paragraph visit to market essay

Entertainment
Environment
Information Science and Technology
Social Issues

Home Essay Samples Business Grocery Store

A Visit to the Grocery Store: My Recent Experience

Table of contents, exploring the aisles, interactions with others, the checkout process.

Kruger, J., & Dunning, D. (1999). Unskilled and unaware of it: How difficulties in recognizing one's own incompetence lead to inflated self-assessments. Journal of Personality and Social Psychology, 77(6), 1121-1134.
Grant, A. M., & Parker, S. K. (2009). Redesigning work design theories: The rise of relational and proactive perspectives. Academy of Management Annals, 3(1), 317-375.
Edmondson, A. C., Bohmer, R. M., & Pisano, G. P. (2001). Disrupted routines: Team learning and new technology implementation in hospitals. Administrative Science Quarterly, 46(4), 685-716.
Anderson, N., & West, M. A. (1998). Measuring climate for work group innovation: Development and validation of the team climate inventory. Journal of Organizational Behavior, 19(3), 235-258.
Diener, E., Emmons, R. A., Larsen, R. J., & Griffin, S. (1985). The satisfaction with life scale. Journal of Personality Assessment, 49(1), 71-75.

*minimum deadline

Cite this Essay

To export a reference to this article please select a referencing style below

Risk Management
Code of Ethics
Effective Leadership

Related Essays

Need writing help?

You can always rely on us no matter what type of paper you need

*No hidden charges

100% Unique Essays

Absolutely Confidential

Money Back Guarantee

By clicking “Send Essay”, you agree to our Terms of service and Privacy statement. We will occasionally send you account related emails

You can also get a UNIQUE essay on this or any other topic

Thank you! We’ll contact you as soon as possible.

Website Inauguration Function.
Vocational Placement Cell Inauguration
Media Coverage.
Certificate & Recommendations
Privacy Policy
Science Project Metric
Social Studies 8 Class
Computer Fundamentals
Introduction to C++
Programming Methodology
Programming in C++
Data structures
Boolean Algebra
Object Oriented Concepts
Database Management Systems
Open Source Software
Operating System
PHP Tutorials
Earth Science
Physical Science
Sets & Functions
Coordinate Geometry
Mathematical Reasoning
Statics and Probability
Accountancy
Business Studies
Political Science
English (Sr. Secondary)

Hindi (Sr. Secondary)

Punjab (Sr. Secondary)
Accountancy and Auditing
Air Conditioning and Refrigeration Technology
Automobile Technology
Electrical Technology
Electronics Technology
Hotel Management and Catering Technology
IT Application
Marketing and Salesmanship
Office Secretaryship
Stenography
Hindi Essays
English Essays

Letter Writing

Shorthand Dictation

Essay, Paragraph or Speech on “A Visit to a Crowded Market Complete Paragraph or Speech for Class 10, Class 12 and Graduation and other classes.

Essay No. 01

A Visit to a Crowded Market

4 Best Essay on “A Visit to a Crowded Market”

Shopping has a pleasure of its own. The modern man is always busy in buying and selling. A market is, therefore, always very busy, overcrowded, and interesting. I visit the market is, therefore, always very busy, overcrowded and interesting. I visit the market almost every day to cater to the various needs of the household. In the market, there is a lot of hustle and bustle. People, rich or poor, young or old, come to make purchases. The market presents a miniature image of the whole city. On one side of the market, there are fruit and vegetable shops; on the other side people deal in clothes, utensils, crockery, toys, sweets, cutlery, stationery, etc. There are also refreshment stalls where people have either cold drinks or cups, of hot tea. People move about to and fro. They haggle and haggle with the shopkeepers to charge reasonable prices. Customers are afraid of pick-pockets. Some persons sell articles on the footpaths, while others in the wooden stalls. A market satisfies the needs of the customers. Ladies can be seen more in number than men because shopping is basically a feminine occupation. Beggars are a painful sight in a market. Stray dogs also meet our eyes. On the whole, a market scene is worth seeing. It provides a glimpse of the people from different backgrounds.

Essay No. 02

A Visit to the Vegetable Market

I had heard that a fish market is the noisiest place in the world. But last Saturday, when I visited the local vegetable market, I felt that probably the expression “fish market” contained half-truth only. Perhaps it was the vegetable market which was the noisiest place in the world. I felt that it was like out-Heroding Herod in its own way.

It was not only the noise that was so conspicuous but perhaps the mud, filth, and stench there broke all limits of decency and human tolerance. I wondered the fortuitous stamina of those who worked there and no less of those who went to purchase vegetables from there.

I, however, realized that just as I was compelled by circumstances to go there, others might also be sailing in the same boat of constraint and compulsion.

Actually, as if coincidentally, a horde of rough-mannered, thick-skinned guests descended in our house that day without my prior intimation. All of them had their separate tastes and demands and it was certain that they would create an infernal state in our house if their demands were not met.

I could not depend entirely on my servant. I took him with me and ordered him to carry a few bags with him.

Both my servant and I landed ourselves in the filthy miasma of the place called a vegetable market. We contacted different vendors and rehari wallas. We haggled with them over rates.

Finally, we filled our bags and sacks with carrots, radishes, turnips, peas, cabbages, cauliflowers, green chilies — indeed; whatever we could lay hands on at a reasonable rate. We hired a rickshaw and returned home. We unloaded our luggage in front of our mother and before our shameless guests who just smiled and gesticulated, getting a savage pleasure out of my fate. But I thanked God I hadn’t got an infectious or a skin disease like scabies, eczema, bronchitis, cough, pneumonia, or asthma while slogging through the rotten vegetables.

Essay No. 03

Visit to A Market Place

A marketplace is the place spread out in a specific area, where a variety of goods of daily requirements are available for purchase b customers. There are an umpteen number of markets that cater to the daily requirements of the public, and they are placed close to residential areas for the convenience of the customers.

I had heard a lot about a market called Chandni Chowk in Old Delhi but had never seen it. Once this year, in the month of October, on the occasion of my sister’s marriage, when my mother was going to Chandni Chowk for shopping I insisted that I would also like to accompany her. My mother and even my sister tried their best to dissuade me from going but, I insisted. They even told me that there would be too much crowd and that a child of my size may get suffocated there. However, I heard none of their comments and pleas but insisted on accompanying them. We started on our journey from Vasant Kunj and even when we were just halfway through, my patience gave way as the distance was forbidding. Nothing could be done in the matter now, and I had to keep quiet as I had myself put the suggestion and locked a noose round my neck. After about one and a half hours on the road, we finally reached the much talked of the market – Chandni Chowk – the biggest and oldest market of Delhi.

What I saw in this market in the first place was a sea of men rushing up and down everywhere on all the roads. It appeared as though all the people were just rushing to some very important mission to and fro on the roads. The sight of the crowd the one of the like I had never seen before just frightened me out of my wits, and, I already started why I opted to come here. As we proceeded to wander towards the shops yes, I was really impressed. There, all yes all items of consumer needs could be seen in plenty but all the shops were just too crowded.

Since we had gone there for shopping for my sister s marriage we also had to wade through the crowd and do our work. First, we went to a jewellery shop. The sight of that long road full of jewellery shops on both sides of the road took me by surprise. I had never imagined that such an expensive item like jewellery was also available in dozens of shops and, each shop was crowded with customers. I came to know that, this road dotted with shops of jewellery was called Dariba Kalan , and all the shops here were decades old. Here we sat for almost an hour in the shop where Mummy had ordered some items and thus for a while, got some relief from the pushing and jostling on the crowded roads.

After our work here, I was once again a bit fresh and now we moved to saree shops where we had to make bulk purchases for my sister and gifting to friends and relatives Oh my God what a shock awaited me here. So many narrow lanes were emerging from the main road and leading to huge saree shops with stocks of thousands of sarees. Sarees of golden work called zari were just glittering in those tiny shops. Here in these lanes, I think we spent nearly three Hours peeping into one shop and then another, and making selections of sarees. This part of the market was not even visible from the main road but, it appeared to be an of important business center having brisk sales. I was absolutely dazed to see huge stocks piled up in each of these tiny shops. All salesmen in each and every shop were busy catching customers. I noticed that most women would come to a shop, see a few sarees, and just go away, while some others were other making purchases of thousands of rupees. The sale was rather brisk considering that the items bought were far too expensive. Seeing the fast movement of customers in and out of the shops, I asked one of the shopkeepers if this was the situation prevailing every day. To this, the reply was the obvious one that, these days the sale is more than usual because this period of the year was the marriage season, and the festival season is also round the corner. This reasoning did convince me to some extent but I still continued to wonder how much crowd there could be daily. This I thought because I am told that this market is forever congested, all the year-round, only becoming unmanageably crowded on occasions like marriages and festivals.

After having bought a lot of sarees, I don’t know how many, we finally got up from the shop to get out – and believe me, we forget our way out, and got lost in those tiny congested lanes and by-lanes. Finally, we had to ask someone to guide us to the main road. Here on the main road we again saw a row of big shops of all kinds of items and all full to the brim. Next, we were told that there are several other markets branching out from this main road of Chandi Chowk. All these other roads specialise in special items and are wholesale dealers. An entire lot of these markets branching off from the main road of Chandni Chowk is altogether called Chandi Chowk. Special shops for clothes, stationery, grains, etc. are offshoots of this main road. Since we had no other work, now we went out to the car, which again was a long walk through a crowd.

This visit to Chandni Chowk has been my first experience. The wading slowly through thick crowds, the shops full of items of daily consumption, the different markets for different items did impress me. Though it was a tiring day but a wonderful shopping experience. This was my most interesting visit to a market of repute in Delhi.

Essay No. 04

A Crowded Market Scene

It was around Diwali. We wanted to buy clothes, Diwali lights, and many other items. Chandni Chowk is famous for such items. My mother asked me to join her and see myself what this famous market is like. My mother and I went to Chandni Chowk. It is near the Red Fort in Old Delhi. There were a lot of crowds. Everyone was pushing each other. There were traffic jams and the vehicles were blowing their horns. Street vendors were selling various items which were very cheap. They were shouting on top of their voice to solicit the customers for their wares. Many customers were bargaining with the shopkeepers. Some poor beggars were asking for food and money. We went to a shop, where my mother bought a saree and a suit for me. She bought some artificial jewelry for me. We also bought some sweets from the famous shop of Ghantewala. From the Electrical Market, we bought Diwali lights and electric iron. I also bought some CDs of famous music albums and a video game for my brother. We were all tired after shopping. We took a cold drink to refresh ourselves. Thereafter we returned home. I enjoyed the shopping very much, although the market was very crowded.

About evirtualguru_ajaygour

commentscomments

Good I like your essays .

thank so much .the essay is excellent.it helped a lot to complete my project .i think without this essay i might have not completed my project work THANK YOU SO MUCH!!!!!!

Nice and better than other website Thank dear a lot for giving such a website but try more devolped windows

Very helpful. Indeed. But i agree to what peagathi says

Very beautiful essays

Avery nice easy i had never see before

I like your essays

I like these essays

Great essays. I like it.

Gogle is some time great and sometime make me angry

Stunning website keep it up 👍👍

Quick Links

Popular Tags

Visitors question & answer.

rrrr on Hindi Essay on “Pratahkal ki Sair” , ”प्रातःकाल की सैर ” Complete Hindi Essay for Class 10, Class 12 and Graduation and other classes.
Mihir on CBSE ASL “Listening Test Worksheet” (ASL) 2017 for Class 11, Listening Test Audio Script 1
Anska on Hindi Essay on “Parishram Saphalta ki Kunji Hai” , ”परिश्रम सफलता की कुंजी है ” Complete Hindi Essay for Class 10, Class 12 and Graduation and other classes.
TEJAS on Hindi Essay on “Manoranjan Ke Adhunik Sadhan” , ” मनोरंजन के आधुनिक साधन” Complete Hindi Essay for Class 10, Class 12 and Graduation and other classes.
Hania Shakeel on Hindi Essay on “Yadi mein Adhyapak Hota”, “यदि मैं अध्यापक होता” Complete Essay, Paragraph, Speech for Class 7, 8, 9, 10, 12 Students.

Download Our Educational Android Apps

Latest Desk

Hindi me Suchna Lekhan kaise karein, 10 udahran suchna lekhan.
Aaj Ka Yuva Sansar “आज का युवा संसार” Hindi Essay, Nibandh, Paragraph for Class 7, 8, 9 and 10 Class Students.
Pradushan – Ek Stat Chunauti “प्रदूषण- एक सतत चुनौती” Hindi Essay, Nibandh, Paragraph for Class 7, 8, 9 and 10 Class Students.
Ek Sainik Ki Aatmakatha “एक सैनिक की आत्मकथा” Hindi Essay, Nibandh, Paragraph for Class 7, 8, 9 and 10 Class Students.
Example Letter regarding election victory.
Example Letter regarding the award of a Ph.D.
Example Letter regarding the birth of a child.
Example Letter regarding going abroad.
Letter regarding the publishing of a Novel.

Vocational Edu.

English Shorthand Dictation “East and Dwellings” 80 and 100 wpm Legal Matters Dictation 500 Words with Outlines.
English Shorthand Dictation “Haryana General Sales Tax Act” 80 and 100 wpm Legal Matters Dictation 500 Words with Outlines meaning.
English Shorthand Dictation “Deal with Export of Goods” 80 and 100 wpm Legal Matters Dictation 500 Words with Outlines meaning.
English Shorthand Dictation “Interpreting a State Law” 80 and 100 wpm Legal Matters Dictation 500 Words with Outlines meaning.

Essay On A Visit to Market

Post category: Essay
Reading time: 4 mins read

One day I accompanied my mother to our local market. She had gone to buy vegetables and groceries.

The market place was very crowded. There was hardly any space for us to move about. The place was very noisy. It was lovely to see the piles of vegetables and fruits in the market. My mother bought plenty of vegetables and also some fruits. I helped her to carry her shopping bag.

She then went to a grocer’s shop. She bought some groceries. There were many other shops besides the grocer’s shop. There were sweet-meat shops, flower sellers’ shops, shops selling utensils, crockery, cutlery and textiles. Several hawkers went about shouting their wares. They had combs, ribbons, buttons and sundry articles for sale.

In that big crowd there must have been some pickpockets. A lady’s purse was snatched away and she shouted to raise an alarm. People were running towards her, but nobody knew who was the thief. The poor lady lost her money. She could not do any shopping that day.

Cattle moved about in the market and tried to eat up the vegetables. The vendors drove them away and shouted at them. A lot of bargaining goes on in every market. The seller never tells the buyer the correct price of a thing. So the seller and the buyer go on bargaining until they arrive at a price suitable to both.

| enjoyed my visit to the market, particularly as my mother bought me some sweets. I munched my sweets happily on my way to home. I made up my mind to visit the market again when I got a chance to do so.

Essay On A Visit to a Photographer’s Studio
Essay On A Visit to a Place of Pilgrimage
Essay On A Visit to a Public Library
Essay On A Visit to a Temple
Essay On Visit to a Railway Station
Essay On A Visit to a Store
Essay On A Visit to a Village
Essay On A Visit to abs Supermarket
Essay On A Visit to a Flood-Affected Area
Essay On A Visit to a Fair

Please Share This Share this content

Opens in a new window

Essay on an excursion to a historical place, essay on yoga, essay on rockets, essay on forest and water as renewable resources, essay on if i were the president of india, essay on a rail journey, leave a reply cancel reply.

Save my name, email, and website in this browser for the next time I comment.

English Essay on “A Visit to The Vegetable Market” English Essay-Paragraph-Speech for Class 8, 9, 10, 11 and 12 CBSE Students and competitive Examination.

A Visit to The Vegetable Market

To get all those vitamins and minerals, a visit to the vegetable market once a week or once in four days is a must. A vegetable market is a place of busy activity and noise. During the day time or in the evenings it’s always crowded; the vegetable vendors shouting prices and calling customer. As soon as we enter, the fresh green vegetables arranged in different stalls and corners attract our attention and also are very cooling to our eyes. The farm fresh colorful vegetables, their skin shining ask us to take a look at them. The vendors are busy arranging their items; some are busy arguing with their each other for space or the right spot to sell their goods. People are busy taking a look at the vegetables, feeling them and selecting them I before buying. Some of them are engaged in bargaining prices with the vendors. Some vegetable vendors are generous enough to reduce price by one or two rupees but some do not entertain and are rude with the customers. We even see regular customers of certain vendors asking their well being, wishing them good and even convincing them to buy more quantity.

Sometimes, things go a little bad when customers pick up arguments with vendors and there are people who crowd around them causing inconvenience to others. This happens mostly when the vendors do not allow the customers to choose the vegetables displayed and insist on buying which they carelessly put and weigh.

The people fighting for space or their turn, the noise. the vegetables waste piled here and there, the rising prices of vegetables, the conversation of people, the good smell and bad smell and the chaos together makes a visit to the vegetable market a learning experience. It is worth a trip to get those vitamins.

Absolute-Study

Hindi Essay, English Essay, Punjabi Essay, Biography, General Knowledge, Ielts Essay, Social Issues Essay, Letter Writing in Hindi, English and Punjabi, Moral Stories in Hindi, English and Punjabi.

Save my name, email, and website in this browser for the next time I comment.

A Visit to the Market

A market place is a place spread out in a specific area, where a variety of goods of daily requirements are available for purchase by customers. I accompanied my mother to the central market to buy some groceries that she needed for the coming New Year. The marketplace is always crowded. The shops are mostly small in size.

When we arrived at the market we could not find a place to park the car. So we waited patiently for about ten minutes before someone vacated a parking space and we moved in. This happens mostly when the vendors do not allow the customers to choose the vegetables displayed and insist on buying which they carelessly put and weigh.

Coming to the market just before a festive season was not a pleasant experience. The whole town seemed to be there. Everyone had things to buy. So the prices of things shot up. Worst of all, we had to struggle to get these things. All the shopkeepers had decorated their shops beautifully to welcome the customers. Some shops sell fruits and dairy products, some sell groceries, some sell fish, some sell utensils, some sell gift items and stationery.

So we made our way carefully through the various sections buying vegetables, meat, fish, noodles, spices, and other foodstuffs. We had wanted to buy some prawns too but they were all sold out, despite their sky-high price. We made our way carefully through various sections buying lights, diyas, decorative items, rangoli, flowers, etc. The small traders of the village carried on their thriving business there. It was really a nice place to visit.

The bags got heavier and heavier. The crowd got thicker and thicker. The noise and heat were overwhelming. As we had nearly done all the shopping, I told my mother that I would wait for her in the car. I could not stand being among hundreds of aggressive shoppers anymore. This part of the market was not even visible from the main road but, it appeared to be an important business center having brisk sales. I lugged the bags wearily to the car and breathed a sigh of relief when I reached it. The air smelled sweet and cool. I was glad to be outside.

These markets have made our lives very easy as all day-to-day items are available at a comfortable distance. The shopkeepers are honest and sell quality products at reasonable prices.

Importance of Perseverance for Successful life

Annual School Sports in my wetness

Drug Abuse among Teenagers

Spring – the Season I like Most

An Evaluation on the Seventh Eighth Ninth and Tenth Amendments of the Constitution Bangladesh

Health Effects and Prevention of Smoking

Annual Report 2014-2015 of Oriental Bank of Commerce

Annual Report 2015 of Sinobangla Industries Limited

Objectives of Holding Inventories

Y Combinator, 500 Startups, Plug and Play Invest in Odiggo’s $2.2M Seed Round

New Ultrasound Technology may Revolutionize the Diagnosis of Respiratory Diseases

Lithium Carbide – a chemical compound

AI-controlled Stations may Charge Electric Automobiles at a Personal Rate

Innovative Sensing Platform enables Ultra-high Sensitivity in Traditional Sensors

Lead Carbide – a hypothetical chemical compound

Hafnium Carbide – a chemical compound

Market Scene Essay: A Deep Dive into Market Activities and Demand for all Classes 100 to 500 + Words

Following is the collection of essays on Market Scene , written for the students of all age groups. we have short and long paragraphs to guide you on several topics. Dive into the Market Scene Essay

Market Scene Essay 100 Words

A market scene is a very common sight in any country. It is a place where people go to buy and sell things. There are many different types of markets, ranging from small, local markets to large, international ones. No matter what type of market it is, there is always a lot of activity and movement . People are constantly bargaining to get the best market price. The atmosphere is usually very lively and loud. In conclusion, the market scene is a very important and necessary part of life. It is not only a place where people buy and sell goods, but also a place where people socialize and interact with each other.

Market Scene Essay 150 Words

Market scenes can be quite chaotic and overwhelming , especially to someone who is not used to them. However, they can also be very fascinating and provide a great insight into the culture of a place. If you ever have the chance to visit a market scene, make sure to take some time to wander around and take everything in. It is an experience that you will not forget anytime soon. A market scene is always a vibrant and colorful place. The market is a place where people from all walks of life come together to buy and sell goods. It is a place where the haggling and bargaining skills of the sellers are put to the test. In conclusion, the market scene is a vibrant and essential part of life in any city. It is a place where people come together to trade goods and services, and it is also a place where people can relax and enjoy the company of others. Understanding the marketing meaning behind each stall, we realize the market scene is an important part of our culture, and it should be preserved.

Market Scene Essay 250 Words

A market scene is a busy and bustling area where people go to buy and sell goods. It is a place where you can find a variety of things all in one place. The market scene is always bustling with activity. The air is thick with the smell of spices and sweat. The ground is littered with garbage and the stalls are crammed together so tightly that it is difficult to move around. But despite all of this, the market is a place that I love. There is something about the chaos and the noise that I find exhilarating. I love watching the sellers try to outdo each other with their sales pitches. I love seeing the different products that are on offer. And I love tasting the different food that is available. A market survey would reveal that the market is a true reflection of life in India. It is a place where you can see the best and worst of humanity on display. But it is also a place full of life and energy. And for me, that makes it a special place indeed. The market scene is always bustling with activity and it is a great place to people watch. I love observing the different interactions between the vendors and customers and seeing the colorful array of produce on display. It’s always interesting to see what new items are being sold each time I visit. The market scene is a great way to get a glimpse into the local culture and it’s definitely one of my favorite places to go when I’m traveling.

Market Scene Essay 300 Words

The market scene is one of the most vibrant and colorful scenes that you will ever witness. The market is a hub of market activities where people from all walks of life come together to buy and sell goods and services.The market making process can make the market scene a bit overwhelming for new visitors, but it is really quite fascinating. There is a lot of hustle and bustle in the market scene, as people are trying to haggle for the best prices on goods. The air is filled with the sounds of people bargaining and the smell of fresh produce. The colors of the fruits and vegetables are also very striking. If you take the time to wander around the market scene, you will see that there is a lot of variety in the products that are being sold. There are stalls selling clothes, jewelry, food, and even livestock. You can also find service providers such as barbers and masseuses in the market scene. Based on the market definition, the market scene is a great place to observe consumer behavior, as you will see a wide range of people from different socio-economic backgrounds interacting with each other. It is also a great place to buy some cheap souvenirs or gifts for friends and family back home. The market scene essay describes the sights, sounds, and smells of the market. It is a busy place full of people and activity. The essay describes the different stalls and how they are set up. It also describes the people who are buying and selling goods. A market scene is always a hustle and bustle. People from all walks of life going about their daily business in search of good deals and bargaining for the best prices. It’s a place where you can find anything and everything, from fresh produce to second-hand goods. No matter what time of day it is, the market is always busy.

Market Scene Essay 400 + Words

Introduction

The market scene in my town is quite a busy one. There are a lot of people and a lot of noise. The market has a lot of small shops which sell everything from vegetables to clothes. The market is always full of people, and it can be quite difficult to find what you’re looking for. However, the market is also a great place to find bargains. If you’re looking for a specific item, it’s best to ask around. Chances are, someone in the market will know where to find it. The market scene in my town is quite busy, but it’s also a great place to find bargains on things you need.

The Market Scene

The market scene is always busy, reflecting the market demand and bustling with people. There are stalls of all sorts, selling everything from fresh produce to clothes and trinkets. The atmosphere is one of excitement and hustle and bustle, as people bargain and haggle over prices. During all this activity, it can be easy to forget that the market is also a place where people come to socialize. Friends and neighbors catch up with each other while they shop, sharing news and gossip. The market is a lively place where the community comes together.

The Bargaining Process

When two people trade goods or services, they engage in what is called a bargain. The bargaining process is how they come to an agreement on the price and terms of the trade. In a simple bargain, each person has something that the other wants and they agree on a price. For example, when you buy a cup of coffee from a café, both you and the café owner want something – you want coffee and they want money. You agree on a price (usually the going rate for coffee) and make the trade. Bargaining can be more complex than this, however. For example, when buying a car, there are many factors to consider such as the make and model of the car, its age and condition, how much you can afford to pay, and so on. The bargaining process is how you and the seller come to an agreement on all of these factors.

There are some important things to remember when bargaining:

Be clear about what you want before you start bargaining. This will help you stay focused during the process.
Try to find out as much as you can about what the other person wants too. This will give you an advantage in negotiations.
Don’t be afraid to walk away from a deal if it’s not what you want. There’s always another opportunity around the corner!

The Haggling and the Final Purchase

When you’ve finally found the perfect item at the market, it’s time to haggle for the best price. This can be a daunting task, but with a few tips, you can get the best deal. First, don’t be afraid to haggle. The seller expects it and will most likely start high. Second, know your limits. If you’re not comfortable paying more than a certain amount, be firm and walk away if necessary. Third, have fun with it! Haggling can be a fun game of back-and-forth between buyer and seller. Once you’ve reached an agreement on price, it’s time to make the purchase. Be sure to inspect the item carefully before handing over any money. If you’re satisfied, hand over the agreed upon amount and enjoy your new purchase!

The Different Types of Markets

There are many different types of markets, each with their own unique features. The most common type of market is the spot market, where securities are traded for immediate delivery. This is the market that most people are familiar with, as it is where stocks and bonds are bought and sold. Another type of market is the futures market, where contracts are traded for delivery at a later date. Futures markets are used by investors to hedge against price movements in the underlying asset. For example, if a farmer expects the price of wheat to rise in the future, he may sell a wheat futures contract to lock in a lower price for his crop. The options market is another type of derivatives market, where contracts give the holder the right but not the obligation to buy or sell an asset at a certain price. Options can be used to speculate on the direction of an asset’s price, or to hedge against risk in another part of your portfolio. The last major type of market is the foreign exchange (Forex) market, where currencies are traded against each other. The Forex market is the largest financial market in the world, with a daily turnover of over $5 trillion.

The Advantages and Disadvantages of Markets

There are both advantages and disadvantages to markets. On the one hand, markets provide a space for buyers and sellers to come together and exchange goods and services. This can lead to increased efficiency and greater choice for consumers. On the other hand, markets can also be unstable, leading to price fluctuations and shortages of goods. They can also be susceptible to monopolies and oligopolies, which can reduce choice and increase prices.

Effective market management ensures the market scene is always busy and bustling with activity. It’s a great place to people watch and take in the sights and sounds of the city. I love how with effective marketing, the market scene is always changing, with new stalls and vendors popping up all the time. It’s a great place to find fresh produce, unique gifts, and delicious food. Whether you’re looking for a fun day out or just want to grab some quick groceries, the market scene is definitely worth checking out.

498 Words Short Essay on a market scene

A market place is a very busy place where people go to buy articles of their needs. It is a centre of attraction for both buyers and sellers. There is no other place in the area having so much brisk business as the market.

I always find a big crowd there. There are several shops, all decorated beautifully. Big shops look more attractive. Businessmen come here from far and wide for purchasing or selling their products. The market is always crowded with carts, horses, donkeys and camels. They come loaded with the produce of the season such as cotton, grain, oil seeds, vegetables, etc.

Whenever I visit a market I find the hawkers shouting loudly to sell their goods. They try to attract the people by several names. Generally they sing songs in praise of their goods. They face hard competition because there are several hawkers selling the same article.

As the prices of the items are not fixed, the hawkers as well as the buyers do bargain. I watch these people who feel greatly satisfied after purchasing a thing at a minimum price from the hawkers.

ADVERTISEMENTS:

The market is at peak in the evening. There is not a single shop where a big crowd is not seen. Everyone seems to be in hurry. There are jewellery shops which shine brightly in the light. Cloth shops and ready-made garment shops do great business during a festival.

The hotels and restaurants are also crowded with people. Some people are seen with plates of ‘chat’ others are seen enjoying cold drinks. There is flavour of all kinds in the surrounding area. It is very difficult to drive a car in a market place.

What to talk of a car or a motorcycle sometimes it becomes difficult even to walk. On the occasion of festivals like Diwali, Dussehra and Holi the situation becomes worse. It seems all the population of the country is on the road. There is great hustle and bustle. In between the cars and motorcycles, we see those carrying different articles for sale. They create great problems as sometimes they bring the traffic at a halt resulting in loud horns from the car-drivers.

The market is really a very noisy place. One can meet all sorts of people there. There is joy and laughter on all sides. Friends welcome one another and enjoy fast foods. Some people are seen discussing politics in the light of their business.

Our markets are quite different from the markets of the western advanced countries. Our markets present a rural glimpse and fill us with a feeling that we belong to India whose soul lies in villages. It is really very pleasant to move in a market, particularly in the evening.

I always welcome those moments when I visit the market for this purpose or that. It is a place where one can see the life in so many colours. One can get valuable experiences too by visiting market and buying different commodities.

Short Paragraph for kids on a market scene
Short essay on a visit to a market place
202 words Short Essay on a scene at the railway station
Write a Short Essay an Indian Market

Descriptive
Imagination
My Favourite
Famous Personality

Essay on Market in English | [A visit to Vegetable Market]

Hello, friends today I have come up with an essay on the vegetable market, in this essay I have shared my personal experience of my visit to a village vegetable market where I almost spent an hour in the vegetable market. So let us start with the essay on the market.

picture of vegetable market used for an essay on A visit to vegetalble market

A visit to a vegetable market.

It was Saturday evening and mother decided to go for a vegetable shopping tomorrow from our local vegetable market. Buying vegetables from the market is no new thing for my mother unlike all of the mothers. For buying vegetables from the market she was preparing a rough list of items to be purchased. I was sitting and enjoying the television show, suddenly mom asked me to come with her tomorrow, to the market so that I could get knowledge about how to buy vegetables and I agreed to go with her as tomorrow was Sunday, my school had a holiday and I had nothing to do.

Early morning mom finished the work and took me with her to the vegetable market. I had not even entered the market and it was so noisy outside and the area was very crowded. I could clearly hear vegetable vendors shouting to sell vegetables. To enter the market a gate was built and no vehicles were allowed inside, people can only go on foot for shopping.

As we entered into the market mom told me that the market was divided into two sections for convenience of the people one was the vegetarian and other was the non-vegetarian section. The major part of the market was covered by the vegetarians as it included fruits and all the vegetables. And this section was the most crowded one. Mom told people from all over the village to come here every day, to buy food.

Mom took the list and started the search for the vegetables on the list. There were no banners of what vegetable a shopkeeper was selling, one has to go and check by themselves if the required vegetable is available or not. I knew about the vegetables used daily in our home, but now it was time to learn about green leafy vegetables as each look similar but wasn't the same. Mom told me about each one on our list.

The scene at the market was very interesting, vendors were shouting and telling about the vegetables they had and at the same time they were also convincing people that they had the best and fresh vegetables. Every shopkeeper was working very hard, vegetables were very well arranged with proper utilization of space. Vegetables were brought near markets from trucks in heavy sacks. Then these heavy sacks of vegetables were carried by vendors on their back to the market as there were no vehicles allowed into the marketplace.

I and my mom were getting fresh vegetables as on our list, our bags filled as our list ended. Mom showed me how to choose fresh vegetables and taught me how to bargain for the best price. I almost spend an hour in the market and it was a great experience there, I saw the hard work people have to do for their living.

Finally, we returned back to our home, this visit to the market had made me very tired I needed rest, but mom returned and started her work. And finally, for lunch and dinner, we had fresh and healthy vegetables on our plates.

Friends, have you ever visited a vegetable market? And how was your experience? Do tell us in the comment section below.

This essay on the vegetable market can be used by students of class 1st, 2nd, 3rd, 4th, 5th, 6th, 7th, 8th, 9th, 10th, 11th, and 12th for their educational purposes. As well as this essay can be used on the topics given below.

An hour in the Vegetable market.
A scene at the market.
Local village vegetable market.

So friends did you liked this essay on the market? And if you need an essay on any topic in English then let us know in the comment section below.

Menu Footer Widget

Describe a street market in your city IELTS cue card

IELTS Speaking Part 2: IELTS Cue Card

Describe a street market in your city. You should say Where is it? What can you buy there? What is it famous for? How you feel about it? Or (It could also be asked in the past tense) Describe a time when you visited a street market When it was? Where you were? What you bought? How you felt about it?

Note: You will have to talk about the topic for one to two minutes. You have one minute to think about what you are going to say. You can make some notes to help you if you wish.

Model Answers and follow up questions to describe a street market in your city IELTS cue card:

Model Answer 1:

What can you buy there? People are totally free so they love to visit this market on Saturdays and Sundays and they love to buy different kinds of things as per their choices. People can buy almost anything at this place for example trendy clothes, footwear, toys and other household items.

Apart from Shopping, this place is equally popular for its street food. Those who come here for shopping they definitely enjoy some bites of different types of Indian snacks that are easily available here.

How you feel about it? and Conclusion: So overall it is a wonderful and a famous street market of my city that people love to visit to do their shopping.

Most interestingly some people are habitual of bargaining for a good price and l am also one of them. However, sometimes when I have to buy my clothes for any special occasion only then I prefer to shop from malls.

Where is it? Talking about the street market of my city, it is situated near the railway station and is named as Dhobi bazaar.

What you bought? Recently I have bought a watch from this market. Actually, one month before on 23rd January was the birthday of my best friend and I was quite confused that what should I gift him. Then, my mother suggested me to give him a watch but it was too late to order online.

IELTS Speaking Part 3 : Follow up Questions

Here some examples of follow up questions that you may asked during your speaking part 3 by examiner related to cue card “describe a street market in your city”.

1. Do you like shopping online or going out for shopping? I do a mix of both. Sometimes I shop online if I get a good deal. Many sites such as Amazon, Flipkart and Snapdeal have good discounts.

3. What are the disadvantages of shopping in a big mall? In big malls, nobody guides you about any product. You have to use your own judgement. Secondly, you cannot get things on credit, which a small shopkeeper in your town would give you if he knows you. Another disadvantage is that mostly big malls are outside in the suburbs, and so it is only possible to go by your car.

Photo by Clem Onojeghuo on Unsplash

Introduction: Well, street markets are extremely popular in my count for shopping and there are street markets in most of the cities and towns in my country and I would take this opportunity to talk about one of the very popular street markets of my city. Where is it? It is located in sector 14 which is right in the heart of the city. So people can easily access this place. This street market remains opens all seven days of the week. However, it gets really crowded, especially on the weekends. What can you buy there? People are totally free so they love to visit this market on Saturdays and Sundays and they love to buy different kinds of things as per their choices. People can buy almost anything at this place for example trendy clothes, footwear, toys and other household items. What is it famous for? Though people of all age groups love to visit this street market. However, it remains especially popular among youngsters. They love to buy so many different types of things such as Fashionable clothes, Footwear, Accessories and many other things. Since the prices at this street market are very low when compared to the shopping malls.

Village Market Essay & Paragraph

A Village Market is not merely a shopping place, it is a part of the ever-continuing rural tradition, culture, and way of life. Here we have shared a bunch of English essays and paragraphs about a village market for students, such as A Village Market Essay in 300 words, A Village Market Essay for class 8, A Village Market Essay for class 9-10, A Village Market Essay in 400 words, A Village Market Paragraph in 100 words, and A Village Market Paragraph in 150 words. They depict the features and characteristics of a Village Market. We have composed these essays and paragraphs in simple words so that they can be useful for secondary and higher secondary school students.

Table of Contents

A Village Market Essay, 300 Words

By: Haque | For class 9-10/SSC | 22-07-’22

Introduction: A village market is an important place for the villagers. It is buying and selling center for the village people.

Kinds: Village markets are of two kinds. One sits every morning and the other once or twice a week. The market which sits every morning is called Bazar and which sits once or twice a week is called a Haat.

Where Sits: A village market generally sits under a tree or a river flows by it.

Villagers in Market Days: After midday rest, villagers make for the marketplace. Some come here to buy, some to sell, and some come here to do both. Some come here neither to sell nor to buy.

Arrangement of Shops: There are three types of shops. Some are permanent, some are temporary, and some are open spaces. Different things are set up at different places. There are fish corner, vegetable corner, rice corner, fruit corner, and so on. The sellers sit in lines. They set up their articles in front of them. There is a fairly large space between the line for the buyers to move and buy.

Meeting Place: A village market is a meeting place for the villagers. The Postman finds it easy to deliver letters and removabilities.

Conclusion: A village market is of great use to the villagers. It should be properly guided and looked after by a committee.

A Village Market Essay for Class 8

By: Haque | Words: 300 | 22-07-’22

Hints: (i) Introduction, (ii) Location, (iii) Kinds of village market, (iv) Description, (v) Importance or Usefulness, (vi) Conclusion.

Introduction: A village market is a place where daily necessary things are bought and sold. It is known as Haat. It is an essential buying and selling center in rural areas.

Location: It usually sits by the side of a river, a canal, a bus stand , or under a banyan tree . Roads and pathways from all sides meet here.

Types of Village Markets: There are two types of village markets—daily market and weekly market. The daily market is called Bazar. It sits every morning . The weekly market is called Haat. It sits once or twice a week. It sits in the afternoon and lasts until night. People from distant places come to the market to sell or buy goods. Many children come just to enjoy the day.

Description: A village market usually consists of three parts—an open space, a temporary shed, and a permanent shed. Vendors line up in the open space. Here milk , fruit, betels, vegetables, fish, etc. are sold. Grocers, cloth dealers, tailors, potters have permanent shops. There are fish-corner, vegetable-corner, and rice-corner. The sellers in each corner sit in lines. The fish market is the noisiest place. The big village markets have a marginal place where cows and goats are sold. Nowadays tea stalls are seen in the village market. The villagers sit there, have a cup of tea , and discuss matters of common interest.

Importance or Usefulness: A village market is useful to the villagers. Here they get all things of their daily need. They sell their crops and other products here. They also get news from here. The postman delivers letters here. Village markets are the main centers of commercial activities and interaction of the rural people.

Conclusion: A village market is an integral part of rural life and a center of the rural economy. It serves as a recreational center also.

🎡 Related Post: A Village Fair Paragraph

A Village Market Essay for Class 9-10

By: Haque | Words: 420 | 28-07-’22

Introduction: A village market is a common sight in villages. It is a very important place for the villagers. Village people buy and sell their daily necessities in a village market. A village market is usually very small. Some village markets have only a few temporary stalls. Only the locally produced crops, vegetables, fish, and meat are sold in such village markets. There are also some big village markets where different types of necessary household goods are available.

Types of Village Markets: There are usually two types of village markets. Some village markets sit every day. They are called ‘daily bazaars’. Some others sit on some specific days once or twice a week. They are called ‘Hats’.

When Sits: Daily village markets sit in the morning and break up before noon. Some of them also sit in the afternoon. Hats usually sit in the afternoon and last for a few hours.

Where Sits: Generally, a village market sits in an open place where a large number of people can gather easily. It also sits under big trees, by the side of a village, or on a river.

Description: In a village market there are many temporary sheds. There is a fish corner, vegetable corner, rice corner, fruit corner, and so on. The sellers sit in rows with their goods before them. Besides, there are floating shops. There are also some permanent shops. In a village market, people come and go in a body from the neighboring areas.

Importance of a Village Market: The village market discharges a very important function. There the villagers carry on business and earn their living. Bangladesh is predominantly an agricultural country. Most of the agricultural products are produced in rural areas. These agricultural products include crops, vegetables, fruits, etc. Besides local handicrafts and goods produced by cottage industries are also sold in a village market. In this way, a village market plays a pivotal role in the business and commerce of a village. A village market supplies the neighboring people with all necessities of life. Villagers come to a village market in large numbers and buy and sell necessary items.

Demerits: Usually a village market is an unhygienic place. It is filthy, dusty, smelly, and noisy. During the monsoon, a village market usually remains muddy. At that time shopping at a village market becomes much more difficult.

Conclusion: A village market is a common meeting place for the villagers. It plays an important role in the social life of a village. So it should be kept neat and clean.

A Village Market Paragraph | A Village Market Essay

Check out: Village Doctor Paragraph & Composition for Students

A Village Market Essay, 400 Words

By: Haque | For class 11-12/HSC | 22-07-’22

A village market is generally located at such a pace where people from different places can easily come for buying and selling their commodities. People from nearby villages gather here to buy and sell goods. It is the backbone of the rural economy. A village market usually stands at the center of the village.

At one time there were two types of village market: daily market, and weekly market. But now as a result of the influence of the city, all these markets have become daily markets. The daily market is called Bazar. It sits daily in the morning. The weekly market is called Haat. It sits once or twice a week in the afternoon and continuous till late in the evening.

A discipline can be noted in the shops of the village market. There are several types of shops in the village market. Some shops are permanent, some are temporary and some sit under the open sky. The open space shops of the same kind of things are clustered together and are arranged in rows. Fish, fruits, poultry, betel nuts and leaves, vegetables, etc. are usually bought and sold in the shops which are located under the open sky. And the temporary shops have only roofs over them, all sides of them are open. In these shops, oil, rice, salt, pepper, spices, etc. Are found. Usually, the grocers, tailors, cloth dealers, stationers, and tea sellers have their permanent shops. There are different sections of the village market. They are the fish market, the vegetable market, the rice market, the fruits market, and so on. The fish and vegetables markets are the noisiest and crowded places in the market. One of the features of the village market is that everyone here bargains. Nothing is sold without haggling.

The village market is a very important place for the villagers. From here they buy almost everything they need for their daily use. However, in addition to its practical utility, it also has a social value. It brings the people of different villages closer and thus strengthens their bond of unity. The villagers like to have political talks in the village market and also enjoy various entertainment facilities there. There are some people who come here only to pass a pleasant time roaming about.

A village market is an integral part of village life. It is a place of gathering of a large number of people providing opportunities for exchanging views and news let alone for buying and selling daily necessaries. This saves the villagers from the hassle of going to distant places to buy daily necessities.

🐍 Check also: A Snake Charmer Paragraph

A Village Market Paragraph, 100 Words

By: Haque | For class 4-5/PSC | 22-07-’22

Write a paragraph on ‘A Village Market. In your paragraph, answer the following questions:

Where the village market is located?
What kind of market is it?
When does it sit?
What kind of shops are there?
What are sold there?
What is its importance?

A village market is a common figure in our villages . It sits by the side of a river or a bus stand. There are two kinds of village markets—daily and weekly. The daily market sits every morning. The weekly market sits once or twice a week. It sits in the afternoon and breaks by the evening. The daily necessary things are bought and sold here. They are rice, fish, cloth, and vegetables. There are some permanent shops in a village market. A village market is a noisy place. Indeed, a village market is essential and useful to the villagers.

A Village Market Paragraph, 150 Words

By: Haque | For class 6-7 | 22-07-’22

Where does a village market usually develop?
What products are traded daily and weekly in a village market?
Which one plays the vital role in rural economy?

A village market is a very useful place for buying and selling goods. villagers go to the village market to have their necessary things of life. It sits on the junction of roads or a bank of a river for easy communication. There are trees with spreading branches that provide shade to the market. The daily Bazar sits every day where commodities like vegetables, fish, meat, and other daily necessities are sold. The weekly Haat sits once a week where rice, cattle, clothes, and many such items are sold. There are a few permanent shops and tea stalls which are the meeting places of the villagers. The village postman also finds it easy to deliver letters here. Various handicrafts and earthenwares are sold in the market. It plays a vital role to build up the rural economy. It should be kept neat and clean for healthier and happier rural life.

About the Author

A teacher, writer and blogger, started allparagraph noting students search online for paragraphs on various topics, short and simple essays , edifying stories and other materials of study . In composing these lessons we have tried to use as simple language as possible, keeping young students in mind. If you find any text inappropriate, please let us know so we can make it more useful through necessary corrections and modifications. Thank you!

2 thoughts on “Village Market Essay & Paragraph”

I don’t like this because you don’t use easy words on it. Paragraph should be written in easy words. So, just make a Paragraph which is involved with easy words and you can effort it easily!

Thanks for your feedback and suggestion. We will try to compose paragraphs in simpler and easier words in the days to come.

Adblock Detected!

Please help us run the website by disabling your ad blocker..

Presentations made painless

Get Premium

103 Digital Marketing Essay Topic Ideas & Examples

Inside This Article

Digital marketing is a constantly evolving field that requires creativity, strategic thinking, and a deep understanding of consumer behavior. With the rise of social media, online advertising, and search engine optimization, businesses are constantly looking for ways to stand out in the digital landscape.

If you're a student or professional looking for inspiration for your next digital marketing essay, look no further. Here are 103 digital marketing essay topic ideas and examples to help you get started:

The impact of social media influencers on consumer behavior
The role of storytelling in digital marketing campaigns
The rise of video marketing in the digital age
The importance of personalization in email marketing
The future of artificial intelligence in digital marketing
The effectiveness of influencer marketing compared to traditional advertising
The impact of user-generated content on brand perception
The role of data analytics in digital marketing strategies
The benefits of content marketing for small businesses
The ethics of targeted advertising on social media platforms
The effectiveness of mobile marketing in reaching younger audiences
The role of virtual reality in immersive marketing experiences
The impact of voice search on SEO strategies
The importance of social listening in digital marketing campaigns
The benefits of using chatbots for customer service in digital marketing
The role of gamification in engaging consumers in digital marketing campaigns
The impact of influencer marketing on brand loyalty
The effectiveness of email marketing in driving conversions
The role of social media advertising in reaching new audiences
The benefits of using data-driven insights to optimize digital marketing campaigns
The impact of video content on social media engagement
The effectiveness of using memes in digital marketing campaigns
The role of virtual events in digital marketing strategies
The benefits of using interactive content in email marketing campaigns
The ethics of data collection in digital marketing campaigns
The impact of social media algorithms on organic reach
The role of artificial intelligence in personalized marketing experiences
The effectiveness of using user-generated content in social media campaigns
The benefits of using influencers for brand collaborations
The impact of visual storytelling in digital marketing campaigns
The role of customer reviews in building trust with consumers
The effectiveness of using social proof in digital marketing strategies
The benefits of using micro-influencers for niche marketing campaigns
The impact of social media contests on brand awareness
The role of brand partnerships in reaching new audiences
The effectiveness of using retargeting ads in digital marketing campaigns
The benefits of using interactive quizzes in email marketing
The impact of personalized recommendations on e-commerce sales
The role of user-generated content in building community around a brand
The effectiveness of using augmented reality in digital marketing campaigns
The benefits of using social media listening tools to track brand sentiment
The impact of social media influencers on brand perception
The role of storytelling in building emotional connections with consumers
The effectiveness of using social media polls to engage audiences
The benefits of using user-generated content in social media campaigns
The impact of influencer marketing on brand authenticity
The role of customer journey mapping in optimizing digital marketing strategies
The effectiveness of using chatbots for customer service in e-commerce
The benefits of using social media ads to drive traffic to a website
The impact of using personalized landing pages in email marketing campaigns
The role of social media influencers in promoting sustainability initiatives
The effectiveness of using social media analytics to track campaign performance
The benefits of using video testimonials in digital marketing campaigns
The role of data visualization in presenting marketing insights
The effectiveness of using social media contests to engage audiences
The benefits of using storytelling to humanize a brand
The impact of using emojis in social media marketing campaigns
The role of influencer marketing in promoting diversity and inclusion
The effectiveness of using social listening tools to track brand sentiment
The benefits of using user-generated content to build brand advocacy
The impact of social media influencers on consumer trust
The role of customer reviews in building credibility for a brand
The effectiveness of using personalized email campaigns to drive conversions
The benefits of using interactive content to educate consumers about a product
The impact of social media influencers on brand loyalty
The role of data analytics in optimizing digital marketing campaigns
The effectiveness of using social proof in e-commerce sales
The benefits of using chatbots for lead generation
The role of influencer marketing in promoting social causes

Want to create a presentation now?

Instantly Create A Deck

Let PitchGrade do this for me

Hassle Free

We will create your text and designs for you. Sit back and relax while we do the work.

Explore More Content

Essay on Marketing: Top 9 Essays on Marketing

Essay on‘Marketing’. Find paragraphs, long and short term papers on ‘Marketing’ especially written for school and college students.

Essay on Marketing

Term Paper Contents:

Essay on the Challenges and Opportunities of Marketing

Essay # 1. Introduction to Marketing:

ADVERTISEMENTS:

Marketing is everywhere. Everything from presenting yourself for a job interview to selling your products includes marketing. Main objective of any company is to gain profits which can be achieved only through marketing of the products. Marketing enables the companies to create demand and earn profits. If these two aspects are not taken care of, then the company will not survive in the market.

“Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers, and for managing customer relationships in ways that benefit the organization and its stakeholders.” – (American Marketing Association)

“Marketing is a social process by which individuals and groups obtain what they need and want through creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.” – (Philip Kotler)

Thus it can be safely said that a company reaches its customer through marketing and communicates to them about the products and services offered by the company.

ADVERTISEMENTS: (adsbygoogle = window.adsbygoogle || []).push({}); Essay # 2. Evolution of Marketing :

In earlier days, an organization was mainly concerned with production of goods. It used to believe on mass production and paid less or negligible attention on quality of the product and the customer’s demand.

After some time, the focus of organization shifted from production of the product to the sale of the product. The concept of marketing emerged gradually in 1970’s after the production and sales era. It took many years for organizations to realize that a customer is the key for making profits in the long run. The marketing concept is evolved through various stages.

These stages are explained below:

1. Production Era :

The production era began with the Industrial Revolution in the 17th century and continued till 1920s. Say’s law – Supply creates its own demand – was applicable in this era. The demand for products was more than the supply in the market; thus, it was a seller’s market. In the production era, the main aim of an organization was to manufacture products faster and at low prices. In this era, customers were concerned only about the availability of products and no importance was given to features and quality of products.

2. Sales Era :

The sales era came into existence in 1920s and continued till the mid of 1950s. This era was marked by the great depression of 1923. The depression proved that manufacturing products was not everything because the sale of the products was also important for organizations to earn profit.

Thus, the need for developing promotion and distribution strategies emerged to sell products. The organizations started advertising their products to increase their sales. Many organizations created specialized market research departments to collect and analyze the prevailing market data.

3. Marketing Era :

The sales era merely focused on selling the goods and ignored the consumers’ needs and demands. The year 1970 marked the advent of marketing era. In the marketing era, organizations realized the importance of customers and started designing the products as per customers’ needs.

Therefore, the marketing era led to the development of customer-centered activities over the production and selling activities. Organizations came up with different techniques, such as customer survey, to collect and analyze data for understanding the customer’s expectations, needs, and wants.

ADVERTISEMENTS: (adsbygoogle = window.adsbygoogle || []).push({}); Essay # 3. Approaches to the Study of Marketing:

The meaning of marketing is different to different people. In common parlance, marketing is the process of selling something at a market place. To a salesman it means selling whereas to an advertising manager it means advertising. To some it means the study of individual commodities and their movement in the market place, to some others marketing means the study of institutions and persons who move their products or study of the economic contributions.

Thus, there are different approaches to the study of marketing:

1. Commodity Approach:

The commodity approach focuses a specific commodity and includes the sources and conditions of supply, nature and extent of demand, the distribution channels used and the functions, such as buying, selling, financing, advertising storage etc. various agencies perform. Prof. Paul Mazur defined as “the delivery of a standard of living to society. Prof. Malcolm McNair expanded the definition to “the creation and delivery of a standard of living”.

2. Institutional Approach:

The institutional approach focuses on the study of various middlemen and facilitating agencies.

3. Functional Approach:

The functional approach considers different kinds of functions recognized for their repetitive occurrences and necessarily performed to consummate market transactions. Converse, Huegy and Mitchell define marketing as the “business of buying and selling and as including those business activities involved in the flow of goods and services between producers and consumers.” American Marketing Association, perhaps, gives more factual or descriptive definition. It defined marketing as the performance of business activities that direct the flow of goods and services from producer to consumer or user.

4. Managerial Approach:

The managerial approach concentrates on the decision making process involved in the performance of marketing functions at the level of a firm. Howard, Phelps and Westing and Lazo and Corbin are the pioneers of the managerial approach.

5. Societal Approach:

The societal approach consider the interactions between the various environmental factors (socio-logical, cultural, political, legal) and marketing decisions and their impact on the well- being of society. Kotler, Feldman and Gist, were the main proponents of the societal approach.

6. Systems Approach:

The systems’ approach is based on Von Bartalanffy’s general systems theory. He defined system as a “set of objects together with the relationships among them and their attributes”. This approach recognizes the inter-relations and inter-connections among the components of a marketing system in which products, services, money, and equipment and information flow from marketers to consumers that largely determine the survival and growth capacities of a firm.

7. Modern Concept:

The new managerial awareness and desire reflected in the consumer orientation for all all-out commitment to the market consideration and to connect all marketing operations to the consumer needs has given birth to a new operational concept. Felton views the marketing concept as “a corporate state of mind that insists on the integration and coordination of all marketing functions that, in turn, are welded with all other corporate functions, for the basic objective of producing maximum long-range corporate profits.

According to Kotler, the marketing concept is a customer orientation backed by integrated marketing aimed at generating customer satisfaction as the key to satisfying organizational goals. According to McNamara,” marketing concept is … a philosophy of business management, based upon a company- wide acceptance of the need for customer orientation, profit orientation, and recognition of the important role of marketing in communicating the needs of the market to all major corporate departments”.

Lazo and Cobin describe marketing concept as ” the recognition on the part of management that all business decisions of a firm must be made in the light of customer needs and wants; hence, that all marketing activities must be under one supervision and that all activities of a firm must be coordinated at the top, in the light of market requirements”. King has given one of the most comprehensive descriptions of the marketing concept. He defined it as, “a managerial philosophy concerned with the mobilization, utilization and control of total corporate effort for the purpose of helping consumers solve selected problems in ways compatible with planned enhancement of the profit position of the firm”.

These definitions suggest that marketing is only concerned with the movement of goods and services from the plant to the consumer. This is thus a production-oriented definition more appropriate for a sellers’ market and dangers in case of buyers’ market. In fact, marketing is related with the sophisticated strategy of attempting to offer what the consumer may want and at a profit.

ADVERTISEMENTS: (adsbygoogle = window.adsbygoogle || []).push({}); Essay # 4. Objectives of Marketing:

According to Peter F. Drucker, “Marketing means such a perfect understanding of the customer that the product fits him totally and sells itself. Marketing would result in a customer who is ready to buy all that, what should be needed then is to make the product available.”

Organization’s marketing strategies are designed in tune with various marketing objectives.

The objectives of marketing aim at:

1. Creating demand for the products by identifying the needs and wants of customers. The consumers get familiar with the usage of products through different promotional programs, such as advertising and personal selling. This helps in creating demand for the products by the customers.

2. Increasing the market share of the organization. The marketing efforts, such as promotion, create the product awareness in the market. The product awareness helps in capturing the reasonable share in the market by organization.

3. Building the goodwill of the organization in the market. Every organization tries to earn reputation in the market by providing quality goods to the customers. It builds its goodwill by popularizing products supported by advertising, reasonable prices, and high quality.

4. Increasing profits and achieving long-term goals through customer satisfaction. All the marketing activities revolve around the customer. These activities fulfill the organization’s long-term goal of profitability, growth, and stability by satisfying the customer’s demands. All the departments, such as production, finance, human resource, and marketing, coordinate with each other to fulfill the customer’s expectations keeping the maximization of profit as the focus.

Essay # 5. Marketing Process:

Marketing Process —– The marketing process is one that involves the following chain of business activities:

1. Identification and study of the desires, needs, and requirements of the^ consumers;

2. Testing the validity of the consumers’ reaction in respect of product features, price, distribution outlets, new product concepts, and new product introduction;

3. Matching the consumers’ needs with the firm’s offerings and capabilities;

4. Creating effective marketing communications and programmes with emphasis on lower price, mass distribution channels and mass advertising to reach numerous market segments so that the consumers know about the product’s availability; and

5. Establishment of resource allocation procedures among the various marketing components like sales promotion, advertisement, distribution, product design, etc.

Outline of functions in the Marketing Process : In order to place the goods in the hands of the consumers, an integrated group of activities is involved in marketing. Marketing functions cover all those activities which are required for the journey of goods from the producer to the consumer. Goods require some preparations, undergo many operations and pass several hands before they reach the final consumer.

In consideration of the above factors, Clark has divided the modem marketing process into three broad categories as under:

(i) Concentration

(ii) Dispersion

(iii) Equalisation.

These are explained below.

1. Concentration – In a marketing process, concentration is that business activity in which the goods flow from many manufacturers/producers toward a central point or market. If we think of international trade, we find that the customers of a particular corporation or firm world reputation are scattered in different countries and even located thousands of miles, away, and the products are transhipped to points accessible to than. Similar scene is found even in the case of national trade. With the development of trade and commerce, the efforts in the direction of concentration activity have to place more stress on the functions like collection, storage, transportation and inventory of goods in the central markets, and processing of customer’s orders. In addition, the aspects of financing and risk-bearing are also to be taken into consideration.

In India, the concentration activity is undertaken by the Governments at the Central and State levels. Food example, The Food Corporation of India undertakes this activity in case of grains, rice, sugar, etc.

2. Dispersion – In a marketing process, dispersion is that business activity in which the goods flow from the central locations to the final consumers. The wholesalers and retailers play a great role in this activity. This activity involves many other supporting activities like classification, gradation, storage and transportation of goods. The functional aspects of finance and risk-bearing need important considerations.

In India, the agencies like The State Trading Corporation of India, The Minerals and Metals Trading Corporation of India, and The Food Corporation of India undertake this dispersion or distribution activity in respect of certain specified goods. Sane large scale manufacturing companies have, of late, undertaken this activity as a part of their marketing activities.

3. Equalisation – In a marketing process, equalisation refers to the adjustment of supply to demand on the basis of tint, quality, and quantity. This process helps to maintain the state of equilibrium between the forces of demand and supply. The primary responsibility of a business unit towards the consumers and customers is to make available the right products of right qualities at the right tine, in right quantity, at the right place and at the right price. The equalisation activity can serve these objectives.

Essay # 6. Integrated Marketing Communication Process:

Marketers operate is a very dynamic environment characterised by changing customer needs and wants, severe competition, changing process technology, advancements in information technology, government regulations, etc. That is why, they are adopting Integrated Marketing Communication (IMC).

Integrated Marketing Communication (IMC) involves integration of company’s various communication channels to deliver a clear, consistent and compelling message about the company and its products and brands. Most of the companies communicate with target customers by using promotion tools like advertising, personal selling, sales promotion, public relations and direct marketing. Through each of these tools, some message is transmitted to the target customers. IMC calls for careful blending of these promotional tools to ensure effective communication.

Integrated Marketing Communication (IMC) requires developing a total marketing communication strategy that recognises that all of a firm’s marketing activities (not just promotion) communicate with its customers. Everything a marketer does sends a message to the target market.

The EMC approach is an improvement over the traditional approach of treating various promotional activities as totally separate. It helps to develop the most suitable and effective method to contact customers and other stakeholders.

Often different tools play different roles in attracting, informing and persuading target customers. These tools are carefully coordinated under IMC so that they provide the same clear and consistent information about the company and its products/brands.

IMC leads to a total marketing communication strategy aimed at building strong customer relationships by showing how the company and its products can help customers solve their problems. It ties together all of the company’s messages and images.

The company’s television and print advertisements have the same message, look, and feel as its e-mail and personal selling communications. And its public relations materials project the same image as its Website or social network presence.

Communication Process:

Definition of Communication:

The term ‘communication’ is derived from the Latin word ‘communis’ which means common. That means if a person communicates with another, he establishes a common group of understanding. According to Newman, Summer and Warren, “Communication is an exchange of facts, ideas, opinions or emotions by two or more persons”.

Communication does not mean merely sending or receiving message. It involves understanding also. It is, in fact, a bridge of meaning and understanding between two or more people. Thus, communication is a two- way process.

The salient features of communication are as follows:

(i) Communication involves at least two persons—one who sends the message and the second who receives the message.

(ii) Communication is a two-way traffic. The process of communication is not completed until the message has been understood by the receiver. Understanding is an essential part of communication, but it does not imply agreement.

(iii) The basic purpose of communication is to create an understanding in the mind of the receiver of information.

(iv) Communication may take several forms, e.g., order, instruction, report, suggestion grievance, observation, etc. The message may be conveyed through words spoken or written, or gestures.

Elements of Communication:

Communication is a process involving exchange of facts, viewpoints and ideas between persons placed in different positions in the organisation to achieve mutual understanding as shown in Fig. 11.5. The communication process starts when the sender or communicator has a message communicate to some other person known as receiver. It will be completed when the receiver gets the information and sends feedback to the communicator.

The essential elements of communication are described below:

(i) Sender or Communicator:

The person who conveys the message is known as communicator or sender. By initiating the message, the communicator attempts to achieve understanding and change in the behaviour of the receiver. In case of marketing it is the marketer (sender) who starts the communication process.

(ii) Message:

It is the subject-matter of any communication. It may involve any fact, opinion or information. It must exist in the mind of the communicator if communication process is to be initiated. In marketing, the marketer’s message relates to product, price and place.

(iii) Encoding:

The sender of information organises his idea into a series of symbols (words, signs, etc.) which, he feels, will communicate to the intended receiver or receivers. This is called encoding of message. Communication may take place through physical gestures also.

(iv) Media or Communication Channel:

The communicator has to choose the channel for sending the information. Communication channels are the media through which the message passes. It may be either formal or informal. In marketing, media may be salespersons, advertisement and publicity.

(v) Receiver:

The person who receives the message is called receiver. The communication process is incomplete without the existence of receiver of the message. It is the receiver who receives and tries to understand the message. The receiver in case of marketing is the prospective or present customer.

(vi) Decoding:

After the appropriate channel or channels are selected, the message enters the decoding stage of the communication process. Decoding is done by the receiver. Once the message is received and examined, the stimulus is sent to the brain for interpreting, in order to assign some type of meaning to it. It is this processing stage that constitutes decoding. The receiver begins to interpret the symbols sent by the sender, translating the message to his own set of experiences in order to make the symbols meaningful.

(vii) Response:

Response refers to the set of reactions that the receiver has after being exposed to the message. In case of advertising, a response may mean developing a favourable attitude towards the product as a result of an advertising campaign. However, in many cases, measuring such responses is not easy.

(viii) Feedback:

Communication is completed when the communicator receives feedback information from the receiver. The feedback may reveal that the receiver has understood the message. It may also contain information about the action taken by the receiver on the basis of message sent by the communicator. Thus, feedback is the backbone of effective communication.

(ix) Noise:

Noise is a very common thing we observe in our day-to-day interaction with others. At times it affects adversely the effectiveness of communication. For example, if a person is talking over the phone to another and there is a noise around him, he will feel great difficulty in listening to the person at the other end of the phone. Even the noise can affect the voice of the sender of the message.

Hurdles or Difficulties in Marketing Communication:

There are four factors which might create hurdles or problems in communication between the marketer and the target customer.

These hurdles include noise, selective attention, selective distortion and selective retention as discussed below:

Noise is a sort of interfering sound in the communication process anywhere along the way from the sender to the receiver and vice versa. It can be sound of running bus, two persons talking close at hand or someone shouting around. Noise of any kind has the potential of creating disruption or barrier to effective communication. The sources of noise can be both internal and external. Noise within the office can be controlled, but it is very difficult to control the external noise.

Noise is one of the biggest obstacles in marketing communication. For example, a driver’s need to provide safety to the traffic sidetracks the role of billboards, banners, etc. during disturbed weather conditions —wind, dust storm, rain, etc. Similarly, too much advertisement exposure during the day of purchase of tyre for a car, would disturb the planned purchasing.

These constitute noise in the communication process. The level of noise may not allow a customer to receive the message as intended. The effectiveness of communication depends upon the level of congruity and compatibility between different elements of the communication.

(ii) Selective Attention:

A person may be exposed to hundreds or thousands of ads or brand communications in a day. Because a person cannot possibly attend to all of these, most stimuli will be screened out. This process is called selective attention. Because of this, the marketers have to work hard to attract consumer’s notice. Generally, people are more likely to notice stimuli that relate to a current need.

Thus, a person who is motivated to buy a car is most likely to notice car ads. The process of selective attention explains why advertisers make extra efforts to grab the audience’s attention through fear, music, or bold headlines.

(iii) Selective Distortion:

Selective distortion is the tendency to interpret information in a way that fit one’s perception. Consumers often distort information to be consistent with prior brand and product beliefs. Thus, the target audience will hear what fits into their belief systems.

As a result, receivers often add things to the message that are not there and do not notice other things that are there. The advertiser’s task is to strive for simplicity, clarity, interest and repetition to get the main points across.

(iv) Selective Retention:

People retain in their long-term memory only a small fraction of the messages that reach them. If the receiver’s initial attitude towards the brand is positive and he rehearses support arguments (that is, tells himself things such as the product is in fashion or that it is reasonably priced or that it delivers good value, etc.), the message is likely to be accepted and have high recall.

If the initial attitude towards the brand is negative and the person rehearses counter arguments (that is, tells himself that the product is highly overpriced or that the competing products offer more value to customers or that the brand is not doing well in the market, etc.) the message is likely to be rejected but to stay in long-term memory.

Thus, the advertiser’s task is two-fold here. He not only has to create an initial favourable attitude towards the brands but also through his ads communicate to the audience strong points about the brands so that the customers can rehearse the same and the brand is positively placed in the long-term memory of the customers.

Essay # 7. Role of Marketing in Economic Development :

In today’s era of globalization role of marketing is increasing to fulfill different needs and requirements of people. Due to increase in scale of production and expansions of markets, producers need support of marketing tools to distribute their goods and services to the real customer.

High competition in market and product diversification has increased the marketing activities like advertising, storage, sales promotion, salesmanship etc. Now high profits can be attained by high sales volume and good quality of products and services. Marketing has acquired an important place for the economic development of the whole country. It has also become a necessity for attaining the objective of social welfare and high quality of life.

The importance of marketing can be explained as under:

(a) Importance of Marketing to a Firm:

Marketing is considered to be the prime activity among all the business activities. Success of any business depends on success of marketing. Peter F. Drucker has rightly said that, “Marketing is the business.” Objective and goals of any organization can be achieved through efficient and effective marketing polices. The success of an enterprise depends to a large extent upon the success of its marketing activities.

The importance of marketing to the firm can be explained as under:

1. Marketing in Business Planning and Decision Making:

Marketing research is helpful in searching opportunities and potential in market. It is necessary for an organization to decide what can be sold before deciding that what can be produced. Unless and until these key decisions are taken, it is not practical to take the decisions regarding production, quality of product, type of product and quantity of production etc.

Marketing is very helpful in taking all such decisions therefore its plays an important role in business planning. Marketing provides valuable information regarding production policies, pricing policies, advertisement and sales promotion policies of competitors, so that a suitable policy may be formulated by the top management.

2. Increase in the Profits:

The main objective of every firm is to increase the profitability by successful operations of its activities. Maximization of profits can be possible only through the successful operations of its activities. Marketing department need the help of other departments as well for discharging its duties successfully, marketing department coordinate with other departments like finance, production, to fulfill the needs of customers and regular supply according to market demand.

3. Flow of Marketing Communication:

Integrated marketing communication makes it possible to flow marketing information to intermediaries, publics and customers. Marketing acts as a medium of communication between the society and the firm. Various information regarding trends, needs, attitudes, fashions, taste preferences etc., are collected by marketing department.

(b) Importance of Marketing to the Society:

1. To Uplift Standard of Living:

Ultimate objective of marketing is to produce goods and services for the society according to their needs and tastes at reasonable prices. Marketing discovers the needs and wants of the society, produces the goods and services according to their needs, creates demand for these goods and services encourages consumers to consume them and thus improves the standard of living of the society. By advertising utility and importance of products and services are communicated to the people.

2. To Decreases the Total Marketing Cost:

Next important responsibility of marketing is to control the cost of marketing. Distribution cost and production cost can be decreased by creation of high demand in market. Decrease in cost of production will have two impacts, firstly the high profitability of organization and secondly to increase in the market share of the firm.

3. Increase in the Employment Opportunities:

Marketing provides direct and indirect employment in society. Employment opportunities are directly related with the development of marketing. Successful operation of marketing activities requires the services of different enterprises and organizations such logistics, warehousing, transportation, retailing finance, etc.

4. In controlling Business Fluctuations:

Business fluctuations like recession and depression causes unemployment, and deflation. Marketing helps in protecting society against all these problems. Marketing helps in innovation and discovery of new markets for the goods, modifications and alterations in the quality of the product and development of alternative uses of the product. It reduces the cost of production and protects the business enterprise against the problem of recession.

5. Increase Per Capita Income:

Marketing operations create, maintain and increase the demand for goods and service. Marketing activities flow money from one part of economic system to other. By generation of new employment opportunities it helps to increases income of people.

Marketing plays an important role in the development of a country. Most of developed countries like USA, Japan, and Germany are having strong marketing system, they are moving towards global marketing. Industrial growth and development need support of marketing, large scale of production requires new markets. In these countries, the production exceeds the demand it need marketing system to be much more effective so that the produced goods and services can be sold.

Marketing has a vital role to play in the development of an underdeveloped and developing economy. In developing economies the industrialization and urbanization is increasing at a faster rate and so the importance of marketing is also increasing as it is required for selling the produced goods and services. A rapid development of underdeveloped economy is possible only if the modern techniques of marketing are used in these countries marketing activities are increasing at a fast rate in developing countries.

Essay # 8. Importance of Marketing :

Role of Marketing in a Firm :

Efficient marketing management is a pre-requisite for the successful operation of any business enterprise. A business organisation is differentiated from other organisations by the fact that it produces and sells products.

The importance of marketing in modern business is discussed below:

Marketing is the beating heart of the business organisation. The chief executive of a business cannot plan, the production manager cannot produce, the purchase manager cannot purchase, and the financial controller cannot budget until the basic marketing decisions have been taken. Many departments in a business enterprise are essential for its growth, but marketing is still the sole revenue producing activity. Marketing function is rightly considered the most important function of management.

Marketing gives top priority to the needs of customers. Quality of goods, storage, display, advertisement, packaging, etc. are all directed towards the satisfaction of customer.

Marketing helps in the creation of place, time and possession utilities. Place utility is created by transporting the goods from the place of production to consumption centres. Time utility is created by storing the goods in warehouses until they are demanded by customers. Possession or ownership utility is created through sale of goods. The significance of marketing lies in the creation of these utilities to satisfy the needs of the customers and thereby earn profit. It a firm is able to satisfy its customers, it will have better chances of survival and growth even in the fast changing environment.

Marketing generates revenue for the business firm. Marketing is an important activity these days, particularly in the competitive economies. Marketing generates revenue for the business enterprises. No firm can survive in the long-run unless it is able to market its products. In fact, marketing has become the nerve-centre of all human activities.

Role of Marketing in the Economy :

Marketing plays a significant role in the growth and development of an economy. It acts as a catalyst in the economic development of a country by ensuring better utilisation of the scarce resources of the nation. Since a business firm generates revenues and earns profits by its marketing efforts, it will engage in better utilisation of resources of the nation to earn higher profits.

Marketing determines the needs of the customers and sets out the pattern of production of goods and services necessary to satisfy their needs. Marketing also helps to explore the export markets.

Marketing helps in improving the standards of living of people. It does so by offering a wide variety of goods and services with freedom of choice. Marketing treats the customer as the king around whom all business activities revolve. Besides product development, pricing, promotion, and physical distribution of products are carried out to satisfy the customer.

Marketing generates employment for people. A large number of people are employed by modern business houses to carry out the functions of marketing. Marketing also gives an impetus to further employment facilities. In order to ensure that the finished product reaches the customer, it passes through wholesalers and retailers and in order to perform numerous jobs, many people are employed.

On the whole, marketing leads to economic development of a nation. It increases the national income by bringing about rise in consumption, production and investment. It mobilises unknown and untapped resources and also facilitates full utilisation of production capacity and other assets. It helps in the integration of industry, agriculture and other sectors of the economy. It also contributes to the development of entrepreneurial and managerial talent in the country.

Essay # 9. Challenges and Opportunities of Marketing:

A large number of changes have taken place in the recent years which have influenced the field of marketing as discussed below:

1. Globalisation :

The term ‘globalisation’ means the process of integration of the world economy into one huge market through the removal of all trade barriers or restrictions among countries. In India, restrictions on imports and exports and inflow and outflow of capital and technology have been lifted by the Central Government so that Indian business may become globally competitive.

The broad features of globalisation are as follows:

(i) Free flow of goods and services across national frontiers through removal or reduction of trade barriers.

(ii) Free flow of capital across nations.

(iii) Free flow of technology across nations.

(iv) Free movement of human resources across nations.

(v) Global mechanism for the settlement of economic disputes.

The aim of globalisation is to look upon the world as a ‘global village’ which would allow free flow of goods, capital, technology and labour between different countries. Because of globalisation, there has been a tremendous impact on marketing strategies of business firms, particularly engaged in international marketing. They have to design product, price, promotion, place or distribution strategies to meet the challenges of global marketing.

2. Information Technology (IT) :

Information technology has enabled real-time access and sharing of digital information through digital networks, information database, and computer graphics. It has brought about many changes in the business landscape.

Electronic technology has facilitated purchase and sale of goods and services electronically. E-Commerce can be used not only to market product, but also to build better customer relationships. Thus, marketers are facing new challenges as regards booking of e-orders, e-deliveries of intangible products, receiving e-payments and Customer Relation Management (CRM).

3. Increased Leisure Time :

As a result of shorter working week, vacations, and labour-saving devices available for domestic use, most wage-earners now enjoy more leisure time. So there has grown a market for articles used for recreational purposes to enjoy the leisure time. In the developing countries also, cinema shows, holiday trips, sports and games have come into importance.

4. Changing Role of Women :

Throughout the world more and more women are taking up jobs and have gained economic independence to a large extent. They accept even challenging jobs. They also exert greater influence on buying decisions of their families. It may happen that husband buys a commodity according to the decision of the wife. This has necessitated special study of the buying motives of the working women.

5. Demand for Services :

Over the years, consumers’ demand for services is on the rise as in case of tour and travel, educational, medical, repair and maintenance services, etc. Due to growing complexity, business firms also need expert services like accounting, taxation, advertising, customer care, etc.

6. Increased Competition :

Business has become more competitive these days and this has brought about many changes in the field of marketing, e.g., product differentiation, competitive pricing, competitive advertising, customer support services, etc.

7. Social Emphasis :

Marketing is now concerned with the long-term health and happiness of consumers and well-being of society. Marketers in are getting involved in improving the quality of life of consumers and preventing or minimising the evil effects of environmental pollution on the society by practising green marketing.

Emerging Concepts in Marketing :

1. Social Marketing:

It refers to the design, implementation, and control of programs seeking to increase the acceptability of a social idea, cause, or practice among a target group. For instance, a recent publicity campaign for prohibition of smoking in Delhi explained the place where one can and can’t smoke in Delhi.

2. Relationship Marketing:

It is the process of creating, maintaining, and enhancing strong value-laden relationships with customers and other stakeholders. For example, British Airways offers special lounges with showers at many airports for frequent flyers. Thus, providing special benefits to valuable the customers to strengthen bonds will go a long way in building relationships.

To achieve relationship marketing, a marketer has to keep in touch with the regular customers, identify most loyal customers to provide additional services to them, design special recognition and reward schemes, and use them for building long-term relationships.

3. Direct Marketing:

It means marketing through various advertising media that interact directly with consumers, generally calling for the consumer to make a direct response. Direct marketing includes Catalogue Selling, Mail Order, Tele computing, Electronic Marketing, Selling, and TV Shopping.

4. Service Marketing:

It is applying the concepts, tools, and techniques, of marketing to services. Service is any activity or benefit that one party can offer to another that is essentially intangible and does not result in the ownership of anything. Services may be financial, insurance, transportation, banking, savings, retailing, educational or utilities.

5. Non-Business Marketing:

Marketing is applied not only to business firms but also to non-business organisations. Voluntary institutions are adopting principles and practices of marketing to promote their ideologies, schemes and programs among the target groups.

Essay on Marketing: Top 5 Essays | Marketing Management
Essay on Sales Promotion: Top 4 Essays | Functions | Marketing Management
Marketing Features: 4 Major Features of Marketing – Explained!
Difference between Marketing and Selling

We use cookies

Privacy overview.

Cookie	Duration	Description
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Essay on Marketing

Students are often asked to write an essay on Marketing in their schools and colleges. And if you’re also looking for the same, we have created 100-word, 250-word, and 500-word essays on the topic.

Let’s take a look…

100 Words Essay on Marketing

The world of marketing.

Marketing is about spreading the word on products and services. It helps companies connect with customers.

Understanding Customers

Effective marketing begins with understanding what customers want and need. Companies study people’s preferences and behaviors.

Creating Products

Using customer insights, businesses develop products that solve problems or bring joy.

Communication is Key

Marketing involves telling people about products through ads, social media, and more. Clear communication is crucial.

Building Brands

Adapting and growing.

Marketing strategies change based on feedback. Companies adapt to stay relevant and successful.

Marketing is like sharing stories that connect what people need with what companies offer. It’s an exciting way to make products part of our lives.

Also check:

250 Words Essay on Marketing

Understanding the power of marketing.

Marketing: a concept that shapes the modern world. It’s more than just ads and promotions; it’s the engine driving business success. Let’s explore its significance.

The Essence of Marketing

At its core, marketing is all about connecting products or services with people’s needs and desires. It’s about creating value, not just selling. Effective marketing answers the question, “Why should customers choose us?”

Segmentation and Targeting

Value creation through branding.

Branding isn’t just a logo; it’s the emotions and perceptions associated with a product. Strong brands build trust and loyalty, allowing companies to command premium prices.

The Digital Revolution

The digital age has revolutionized marketing. Social media, search engines, and online ads allow for precision targeting and personalized communication. It’s not about bombarding, but about engaging.

Content is King

In today’s information-rich world, customers seek value before making a purchase. Quality content positions you as an expert, attracting and retaining customers.

Analyzing and Adapting

Marketing isn’t a one-shot deal. It’s a constant process of analyzing results and adapting strategies. Tools like analytics help track what works and what doesn’t, leading to informed decisions.

Ethics in Marketing

With great power comes great responsibility. Marketing should be ethical, transparent, and respectful. Deceptive practices might bring short-term gains, but they erode trust in the long run.

The Bottom Line

Marketing is a dynamic blend of art and science. It’s understanding human psychology, utilizing technology, and fostering relationships. In today’s competitive landscape, mastering the art of marketing is essential for any business aiming to thrive.

In a nutshell, marketing is the bridge that connects what you offer with those who need it. It’s not just about selling but about creating lasting value. Understanding its principles can propel businesses toward success in the modern world.

500 Words Essay on Marketing

Marketing: connecting the dots for successful business.

Marketing is like a magical thread that weaves businesses and customers together, creating a world where products and services find their perfect match. In this modern age, new-age techniques like Virtual and Augmented Reality (VR/AR), Chatbots and Conversational Marketing, Programmatic SEO , Social Commerce, and Neuromarketing have added exciting dimensions to this field. Let’s delve into the basics of marketing and explore how these techniques have transformed the way businesses reach out to us.

Imagine you’ve baked the most delicious cookies in town. You want everyone to know how tasty they are. That’s where marketing comes into play. Marketing involves all the activities that help you promote and sell your products or services. It’s about understanding what people want, creating something they’ll love, and then letting them know it exists.

Meeting New Friends: Customers and Businesses

In the world of marketing, two important players dance together: customers and businesses. Customers are people like you and me who need things. Businesses are the ones that make those things. Marketing helps these two groups find each other.

Traditional vs. Modern Marketing

Traditional marketing used to be all about newspapers, TV ads, and posters. But today, things have changed a lot. Businesses use new-age techniques to grab our attention in creative ways. Virtual and Augmented Reality (VR/AR) let us experience products almost like they’re real. Chatbots talk to us on websites and social media, making shopping feel like chatting with a friend. Social Commerce lets us buy things through platforms like Instagram and Facebook, as if we’re shopping with friends online.

Getting Found: SEO

Think about searching for something online. How often do you go past the first page of search results? That’s why businesses use SEO. It’s like making sure your cookie recipe appears at the top when someone searches for “delicious cookies.” This technique helps businesses get noticed by improving their online visibility.

Understanding Your Brain: Neuromarketing

Ever wondered why some ads just stick in your head? Neuromarketing dives into how our brains respond to ads. Businesses use this technique to create ads that connect with us on a deeper level. It’s like making sure your cookie commercial triggers happy thoughts every time you see it.

Chatting with Businesses: Conversational Marketing

Have you ever had a chat with a robot on a website? That’s Conversational Marketing. Businesses use chatbots to talk to us, answer our questions, and even help us choose the right products. It’s like having a helpful assistant while shopping.

Shopping in Your Pajamas: Social Commerce

Putting it all together.

Marketing is like a puzzle where every piece matters. Businesses create amazing products, use modern techniques like VR/AR, Chatbots, Programmatic SEO, Social Commerce, and Neuromarketing to make us notice them, understand us better, and make shopping a breeze.

In conclusion, marketing is the bridge that connects what we need with what businesses offer. Through traditional and new-age techniques, it has evolved into a captivating journey that is all about understanding, connecting, and engaging with customers. Whether it’s through the immersive experiences of VR/AR, the friendly conversations of chatbots, the smart visibility of SEO, the emotional impact of Neuromarketing, or the convenience of Social Commerce, marketing continues to shape the way we discover, choose, and enjoy the products and services that make our lives better.

If you’re looking for more, here are essays on other interesting topics:

paragraph visit to market essay

IMAGES

VIDEO

COMMENTS

A Visit to the Grocery Store: My Recent Experience

Cite this Essay

Related Essays

Hindi (Sr. Secondary)

Letter Writing

Essay, Paragraph or Speech on “A Visit to a Crowded Market Complete Paragraph or Speech for Class 10, Class 12 and Graduation and other classes.

4 Best Essay on “A Visit to a Crowded Market”

About evirtualguru_ajaygour

commentscomments

Leave a Reply Cancel reply

Quick Links

Popular Tags

Download Our Educational Android Apps

Latest Desk

Vocational Edu.

Essay On A Visit to Market

Please Share This Share this content

You Might Also Like

English Essay on “A Visit to The Vegetable Market” English Essay-Paragraph-Speech for Class 8, 9, 10, 11 and 12 CBSE Students and competitive Examination.

Related Posts

Absolute-Study

Importance of Perseverance for Successful life

Annual School Sports in my wetness

Drug Abuse among Teenagers

Spring – the Season I like Most

An Evaluation on the Seventh Eighth Ninth and Tenth Amendments of the Constitution Bangladesh

Health Effects and Prevention of Smoking

Annual Report 2014-2015 of Oriental Bank of Commerce

Annual Report 2015 of Sinobangla Industries Limited

Objectives of Holding Inventories

Y Combinator, 500 Startups, Plug and Play Invest in Odiggo’s $2.2M Seed Round

New Ultrasound Technology may Revolutionize the Diagnosis of Respiratory Diseases

Lithium Carbide – a chemical compound

AI-controlled Stations may Charge Electric Automobiles at a Personal Rate

Innovative Sensing Platform enables Ultra-high Sensitivity in Traditional Sensors

Lead Carbide – a hypothetical chemical compound

Hafnium Carbide – a chemical compound

Market Scene Essay: A Deep Dive into Market Activities and Demand for all Classes 100 to 500 + Words

Market Scene Essay 100 Words

Market Scene Essay 150 Words

Market Scene Essay 250 Words

Market Scene Essay 300 Words

Market Scene Essay 400 + Words

People Also Ask:

498 Words Short Essay on a market scene

Essay on Market in English | [A visit to Vegetable Market]

A visit to a vegetable market.

You may like these posts

Menu Footer Widget

Describe a street market in your city IELTS cue card

Model Answers and follow up questions to describe a street market in your city IELTS cue card:

IELTS Speaking Part 3 : Follow up Questions

Related Posts:

Village Market Essay & Paragraph

A Village Market Essay, 300 Words

A Village Market Essay for Class 8

A Village Market Essay for Class 9-10

A Village Market Essay, 400 Words

A Village Market Paragraph, 100 Words

A Village Market Paragraph, 150 Words

About the Author

2 thoughts on “Village Market Essay & Paragraph”

Leave a Comment Cancel Reply

Adblock Detected!

103 Digital Marketing Essay Topic Ideas & Examples

Essay on Marketing: Top 9 Essays on Marketing

Essay on Marketing

Essay # 1. Introduction to Marketing:

ADVERTISEMENTS: (adsbygoogle = window.adsbygoogle || []).push({}); Essay # 2. Evolution of Marketing :

ADVERTISEMENTS: (adsbygoogle = window.adsbygoogle || []).push({}); Essay # 3. Approaches to the Study of Marketing:

ADVERTISEMENTS: (adsbygoogle = window.adsbygoogle || []).push({}); Essay # 4. Objectives of Marketing:

Essay # 5. Marketing Process:

Essay # 6. Integrated Marketing Communication Process:

Essay # 7. Role of Marketing in Economic Development :

Essay # 8. Importance of Marketing :

Essay # 9. Challenges and Opportunities of Marketing:

We use cookies

Essay on Marketing

100 Words Essay on Marketing

Understanding Customers