How Social Media Influences Teaching, Learning and the Student Experience

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How social media influences teaching, learning and the student experience.

Few forces have rocked 21st century life as drastically as social media. Digital conversation, networking and media-sharing platforms have allowed friends, acquaintances and strangers to communicate, organize, mobilize, critique and create with previously unimaginable speed and ease. Social media has been especially influential in the daily experiences of young people, whose brains are hardwired to seek connection with and approval from their peers .

So when it comes to education and the well-being of students, is social media a scourge that’s distracting and depressing our tweens and teenagers? Or is it an invaluable teaching tool and outlet for free expression? Should it be tightly regulated or allowed to flourish freely, both in classrooms and at home?

Here, you’ll find a collection of EdSurge stories that dig into these debates.

Teaching With Social Media

Youth culture, ‘gen z teaches history’ is a viral tiktok series that mixes learning and humor.

‘Gen Z Teaches History’ Is a Viral TikTok Series That Mixes Learning and Humor

Diversity and Equity

Forget critical race theory in the classroom. kids are learning about race on tiktok..

Professors Try Teaching With TikTok. But It’s Not for ‘Boring, Lecturing Things.’

Teaching and Learning

Professors try teaching with tiktok. but it’s not for ‘boring, lecturing things.’.

Teachers Are Going Viral on TikTok. Is That a Good Thing?

EdSurge Podcast

Teachers are going viral on tiktok. is that a good thing.

Teaching ‘Digital Native’ College Students Who Understand TikTok — But Not Microsoft Excel

Media Literacy

Teaching ‘digital native’ college students who understand tiktok — but not microsoft excel, social media drives youth culture.

Teens Now Turn to TikTok More Than Google — But Not for Schoolwork

Teens Now Turn to TikTok More Than Google — But Not for Schoolwork

Students Turn to TikTok for Study Buddies

Social Media

Students turn to tiktok for study buddies.

Teens Know Social Media Is Manipulative. But They Just Can’t Get Enough.

Teens Know Social Media Is Manipulative. But They Just Can’t Get Enough.

On Instagram, Black Students of Elite Private Schools Have Found a Space to Speak Out. What’s Next?

On Instagram, Black Students of Elite Private Schools Have Found a Space to Speak Out. What’s Next?

#BlackStudentsMatter: Why Digital Activism Is a Voice for Black Students

#BlackStudentsMatter: Why Digital Activism Is a Voice for Black Students

Kids’ Media Use Is Up. Blame the Pandemic — And TikTok.

Education Research

Kids’ media use is up. blame the pandemic — and tiktok..

What a Popular TikTok Channel Reveals About the Stress of College Admissions

What a Popular TikTok Channel Reveals About the Stress of College Admissions

Can Kids Grow Up If They're Constantly Tracked and Monitored?

Can Kids Grow Up If They're Constantly Tracked and Monitored?

Efforts to regulate social media and (mis)information, for teens (and adults) fighting misinformation, tiktok is still ‘uncharted territory’.

For Teens (and Adults) Fighting Misinformation, TikTok Is Still ‘Uncharted Territory’

Mental Health

Will banning tiktok make kids safer online it’s more complicated than that.

What If Banning Smartphones in Schools Is Just the Beginning?

What If Banning Smartphones in Schools Is Just the Beginning?

Digital Media Has a Misinformation Problem—but It's an Opportunity for Teaching.

Digital Media Has a Misinformation Problem—but It's an Opportunity for Teaching.

TikTok Bans Limit the Free Flow of Information and Impinge on Academic Freedom

TikTok Bans Limit the Free Flow of Information and Impinge on Academic Freedom

Colleges Face Investigations Over Whether Their Use of Social Media Follows Accessibility Regulations

Higher Education

Colleges face investigations over whether their use of social media follows accessibility regulations, share, comment, or see other collections on edsurge.

Journalism that ignites your curiosity about education.

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Center for Social Impact Communication

How Social Media is Reshaping Today’s Education System

by Lori Wade

There’s no denying that, ever since social networks and social media made way into our lives, everything is different. Beginning with the way we socialize, interact, plan for parties or even how often we go out. We won’t go into a debate regarding the ethical aspects of the way Social Media is influencing our lives. Instead, this article proposes to focus on the numerous ways in which social media is changing the way the education system works. So, stay tuned to find out what effects does social networking have on the way our children are educated both at school and outside of it.

Empowering Effects Starting from elementary school up until university graduation, social media has the role to empower parents, students and teachers to use new ways of sharing information and build a community. Statistics show that 96% of the students that have internet access are using at least one social network . What’s even more extraordinary is that, even though some of the students use the social networks for entertaining and other purposes, there are a lot of them that actually use it to promote a lot of positive and useful activities. From finding a summer internship, promoting a success story about how to win the student-loan battle or collaborate on international projects, everything is made possible.

Implementation in Schools? When it comes to social media, schools tend to adopt different positions. It’s a general consensus that they’re useful when it comes to sharing information or organizing the school tasks. And at the same time, the social networking is blamed for the lack of attention in students during classes.

But an increasing trend of adopting social media in school is starting to show. And since students already devote a lot of time for social media and connecting with others outside school hours, why not do it during school as well?

It’s a matter of practicability, really, because it makes perfect sense to use the online universe to communicate with your students since they’re already there most of the time. There’s no need for another case study about the usage of social media in schools. You simply need to walk through the hallways of any school or colleague to see kids of all ages totally immersed in their smartphones. Browsing their news feed, sharing photos on Instagram of sending Snapchat messages has become a part of their daily routine.

How Can Teachers Penetrate the Online World? Moodle and Blackboard are just two examples of learning management system that involves online learning for more than 10 years now. Slowly but steady, such systems will lead to the actual implementation of social media within classrooms. And the best tool available for teachers is social media itself. Only by being open-minded and using the technology themselves will they be able to really reach out to students.

“ The best teachers I’ve ever had have used technology to enhance the learning process, including Facebook pages and events for upcoming projects” – Katie Benmar, Freshman

  As the above statement emphasizes, students also react very positively when a teacher is willing to use their methods and adapt them as part of the educational process. And it makes perfect sense since a homework has a certain strictness about it, but an online chat discussing a certain book gives students the ability to open up and share their opinions.

Daring Teachers Of course, the examples of teachers already implementing social media in classes are far numerous that we can know of, however, there are a few that did such a great job that their students almost made them viral. For example, a biology teacher from Bergen County proposed a challenge to his students. They had to debate over the subject of meiosis on Twitter by using a specific hashtag. This is a great opportunity for students to have fun and learn at the same time. As you need to know your meiosis in order to compress it into 140 characters.

“ We live in a digital ecosystem, and it is vital that educational institutions adapt ”

Carla Dawson – Digital Marketing Professor at the Catholic University of Cordoba

Professor Dawson really has a valid point there as history showed us all that, no matter how strong the resistance, technological progress and new trends will eventually become a standard. Of course, this applies to developed countries that already have a well-structured traditional educational system. It’s a totally different situation when it comes to developing countries that are still struggling to find their way.

A Stronger Community Through Social Media The benefits of social media in the education process doesn’t have to stop at the teacher-student relationship. There are a lot of other benefits that can be extracted from the use of social networking at higher levels as well. For example, principals or administrators can find a new way to integrate social media. Like sharing school news via social networks, holding online meeting with the parents or even starting fundraising for different projects.

And social media can quickly become the only channel of communication since we’re living fast-paced lives, parents are usually busy with work and cannot attend school meetings. But this doesn’t mean they shouldn’t be in touch with events or be able to check on their kids every once in awhile. Just like in every other field, communication is vital and if it can be done easily with the help of social media, why not go for it?

It may not be criteria just yet, but soon enough questions like ‘Does this school have a Facebook page?’ could become just as important as the things that parents are asking right now. Like, how well equipped the library is or what are the optional classes their child can be part of.

Conclusions The bottom line is that social media is a big part of our day to day life and there’s no point of keeping it away from the education process. School, college and university staff should be encouraged to make use of technology for student and parent communication. This could easily turn into an argumentative essay topic for college . But the benefits are obvious, starting with healthier parent-teacher relationships and all the way to permanently changing the way our children will learn.

Impact of Social Media among School-going Children

Social media is an online platform that enables social interaction. Social media refers to online communities such as Facebook, Twitter, Instagram, and other game platforms. Today’s school-going kids and teens spend the majority of their time on social media. These sites of social media have provided portals for communication and entertainment in recent years. Excessive use of social media among school-going children is not only affecting their academics but also his or her health. Pediatricians or clinicians are in a unique position to guide the children or their families for healthy use of social media to avoid potential problems along with cyberbullying. An association exists between an individual’s self-esteem and their utilization of social media platforms. There has not been much research on the precise reason for and impacts of the social media on youngsters attending the school. This review article seeks to investigate the influence of social media on children and teenagers of school age.

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Social Media Use and Its Connection to Mental Health: A Systematic Review

Fazida karim.

1 Psychology, California Institute of Behavioral Neurosciences and Psychology, Fairfield, USA

2 Business & Management, University Sultan Zainal Abidin, Terengganu, MYS

Azeezat A Oyewande

3 Family Medicine, California Institute of Behavioral Neurosciences and Psychology, Fairfield, USA

4 Family Medicine, Lagos State Health Service Commission/Alimosho General Hospital, Lagos, NGA

Lamis F Abdalla

5 Internal Medicine, California Institute of Behavioral Neurosciences and Psychology, Fairfield, USA

Reem Chaudhry Ehsanullah

Safeera khan.

Social media are responsible for aggravating mental health problems. This systematic study summarizes the effects of social network usage on mental health. Fifty papers were shortlisted from google scholar databases, and after the application of various inclusion and exclusion criteria, 16 papers were chosen and all papers were evaluated for quality. Eight papers were cross-sectional studies, three were longitudinal studies, two were qualitative studies, and others were systematic reviews. Findings were classified into two outcomes of mental health: anxiety and depression. Social media activity such as time spent to have a positive effect on the mental health domain. However, due to the cross-sectional design and methodological limitations of sampling, there are considerable differences. The structure of social media influences on mental health needs to be further analyzed through qualitative research and vertical cohort studies.

Introduction and background

Human beings are social creatures that require the companionship of others to make progress in life. Thus, being socially connected with other people can relieve stress, anxiety, and sadness, but lack of social connection can pose serious risks to mental health [ 1 ].

Social media

Social media has recently become part of people's daily activities; many of them spend hours each day on Messenger, Instagram, Facebook, and other popular social media. Thus, many researchers and scholars study the impact of social media and applications on various aspects of people’s lives [ 2 ]. Moreover, the number of social media users worldwide in 2019 is 3.484 billion, up 9% year-on-year [ 3 - 5 ]. A statistic in Figure  1  shows the gender distribution of social media audiences worldwide as of January 2020, sorted by platform. It was found that only 38% of Twitter users were male but 61% were using Snapchat. In contrast, females were more likely to use LinkedIn and Facebook. There is no denying that social media has now become an important part of many people's lives. Social media has many positive and enjoyable benefits, but it can also lead to mental health problems. Previous research found that age did not have an effect but gender did; females were much more likely to experience mental health than males [ 6 , 7 ].

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Impact on mental health

Mental health is defined as a state of well-being in which people understand their abilities, solve everyday life problems, work well, and make a significant contribution to the lives of their communities [ 8 ]. There is debated presently going on regarding the benefits and negative impacts of social media on mental health [ 9 , 10 ]. Social networking is a crucial element in protecting our mental health. Both the quantity and quality of social relationships affect mental health, health behavior, physical health, and mortality risk [ 9 ]. The Displaced Behavior Theory may help explain why social media shows a connection with mental health. According to the theory, people who spend more time in sedentary behaviors such as social media use have less time for face-to-face social interaction, both of which have been proven to be protective against mental disorders [ 11 , 12 ]. On the other hand, social theories found how social media use affects mental health by influencing how people view, maintain, and interact with their social network [ 13 ]. A number of studies have been conducted on the impacts of social media, and it has been indicated that the prolonged use of social media platforms such as Facebook may be related to negative signs and symptoms of depression, anxiety, and stress [ 10 - 15 ]. Furthermore, social media can create a lot of pressure to create the stereotype that others want to see and also being as popular as others.

The need for a systematic review

Systematic studies can quantitatively and qualitatively identify, aggregate, and evaluate all accessible data to generate a warm and accurate response to the research questions involved [ 4 ]. In addition, many existing systematic studies related to mental health studies have been conducted worldwide. However, only a limited number of studies are integrated with social media and conducted in the context of social science because the available literature heavily focused on medical science [ 6 ]. Because social media is a relatively new phenomenon, the potential links between their use and mental health have not been widely investigated.

This paper attempt to systematically review all the relevant literature with the aim of filling the gap by examining social media impact on mental health, which is sedentary behavior, which, if in excess, raises the risk of health problems [ 7 , 9 , 12 ]. This study is important because it provides information on the extent of the focus of peer review literature, which can assist the researchers in delivering a prospect with the aim of understanding the future attention related to climate change strategies that require scholarly attention. This study is very useful because it provides information on the extent to which peer review literature can assist researchers in presenting prospects with a view to understanding future concerns related to mental health strategies that require scientific attention. The development of the current systematic review is based on the main research question: how does social media affect mental health?

Research strategy

The research was conducted to identify studies analyzing the role of social media on mental health. Google Scholar was used as our main database to find the relevant articles. Keywords that were used for the search were: (1) “social media”, (2) “mental health”, (3) “social media” AND “mental health”, (4) “social networking” AND “mental health”, and (5) “social networking” OR “social media” AND “mental health” (Table  1 ).

Keyword/Combination of Keyword Database Number of Results
“social media” Google Scholar 877,000
“mental health” Google Scholar 633,000
“social media” AND “mental health” Google Scholar 78,000
“social networking” AND “mental health” Google Scholar 18,600
"social networking "OR "social media" AND "mental health" Google Scholar 17,000

Out of the results in Table  1 , a total of 50 articles relevant to the research question were selected. After applying the inclusion and exclusion criteria, duplicate papers were removed, and, finally, a total of 28 articles were selected for review (Figure  2 ).

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PRISMA, Preferred Reporting Items for Systematic Reviews and Meta-Analyses

Inclusion and exclusion criteria

Peer-reviewed, full-text research papers from the past five years were included in the review. All selected articles were in English language and any non-peer-reviewed and duplicate papers were excluded from finally selected articles.

Of the 16 selected research papers, there were a research focus on adults, gender, and preadolescents [ 10 - 19 ]. In the design, there were qualitative and quantitative studies [ 15 , 16 ]. There were three systematic reviews and one thematic analysis that explored the better or worse of using social media among adolescents [ 20 - 23 ]. In addition, eight were cross-sectional studies and only three were longitudinal studies [ 24 - 29 ].The meta-analyses included studies published beyond the last five years in this population. Table  2  presents a selection of studies from the review.

IGU, internet gaming disorder; PSMU, problematic social media use

Author Title of Study Method Findings
Berryman et al. [ ] Social Media Use and Mental Health among Young Adults Cross-sectional Social media use was not predictive of impaired mental health functioning.
Coyne et al. [ ] Does Time Spent using Social Media Impact Mental Health?: An Eight Year Longitudinal Study 8-year longitudinal study Increased time spent on social media was not associated with increased mental health issues across development when examined at the individual level.
Escobar-Viera et al. [ ] For Better or for Worse? A Systematic Review of the Evidence on Social Media Use and Depression Among Lesbian, Gay, and Bisexual Minorities Systematic Literature Review Social media provides a space to disclose minority experiences and share ways to cope and get support; constant surveillance of one's social media profile can become a stressor, potentially leading to depression.
O’Reilly et al. [ ] Potential of Social Media in Promoting Mental Health in Adolescents qualitative study Adolescents frequently utilize social media and the internet to seek information about mental health.
O’Reilly [ ] Social Media and Adolescent Mental Health: The Good, the Bad and the Ugly focus groups Much of the negative rhetoric of social media was repeated by mental health practitioners, although there was some acknowledgement of potential benefit.
Feder et al. [ ] Is There an Association Between Social Media Use and Mental Health? The Timing of Confounding Measurement Matters longitudinal Frequent social media use report greater symptoms of psychopathology.
Rasmussen et al. [ ] The Serially Mediated Relationship between Emerging Adults’ Social Media Use and Mental Well-Being Exploratory study Social media use may be a risk factor for mental health struggles among emerging adults and that social media use may be an activity which emerging adults resort to when dealing with difficult emotions.
Keles et al. [ ] A Systematic Review: The Influence of Social Media on Depression, Anxiety and Psychological Distress in Adolescents systematic review Four domains of social media: time spent, activity, investment, and addiction. All domains correlated with depression, anxiety and psychological distress.
Nereim et al. [ ] Social Media and Adolescent Mental Health: Who You Are and What You do Matter Exploratory Passive social media use (reading posts) is more strongly associated with depression than active use (making posts).
Mehmet et al. [ ] Using Digital and Social Media for Health Promotion: A Social Marketing Approach for Addressing Co‐morbid Physical and Mental Health Intervention Social marketing digital media strategy as a health promotion methodology. The paper has provided a framework for implementing and evaluating the effectiveness of digital social media campaigns that can help consumers, carers, clinicians, and service planners address the challenges of rural health service delivery and the tyranny of distance,
Odgers and Jensen [ ] Adolescent Mental Health in the Digital Age: Facts, Fears, and Future Directions Review The review highlights that most research to date has been correlational, has focused on adults versus adolescents, and has generated a mix of often conflicting small positive, negative, and null associations.
Twenge and Martin [ ] Gender Differences in Associations between Digital Media Use and Psychological Well-Being: Evidence from Three Large Datasets Cross-sectional Females were found to be addicted to social media as compared with males.
Fardouly et al. [ ] The Use of Social Media by Australian Preadolescents and its Links with Mental Health Cross-sectional Users of YouTube, Instagram, and Snapchat reported more body image concerns and eating pathology than non-users, but did not differ on depressive symptoms or social anxiety
Wartberg et al. [ ] Internet Gaming Disorder and Problematic Social Media Use in a Representative Sample of German Adolescents: Prevalence Estimates, Comorbid Depressive Symptoms, and Related Psychosocial Aspects Cross-sectional Bivariate logistic regression analyses showed that more depressive symptoms, lower interpersonal trust, and family functioning were statistically significantly associated with both IGD and PSMU.
Neira and Barber [ ] Social Networking Site Use: Linked to Adolescents’ Social Self-Concept, Self-Esteem, and Depressed Mood Cross-sectional Higher investment in social media (e.g. active social media use) predicted adolescents’ depressive symptoms. No relationship was found between the frequency of social media use and depressed mood.

This study has attempted to systematically analyze the existing literature on the effect of social media use on mental health. Although the results of the study were not completely consistent, this review found a general association between social media use and mental health issues. Although there is positive evidence for a link between social media and mental health, the opposite has been reported.

For example, a previous study found no relationship between the amount of time spent on social media and depression or between social media-related activities, such as the number of online friends and the number of “selfies”, and depression [ 29 ]. Similarly, Neira and Barber found that while higher investment in social media (e.g. active social media use) predicted adolescents’ depressive symptoms, no relationship was found between the frequency of social media use and depressed mood [ 28 ].

In the 16 studies, anxiety and depression were the most commonly measured outcome. The prominent risk factors for anxiety and depression emerging from this study comprised time spent, activity, and addiction to social media. In today's world, anxiety is one of the basic mental health problems. People liked and commented on their uploaded photos and videos. In today's age, everyone is immune to the social media context. Some teens experience anxiety from social media related to fear of loss, which causes teens to try to respond and check all their friends' messages and messages on a regular basis.

On the contrary, depression is one of the unintended significances of unnecessary use of social media. In detail, depression is limited not only to Facebooks but also to other social networking sites, which causes psychological problems. A new study found that individuals who are involved in social media, games, texts, mobile phones, etc. are more likely to experience depression.

The previous study found a 70% increase in self-reported depressive symptoms among the group using social media. The other social media influence that causes depression is sexual fun [ 12 ]. The intimacy fun happens when social media promotes putting on a facade that highlights the fun and excitement but does not tell us much about where we are struggling in our daily lives at a deeper level [ 28 ]. Another study revealed that depression and time spent on Facebook by adolescents are positively correlated [ 22 ]. More importantly, symptoms of major depression have been found among the individuals who spent most of their time in online activities and performing image management on social networking sites [ 14 ].

Another study assessed gender differences in associations between social media use and mental health. Females were found to be more addicted to social media as compared with males [ 26 ]. Passive activity in social media use such as reading posts is more strongly associated with depression than doing active use like making posts [ 23 ]. Other important findings of this review suggest that other factors such as interpersonal trust and family functioning may have a greater influence on the symptoms of depression than the frequency of social media use [ 28 , 29 ].

Limitation and suggestion

The limitations and suggestions were identified by the evidence involved in the study and review process. Previously, 7 of the 16 studies were cross-sectional and slightly failed to determine the causal relationship between the variables of interest. Given the evidence from cross-sectional studies, it is not possible to conclude that the use of social networks causes mental health problems. Only three longitudinal studies examined the causal relationship between social media and mental health, which is hard to examine if the mental health problem appeared more pronounced in those who use social media more compared with those who use it less or do not use at all [ 19 , 20 , 24 ]. Next, despite the fact that the proposed relationship between social media and mental health is complex, a few studies investigated mediating factors that may contribute or exacerbate this relationship. Further investigations are required to clarify the underlying factors that help examine why social media has a negative impact on some peoples’ mental health, whereas it has no or positive effect on others’ mental health.

Conclusions

Social media is a new study that is rapidly growing and gaining popularity. Thus, there are many unexplored and unexpected constructive answers associated with it. Lately, studies have found that using social media platforms can have a detrimental effect on the psychological health of its users. However, the extent to which the use of social media impacts the public is yet to be determined. This systematic review has found that social media envy can affect the level of anxiety and depression in individuals. In addition, other potential causes of anxiety and depression have been identified, which require further exploration.

The importance of such findings is to facilitate further research on social media and mental health. In addition, the information obtained from this study can be helpful not only to medical professionals but also to social science research. The findings of this study suggest that potential causal factors from social media can be considered when cooperating with patients who have been diagnosed with anxiety or depression. Also, if the results from this study were used to explore more relationships with another construct, this could potentially enhance the findings to reduce anxiety and depression rates and prevent suicide rates from occurring.

The content published in Cureus is the result of clinical experience and/or research by independent individuals or organizations. Cureus is not responsible for the scientific accuracy or reliability of data or conclusions published herein. All content published within Cureus is intended only for educational, research and reference purposes. Additionally, articles published within Cureus should not be deemed a suitable substitute for the advice of a qualified health care professional. Do not disregard or avoid professional medical advice due to content published within Cureus.

The authors have declared that no competing interests exist.

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KEYWORDS: Switching Costs , Perceived Value , Alternative Attractiveness , Switching Intention , While Customer Loyalty , Competitive Intensity , Ghana

JOURNAL NAME: Open Journal of Business and Management , Vol.12 No.4 , July 24, 2024

ABSTRACT: This study investigates the mediating role of competitive intensity on market dynamics and switching intention in the mobile telecommunications industry in Ghana. Through convenient sampling, data was collected via a questionnaire designed using Google Forms. The analysis employed smart PLS to assess the gathered data from 200 respondents. The findings reveal that switching costs and perceived value have a significant impact on switching intention, whereas customer loyalty and alternative attractiveness have no significant effect. Furthermore, switching costs, perceived value, and alternative attractiveness all have a significant influence on competitive intensity whereas customer loyalty has no significant effect. Moreover, competitive intensity positively mediates the relationship between market dynamics and switching intention, indicating its crucial role in shaping customer behaviour in the Ghanaian mobile telecommunications sector. Based on the findings, the study makes the following recommendations for stakeholders in the mobile telecommunications industry: Companies should invest in strategies to reduce switching costs and enhance perceived value to mitigate customer churn, and improve alternative attractiveness to attract and retain customers in a competitive market landscape. Additionally, policymakers should focus on promoting healthy competition in the industry to foster innovation and improve service quality. Overall, the study enhances readers’ knowledge of the factors driving switching intention and provides valuable implications for both academic research and industry practice.

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