and fun, they have instead turned into some of the greatest tools to harm others with. We should all be responsible social media users. Derisive comments ought to never discover their way into spots that were made to be valuable wellsprings of data and fun leisure activities. Everybody should think before we click.    
The role of the media in the contemporary society is difficult to overestimate. They have become a considerable part of our life. They report about various aspects of life, form and affect public opinion.

essay about power of media and information

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Language, Power, and the Media in the Portrayal of Wartime Sexual Violence

  • Morgana Angeli University of Edinburgh

Sexual violence has increasingly been recognised – and framed – as a war crime. This essay seeks to unpack the normative and epistemological elements of this discourse. The literature is dominated by peacetime studies of gender and language which fail to analyse elements of shock and labels in the construction of the actors at play. This paper seeks to understand how language, power and media work together to infantilize women and create an implicit dichotomy of victims and survivors. Drawing on critical feminist and post-structural theories, it is argued that media agents play a significant role in shaping perception and defining policy on wartime rape, through language patterns and themes. It is concluded that the language employed by news articles contributes to the gendered socialization of wartime rape. The argument is illustrated by a critical discourse analysis (CDA) of two news channels, Al Jazeera and Fox News, which seeks to identify the common discursive themes and demonstrates that the rhetoric employed is self-perpetuating and is conducive to gendered assumptions and shortcomings.

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The Supreme Court Got It Wrong: Abortion Is Not Settled Law

In an black-and-white photo illustration, nine abortion pills are arranged on a grid.

By Melissa Murray and Kate Shaw

Ms. Murray is a law professor at New York University. Ms. Shaw is a contributing Opinion writer.

In his majority opinion in the case overturning Roe v. Wade, Justice Samuel Alito insisted that the high court was finally settling the vexed abortion debate by returning the “authority to regulate abortion” to the “people and their elected representatives.”

Despite these assurances, less than two years after Dobbs v. Jackson Women’s Health Organization, abortion is back at the Supreme Court. In the next month, the justices will hear arguments in two high-stakes cases that may shape the future of access to medication abortion and to lifesaving care for pregnancy emergencies. These cases make clear that Dobbs did not settle the question of abortion in America — instead, it generated a new slate of questions. One of those questions involves the interaction of existing legal rules with the concept of fetal personhood — the view, held by many in the anti-abortion movement, that a fetus is a person entitled to the same rights and protections as any other person.

The first case , scheduled for argument on Tuesday, F.D.A. v. Alliance for Hippocratic Medicine, is a challenge to the Food and Drug Administration’s protocols for approving and regulating mifepristone, one of the two drugs used for medication abortions. An anti-abortion physicians’ group argues that the F.D.A. acted unlawfully when it relaxed existing restrictions on the use and distribution of mifepristone in 2016 and 2021. In 2016, the agency implemented changes that allowed the use of mifepristone up to 10 weeks of pregnancy, rather than seven; reduced the number of required in-person visits for dispensing the drug from three to one; and allowed the drug to be prescribed by individuals like nurse practitioners. In 2021, it eliminated the in-person visit requirement, clearing the way for the drug to be dispensed by mail. The physicians’ group has urged the court to throw out those regulations and reinstate the previous, more restrictive regulations surrounding the drug — a ruling that could affect access to the drug in every state, regardless of the state’s abortion politics.

The second case, scheduled for argument on April 24, involves the Emergency Medical Treatment and Labor Act (known by doctors and health policymakers as EMTALA ), which requires federally funded hospitals to provide patients, including pregnant patients, with stabilizing care or transfer to a hospital that can provide such care. At issue is the law’s interaction with state laws that severely restrict abortion, like an Idaho law that bans abortion except in cases of rape or incest and circumstances where abortion is “necessary to prevent the death of the pregnant woman.”

Although the Idaho law limits the provision of abortion care to circumstances where death is imminent, the federal government argues that under EMTALA and basic principles of federal supremacy, pregnant patients experiencing emergencies at federally funded hospitals in Idaho are entitled to abortion care, even if they are not in danger of imminent death.

These cases may be framed in the technical jargon of administrative law and federal pre-emption doctrine, but both cases involve incredibly high-stakes issues for the lives and health of pregnant persons — and offer the court an opportunity to shape the landscape of abortion access in the post-Roe era.

These two cases may also give the court a chance to seed new ground for fetal personhood. Woven throughout both cases are arguments that gesture toward the view that a fetus is a person.

If that is the case, the legal rules that would typically hold sway in these cases might not apply. If these questions must account for the rights and entitlements of the fetus, the entire calculus is upended.

In this new scenario, the issue is not simply whether EMTALA’s protections for pregnant patients pre-empt Idaho’s abortion ban, but rather which set of interests — the patient’s or the fetus’s — should be prioritized in the contest between state and federal law. Likewise, the analysis of F.D.A. regulatory protocols is entirely different if one of the arguments is that the drug to be regulated may be used to end a life.

Neither case presents the justices with a clear opportunity to endorse the notion of fetal personhood — but such claims are lurking beneath the surface. The Idaho abortion ban is called the Defense of Life Act, and in its first bill introduced in 2024, the Idaho Legislature proposed replacing the term “fetus” with “preborn child” in existing Idaho law. In its briefs before the court, Idaho continues to beat the drum of fetal personhood, insisting that EMTALA protects the unborn — rather than pregnant women who need abortions during health emergencies.

According to the state, nothing in EMTALA imposes an obligation to provide stabilizing abortion care for pregnant women. Rather, the law “actually requires stabilizing treatment for the unborn children of pregnant women.” In the mifepristone case, advocates referred to fetuses as “unborn children,” while the district judge in Texas who invalidated F.D.A. approval of the drug described it as one that “starves the unborn human until death.”

Fetal personhood language is in ascent throughout the country. In a recent decision , the Alabama Supreme Court allowed a wrongful-death suit for the destruction of frozen embryos intended for in vitro fertilization, or I.V.F. — embryos that the court characterized as “extrauterine children.”

Less discussed but as worrisome is a recent oral argument at the Florida Supreme Court concerning a proposed ballot initiative intended to enshrine a right to reproductive freedom in the state’s Constitution. In considering the proposed initiative, the chief justice of the state Supreme Court repeatedly peppered Nathan Forrester, the senior deputy solicitor general who was representing the state, with questions about whether the state recognized the fetus as a person under the Florida Constitution. The point was plain: If the fetus was a person, then the proposed ballot initiative, and its protections for reproductive rights, would change the fetus’s rights under the law, raising constitutional questions.

As these cases make clear, the drive toward fetal personhood goes beyond simply recasting abortion as homicide. If the fetus is a person, any act that involves reproduction may implicate fetal rights. Fetal personhood thus has strong potential to raise questions about access to abortion, contraception and various forms of assisted reproductive technology, including I.V.F.

In response to the shifting landscape of reproductive rights, President Biden has pledged to “restore Roe v. Wade as the law of the land.” Roe and its successor, Planned Parenthood v. Casey, were far from perfect; they afforded states significant leeway to impose onerous restrictions on abortion, making meaningful access an empty promise for many women and families of limited means. But the two decisions reflected a constitutional vision that, at least in theory, protected the liberty to make certain intimate choices — including choices surrounding if, when and how to become a parent.

Under the logic of Roe and Casey, the enforceability of EMTALA, the F.D.A.’s power to regulate mifepristone and access to I.V.F. weren’t in question. But in the post-Dobbs landscape, all bets are off. We no longer live in a world in which a shared conception of constitutional liberty makes a ban on I.V.F. or certain forms of contraception beyond the pale.

Melissa Murray, a law professor at New York University and a host of the Supreme Court podcast “ Strict Scrutiny ,” is a co-author of “ The Trump Indictments : The Historic Charging Documents With Commentary.”

Kate Shaw is a contributing Opinion writer, a professor of law at the University of Pennsylvania Carey Law School and a host of the Supreme Court podcast “Strict Scrutiny.” She served as a law clerk to Justice John Paul Stevens and Judge Richard Posner.

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